© 2015 Hong Kong Designers Association. All rights reserved. 0

© 2015 Hong Kong Designers Association. All rights reserved. 1

Design Categories

Global Design Awards (GDA)

Four Design Categories with 41 Sub-Categories

Digital

- Apps (for all mobile devices)

- Digital Campaign (incl. integrated campaigns, viral, branded content and

more) [NEW!]

- Online Film & Video (on the internet incl. comedy, live events, music,

motion graphics and more) [NEW!]

- Social (incl. content and marketing across all platforms) [NEW!]

- Websites & Mobile Sites (user experience & user interactive design)

[NEW!]

Graphics

- Assorted Promotional Item

- Book

© 2015 Hong Kong Designers Association. All rights reserved. 2

- Character

- Editorial (incl. any sections of a book without covers)

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- Environmental Graphics (incl. way-finding system, signage)

- Illustration – Commercial

- Illustration - Non-commercial

- Info Graphics [NEW!]

- Institutional & Marketing Literature (incl. annual report)

- Logo

- Packaging

- Photography – Commercial

- Photography - Non-commercial

- Poster - Commercial

- Poster - Non-commercial [NEW!]

- Poster - Thematic (incl. Cultural Promotion)

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- Visual Identity System (incl. stationery set etc.)

- Typography – Commercial

- Typography – Non-commercial

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Products (incl. Fashion)

- Automobile and Transportation [NEW!]

- Electronic & Electrical Consumer Product

- Fashion (clothing collection)

- Fashion Accessories (incl. timepieces, bags, eyewear, jewellery, etc.)

- Furniture

- Household (incl. domestic accessory, houseware & tableware etc.)

[NEW!]

- Industrial Product and Tools [NEW!]

- Office [NEW!]

- Toys & Children Products [NEW!]

Spatial & Environmental

- Architecture Interior & Public Area

- Exhibition & Window Display

- Hospitality & Entertainment Space

- Landscaping

- Office Space

- Residential Space (incl. show flat)

- Retail Space

- Showroom [NEW!]

Design NextGen Awards (DNA)

Four Design Categories

Digital

Graphics

Products (incl. Fashion)

Spatial & Environmental

© 2015 Hong Kong Designers Association. All rights reserved. 6

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