실리콘밸리의 한국인 2017-윤정섭 methinks ceo
TRANSCRIPT
![Page 1: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/1.jpg)
2013�~�2015
STORY
FAILUREFROM�
A
![Page 2: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/2.jpg)
윤정섭서울�대학교�경영학과�95학번SONY,�NHN(Naver),�Outspark,�XOO
![Page 3: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/3.jpg)
3
Story�begins 2013
![Page 4: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/4.jpg)
TEAM
PRODUCT MARKET
![Page 5: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/5.jpg)
6�months
![Page 6: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/6.jpg)
Founders
Philip(CEO)Jamie�(CTO)MIT�Ph.D�Microsoft�Google�
![Page 7: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/7.jpg)
Stella�Team!
Sam�Google
Back-end
Jon�Microsoft
Front-end
Arya�Apple
UX
Khal�Zynga
Design
![Page 8: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/8.jpg)
Can you code?
Can you draw?
Can you fund?
![Page 9: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/9.jpg)
$500KGOOD�ENOUGH
TOTAL�CASH
![Page 10: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/10.jpg)
TEAM
PRODUCT MARKET
![Page 11: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/11.jpg)
Social�GameFriends�&�Family
FOR
![Page 12: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/12.jpg)
12
Launch 2014�JAN
![Page 13: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/13.jpg)
0
150
300
450
600
W1 W2 W3 W4 W5 W6
Downloads(1000s)
![Page 14: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/14.jpg)
0
20
40
60
80
D1 D3 D7 D14 D30 D60
Retention(%)
![Page 15: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/15.jpg)
15
1st�Failure 2014�MAY
![Page 16: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/16.jpg)
$100KNEED�TO�RAISE
TOTAL�CASH
![Page 17: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/17.jpg)
TEAM
PRODUCT MARKET
![Page 18: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/18.jpg)
Social�GameFriends�&�Family
FOR
![Page 19: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/19.jpg)
TEAM
PRODUCT MARKET
![Page 20: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/20.jpg)
Stella�Team!
Sam�Google
Back-end
Jon�Microsoft
Front-end
Arya�Apple
UX
Khal�Zynga
Design
Still�Great�Team
Back-end UX
![Page 21: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/21.jpg)
TEAM
PRODUCT MARKET
![Page 22: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/22.jpg)
55%
Late�20’s�~�Early�30’s��Live�in�Urban�Area�
Play�
Some�College�Degree�$45k�or�higher�income
![Page 23: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/23.jpg)
80%
20%
?
![Page 24: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/24.jpg)
![Page 25: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/25.jpg)
LEADERSHIPCRISIS
![Page 26: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/26.jpg)
26
2nd�Failure 2014�OCT
![Page 27: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/27.jpg)
$3KTIME�TO�DECIDE
TOTAL�CASH
![Page 28: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/28.jpg)
TEAM
PRODUCT MARKET
![Page 29: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/29.jpg)
Jon�Microsoft
Front-end
Khal�Zynga
Design
Still�Great�Team
Back-end UX
![Page 30: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/30.jpg)
Khal�
Back-endOperation
Philip�
Front-endUX/Design
![Page 31: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/31.jpg)
Can you code?
Can you draw?
Can you fund?
![Page 32: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/32.jpg)
![Page 33: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/33.jpg)
TEAM
PRODUCT MARKET
![Page 34: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/34.jpg)
Social�GameFriends�&�Family
FOR
All
![Page 35: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/35.jpg)
YES,�WE�CAN�
![Page 36: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/36.jpg)
![Page 37: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/37.jpg)
37
BETA�Launch 2015�OCT
![Page 38: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/38.jpg)
$100KUSER�ACQUISITION
TOTAL�CASH
![Page 39: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/39.jpg)
TEAM
PRODUCT MARKET
![Page 40: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/40.jpg)
55% 45%�
?
![Page 41: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/41.jpg)
Late�20’s�~�Early�30’s��Live�in�Urban�Area�
Play�
Some�College�Degree�$45k�or�higher�income
?
![Page 42: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/42.jpg)
Age�:�27�Live�in�Palo�Alto�
Play�
Study�Psychology�Teacher�at�Kinder
Jess
![Page 43: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/43.jpg)
CAN’T�FIND�ONE
![Page 44: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/44.jpg)
WE�DON’T�HAVE�TIME�TO�KEEP�LOOKING
![Page 45: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/45.jpg)
45
PIVOT 2015�NOV
![Page 46: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/46.jpg)
Social�GameFriends�&�Family
FOR
All
Help�Businesses
Understand�customers
TO
![Page 47: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/47.jpg)
HELP�US�TO�FIND�JESS
![Page 48: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/48.jpg)
![Page 49: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/49.jpg)
49
Launch 2016�SEP
![Page 50: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/50.jpg)
![Page 51: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/51.jpg)
Remote�Research
Mobile� Recruiting 10X
FasterCheaper
![Page 52: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/52.jpg)
![Page 53: 실리콘밸리의 한국인 2017-윤정섭 methinks CEO](https://reader034.vdocuments.net/reader034/viewer/2022052318/58eb57651a28abbd678b45a1/html5/thumbnails/53.jpg)
2015�Dec�~
ROAD
SUCCESSTO
THE