Baruch College/CUNY Newman Vertical Campus Conference Center 55 Lexington Avenue at 25th St. New York, NY 10010

2016 STRATEGIC COMMUNICATION FORUM FACULTY

Nicholas AshoohSenior DirectorCorporate & Executive CommunicationAPCO Worldwide, Inc.

Nicholas Ashooh, senior director of corporate and executive communication at APCO Worldwide, focuses on providing corporate communication services to C-suite clients. He is also a member of APCO’s International Advisory Council. Nick has more than 37 years of experience in corporate communications, serving as senior communications officer at five Fortune 500 companies across several sectors, including energy and utilities, financial services, insurance, metals and mining, and entertainment.

Most recently, Nick served as vice president of corporate affairs for Alcoa, a global metals and mining giant. There, he was responsible for media relations, community relations, internal communications, marketing communications and corporate reputation. He also oversaw the Alcoa Foundation, one of the largest corporate foundations in the United States, and was a member of Alcoa’s Executive Council, which set strategy for the company.

Prior to his role at Alcoa, Nick was senior vice president of communications at American International Group (AIG), where he led all internal and external communications, including crisis communication strategies during the global financial crisis. His previous roles include senior vice president for corporate communications at American Electric Power (AEP) and senior communication positions at Niagara Mohawk Power Corporation and Public Service of New Hampshire. At Niagara Mohawk Power Corporation, he and his staff earned the Arthur W. Page Society’s National Award. He also served as vice president of corporate communications for Paramount Communications Inc., where he managed financial communications, media relations and internal communications and provided oversight of the communications activities of Paramount’s principal subsidiaries including Paramount Pictures, Simon & Schuster and Madison Square Garden.

Nick is a past chairman of The Seminar and The Wisemen, two of the oldest organizations for senior communications professionals. He is also a former trustee of the Arthur W. Page Society, and a member of the Civilian Public Affairs Advisory Committee of the U.S. Military Academy at West Point. He received the Milestones in Mentoring Award from the Plank Center for Leadership in Public Relations in 2012 and was named Communicator of the Year by Marquette University in 2001. He was inducted into the Arthur W. Page Society Hall of Fame in 2013.

He earned a bachelor’s degree in journalism with honors from Marquette University in Milwaukee, Wisconsin.

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2016 FORUM ON STRATEGICCOMMUNICATION LEADERSHIPHeld in conjunction with the

Executive Master in Corporate Communication SeminarAarhus University and The Hong Kong Polytechnic University MA in Bilingual Corporate Communication

Tuesday, August 22 – Friday, August 26, 2016

Matt CherryVice President, Investor Relations and CommunicationsBrookfield

Matt Cherry is Vice President, Investor Relations and Communications, responsible for coordinating all interactions and communications between Brookfield’s property group and the public equity investment community.

Mr. Cherry joined Brookfield in 2007 and has held a number of roles across the organization, including media relations, internal and executive communications, copywriting, and oversight of the company’s internal and external digital platforms.

He has held his current position since 2014 when Brookfield consolidated its real estate holdings within its flagship listed public vehicle, Brookfield Property Partners L.P. (NYSE: BPY; TSX: BPY.UN)

Mr. Cherry holds a master’s degree in corporate communications from Baruch College and a bachelor’s degree from SUNY Geneseo. He is a member of the National Investor Relations Institute and serves on the Advisory Board for the Masters in Corporate Communication program at Baruch College.

John CrawfordSenior Associate, Consultant, Communication and Technology Consultant & CoachingThe Center for ContextJohn is a senior level consultant with extensive hands-on experience helping companies to adapt to change and improve their performance. Over the past 12 years, he has led operating groups, divisions and technical teams of Fortune 500 companies in designing, developing and implementing high impact change programs by applying expertise in business analysis, strategy development,

group and individual assessment, culture building, and organizational communications. He complements his consulting work by serving as an executive coach. Prior to consulting, John worked for several fast moving technology companies including ComTel Debit Technologies, Metromedia Company and ITT Communications Services in a range of Marketing and Management roles designed to drive growth and innovation. He has a Business degree from the University of Rhode Island as well as an MBA, and Masters Degree in Organizational Psychology from Fairleigh Dickinson University and studied at Wroxton College in England. John is also an Adjunct Faculty Member at Fairleigh Dickinson in its Leadership Studies Graduate Program.

Allison Clair Associate Director of Media Relations, NYU Langone for the Department of Communications and MarketingAdjunct Faculty, MA in Corporate Communication, Baruch College

Allison Clair holds a B.A. in English and International Relations from the University of Delaware, a M.A. in Corporate Communications from Baruch College and currently she is an M.B.A. candidate at NYU Stern School of Business, with plans to graduate in 2018.

Allison teaches Healthcare Communications and Public Relations in the Corporate Communications program at Baruch, a class focused on all aspects of healthcare communications with an emphasis on media and public relations in hospitals, pharmaceutical companies, advocacy organizations, non-profit

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groups and PR agencies with healthcare clients. The class teaches students how to create a media plan, pitch reporters, harness the power of social media in a highly regulated healthcare environment, media train spokespeople and prepare for and manage a crisis situation – as well as many other topics related to communications.

Currently, Allison helps oversees external communications at NYU Langone for the Department of Communications and Marketing as an Associate Director of Media Relations. She works closely with colleagues in marketing, internal communications, digital and media relations to help elevate and protect the reputation of the medical center, as well as handle and prepare for any issues management activities in the clinical areas she supports.

In October 2013 when Hurricane Sandy hit the East Coast, she helped support crisis communications efforts for the hospital. She was a main point of contact for national press such as the New York Times, Wall Street Journal, Los Angeles Times, Washington Post, CNN, Newsweek, Associated Press, Reuters, ABC News, as well as many other local news outlets. She also helped plan the hospital’s communications efforts at the one year anniversary of the Hurricane, which she outlined for Ragan’s Healthcare Communications online channel. Allison has won awards from PR Daily for “Best Non-Profit PR Campaign” and “Best Reputation/Crisis Management,” as well as the Bulldog Media Relations award for “Best Crisis Communications” with her team. PR News also awarded her team the “Non-Profit Award for Team of the Year,” as well as “Best Media Relations Campaign” for their initiatives during the Hurricane.

She has presented at the Corporate Communications International (CCI) Annual Conference regarding issues management/crisis communications, as well as the Association of American Medical Colleges (AAMC) Annual Meeting to her colleagues in public relations, internal communications and philanthropy.

Robert DefillippoCorporate Vice President & Chief Communications OfficerPrudential Financial, Inc.

Robert DeFillippo is a Corporate Vice President and Chief Communications Officer at Prudential Financial. As head of Global Communications, he is responsible for developing and implementing integrated communications strategies for one of the largest diversified financial institutions in the world. DeFillippo is responsible for public relations, media relations, crisis communications, event marketing and employee engagement communications. He directs Prudential’s communications activities in more than 30 countries and serves as the official company

spokesperson.

Prior to joining Prudential in January 1994, DeFillippo served as Director of Public Affairs for the American Association of Retired Persons (AARP), the largest membership organization in the country, where he was in charge of media relations, speechwriting, advocacy advertising, and community outreach. Prior to that, he served as press secretary for the Hon. Hamilton Fish, Jr., U.S. House of Representatives, following a 10-year career as an award-winning reporter and editor for Gannett and other newspapers.

DeFillippo is an adjunct professor at New York University’s School of Continuing and Professional Studies. He serves on the boards of the Prudential Political Action Committee, the Public Relations Society of America Foundation, the Arthur W. Page Society where he is also treasurer and a member of the Executive Committee and the National Press Foundation. He has served as a dinner co-chair of the National Press Foundation Awards Dinner since 2010, is a member of the Committee to Protect Journalists Leadership Council, and the Board of Advisors for Corporate Communication International at

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Baruch College/CUNY. He is a member of the Public Relations Seminar, the New York Press Club, the National Press Club, the Wisemen Group, the International Association of Business Communicators, and the National Association of Black Journalists. In addition, he is a trustee of Cento Amici, a community organization that provides scholarships for students to attend New Jersey schools, and serves as a councilman at large on the Roxbury, N.J., Township Council.

Stephen K. DishartPresident Dishart Communications and Crisis Management Consultants, LLC.

During his 30-year career, Steve served as the head of communications for a Fortune 200 company and a Fortune 500 company. He has been involved in some of the most intense issues to impact our financial landscape in the past decades. From the crisis of 9/11, where Steve led Swiss Re’s management of crisis

communications and subsequent litigation, to leading communications on many mergers and acquisitions, hostile takeovers, CEO successions and financial crises. He has been at the helm of his organizations’ efforts to get the message right and to protect and enhance its reputation.

Before founding CCMC, Steve was a managing director of Communications and Human Resources for Zürich-based Swiss Re, a leading and diversified reinsurer with offices in more than 25 countries. He and his team were responsible for strategic internal and external communications as well as advertising and sponsorship in Latin America, Canada and the United States, Swiss Re’s largest market.

Before joining Swiss Re in January of 2000, Steve was first vice president and director of Corporate Communications for Pittsburgh-based Mellon Financial Corporation. He was responsible for all internal and external communications globally as well as the company’s annual report and other financial publications.

Steve began his career as a broadcast journalist, where he won a number of journalism awards for news reporting and was involved in network reporting of national news stories. He is the past chairman of the Insurance Information Institute Communications Committee, and he is a trustee of the Institute for Public Relations and a member of the Arthur W. Page Society, The Public Relations Seminar and an accredited member of the Public Relations Society of America. He also serves on CCI – Corporate Communication International’s Board of Advisors and teaches at Baruch College/CUNY.

Steve’s personal philanthropic and volunteer activities include serving on the Board of Trustees of ArtsWestchester, where he led a rebranding of the organization, and he serves on the boards of Green Chimneys Children’s Services and the New York League of Conservations Voters Education Fund. He is also active in other community, industry and volunteer organizations, including Bridges to Community, which builds homes in the poorest regions of Nicaragua.

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Finn FrandsenProfessor and DirectorCenter for Corporate CommunicationSchool of Business and Social SciencesAarhus University

Finn is a professor of corporate communication and director of the Center for Corporate Communication (CCC) in the School of Business and Social Sciences, Aarhus University, Denmark. His primary research interests include crisis management and crisis communication, environmental and communication, reputation theory, and the institutionalization of strategic communication in private and public organizations.

His research has appeared in international journals and handbooks such as Corporate Communications: An International Journal, International Journal of Strategic Communication, Management Communication Quarterly, Public Relations Review, The Handbook of Crisis Communication (2010), the SAGE Handbook of Public Relations (2010), the Routledge Handbook of Strategic Communication (2014), the Handbook of International Crisis Communication Research (2016), and Organizational Crisis Communication – A Multivocal Approach (will be published end of October, 2016).

Mansura GhaffarBrand Communications & Public Relations, Metlife

Mansura is a communications enthusiast who thrives on creating compelling content which impacts and inspires. Currently a director and lead communications strategist for MetLife, Mansura’s industry background includes advertising, non-profit, and higher education. She has spent the better part of her career engaged in combined marketing and communication roles, with a

focus on digital communications, brand positioning, and internal communications. Mansura holds a bachelor’s degree in English from Brooklyn College and a Masters in Corporate Communication from Baruch.

Karen GlendinningManaging Director, Consultant, Change Planning and High Performance Teaming, Global Leadership Development & Coaching The Center for Context

Karen specializes in helping Fortune 500 companies successfully transform their processes, people and culture to create high performing practices that build sustainable growth. With over 25 years of global, executive-level, Human

Resources experience, she has designed and led change efforts with the Senior Leadership Teams in diverse areas and cultures including overall organizational and cultural change, business process and organization redesigns, leadership development strategy and capability building, and alliance management. She is also a trusted and experienced executive coach. Before becoming a consultant,

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Karen was VP of Strategic Processes for Warner Lambert, where she initiated and launched several successful large-scale change efforts. She headed Leadership Development and Organization Development functions at Warner Lambert on a global level and at Marion Labs and Frito Lay. Karen has an undergraduate degree in Sociology from Texas Woman’s University as well as a Masters in Organization Development. Karen is a certified coach through the Intl. Coach Federation.

J. David GoodmanStaff ReporterThe New York Times

J. David Goodman is a staff reporter at The New York Times covering City Hall, New York City politics and Mayor Bill de Blasio. Before that he spent three years reporting on the New York Police Department, crime and criminal justice reform. A graduate of Williams College and Columbia University’s Graduate School of Journalism, he received a Pulitzer Traveling Fellowship in 2009 from Columbia University and has written stories from Beijing,

Bangkok and Paris, among other places. He lives in Jackson Heights, Queens, with his wife and son.

Michael B. GoodmanProfessor and DirectorMA in Corporate CommunicationCCI - Corporate Communication InternationalBaruch College/CUNY

Michael is Professor and Director of the MA in Corporate Communication at Baruch College, The City University of New York. He is the founder and director of CCI

Corporate Communication International. He is Visiting Professor of Corporate Communication at Aarhus University (Denmark), Bangkok University, Hong Kong Polytechnic University, and Universita IULM (Italy).

He has published widely, including most recently: Corporate Communication: Strategic Adaptation for Global Practice, Corporate Communication: Tactical Guidelines for Strategic Practice, Corporate Communication for Executives; Intercultural Communication for Managers, and Work with Anyone Anywhere: A Guide to Global Business.

Professor Goodman is on the Editorial Advisory Board and Associate Editor for North America of Corporate Communication: An International Journal (UK). He is a member of the Arthur W. Page Society; a Fellow of the RSA (The Royal Society for the encouragement of Arts, Manufactures & Commerce), London; a Fellow of The Society for Technical Communication; and a member of the Board of Directors of the Association for Business Communication.

He has been a consultant to more than 40 corporations and institutions on corporate communication, managerial communication, problem-solving, new business proposals, change, and corporate culture.

Peter B. HirschGlobal Consulting PartnerOgilvyREDOgilvy & Mather

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Peter Hirsch is Executive Vice President and Director, Reputation Risk at Ogilvy Public Relations Worldwide. He specializes in corporate reputation, crisis and issues management, and corporate digital strategy with more than 25 years of experience in counseling global corporations.

He has counseled clients on a variety of issues, including junk bonds in the 1980s, the savings & loan crisis of the 1990s, and the fall-out from Enron Andersen. He has also worked with foreign governments including the governments of Greece, Colombia and the Philippines.

Previously, Peter was a partner at Porter Novelli where he established the corporate communication practice and served as global practice leader for corporate affairs. Before joining Porter Novelli, he was executive vice president at Edelman Public Relations. At Edelman he was also managing director of Edelman Germany and executive vice president of public affairs. In this capacity, he helped pioneer the specialty of litigation public relations. He has also been principal of his own firm, Peter Hirsch Strategies, LLC.

As adjunct faculty, he teaches courses on a range of corporate communication topics at Baruch College/City University of New York, Columbia University and Fordham University. He has also lectured at Fairleigh Dickinson University and New York University.

Peter is the co-author with Michael B. Goodman, Ph.D. of Corporate Communication: Critical Business Asset for the Challenge of Global Change; Corporate Communication: Strategic Adaptation for Global Practice; and Corporate Communication: Tactical Guidelines for Strategic Practice. He has written numerous articles, including “The Ulysses Project,” in the Journal of Business Strategy and “My Country is Different,” in Corporate Communication, An International Journal (UK). He is a member of the advisory board of Corporate Communication International and a member of the Public Relations Society of America.

He is a graduate of Magdalen College, Oxford, with a degree in history and modern languages. He speaks fluent German and French.

Winni JohansenProfessor & DirectorExecutive Master in Corporate CommunicaitonSchool of Business and Social SciencesAarhus University

Winni is a professor of corporate communication and director of the Executive Master's Program in Corporate Communication in the School of Business and Social Sciences, Aarhus University, Denmark. Her primary research interests include crisis management and crisis communication, environmental communication, change communication and the institutionalization of strategic communication in private and public organizations.

She has published several books, and her research has appeared in international journals and handbooks such as Corporate Communications: An International Journal, International Journal of Strategic Communication, Management Communication Quarterly, Public Relations Review, The Handbook of Crisis Communication (2010), Routledge Handbook of Strategic Communication (2014), Handbook of International Crisis Communication Research (2016), and Organizational Crisis Communication – A Multivocal Approach (will be published end of October, 2016).

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Dick MartinBusiness WriterExecutive Vice President of Public Relations, Employee Communications and Brand Management, AT&T (retired)

Dick Martin is a business writer specializing in marketing, brand management, and public relations. He has written four books for the American Management Association and numerous articles for such publications as the Harvard Business Review, Leader to Leader, Chief Executive, and the PR Encyclopedia. He is a contributing editor of the Conference Board Review for which he writes a regular column, “Beyond Buzz.” He also writes a column, “The Communicating Strategist,” for the Journal of Business Strategy.

Dick was AT&T’s executive vice president of public relations, employee communications and brand management from 1997 to 2003, capping a 32-year career with the company. He was also chairman of the AT&T Foundation.

His latest book, OtherWise, which was published in 2012, is an engaging exploration of bridging difference – across race, ethnicity, culture, sexual orientation, faith, and politics. It goes far beyond census data into the realm of cognitive and social science, helping readers break through stereotypes and fears to a profound understanding of people unlike themselves.

His first book, Tough Calls – AT&T and Hard Lessons Learned in the Telecom Wars, appeared in November of 2004. The book received favorable reviews in Fortune, The Financial Times, The Wall Street Journal and The Boston Globe. One reviewer said it was “perhaps the most honest insider’s account ever committed to paper.”

Dick’s second book, in 2007, was Rebuilding Brand America – What We Must Do to Restore Our Reputation and Safeguard the Future of American Business Abroad. In its review, Publisher’s Weekly said, “Martin's marketing expertise allows him to illuminate an issue of serious concern for political and business leaders.”

In 2009, the AMA published Martin’s third book, Secrets of the Marketing Masters. One reviewer said it was “like attending the dream marketing conference (that most of us can’t afford).” The Houston Business Journal said it would help executives “move their message into the new marketing realm, while avoiding some of the pitfalls of the wired world.”

Dick blogs at www.DickMartinBlogs.com.

Cindy Sing-Bik NGAIAssistant Professor cum Programme Leader of Master of Arts in Bilingual Corporate CommunicationDepartment of Chinese and Bilingual StudiesHong Kong Polytechnic University

Cindy Ngai (PhD) is an Assistant Professor and Programme Leader of Master of Arts in Bilingual Corporate Communication in the Department of Chinese and Bilingual Studies at the Hong Kong Polytechnic University. Her research interests include bilingual communication in corporate context, leader communication, crisis

communication, intercultural communication and new media. On the launch of the MA Programme in Bilingual Corporate Communication, Cindy and her team dedicate themselves in nurturing corporate communication professionals in Hong Kong and mainland China.

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Cindy has co-authored two research books titled New Trends in Corporate Communication- Language, Strategies and Practices (2012) and Role of Language & Corporate Communication in Greater China: From Academic to Practitioner Perspectives (2015) with Patrick Ng in the area study of corporate communication. Her work has also appeared in peer-reviewed journals like Journal of Business and Technical Communication, International Journal of Business Communication, Public Relations Review, Babel, etc.

Cindy has received Best Theoretical Paper Award in the Corporate Communication Conference (2015). She also serves as reviewers for several SSCI journals and has guest-edited a special issue for the journal of the International Association of Intercultural Communication Studies in 2016.

Floyd NorrisFormer Chief Financial Correspondent and Assistant Business Editor, The New York Times

Former Floyd Norris retired in 2014 after 26 years at The New York Times, where he was Chief Financial Correspondent and Assistant Business Editor and wrote two weekly columns, "High and Low Finance" and "Off the Charts." He previously was "The Trader" columnist at Barron's and worked for The Associated Press and United Press International. 

Before going into financial journalism, he worked as press secretary to then Senator John A. Durkin, Democrat of New Hampshire. 

Norris was a Walter Bagehot Fellow at Columbia University in 1981-'82 and received an MBA from Columbia in 1983. He is a recipient of the three Lifetime Achievement Awards in business journalism, including the Loeb award from UCLA and awards given by the Society of American Business Editors and Writers and the New York Financial Writers' Association.  He lives in Brooklyn his wife, Chris Bockelmann, who he met when she was a Bagehot Fellow in 1982-'83. They are the co-authors of “The New York Times Century of Business,” published in 2000. 

Since retiring, he has taught at Baruch College in New York and will teach this fall at Johns Hopkins University in Baltimore.

Ray Pellecchia Senior Director of Media Relations at the Financial Industry Regulatory Authority

Ray has more than 25 years of experience in corporate communications, including key roles at the world’s highest-visibility financial marketplace, the New York Stock Exchange. Ray is a trusted spokesman and counselor to senior management, and a former journalist known for creating new platforms for impactful storytelling.

At the NYSE, Ray served as company spokesman and counseled management regarding the Flash Crash, the merger that created the first global exchange group, the NYSE’s initial public offering, its expansion into new market sectors, and

governance and regulatory crises. He pioneered the exchange industry’s first public blog – a Webby Award honoree – and co-led the creation and execution of a social-media strategy that achieved business goals and gained hundreds of thousands of followers. Ray also led such initiatives as generating visibility for the now-familiar NYSE bell-ringing events.

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Prior to joining the NYSE, Ray was an award-winning editor and writer for community newspapers. He began that work while attending Fairleigh Dickinson University, from which he graduated cum laude with a bachelor’s degree in Communications, Speech and Theater.

Peter A. Peyser

Peter is an innovative strategist who designs solutions to the financial and procedural challenges to implementing projects and programs. He employs his network of contacts in the federal government, in statehouses and city halls, in the financial sector and in industry to help clients in each of these areas interact successfully with one another to achieve mutual goals.Peter began his professional career as a staff member to three Members of the U.S. House of Representatives: Peter H. Kostmayer (D-PA), James J. Delaney (D-NY) and Geraldine A. Ferraro (D-NY). (He later reunited professionally with Ms. Ferraro

when he recruited her to join him at Blank Rome Government Relations in 2006.)

Following his service on Capitol Hill, Peter served in the Office of the Mayor of the City of New York under Mayor Edward I. Koch (D).  He was the Assistant Director of the city’s Washington office and was the city’s lead lobbyist on transportation, housing and economic development issues.

In 1982, Peter formed the public affairs and lobbying firm Peyser Associates, Inc. From that platform he and his colleagues represented numerous public and private sector clients in their relationships with each other and the federal government.  Clients he served at Peyser Associates, Inc. included state and local governments, regional transportation agencies, non-profits and clients in the transportation and financial industries.

In 2005, Peyser Associates Inc. merged into Blank Rome Government Relations LLC, a subsidiary of the law firm Blank Rome LLP. Peter joined the firm as a Senior Principal and was made Practice Group Leader in 2006 and Managing Principal in 2009. In his positions at Blank Rome he led a group of up to 26 professionals with both a domestic and international government relations practice.Seeking opportunities to expand his practice into more innovative approaches to financing and developing major initiatives, Peter opened Peyser Associates LLC in June 2012.

Peter is married to Lisa Jared Daniels, and is the father of Kim Peyser. He serves as Chairman Emeritus of the US Fellows of the Royal Society for the Encouragement of the Arts, Manufactures and Commerce (http://www.theRSA.org ), a UK-based non-profit.

Peter received a Bachelor of Arts degree in history from Williams College and a Master of Arts in Legislative Affairs from The George Washington University.

Shelley J. SpectorFounder & CEO Spector Corporate Communications & Founder & Director of the Museum of Public Relations

Shelley J. Spector is founder and CEO of Spector Corporate Communications, an independent firm in the Wall Street area that specializes in financial services, defense, technology and healthcare. Since its founding in 1991, the firm has won more than three dozen industry awards, for clients including AT&T, Phillips, ITT and Bayer Corporation.

She is also founder and director of the Museum of Public Relations, housed at Baruch College. It is the world’s only collection of historical artifacts, books, oral histories and papers documenting the evolution of the field. The museum is chartered by the NYS Board of Regents and is a 501(3)(c).

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Prior to founding the firm, Spector worked for Hill & Knowlton and RuderFinn on behalf of a variety of financial services firms, including BofA, Sallie Mae and PwC. She also served as press relations manager for the American Stock Exchange. Spector currently serves as an adjunct professor at Baruch College in the M.A. Corporate Communications program. She guest lectures frequently at other universities and before industry groups. She has been a member of the Arthur Page Society since 1998. She received her B.A. in Journalism from the University of Rhode Island and M.S. in Radio/TV/Film at the Newhouse School, Syracuse University.

2016 FORUM ON STRATEGIC COMMUNICATION LEADERSHIP

Communication and Coordination:

Lancia YanAssistant Director, CCI — Corporate Communication International at Baruch College/CUNY

At CCI, Lancia, manages initiatives to further the CCI mission: including cultivating corporate sponsors/members/academic partners and developing corporate communication programs, events, forums and conferences. She also supports CCI’s research efforts and manages global relationships with its stakeholders. Additionally, she coordinates professional development opportunities for Baruch

College’s M.A. in Corporate Communication.

Prior to CCI, she enjoyed multiple academic roles. Including managing several undergraduate programs fostering the intercultural and professional competence of students. Additionally, as an academic advisor, she assisted numerous undergraduate students from orientation to graduation. As a career counselor, she successfully developed competitive internship opportunities for students from diverse cultural backgrounds, adding multicultural skills and value to area businesses. In this role, she also acted as a liaison pairing qualified students with organizations, matching their skill set and professional interests. Since 2004, Lancia has taught undergraduate courses for the marketing, business and communications studies departments of several CUNY colleges, incorporating innovative 3D printer technology into course curriculum. Furthermore, she has served on the board of the Friends of the French Culinary Institute, raising funds for talented students at a first-rate culinary academy.

Lancia is an alum of Baruch College and holds B.A. and M.A degrees in Corporate Communication.

2016 FORUM ON STRATEGIC COMMUNICATON ACADEMIC PARTNERS

Executive Master in Corporate Communication, Aarhus University, Denmark

The HK Polytechnic University MA in Bilingual Corporate Communication

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2016 CCI CORPORATE SPONSORS

Amgen Inc. APCO Worldwide Honeywell The J.M. Smucker Company Johnson & Johnson Pfizer Inc

CORPORATE COMMUNICATON INTERNATIONAL at Baruch College/CUNYA global center for information and knowledge on corporate communication

55 Lexington Avenue, B 8-233New York, New York 10010Phone 646.312.3749 cci@corporatecomm.org www.corporatecomm.org

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