07 motivation concepts
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Motivation - Concepts
Dr. Anil Anand Pathak, Associate Professor, Organizational
Behaviour, MDI Gurgaon
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Chapter Learning Objectives
After studying this chapter, you should e ale to! – Describe the three elements of motivation.
– Identify four early theories of motivation and evaluate theirapplicability today.
– Apply the predictions of the self-determination theory to intrinsicand extrinsic rewards.
– Compare and contrast goal-setting theory and management byobjectives.
– Contrast reinforcement theory and goal-setting theory.
– Demonstrate how organiational justice is a refinement of e!uitytheory.
– Apply the "ey tenets of expectancy theory to motivatingemployees.
– Compare contemporary theories of motivation.
– #xplain to what degree motivation theories are culture-bound.
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Defning Motivation
The result of the interaction between the individual and the situation.
"he processes that account for an individual#s
intensity, direction, and persistence of effort to$ard
attaining a goal % specifically, an organizational goal.
$hree "ey elements%
– Intensity – how hard a person tries
– Direction – effort that is channeled toward& and
consistent with& organiational goals
– Persistence – how long a person can maintain effort
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Early Theories of Motivation
These early theories may not be valid, but they do form thebasis for contemporary theories and are still used by
practicing managers.
&.Maslo$#s 'ierarchy of (eeds "heory).McGregor#s "heory * and "heory +
.'erzerg#s "$o-actor "heory
/.Mc0lelland#s "heory of (eeds
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1. Maslow’s Hierarchy of Nees
There is a hierarchy of five needs. As each need is substantially satisfied, the next need becomes dominant.
Assu1ptions
– Individuals cannot
move to the next
higher level untilall needs at the
current 'lower(
level are satisfied
– )ust move in
hierarchical order
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Self-Actualization
2o$er Order
34ternal
'igher OrderInternal
See E X H I B I T 7-1
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!. Mc"regor’s Theory # an Theory $
"$o distinct vie$s of hu1an eings! "heory *5asically negative6 and "heory + 5positive6.
– )anagers used a set of assumptions based on their view
– $he assumptions molded their behavior toward employees
(o e1pirical evidence to support this theory.
Theory X
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%. Her&berg’s Two'(actor Theory
Hygiene Factors
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Key Point: Satisfaction and dissatisfaction are not opposites
but separate constructs
34trinsic and7elated to
Dissatisfaction
Intrinsic and7elated to
Satisfaction
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Criticis)s of the Two'(actor Theory
er!berg says that hygiene factors must be met to remove
dissatisfaction. "f motivators are given, then satisfaction
can occur.
'erzerg is li1ited y his 1ethodology
– *articipants had self-serving bias
7eliaility of raters 8uestioned
– +ias or errors of observation
(o overall 1easure of satisfaction $as used
'erzerg assu1ed, ut didn#t research, a strong
relationship et$een satisfaction and productivity
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*. McClellan’s Three Nees Theory
(eed for Achieve1ent 5nAch6 – $he drive to excel& to achieve in relation to a set of
standards& to strive to succeed
(eed for Po$er 5nPo$6
– $he need to ma"e others behave in a way that they would
not have behaved otherwise
(eed for Affiliation 5nAff6
– $he desire for friendly and close interpersonal relationships
People have varying levels of each of the three needs.
– ,ard to measure
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+erfor)ance +reictions for High'n,ch+eople
People $ith a high need for achieve1ent are likely to! – *refer to underta"e activities with a / chance of success&
avoiding very low- or high-ris" situations
– +e motivated in jobs that offer high degree of personal
responsibility& feedbac"& and moderate ris"
– 0ot necessarily ma"e good managers – too personal a focus.
)ost good general managers are 01$ high on nAch
– 0eed high level of n*ow and low nAff for managerial
success
Good research support, ut it is not a very practicaltheory
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&. 9elf-Deter1ination "heory). Goal-9etting "heory
– )anagement by 1bjectives ')+1(
. 9elf-3fficacy "heory
– Also "nown as 2ocial Cognitive $heory or 2ocial 3earning$heory
&. 7einforce1ent "heory
). 38uity "heory
. 34pectancy "heory
Conte)porary Theories ofMotivation
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1. -elf'eter)ination Theory
People prefer to feel they have control over their actions, soanything that ma#es a previously en$oyed tas# feel more li#e anobligation than a freely chosen activity will underminemotivation.
)ajor Implications for 4or" 5ewards
– Intrinsic and extrinsic rewards are not independent
– #xtrinsic rewards may decrease intrinsic rewards
– 6oal setting is more effective in improving motivation
– 7erbal rewards increase intrinsic motivation8 tangible rewardsreduce it
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!. Loc/e’s "oal'-etting Theory
+asic *remise% – $hat specific and difficult goals& with self%generated
feedbac# & lead to higher performance
Difficult 6oals% – 9ocus and direct attention
– #nergie the person to wor" harder – Difficulty increases persistence
– 9orce people to be more effective and efficient
5elationship between goals and performance depends on%
– 6oal commitment 'the more public the better:( – $as" characteristics 'simple& well-learned(
– Culture
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MBO is a syste1atic $ay to utilize goal-setting.
Goals 1ust e!
– $angible
– 7erifiable
– )easurable
0orporate goals are roken do$n into s1aller,1ore specific goals at each level of organization.
our co11on ingredients to MBO progra1s!
– 6oal specificity
– *articipative decision ma"ing – #xplicit time period
– *erformance feedbac"
0)ple)entation of "oal'-etting Manage)ent byObjectives
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%. 2an3ra’s -elf'E4cacy Theory
9elf-efficacy is an individual#s elief that he or she iscapale of perfor1ing a task.
– ,igher efficacy is related to%
• 6reater confidence
• 6reater persistence in the face of difficulties
• +etter response to negative feedbac" 'wor" harder(
– 2elf-efficacy complements goal-setting theory
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Given 'ard Goal
'igher 9elf-9et Goal
Increased 0onfidence
'igher Perfor1ance
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0ncreasing -elf'E4cacy
3nactive 1astery
– )ost important source of efficacy
– 6aining relevant experience with tas" or job
– ;*ractice ma"es perfect<
:icarious 1odeling
– Increasing confidence by watching others perform the tas" – )ost effective when observer sees the model to be similar to him-or herself
:eral persuasion
– )otivation through verbal conviction
– *ygmalion and 6alatea effects – self-fulfilling prophecies Arousal
– 6etting ;psyched up< – emotionally aroused – to complete tas"
– Can hurt performance if emotion is not a component of the tas"
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9i1ilar to goal-setting theory, ut focused on aehavioral approach rather than a cognitive one.
– +ehavior is environmentally caused
– $hought 'internal cognitive event( is not important• 9eelings& attitudes& and expectations are ignored
– +ehavior is controlled by its conse!uences – reinforcers
– Is not a motivational theory but a means of analysis of
behavior
– 5einforcement strongly influences behavior but is not li"ely
to be the sole cause
*. 5einforce)ent Theory
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6. ,a)s’ E73ity Theory
31ployees co1pare their ratios of outco1es-to-inputs
of relevant others.
– 4hen ratios are e!ual% state of e!uity exists – there is no
tension as the situation is considered fair
– 4hen ratios are une!ual% tension exists due to unfairness
• =nderrewarded states cause anger
• 1verrewarded states cause guilt
– $ension motivates people to act to bring their situation into
e!uity
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"here can e four referent co1parisons!
– 2elf–Inside
• $he person>s experience in a different job in the same
organiation – 2elf–1utside
• $he person>s experience in a different job in a different
organiation
– 1ther–Inside
• Another individual or group within the organiation
– 1ther–1utside
• Another individual or group outside of the organiation
E73ity Theory’s 85elevant Others9
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5eactions to 0ne73ity
31ployee ehaviors to create e8uity!
– Change inputs 'slac" off(
– Change outcomes 'increase output(
– Distort/change perceptions of self
– Distort/change perceptions of others
– Choose a different referent person
– 3eave the field '!uit the job(
Propositions relating to ine8uitale pay!
– *aid by time%• 1verrewarded employees produce more
•
=nderrewarded employees produce less with low !uality – *aid by !uality%• 1verrewarded employees give higher !uality
• =nderrewarded employees ma"e more of low !uality
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:3stice an E73ity Theory
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Overall perception
of $hat is fair in the
$orkplace.
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;. <roo)’s E=pectancy Theory
"he strength of a tendency to act in a certain $ay
depends on the strength of an e4pectation that the act
$ill e follo$ed y a given outco1e and on the
attractiveness of the outco1e to the individual.
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34pectancy ofperfor1ance
success
Instru1entalityof success in
getting re$ard
:aluation of there$ard in
e1ployee#s eyes
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0ntegrating Conte)porary Motivation Theories
Based on 34pectancy "heory
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"lobal 0)plications
Motivation theories are often culture-ound.
– )aslow>s hierarchy of needs theory
• 1rder of needs is not universal
– )cClelland>s three needs theory
• nAch presupposes a willingness to accept ris" and performance
concerns – not universal traits
– Adams> e!uity theory
• A desire for e!uity is not universal
• ;#ach according to his need< – socialist/former communists
Desire for interesting $ork see1s to e universal. – $here is some evidence that the intrinsic factors of
,erberg>s two-factor theory may be universal
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-3))ary an Managerial0)plications (eed "heories 5Maslo$, Alderfer, Mc0lelland,
'erzerg6
– 4ell "nown& but not very good predictors of behavior
Goal-9etting "heory
– 4hile limited in scope& good predictor
7einforce1ent "heory
– *owerful predictor in many wor" areas
38uity "heory
– +est "nown for research in organiational justice
34pectancy "heory
– 6ood predictor of performance variables but shares many of
the assumptions as rational decision ma"ing
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