SAP: The Cloud Built for Business

Deniz Kilyar, Head of Line of Business Applications

Oct 29 2014 Riyadh SAP Cloud Event

2 © 2013 SAP AG or an SAP affiliate company. All rights reserved.

Unprecedented pace of change…

An emerging

middle class

growing to 5 billion

will strain already

diminishing resources

1 billion people

in social

networks

will rewire business

and personal

boundaries

15 billion

Web-enabled

devices by 2013

will create a universe

of intelligence

everywhere

Data doubling

every 18 months

will create new

opportunities and

risks for value

creation

New, disruptive

business

models

will accelerate

change and

innovation

Millennial Class

will transform customer

demands and the

workplace

75%+ of new

enterprise IT

spend

will be cloud-based or

hybrid by 2016

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…Is Creating Pressures Across All Functions and Industries…

Procurement & Operations Cost & Complexity

Finance Risk & Regulation

Sales & Marketing Time to market

Service Demanding Clients

• On-boarding new customers

• Lack of visibility into customer base

• New non-traditional competitors

• High collaboration and social

requirements

• Pressure for greater returns on

cash and investments

• Capital holding requirements

• Regulatory rules & auditing requirements

• Increasing liquidity and cash return requirements

• Erosion of margins

• High levels of IT spend; complex system landscapes

• Pressure on internal costs to serve and operate

Increased pressure on decision makers across the enterprise

HR Changing Workforce

• Aging workforce experienced but out of

touch with new tech requirements

• Tech-savvy Millennials work differently

• Increased use of contingent workers

IT Changing Workforce

• Complex systems landscapes

• New technology adoption, management

• Integration and cost efficiency challenges

MORE BUSINESSES TAPPING INTO THE CLOUD…

75%+

New IT expenditures will be for Cloud or hybrid systems by 2016

80% Of new IT decisions will involve LoB execs; 53% of IT decisions will be led by LoB execs

70%+

CIOs will embrace a “cloud first” strategy by 2016

Sources: Saugatuck, IDC

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• Full deployment

in weeks

• Mobile grade user

experience = less

training

• Multiple innovation

releases per year

• Customer feedback

a cornerstone of

updates

• Rapid process

configuration

• Faster adoption

• No lengthy upgrade

cycles

• Packaged integration

Lower CapEx &

faster Time to Value

Cloud delivers the agility and innovation your business needs

Faster user adoption More frequent

innovation updates

Agile deployment,

configuration and

integration

• Lower initial solution

and deployment fees

• No maintenance or

upgrade costs

• Prepackaged

integrations

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Cloud: Enabling New Business Processes and Insights

Mine social media

activity for instant

insights to turn

customer interest

into sales

Empower your

workforce with

improved training

and regulatory

compliance

Improve liquidity

and reduce risk

with more dynamic

and flexible finance

and payments

Extend your

purchasing

systems with a

global network of

connected buyers

and sellers

Create your

own process

extensions and

new applications

with an agile cloud

platform

© 2013 SAP AG or an SAP affiliate company. All rights reserved. 7

SAP Cloud Strategy

Best-of-Breed Cloud Suite

• All Lines of Business

• #1 in HCM, Procurement, Business Networks, Social

Collaboration

• Advanced Cloud Social Sales, Marketing, and Service

• End-to-end Cloud ERP Suites (ByD and BusinessOne)

Transformational Integration

• On-Premise-to-Cloud

• Cloud-to-Cloud

• Third-Party-to-Cloud

Flexible, Secure Deployment

• Public, Private and Managed Service Offerings

• International security standards - SAS-70 Type II, ISO

27001, SSAE, PCI, and more.

• Physical security

• Global datacenters

Unified Cloud Platform

SAP HANA Cloud platform will serve as the foundation for

the full portfolio of Cloud solutions from SAP

Delivered by a

Trusted,

Experienced

Business Partner

8 © 2013 SAP AG or an SAP affiliate company. All rights reserved.

SAP Accelerating in the Cloud

Some with more than 2

million users.

Public, private and

managed service

offerings

Industry’s most

comprehensive

Cloud portfolio

The leading

social business

platform

The largest and

most global

business network

Largest business

Cloud deployments

Annualized run

rate in Cloud

business

Industry’s largest

base of Cloud

users

More business

professionals use

Cloud solutions from

SAP than from any

other vendor on the

planet.

Market-leading public

apps (#1 in HCM,

Procurement,

Business Networks

and Social

Collaboration) covering

all lines of business

More users than

Chatter, Yammer, etc.

Over 1.4 million

connected companies

in 190 countries

transacting over half a

trillion in commerce

annually. - the size of

any other business

network

…

SAP is now the

largest cloud

provider at-scale

with over 130% YoY

subscription revenue

growth

35M 30+ 12M 2M+ 1.4M

While others have been talking about the cloud, SAP has quietly transformed itself into a force to be

reckoned with:

€1B+

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SAP Cloud, Powered by SAP HANA

SAP HANA Cloud Platform Application Services | Development | Integration | Database and Analytics | Foundation

BUSINESS NETWORK BUSINESS TO BUSINESS COLLABORATION

SOCIAL PEOPLE TO PEOPLE COLLABORATION

HR SALES, SERVICE,

MARKETING

FINANCE PROCUREMENT

PARTNER/

ISV APPS

PUBLIC CLOUD APPLICATIONS

SAP BUSINESS SUITE BW

MANAGED CLOUD

SAP OR PARTNERS

HANA MARKETPLACE

© 2013 SAP AG or an SAP affiliate company. All rights reserved. 10

SAP Cloud: Delivering New Value to Your Business

SAP HANA Cloud Platform

Innovation for new markets

FSN Financial Service Network

FSI Extension

Business Networks and Supplier

Cloud – ARIBA

Increase Sourcing efficiency;

Participate in Collaborative Business

Networks; Decrease Invoice cycle time

2X; Significantly reduce supplier 1.1

communications, reduce invoice

exceptions

HCM Cloud – SuccessFactors

Business success requires the right

people on the right projects. An aging

workforce requires succession planning.

Align Strategy with Execution, Workforce

Planning, Learning

SAP Cloud for Customer, Sales

Engage and mobilize B2B Field sales and gain customer 360; Account,

Lead and Opportunity Management for non-regulatory items (standard

materials); pre-packaged integration to Suite

SAP Cloud for Travel & Expense

After salaries, Travel and Expense is the

2nd largest controllable expense.

Businesses can easily achieve cost

reductions and improve employees travel

experience + faster reimbursements

HEC (HANA Enterprise Cloud)

Close the execution gap to a real-time Enterprise powered by SAP

HANA. Infrastructure and managed services for Fast time to value

without additional investments in hardware

SAP Cloud for Customer, Social

media Analytic & Channel

Management

Track and monitor social media activities.

Draw competitive advantage from “Big

Data“, grow consumer insights, increase

customer loyalty Handle social media

requests. End-to-end integration into

customer service process People Collaboration – JAM

Increase People Efficiency; Drive

Enterprise Social Network to lift company

collaboration to next level

SAP Cloud – eCommerce

Omni-Channel customer engagement,

B2B and B2C common platform

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SAP cloud: Making your business run even better

Integrating Your

Business

SAP HANA cloud

integration technology

Open APIs and

deployment choice

iFlows (prepackaged integrations)

Cloud to Cloud

+

80% reduction in implementation time and cost

Reliable upgrades

Minimized implementation risk

ON-PREMISE to Cloud

+

Cloud to 3rd Party

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SAP Customers Run Better with the Hybrid Cloud

Dozens new hybrid implementations launched

every month

7,000+ companies run SAP cloud successfully,

integrated with existing APIs

1,000+ customers

globally use our out-of-the-box

integrations & APIs to integrate

and extend SAP on-premise

with SAP Cloud

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Summary SAP cloud delivers innovation and agility to your business

What next?

Collaborate with SAP to:

• Learn about our best-in-class

cloud solutions to drive your business

forward

• Conduct a comprehensive evaluation of

your current situation, and how to leverage

the cloud the right way

• Craft a success plan and strategy to

leverage what you have and plug in the

innovation and agility you need SAP Cloud makes it easier

SAP knows business transformation better than anyone, period.

We are with you each step of the way with out-of-the-box integrations,

customized rapid deployment solutions, and our best-in-class cloud apps

…by the most trusted name in business software

Global footprint with over 238,000 customers in 191 countries…

40+ years of best practices across 25 industries…

The promise of the cloud, delivered… With SAP, customers get the flexibility to consume the cloud when and

how they want it – with the industry’s most comprehensive portfolio of

public and private cloud offerings

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Welcome to the cloud

built for business

15 © 2013 SAP AG or an SAP affiliate company. All rights reserved.

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Ashburn and

Sterling

Arizona and

Santa Clara

Amsterdam

Australia

Japan

India

China

Brazil

Russia

Current & future SAP Data Center Locations Public and Private Cloud - www.sapdatacenter.com

Mexico

Canada

Tokyo and

Osaka

Melbourne and

Sydney

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