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Triton DigitalOverview & Capabilities

Presented to: iHome

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Terrestrial Streaming

• In-stream audio w/ synced banner ads

• Target by demo/gender via format, market & format

Slacker At A Glance

Market Reach30 million registered usersUS and Canada

Platform70% Mobile30% Desktop

Demographic60% Male / 40% Female18-34: 56%18-49: 82%25-54: 59%

Human TouchSlacker is programmed by professional DJs who interact with the music and listener

High Impact OpportunitiesFull Day TakeoverArtist Franchise SeriesSlacker Signature SeriesCustom Stations

Music13+ million songs300+ Handcrafted Stations

Audio Ads with Synced Banners

• In-stream audio ad• Cannot be skipped • :15 & :30 formats• Clickable 272x272 tile (web & mobile)

iHome“Save 20%”

Parker Raymond T

Today’s Hits’80s, ‘90s, & TodayThe Slacker Top 40@ParkerOnSlacker

Hip Hop HitsHip Hot/R&B Hits@RadioRaymondT

Red Fitz Madrid Jess Wright

AlternativeAlternative Hits

@RedOnAir

New Country FirstNew Country

@JessWrightRadio

Rock HitsHard Rock

@FitzMadrdid

Slacker The Best Content Anywhere

Page Takeover of all banner positions:

1. 970x90 (or 728x90)

2. Audio Ad + 272x272 Tile

3. 300x600

Page Takeovers with Audio + Page Skins

Case Study 1 – Financial Sector

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• Build awareness for a new Consumer Credit Card launch and drive deeper engagement beyond the landing page

• Targeted owners of competitive credit cards & new card prospects

• While the CTR was predictable (0.02%), users were 4.1x more likely to navigate to the advertiser’s site as a result of strong ad recall and quality targeting

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The Company We Keep

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Triton Digital Audio Ad Platform

Triton Digital is leading the convergence of traditional and new media by bringing together best of breed interactive platforms that connect online and on-air media for advertisers and publishers.

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Triton DigitalThank You