1THE COVER IS KEY: Think about customers in line at a supermarket. Did they pick up a magazine? If so, which one and why? Most often, it’s because the cover was visually appealing and/or the content compelling. Flyers are no different.

2Use a Short, Snappy Headline or Title:Create excitement - include the most compelling customer benefit.

3Make Your Points Easily Identifiable:Create excitement - include the most compelling customer benefit.

4Beat the Competition: Find ways to describe what you do that makes you a better choice than your competition. This flyer does exactly this in bold lettering in the center of the page.

5Include a Call to Action: Don’t allow the reader to be idle. Tell the reader to order now, call now or log on to the website. Make sure they know you want them to interact with you..

6Color Combination: Pay attention to color combination, right gel of text and graphics.

7Proof Your Flyers: Nothing says amateur like spelling mistakes; Proof read your work. Get someone else to proof read it, then do it again yourself.

8Be Original, Think Outside the Box: This is your opportunity to sell your business, so let your imagination run wild and see what happens!

9Promotional Offer: A special offer or discount only available to people who have the flyer is a great way of getting potential customers to keep hold of the flyer.

10Go Digital: Businesses can also utilize QR codes and URLs to direct customers to digital brochures.

Ruby Print N PackA-17, Bonanza Industrial Estate,

Ashok Nagar, Kandivali (E),

Mumbai, Maharashtra 400101,

India.

Tel.: +91-022 2884 5961

+91-022 2887 2900

Customer care: 9004 990 990

Email: info@rubyprint.in

Web: www.rubyprint.inESTABLISHED in 2000

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