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10 thing sme need to know about marketing

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10 Thing SME Need to Know about Marketing By: Jerry C. Cocabo Yao December 08, 2012 Mega Balik Bayan Expo Megatrade Hall, Megamall

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Page 1: 10 thing sme need to know about marketing

10 Thing SME Need to Know about Marketing

By: Jerry C. Cocabo YaoDecember 08, 2012

Mega Balik Bayan ExpoMegatrade Hall, Megamall

Page 2: 10 thing sme need to know about marketing
Page 3: 10 thing sme need to know about marketing
Page 4: 10 thing sme need to know about marketing

U.S.P.(Unique Selling Proposition)

Page 5: 10 thing sme need to know about marketing

Value Proposition

Page 6: 10 thing sme need to know about marketing

Marketing Mix (4 P’s of Marketing)

Page 7: 10 thing sme need to know about marketing
Page 8: 10 thing sme need to know about marketing

SWOT ANALYSIS

Page 9: 10 thing sme need to know about marketing

Brand UAI( Usage, Attitude, Image)

Page 10: 10 thing sme need to know about marketing

IMC (Integrated Marketing Communications)

AdvertisingSales PromotionsPublic RelationsPersonal SellingDirect Marketing

Page 11: 10 thing sme need to know about marketing

Customer Service

Page 12: 10 thing sme need to know about marketing

Jerry C. Cocabo-Yao

Cell phone: 0918-917-1483

0922-THE-JEDI(843-5334)

E-mail: [email protected]

Page 13: 10 thing sme need to know about marketing

Maraming Salamat po!!!


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