10 ways to engage on google+
TRANSCRIPT
Complete Your ProfileBefore you go crazy circling people, fill out
the proper brand information on your page
so people know what you do and how to
contact you.
Be PresentUse the share button to share others’ posts
and articles, +1 great content, and comment
where you can add value—it will boost your
brand awareness.
Visually MerchandizeGoogle+ is a highly visual platform, so
include photos and videos to make your
profile appealing and encourage interaction.
Fix Your FontsTake advantage of G+’s ability to bold or
italicized text, it makes longer posts easier to
read and highlights important points.
Hold HangoutsIf applicable, use Hangouts for product
demonstrations or industry debates, the
face-to-face time puts a personality behind
your G+ profile.
Save Your Keyword SearchesAfter searching for a keyword in Google+,
click the ‘Save this Search’ and easily access
these results in future under the ‘More’
dropdown menu item.
Hit Up What’s HotCheck out the ‘What’s Hot’ feature and, if
you see relevant content, chime in to
illustrate knowledge, expand reach, and
increase awareness.
Give Links Some LoveInstead of posting a simple link, include a
brief description of the article you’re sharing
to get people more interested.
Consider Hashtag PlacementUnlike Twitter, where hashtags often sit in the
middle, add G+ hashtags at the end of posts
to increase reach through hashtag searches.
Participate within CommunitiesFind and engage in industry-related
communities, it is a great way to meet new
people, learn, share, and expand your
brand’s reach.
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TIP SHEET
10 Ways to Engage on Google+Gear up your brand's Google+ page with these noteworty features
and tactics that generate more meaningful social connections.
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