101 ways to boost your internet sales

Download 101 Ways To Boost Your Internet Sales

Post on 11-Aug-2014

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Here is a powerful 101 tips workshop presentation from Digital Dealer 8. Increase internet leads and sales for your dealership with these 101 tips and strategies.

TRANSCRIPT

  • 101 Ways To Jump Start Your Internet Business
    A lesson for Newbies and Veterans
  • 1
    Change your signature file to look like it has come from your mobile phone
  • 2
    Build a FaceBook profile for you
    and a Fan Page for the dealership
  • 3
    Create a monthly email newsletter
  • 4
    Follow up with leads with a personalized video
  • 5
    Set Up Google Analytics for your website
  • 6
    Set Up a Twitter account
  • 7
    Twellow Directory
  • 8
    Set up a Dealership Blog
  • 9
    Pre T.O. Internet Customers
  • 10
    Create Special Offer Landing Pages
  • 11
    Create FaceBook Ad
  • 12
    Place a Watermark Logo with Phone number on all pictures you upload to the web
  • 13
    Set up a Google Adwords account
  • 14
    Document your entire Internet sales process to find holes and improve it
  • 15
    Set up and complete your dealerships
    Google Business Listing
  • 16
    Rethink your first email to incorporate
    the three choice strategy
  • 17
    Change your initial shopper greeting
    to use the reframing technique
  • 18
    Update your website specials page
    every week at the very least
  • 19
    Create a webpage for vehicles under 15K
  • 20
    Set up a YouTube Channel for the dealership
  • 21
    Create a smart phone application
  • 22
    Start using Reputation Management
  • 23
    Set up a http://www.bit.ly account
    for tracking how many clicks
    you get on links you share socially
  • 24
    http://www.5minutesite.com/local_keywords.php
  • 25
    http://www.clixtrac.com
  • 26
    Create and use a video autoresponder to get the shoppers attention and to stand out
  • 27
    Make voicemail your secret selling weapon
  • 28
    Take pictures and videos of every sold customer and use them everywhere
  • 29
    Set two objectives for every phone call
    a primary and secondary reason
  • 30
    http://www.wordtracker.com
  • 31
    http://www.SEOMOZ.org
  • 32
    What Does Master of the Moment Mean?
    This idea came from one basic marketing principle: People buy when THEY are ready to buy, not when you are ready to sell.
  • 33
    http://www.google.com/sktool/#
  • 34
    Read the book entitled Influence
    by Robert B. Cialdini
  • 35
    http://www.clicktail.com
  • 36
    http://www.fiverr.com
  • 37
    Write short articles for SEO benefits
  • 38
    http://spyfu.com
  • 39
    http://zipskinny.com/
  • 40
    http://www.surveymonkey.com/
  • 41
    Switch your offer from
    new to pre-owned after 30 days
  • 42
    Upload all videos to YouTube for SEO
  • 43
    Using eBay correctly
  • 44
    Craigslist
  • 45
    Flip Video HD camera
  • 46
    27 emails means 7 will be read
  • 47
    Ensure your subject line contains zero spam filter keywords. Look it up on Google
  • 48
    Add your Reputation Management to high touch points with the shopper
  • 49
    Create Vehicle brochures on Slideshare.net
  • 50
    Keep your emails short people hate to read
  • 51
    Write your top 10 Objections.
    Now write your responses to each one
  • 52
    Spend 1 hour per week on the
    Automotive Training Forums
  • 53
    Set up Google Alerts
  • 54
    Use Split testing on your website
    for continuous improvement
  • 55
    Develop an Internet Selling Package.
    It establishes your unique USP
  • 56
    Take your community involvement
    to a new Social Media level
  • 57
    Stay consistent in every program
    you implement
  • 58
    Measure every program.
    If you cant measure it you cant manage it
  • 59
    Leverage referral business
  • 60
    Practice Listening
  • 61
    Call 180 day old leads like they are fresh
  • 62
    Master your sales presentation
  • 63
    People buy emotionally
  • 64
    Connect on Linkedin
  • 65
    Make shoppers remember you
    by doing the little things
  • 66
    Master your vehicle presentation
  • 67
    Make your CRM work for you
  • 68
    Create power hours for phone calls during the day to break up the monotony
  • 69
    Exceed your shoppers expectations
  • 70
    Plan your day then work the plan
  • 71
    THIS IS NOT HOW TO TYPE OR FORMAT YOUR EMAIL MESSAGES TO SHOPPERS
  • 72
    If you plan to last in this business take a day off now and again. Recharging your batteries is the only way you will survive
  • 73
    Leverage the phone/email combo to improve Internet lead response
  • 74
    Always be recruiting new staff
  • 75
    Get more social media interaction
    by asking questions
  • 76
    Create a lead bucket system for follow up
  • 77
    Use Twitter to share cool content
  • 78
    Stop copying your competition
  • 79
    Learn to manage your time efficiently
  • 80
    Some will, some wont, so what
  • 81
    Ask for the sale at least 3 times
  • 82
    Orphaned lease renewal is a great place
    to generate more business
    for yourself and the dealership
  • 83
    Add a reason to make your video go viral
  • 84
    Always be reducing leakage
    in your sales funnel
  • 85
    http://www.batchgeo.com
  • 86
    Learn to stand out
  • 87
    http://www.jingproject.com
  • 88
    http://www.screencast.com
  • 89
    Get your blog listed in available directories
  • 90
    http://www.involver.com/
  • 91
    Read E-Myth
    By Michael Gerber
  • 92
    Slow down your processes
  • 93
    Send a hand written Thank You
    to every person you sell
  • 94
    Pour coffee and hand out donuts
  • 95
    Choice your words wisely
  • 96
    Master closing techniques
  • 97
    Old age inventory email campaign
  • 98
    http://analyticsvisualizations.appspot.com/juicekit/AnalyticsVisualization.html
  • 99
    Live Chat
  • 100
    Have fun
  • 101
    In an beginners mind there are many possibilities in the experts mind there are few always maintain a beginners mind
  • The End
  • Todd Smith
    321-441-7700
    todd@activEngage.com