11-12 march 2015 invest in your people - eptda asbl/vzw | grensstraat 7/3 | 1831 diegem(brussels)|...

EPTDA asbl/vzw | Grensstraat 7/3 | 1831 Diegem(Brussels)| Belgium Tel +32 2 660 05 01| Fax +32 2 660 38 21 | [email protected] | www.eptda.org

11-12 MARCH 2015

INVEST IN YOUR PEOPLE

DEVELOP YOUR COMPANY’S TOP-TALENT EPTDA continues its commit-ment and investment in developing NexGen to become the future leaders of the PT/MC industry. EPTDA is pleased to launch its very first program combining educational courses with networking opportunities at the 2015 All Committees’ Days in Berlin, Germany, March, 2015 This annual two-days event helps you to: • Learn new strategies for

social media, personal branding and ways of earning respect of your peers

• Network with industry peers,

Association Leaders and Volunteers


NEXGEN INITIATIVES

WEDNESDAY, 11 MARCH 2015

13:00-14:30 NexGen Welcome Lunch

14:30- 15:45

Leadership 2.0 – Defining, developing and engaging on-line communities using social media.

Speaker: Mr Vlad Tausance

15:45-16:15

Networking Coffee Break

16:15 -17:30

Defining and building your on-line personal branding

Speaker: Mr Vlad Tausance

19:00- 23:00 Next Generation Networking Dinner

THURSDAY, 12 MARCH 2015

10:00-12:30

The Heart of Leadership for EPTDA Executives

Speaker: Mr Tom Gale

12:30-14:00

Lunch with All Committees Members

14:00-17:30 Executive Development Seminar: Service Marketing

Speaker: Mr René Degen

19:00-22:30 All Committees' Days Welcome Dinner (invitation open to all NexGen delegates)

ESTREL BERLIN HOTEL Sonnenallee 225, 12057 Berlin, Germany www.estrel.com


NEXGEN INITIATIVES

SOCIAL MEDIA LEADERSHIP AND ON-LINE PERSONAL BRANDING SPEAKER: VLAD TAUSANCE

The challenge of the online presence is often felt as a burden or a menace by today business leaders. In fact, building your online personal brand and exercising your leadership in the social media is no longer an option. It became a must. Fortunately, this context provides a great deal of opportunities regarding personal or business development. Vlad will explore two strategic approaches to take advantage of these opportunities: Leadership 2.0 – Defining, developing and engaging online communities using social media. Participants will discover how to find relevant online communities, gain and nourish their attention, and obtain relevant feedback and results. Defining and building your online personal brand Through two applied exercises, participants will explore some tips and tricks that will help emerging business leaders decode the DNA of their personal brands.

Vlad Ioan Tăușance is an author, trainer and strategy consultant. In the past three years he designed and facilitated innovation and communication workshops for the Romanian offices of companies such as: Orange, ING, TNT, Avon or SABMiller. In 2014 he was the strategy and content coordinator for the online campaign of the elected Romanian President.


NEXGEN INITIATIVES

THE HEART OF LEADERSHIP FOR EPTDA EXECUTIVES SPEAKER: THOMAS P. GALE

High-performance industrial organizations in the 21st Century require a very different leadership style, but you have to successfully navigate established management structures that still define many cultures of EPTDA companies. Accept the challenge! This seminar will help you build your personal authentic leadership capabilities to lead, innovate, manage and serve – the essential foundations to create meaningful work environments and earn respect as an emerging leader. Tom will examine leadership styles, vision, communication and accountability. Participants will learn how to:

• Earn the trust and respect of your peers and

mentors as a leader • Create an environment of trust, collaboration and

accountability across generations • Build a foundation for breakthroughs in results,

satisfaction, well-being, service, and the development of others

• Empower others, while growing your passion for the heart, soul and mind of authentic leadership

Thomas P. Gale has lead the growth of his media and market analytics company that focuses on wholesale distribution management and industrial markets globally for more than 25 years. Most importantly, he is passionate about unlocking personal and professional potential that can transform bottom-line results through a basis of deeper listening, collaboration, trust, empowerment and integrity. Tom is the author of a well-received book, published in 2003, that identifies the key areas of differentiation for high-performance industrial distribution companies, with leadership as one of four key aspects. He has researched wholesale distribution strategy and best practices for 30 years, and is the publisher of the highly respected journal, Modern Distribution Management, which has been published since 1967, and he has grown since 1992. He is CEO and President of Gale Media, company which at present is an EPTDA associate member.


NEXGEN INITIATIVES

SERVICE MARKETING SPEAKER: RENE DEGEN

The session will address the 3 questions that capture most of what services marketing is about:

• What: the service propositions that you offer, and

how you develop into a more mature service offering

• How: relates to the strategy that you apply to bring your service propositions to your customers

• Who: deals with the skills that all the employees need for the company to be successful

Having a clear view on the subject allows a plan to be successfully put in place in order to deliver more value to the customer. The lecturer uses a model that he developed at the time he was director at Miele. René has used this model with all his customers, since then, from Philips Healthcare to Eneco, from Yokogawa to Biesheuvel Techniek.

Thomas René, owner of Degen b.v., specializes in Services Marketing, After Sales Services, Customer Service Experience, Customer Insight, development of new service propositions and HRM. His broad experience has allowed him to advise a variety of companies in Western Europe, in various fields of interest. He worked as a consultant, professional educator, HRM Director and was After Sales Services Director at Miele, dealing with technical services, quality, training, customer contact, sales and professional services, with a focus on developing new businesses and expert systems. At present he is working internationally for companies such as Philips Healthcare, Yokogawa, Eneco, Biesheuvel Techniek and Elka Pieterman. He also gives lectures at universities and business schools.

11-12 march 2015 invest in your people - eptda asbl/vzw | grensstraat 7/3 | 1831 diegem(brussels)|...

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