conceptpresentatie onderzoeksopzet

©Joris Burggraaff

Innovative mediain the in it iat ive phase ofurban area development

innovative media

©Joris Burggraaff

� Finance; tight financial possibilities & high risk profile cause delays and cancellations

Source: Franzen and Zeeuw, 2009; Dijk, 2011; Joolingen et al., 2009.

Problems for private urban area developers

innovative media

©Joris Burggraaff

� Finance� Market; shift from supply- to consumer

driven market.

Source: Franzen and Zeeuw, 2009; Joolingen et al., 2009; Putman, 2010.

Problems for private urban area developers

innovative media

©Joris Burggraaff

� Finance� Market� Demand; decreasing and/or changing

demand in the residential-, businesses- and offices sector.

Source: Franzen and Zeeuw, 2009; Joolingen et al., 2009; Putman, 2010.

Problems for private urban area developers

innovative media

©Joris Burggraaff

� Finance� Market� Demand� Transparency; recently more required /

desired by stakeholders.

Source: Boland et al., 2011; Geheniau and Hofman, 2010b; NUzakelijk, 2011.

Problems for private urban area developers

innovative media

©Joris Burggraaff

� Finance� Market� Demand� Transparency� Upcoming media; rapids are starting to

speed up regarding innovative media possibilities and -standards.

Source: Boland et al., 2011; Hoff, 2011.

Problems for private urban area developers

innovative media

©Joris Burggraaff

Problems for private urban area developers

� Finance� Market� Demand� Transparency� Upcoming media

Source: Putman, 2010; Geheniau and Hofman, 2010b.

innovative media

©Joris Burggraaff

Hypothesis

New media are capable to serve as tools to reduce the mentioned problems, through trust, within the initiative phase of urban area development.

innovative media

©Joris Burggraaff

Research questions - main

� How?

innovative media

©Joris Burggraaff

Research questions - literature

� How?

� Trust; what is it? Influence on UAD? How influenced?

innovative media

©Joris Burggraaff

Research questions - literature

� How?

� Trust� UAD; stakeholders? role? trends?

characteristics?

innovative media

©Joris Burggraaff

Research questions - literature

� How?

� Trust� UAD� Innovative media; progress? references?

possibilities?

innovative media

©Joris Burggraaff

Research questions - empirical

� How?

� Trust� UAD� Innovative media

� Framework new medium; requirements? conditions?

innovative media

©Joris Burggraaff

Theoretical coherence

innovative media

©Joris Burggraaff

Research goal

To create a framework for a new medium, as a tool, to stimulate trust during the i n i t i a t i v e p h a s e i n u r b a n a r e a development.

To develop the new medium to use this in practice.

innovative media

©Joris Burggraaff

Critical path

innovative media

©Joris Burggraaff

Questions?