12 ideology
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LO: To consider the importance of ideology behind a magazine
What do you want your school magazine to say about you?
Ideology: The idea behind a media text
A-level Media Studies
Series1
Exam
ExamFilm Trailers
Music
Magazines
Magazine covers tell us a lot of information
Foundation Portfolio: 25%
of A-level Media Studies
This is through their ideologywithout actually telling us…
From the specification(view for yourself on the Blog!)
• Main task: the front page, contents and double page spread of a new music magazine.
• Preliminary exercise: using InDesign and Photoshop produce the front page of a new school/college magazine, featuring a photograph of a student in medium close-up plus some appropriately laid-out text and a masthead.
LO: To consider the importance of ideology behind a magazine
The school want to consider which of these photos to choose for next year’s prospectus – which do you pick?
LO: To consider the importance of ideology behind a magazine
Each of these pictures contains an ideological message
• This message can be subliminal and contain only vague associations or connotations – remember that from GCSE English?
• Consider the ivy front – Some consider this gives buildings a traditional, classic look
• Therefore, what message might this photo be broadcasting about a Deyes High education?
LO: To consider the importance of ideology behind a magazine
• What might the ideological message be regarding a Deyes education if this photo was chosen?
IdeologyLO: To consider the importance of ideology behind a magazine
LO: To consider the importance of ideology behind a magazine
Creating our own ideology
• Each table will have a blank school magazine front cover – you have a few jobs to start out with:
• 1. Decide on the ideology behind your school magazine front cover
• 2. Think about what main image would achieve this – sketch this in.
• 3. Consider what coverlines could be added to the magazine front cover to attract reader attention.
LO: To consider the importance of ideology behind a magazine
Creating our own ideology
• Now one student is going to move to the next table and talk through their idea for a new school magazine front cover
• Those listeners are going to going to discuss:
• What is the ideology for this front cover?
• How effective is it at getting its message across?
• Could it be improved? A different image?
LO: To consider the importance of ideology behind a magazine
Homework – Blogging Ideology
• To be blogged for next lesson• 1. Based on what we have looked at today,
how important do you think ideology is to a magazine?
• 2. You are going to be creating your school magazine covers in the next week – state what your ideology is and consider what you can include to get this ideology across.