15 things landscapers should know about inbound marketing
TRANSCRIPT
15 Things Landscapers Should Know About
Google and Social Media
Where you can download these
slides:bit.ly/
@aj613 | ajsingerstudios.com | [email protected]
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•Five Things You Can Do For Free to Improve Your Rankings
•Five Things About How Google Rank Websites
•Five Things That Work for Landscapers
Five Things You Can Do For Free
#1 Do a Google Search for “Google My Business”
Five Things About How Google Ranks
Websites
#1 Everything Runs According to What Will Make the Searcher Happy
• Relevant• Authoritat
ive• Local
#2 Relevant
Be the Search!And Communicate thatto Google
Moz.com/Local Info group, Neustar
Localeze, Acxiom, and Factual
schema.org
#3 Local
#4 Authoritative
Does the Rest of the World Know You Exist?
-Links to Your Page-Shared on Social Media
#5 What is Top Ranking Anyway?
#5 What is Top Ranking Anyway?
http://moz.com/blog/mega-serp-a-visual-guide-to-google
Five Things That Work Online for
Landscapers
#1Blogging
-Answer Questions that clients ask
-Teach People what you know
-Share Gardening Tips
#1.5Yes, It Really Works
More Inbound Marketing Stats
#2Have Forms on
Your SiteFree Quote
Premium Content
Signup for Newsletter
#3Nurture Leads Through E-mail
#4Research What Terms to Target
adwords.google.com
#5Learn Your Analytics
What’s Working
What Terms Are Working
Who’s linking to you
Where you can download these
slides:bit.ly/
@aj613 | ajsingerstudios.com | [email protected]
Best Ways to Contact me: