16 unique & innovative ways to market your business

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http://NicoleElmore.com Strategic Marketing Solutions This presentation shows 16 unique and innovative ways to market your Business. It was created by a group of volunteers who try to make a difference in this world. They will be volunteering in an orphanage in Moshi, Tanzania. If you likes this presentation, please help support their fundraising efforts with a small donation. . If you have a business, check out their great Sponsorship Opportunities and get your Business promoted to thousands of People. Every dollar helps and is greatly appreciated!

TRANSCRIPT

Page 2: 16 Unique & Innovative Ways to Market your Business

This presentation was created by a group of volunteers who try to make a difference in this world.

They will be volunteering in an orphanage in Moshi, Tanzania. If you likes this presentation, please help

support their fundraising efforts with a small donation here:

www.YouCaring.com/SupportProjectHelpOrphans .

If you have a business, check out their great Sponsorship

Opportunities and get your Business promoted to thousands of People.

Every dollar helps and is greatly appreciated!

Page 4: 16 Unique & Innovative Ways to Market your Business

Don’t be afraid to get creative and experiment with your marketing.” - Mike Volpe

Image Source: http://www.creativeguerrillamarketing.com/guerrilla-marketing/122-must-see-guerilla-marketing-examples

Page 6: 16 Unique & Innovative Ways to Market your Business

85% of Americans say they have a more positive image of a product or company when it supports a

cause they care about.” Source: MarketingCharts

We offer various sponsorship opportunities to support a great

cause and also receive a variety of marketing, promotions and

advertisements for your business.

For more information, either click the link below or forward to slide #20.

Become a sponsor today to help

support a great cause.

More info here

Page 7: 16 Unique & Innovative Ways to Market your Business

It’s about using the right tools, with the right triggers, within a proper marketing framework” –

Vishen Lakhiani

Image Source: http://www.btl-europe.com/?module=news&id=162&PHPSESSID=

Page 8: 16 Unique & Innovative Ways to Market your Business

There is no black magic to successfully attracting customers via the web.”

- Rand Fishkin

Sponsor our PHO Magazine Slideshare and have your company name and/or Logo on the homepage and EACH slide

with a link back to your website.

More info here or on Slide #23

Page 9: 16 Unique & Innovative Ways to Market your Business

An ad is finished only when you no longer can find a single

element to remove. “ - Robert Fleege

Image Source: http://www.creativeguerrillamarketing.com/guerrilla-marketing/the-80-best-guerilla-marketing-ideas-ive-ever-seen

Page 10: 16 Unique & Innovative Ways to Market your Business

Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read."

- Leo Burnett

Image Source: http://www.behance.net/gallery/UMe-CREDIT-UNION-Strategy-Naming-Brand-Identity/2631537

Page 11: 16 Unique & Innovative Ways to Market your Business

We need to stop interrupting what people are interested in & be what people are interested

in.” -Craig Davis

Image Source: http://www.creativeguerrillamarketing.com/guerrilla-marketing/the-80-best-guerilla-marketing-ideas-ive-ever-seen

Page 13: 16 Unique & Innovative Ways to Market your Business

The number of ideas to use in an ad should be odd - and three's

too many.”- Timo Everi, Hasan & Partners Helsinki

Image Source: http://www.creativeguerrillamarketing.com/guerrilla-marketing/122-must-see-guerilla-marketing-examples

Page 14: 16 Unique & Innovative Ways to Market your Business

Nobody reads ads. People read what interests them.

Sometimes it's an ad.“ - Howard Gossage

Image Source: http://www.cnn.com/2011/OPINION/03/06/greene.bathroom.advertising/index.html

Page 15: 16 Unique & Innovative Ways to Market your Business

Make it simple, but significant.” – Dan Draper

Image Source: http://www.creativeguerrillamarketing.com/guerrilla-marketing/122-must-see-guerilla-marketing-examples/

Page 18: 16 Unique & Innovative Ways to Market your Business

Make the customer the hero of your story.” – Ann Handley

Image Source: http://www.creativeguerrillamarketing.com/guerrilla-marketing/122-must-see-guerilla-marketing-examples

Page 19: 16 Unique & Innovative Ways to Market your Business

We are a couple of volunteers who are raising

money to help and volunteer in an orphanage

in Moshi, Tanzania that is home to 64 orphans

and urgently needs help. Help us reach with a

small donation today here:

$10 & up – We greatly appreciate your

donation.

$100 & up– Receive a hand-written postcard

and thank you note from Tanzania and a listing

on our Donors Page with your full name, or

first name + initial or company name

If you cannot help financially, please help us by sharing this presentation on

Facebook, Twitter, Linkedin, and other Social Media.

Page 20: 16 Unique & Innovative Ways to Market your Business

$500 – Official Sponsor (Limited to 8 businesses)

Become an official sponsor of Project Help Orphans and

receive the following:

• An official sponsorship certificate (a great addition to

your office)

• ¼ page ad in our PHO Magazine (also published on

Slideshare and expected to receive 700,000+ views

within 30 days)

• A listing on our Sponsors page with your logo, a description of your company, a link

to your website, and social media links

• A pin on our Pinterest account to your website or a URL of your choice

• A (thank you) tweet from our Twitter Account

• A (thank you) post on our Facebook Fanpage

• A listing in our sidebar with your logo image under “Sponsored by” linked to your

website

• A great appreciation of your support by us as well as the orphanage we will be

helping

Page 21: 16 Unique & Innovative Ways to Market your Business

$750 – Official Sponsor Plus (Limited to 3 businesses) You will receive a full-page ad

spot (image/logo, description, website link, social media links or simply an image ad)

inside of our PHO Magazine (also published on Slideshare and expected to receive

700,000+ views within 30 days) as well as a painting with the hand-prints of some of the

children in the orphanage, a Thank You and your company name (a wonderful addition

to your office). PLUS, a blog post in our Journal about your business and/or products

for additional exposure and promotion.

$1,000 – Ultimate Official Sponsor (Limited to 2 spots) We will wear a t-shirt with your

company name, logo or personal name, and website for 3 days out of the month we will

be in the orphanage. Your brand will be on the photos we take and the videos we make

on those days and will be distributed on our website, social media accounts, and within

our magazine to be published online in April 2014 (expected reach: 700,000 views

within 30 days). PLUS, you will receive all of the perks of a $500 donation (see above).

Page 22: 16 Unique & Innovative Ways to Market your Business

Trip Documentation: We will start documenting this life-changing trip from the moment

we get to our departure airport and will keep you posted about our experiences, the

things that we learn, the people we will meet throughout this journey, the things that we

will struggle with, and the precious moments we will gain from helping others out in

form of photographs, videos, and articles.

$2,000 –Image Sponsor (Limited to 1 business)

Your business name or logo will be added to every

photograph we take on the right bottom corner

stating “Sponsored by [your Business Name or

Logo]”, which will be posted on our website, social

media, marketing materials, and our magazine

which will also be published on Slideshare and

expected to reach 700,000 views within 30 days.

PLUS, you will receive all of the perks of a $500 donation (see above).

Sponsored By [Your Company]

Page 23: 16 Unique & Innovative Ways to Market your Business

$2,500 –Video Sponsor (Limited to 1 business) Your business name or logo will be added

to any video footage we take on the right bottom corner stating “Sponsored by [your

Business Name or Logo]”, which will be posted on our website, social media, and a link

to it within our magazine which will also be published on Slideshare and expected to

reach 700,000 views within 30 days. PLUS, you will receive all of the perks of a $500

donation (see above).

$3,000 –PHO Magazine Sponsor (Limited to 1 business)

Your business name or logo will be added to the front page

of our PHO Magazine to be published online in April 2014

as well as on the right bottom corner of every page/slide

stating “Sponsored by [your Business Name or Logo]”,

which will be posted on our website, social media, marketing

materials, and our magazine which will also be published

on Slideshare and expected to reach 700,000 views within 30 days.

PLUS, you will receive all of the perks of a $500 donation (see above).

Page 24: 16 Unique & Innovative Ways to Market your Business

DONATE TO A GREAT CAUSE

This presentation was created by a couple of volunteers who will be volunteering in an orphanage in Moshi,

Tanzania. Support them at www.YouCaring.com/SupportProjectHelpOrphans

Page 25: 16 Unique & Innovative Ways to Market your Business

DO YOU HAVE SOME INNOVATIVE

MARKETING IDEAS OF YOUR OWN?

SHARE THEM IN THE COMMENTS

BELOW

SHARE IT

Page 26: 16 Unique & Innovative Ways to Market your Business

This presentation was created by a group of volunteers who try to make a difference in this world.

They will be volunteering in an orphanage in Moshi, Tanzania. If you likes this presentation, please help

support their fundraising efforts with a small donation here:

www.YouCaring.com/SupportProjectHelpOrphans .

If you have a business, check out their great Sponsorship

Opportunities and get your Business promoted to thousands of People.

Every dollar helps and is greatly appreciated!

Page 27: 16 Unique & Innovative Ways to Market your Business

Population: 48,261,942 Number of Orphans: 3,000,000 (That means every 16th citizen is an orphaned child) Under-5 mortality rate: 118/1,000 Number of people with HIV/AIDS: 1.4 million GDP per capita: $1,700 Drinking water source unimproved: 47% Sanitation facility access unimproved: 90% Source: CIA / The World Factbook

Facts about Tanzania