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How to create green cities without parked cars

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The current state

We need a new source of green growth and a more sustainable way of urban living

Amsterdam has 103.000 permit owners. Only 20% of them use their car on a weekly basisParking places are hard to find. The city is too crowded with polluting carsSharing as a concept has cross-generational appeal 66% of the people believe thatsociety would be better if people shared more

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Risk of losing the permit, joy of ownership and inconvenience are the biggest barriersCitizens are wasting 100 hours per year in badly functional urban traffic

Alternatives to abandon your car are not attractive

The problems we face: Citizens

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Increasing costs due to traffic delaysThe number of serious injuries have increased by 20%Public Traffic transport is not a good alternative to abandon your car. Alternative ways of transport are neither succesfull in decreasing car ownership

Urban transport is not functional

The problems we face: City

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And we enable you to travel in style without owning a car

We make it profitable to park your car outside the city

The Solution

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We calculate the monthly monetary value of parked cars outside the city and pay the permit owners

By adding a MOVR dongel into the car, we control the time the car is parked outside the city

The Product

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Allocation of free spots

Allocation of every 10 new free spot

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Car-owners transforming the city.

PPP

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Ecosystem ECOSYSTEM

City Centre area

Park car

Location + time Notification

Suburban Car Space

PERSONAL MOVR APP

Personal and city overview

LOCAL COVERNMENT

€Real estate tax

€€€Public parking spots

€€License shared car services

MoneyData

Movement

Location + time Notification

Money

Park car

Money

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Revenue Forecast : Key Statistics

3.000

2.250

0

Daily Carsoutside the city

Revenuin € M

750

1.500

3.750

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The roadmap

Q2/2016 Founding the company & team. Improve the concept design.

Q3/2016 Building the prototype. Learn and optimize. Partner negotiations. Investment round.

Q4/2016 Building the first version. Extent team. Partner negotiations.

Q1/2017 Launch movr. Digital & PR campaign.

Q2/2017 Second investment round. Learn, optimize and measure the concept. Growth hacking.

Q3/2017 Extent team. Scale up the concept to other cities.

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The Founding movr’s

Mark BeekmanCo-founder, CMO | Commercial leader at Binck and Graydon | > 15 years experience in marketing & sales

#Growthhacking, #Leadership, #Change, #Marketingtrategy , #Digitalmarketing,

Taru MöllerCo-founder, CEO | Head of consumer business at TeliaSonera | > 15 years experience in consumer business

#Mobile, #Finance, #Strategy, #Consumerbusiness, #Partners

Ida StopleCo-founder, DesignThinker |Creative leader at Dark | Previous architect OMA | > 10 years experience in city archi-tecture/urbanism/landscape

#Architecture, #Infrastructure, #Design, #Innovation, #Urbanization

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How to support movr

Financial support

Seed funding to allocate re-sources to: refine the concept and business model, building the prototype, and engage and align stakeholders.

Partnerships

Strategic partnership to develop the viable model.Access to the right people in: - Public sector. - Electronic Car Sharing - Traffic Apps development