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Report of survey done on 12/07/2011
Survey done as customer
1. Lap-compDesktop:
The seller was interested in selling Acer / HP / Dell desktops. The prices quoted were
Acer dual core 1Gb, 320Gb with all accessories and 3yr onsite service at Rs.19250.
HP dual core 1Gb, 320Gb with all accessories and 3yr onsite service at Rs.22500.
Dell dual core 1Gb, 320Gb with all accessories and 3yr onsite service at Rs.24000.
Laptop:
The seller did not have HCL laptop and he suggested buying Dell or HP, his perception towards
the HCL was not good interns of its after sales services.
The prices that he quoted were (for core i3 3Gb, 320Gb, 15)
Dell Rs. 28500
HP Rs. 27500
Acer Rs. 23500
Samsung Rs. 23500
Asus Rs. 23500
Toshiba Rs. 25750
2. Mahalaxmi ComputersDesktops:
The seller was forcing and convincing to buy an assembled desktop than purchasing a branded
one. He was more emphasizing on the warranty. He was ready to give a 3 year warranty on the
assembled desktop. The price that he quoted for the assembled desktop was Rs. 17000. Theconfiguration was I3, 2Gb, 500Gb, 16 LCD and a DVD R/W. The probable branded desktop that
he would sell was Acer.
Laptop:
The seller strongly recommended to purchase the HP laptop and supported his suggestion with
the warranty that the company is giving and he said that it is the most selling laptop brand in the
market was HP.
The configuration was I3, 4Gb, 500Gb, 15, win 7 home and the price that he was ready to sell
was Rs. 28500.
3. IT E XpressDesktop:
The seller was most interested in selling an assembled desktop; he did not have any branded
desktops in his store. He quoted Rs. 16500 for the assembled desktop with configuration of
same above but without speakers and graphics card.
Laptop:
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For the second generation I3 the seller suggested to buy either Acer or HP. The prices that he
quoted were
HP Rs. 28500 (I3, 4Gb, 320Gb, 15.6)
Acer Rs. 23500 (I3, , 3Gb, 320Gb, 15.6)
4. Dynamic ComputerDesktop:
The retailer was forcing to purchase assembled desktops. And I asked for the branded desktops
so he suggested buying HCL or HP computer. But interesting fact was he did not have any of the
branded desktops in store display, he said he would get them after 1hour if I order the purchase.
The price that he quoted for both HCL and HP was Rs. 18000 (dual core, 2Gb, 500Gb)
Laptop:
The retailer was interested in selling HP or Acer; he supported his suggestion with the help of
the service that the HP is providing and price of the Acer. He also added that the HP was the
highest selling laptop in the market and consumers are mostly preferring HP laptops.
The prices that he quoted for 2nd generation core i3, 3Gb, 320Gb were
HP Rs.24500
Acer Rs.24000
Toshiba Rs.23750
Asus Rs.23500
Sony 5% discount on MRP
5. Viratra ComputersDesktop:
The retailer did not have any branded desktops in his store and he was insisting to buy
assembled desktop and for the above quoted configuration and the price he quoted was
Rs.17790 (AMD) and Rs.20700 (Intel).
Laptop:
The retailer was insisting to purchase Dell or HP (2nd
generation, i3, 3Gb, 320Gb)
The prices that he quoted were
Dell Rs.37000
HP Rs. 28000