2 facts or-opinions in advertising
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Information and persuasionTRANSCRIPT
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FactFact
Examine the claims made in the Examine the claims made in the following adverts. Discuss with your following adverts. Discuss with your
partner which statements are partner which statements are factfact and and which are which are opinionopinion..
OpinionOpinionor ?
Click here to move on.
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Use the help button if you are Use the help button if you are not sure whether what you not sure whether what you
have read is fact or opinion.have read is fact or opinion.
Use the forward arrow to move Use the forward arrow to move you on to the next page.you on to the next page.
Use the backward arrow to Use the backward arrow to return to the previous advert if return to the previous advert if there is something you want to there is something you want to read again.read again.
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Milk Milk - rich in calcium – for - rich in calcium – for
strong bones and teeth!strong bones and teeth!
Are youyou getting enough?
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Milk Milk --
Are youyou getting enough?
rich in calcium – for strong rich in calcium – for strong bones and teeth!bones and teeth!
This is a factfact.
This is a questionquestion to make you think.
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To keep our bodies healthy, we should eat five portions of fruit and vegetables every day.
Fruit is delicious!
Nursery and Infant children receive a free piece of fruit every day at school.
The worst tasting vegetables are brussell sprouts!
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To keep our bodies healthy, we should eat five portions of fruit and vegetables every day.
Fruit is delicious!
Nursery and Infant children receive a free piece of fruit every day at school.
The worst tasting vegetables are brussell sprouts!
Fact!
Fact!
Opinion!
Opinion!
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It’s what everyone wants!
Rainbow Cycle! Faster than the speed
of light!
Multicoloured!
Cushioned saddle!
Safety grip wheels!
Only £75:99!
A fashion statement on wheels!
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It’s what everyone wants!
Rainbow Cycle! Faster than the speed
of light!
Multicoloured!
Cushioned saddle!
Safety grip wheels!
Only £75:99!
A fashion statement on wheels!
OpinionOpinion
OpinionOpinion
FactFact
FactFact
FactFact
FactFact
Exaggeration!!!Exaggeration!!!
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Kool Kids always wear
KK designer footwear!
Kool Kids have cool feet!
Our trainers have charcoal insoles to absorb sweat and keep you cool and fresh all day long!
Kool Kids have street cred!
Be the envy of your friends in our stylish trainers.
Kool Kids can walk for miles!
Our cushioned sole and shock absorbing heels guarantee you a pleasant walk, mile after mile after mile!
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Kool Kids always wear
KK designer footwear!
Kool Kids have cool feet!
Kool Kids have street cred!
Be the envy of your friends in our stylish trainers.
Our cushioned sole and shock absorbing heels guarantee you a pleasant walk, mile after mile after mile!
Exaggeration!!!Exaggeration!!!
This is based on the fact below, but is still an opinionopinion.
Our trainers have charcoal insoles to absorb sweat and keep you cool and fresh all day long!
This is a factfact.
The way the shoe is made is fact. fact.
Kool Kids can walk for miles!
This is an opinionopinion.
What do you think?
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Well done! You have thought about and discussed fact and opinion in
advertising.
You may read any of the adverts again if you wish. (Click on picture.)
When you are ready, close down this task presentation by clicking on
the help button.
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Goodbye!
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