Robin Hood TV show

and social networks

- Experience

- Expansion

- Expeditiveness

- E

xpectations

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Some facts:78% of the auditorium watches the show from witch:47% constantly and occasionaly

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Some facts:78% of the auditorium warches the show from witch 47% constantly and occasionaly

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3

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Some facts:66% of the auditorium thinks that RH is helping people 77% claims that we are sucessfull in active problem solving

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Some facts:66% of the auditorium thinks that RH is helping people 77% claims that we are sucessfull in active problem solving

Or... brag brag

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WHY??WE USE SOCIAL NETWORKS

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QUICK FACT- Over 700 cases dealth in the show

during 8 years

- Every sixth person in Montenegro has been in the show with a certain issue

- Monitoring of the whole system of basic courts and primary health care institutions

- Improved their services up to

40%

QUICK FACT- We use fast growing popularity

of Facebook and especially Twitter

- We have an interactive tweet wall in the show

- We are developing an OSP active from December

Making citizents our coeditorsMaking them our whistleblowers

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Step 1Citizens contact the show by telephone, mail, letter or personally. They present the issue, point to all its legal and other circumstances, present the history of the problem, their most recent troubles, and point to the institution or individual in public service that are causing it, not addressing it properly or are simply in the position to solve it within their jurisdiction.

Step 2We present the short feature story and talk to the representative of the institution that has either caused the problem or has the means to solve it. We often have several guests because in some cases we have several institutions responsible. Their representatives try to explain all the uncertainties and clarify the situation and finally- solve the problem. Promises given to the wide auditorium are at most cases a warranty that the problem will be solved, but it is not the case always. So in several occasions it has occurred that we have the same guests in the show in different periods of year, until issue is resolved.

Step 3

Then, the most important part of the whole „Robin Hood” concept begins. Author and editor in chief of the show remain in contact with the citizens, receiving regular up-dates from them- whether the institution involved has resolved the problem, and in which phase it is currently in. Sometimes, certain cases have been updated and „followed” for entire year, because institutions and those responsible tend to „forget” the promise or simply don’t obey the positive law standards.

Three Step OFLINE Plan

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Why do we need this social interaction?It can move people, give them sence that they can an will make a difference!

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Marketing Poll

58% of the population watching the how said that RH needs to have internet branch and extension

35% ot viewers wouldnt watch the show 0nline, nor engage and interact

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Click icon to add picture

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Step 1Set up a platform, using the database od around 7000 aplications from the citizents

Step 2Map should comply with the show in order to serve as its extension, and inform about the processes - What is the status

of application/problem

- Timeline of process

- End result/show study case

Step 3We are also incouraging civic activism trough what we call PLAN B

or: what if internet shuts collapses or we are censored by the government?

Three Step ONLINE Plan

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PLAN B

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Online broadcasthttp://www.rtcg.me/tv/emisije/informativni/robin-hud/30346/robin-hud-01112013.html

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THANKS !