20 media p - nutrition2me · cn magazine cn professional development (cnpd) cnpd is a unique...
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cm2COMMUNICATING IN PRINT, VIA EMAIL, & ONLINE
PRODUCT, SERVICES & MEDIA INFORMATION
MediaPack
2020
CN
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:25 Page A
Communicatingin printviaemail and online
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:25 Page B
IntroductionFormed in 2000, Complete Media & Marketing
(CM2) is a specialist publishing company producing
the market-leading titles Complete Nutrition (CN)
and CN Focus. Indeed, CN Magazines are firmly
established as the UK’s No.1 clinical, medical &
health nutrition publications.
The CM2 Team boasts many years industry
experience and, as such, have devised a wide-range
of products that enable companies active within
the field of nutrition to accurately and consistently
target their key customers.
Through it’s publications and additional
products, CM2 offers cross-platform promotional
opportunities – via print, online and email – all
under one roof! Quite simply, we are your voice
in clinical, medical & health nutrition.
CM2 also acts as a media partner to various
professional associations, providing expert
assistance with branding, design, production
and the distribution of newsletters and publications
on a contract basis.
ContentsPeople
2 The CM2 Team
In Print
3 CN Magazine
7 CN Focus Magazine
11 CN Reader Survey
Online
13 nutrition2me.com
CN Emailers
17 CN e-news
19 CN e-shots
Promo Bundles, Ad Specs
& Deadlines
22 Promo Bundles - Print & Digital
23 CN & CN Focus Deadlines
24 nutrition2me.com Deadlines
25 CN e-news Deadlines
26 Ad Specs - Print & Digital
Associated CN Products
27 CN Awards
29 CN Surveys
CM2 Services
31 Contract Publishing
cm2
Contents & Introduction
Complete Media & Marketing Ltd
Studio 2, Mill Studio Business Centre, Crane Mead,
Ware, Hertfordshire, SG12 9PY, UK
Tel: +44 (0)1920 444 060
Email: [email protected]
Web: www.nutrition2me.com
PRODUCT, SERVICES & MEDIA INFORMATION | 1
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:25 Page 1
The CM2 Team
Lynne Garton & Anne Holdoway
Faye Telford-Penfound
Angela Foxall
Vicki Paskell
Paul Phillips
Laura Slattery
CN Subscriptions, Awards& Publishing [email protected]
2 | PRODUCT, SERVICES & MEDIA INFORMATION
cm2
FOLLOW USKeep up-to-date with CN Magazines and nutrition-related information instantly by following us on Twitter, Facebook and Instagram.
Welcome to CM2 – formed in 2000 to communicate nutrition information
from a new perspective.
We hope that you find the information you’re looking for in the pages of
this brochure but, if not, please don’t hesitate to call or email one of the
CM2 Team. We’re here to help our customers and we’re always available
to talk, or respond to your requests via email.
Twitter: @CNmagazines Facebook: @CNmagazines
Instagram: @cnmagazines
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:25 Page 2
IN PRINT
Circulated to in excess of 10,600UK nutrition professionals, including
over 9,000 UK registered dietitians
PRODUCT, SERVICES & MEDIA INFORMATION | 3
CompleteNutritionTHE UK’S NO.1 CLINICAL, MEDICAL & HEALTH
NUTRITION PUBLICATION
Magazine
CN
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:25 Page 3
“Complete Nutrition is our go-to publication for speaking to nutrition healthcare professionals,
due to its excellent reach, reputation and advertising options.”
WHAT THE INDUSTRY SAYS...
Stephanie Brien, Commercial Executive, Alliance Pharma
Editorial OverviewPublished six times a year, with all issues
produced both in print and digitally, Complete
Nutrition (CN) aims to meet the information
needs of nutrition healthcare professionals
with a regular, professional publication that
gets to the heart of current thinking and
practice.
Strong editorial, written by respected
authors, is mixed with practical articles and
informative news from in and around the
profession, offering readers an educative,
balanced and enjoyable to read publication.
CN boasts an editorial team with expertise
across all areas of clinical, medical and health
nutrition, helping to promote excellence in the
title's content, whilst providing readers with
confidence that they are reading accurate,
informed editorial in every issue.
CN carries the following
regular sections:
• Big Story
• Paediatrics
• Hot Topics
• News & Views
• Diary Dates
• Product News
• Journal Watch
• Dietetic Comment
• The Student Room
• Columns: BAPEN, Nutrition Society,
NNNG & NNEdPro.
CN Magazine
4 | PRODUCT, SERVICES & MEDIA INFORMATION
*Circulation figures recorded Nov 2019. Circulation figures may be subject to change. Please contactCM2 for the latest circulation figures.
Circulation
CN is circulated to in excess of 10,600* named healthcare
professionals on a controlled and requested basis.
CN’s circulation database is continually updated, ensuring
that distribution is both targeted and accurate.
CN Magazine
Profession Total Print Digital
Dietitians 9,170 7,898 1,272
Nutrition/gastro nurses 162 140 22
Other nutrition professionals(e.g. gastros/pharmacistslecturers/nutritionists/industry)
498 215 283
Students 850 850
Total circulation 10,680 8,253 2,427
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:25 Page 4
CN Magazine
CN Professional Development (CNPD)
CNPD is a unique service that allows readers of CN Magazines to test their knowledge of articles within
each issue using an interactive questionnaire system that is hosted on nutrition2me.com – the online home of CN and CN
Focus. Companies are able to sponsor CNPD, enabling coverage in CN Magazines and online at nutrition2me.com – affording
the opportunity to support your customers ongoing professional development from just £595 .
Display Advertising
Build brand awareness and enhance productivity with a display
advert – article-facing and premium positions available.
Advertorials
Captivate readers through a mix of text and imagery – we can
even design and layout your advertorial for added convenience.
Sponsored Article Packages
Want to see a specific subject covered by way of an independent
article? Get in touch and we will explain the options.
Product News
Simply send us your press release and product image
and we will place it on our Product Wall – plus, as an added
bonus, it will also feature in a future issue of CN e-news.
Loose/Bound Literature Inserts
Send us your literature pieces and we’ll circulate them via
CN – it costs less than if you were to mail them out yourself!
Company Choice Article
Supply us with an article based on a subject of your
choice – we’ll do the rest.
Product Sample & Literature Attachments
Place your product samples or literature right in front of
your customers cost-effectively and with maximum impact.
We can attach your product samples or literature to a
specific page within the magazine or on the front cover.
Bookmark Bellybands
Opt to have your material wrapped around the front
cover, ensuring that readers will see your message first!
Special Covers
For maximum impact why not take advantage of
a Barndoor or Fold Out cover.
A World of Promotion
Please contact Angela on: +44 (0)1920 444 060 or email:
[email protected] to discuss your promotional requirements.
We are able to go beyond the scope of competitor titles by offering an array
of bespoke opportunities tailored to your specific requirements.
PRODUCT, SERVICES & MEDIA INFORMATION | 5
DDPDPNCN DPNCCDPNC
DDPNCDPNC DPNC
C
PLUS...
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Bellybands
£3,425 for weight-per-item of up to 10 grams
£42 per gram where 10 gram threshold is exceeded
Please note: Size conditions apply. Further details are available upon request.
Bookmark Bellybands
£3,750 for weight-per-item of up to 10 grams
£42 per gram where 10 gram threshold is exceeded
Please note: Size conditions apply. Further details are available upon request.
Barndoor & Fold Out Covers
£6,995 Barndoor Cover
£6,190 Fold Out Cover (Front)
£7,240 Fold Out Cover (Back)
Product Wall
£365 for each entry - includes 2 x CN e-news entries
and nutrition2me.com presence.
Enhanced Diary Date
£95 for each entry per issue - includes event listing with logo.
Company Choice Article
Within each issue of CN we offer one special 'Company Choice Article' option, where you get a page of advertising plus up to 3 pages of editorial for the cost of a full page advert!
Rates (net)
Display Advertising/Advertorials
Rate per insertion
DPS £2,845
Full page £1,760
Half page £1,045
Loose Literature Insertions
£1,325 for weight-per-item of up to 10 grams
£42 per gram where 10 gram threshold is exceeded
Please note: Size conditions apply. Costs may differ from those publishedif the literature inserts require special handling. Further details are availableupon request.
Bookmark Inserts
£2,700 for weight of up to 10 grams
£42 per gram where 10 gram threshold is exceeded
Bound Literature Insertions
£2,150 for weight-per-item of up to 10 grams
£42 per gram where 10 gram threshold is exceeded
Please note: Bound inserts are bound within the spine of the magazine.
Product Sample & Literature Attachments
Within magazine£2,375 for weight-per-item of up to 10 grams
Attached to cover
£3,425 for weight-per-item of up to 10 grams
£42 per gram where 10 gram threshold is exceeded
Please note: Literature attachments are affixed using hot-dots.Size conditions apply. Further details are available upon request.
CN Magazine
6 | PRODUCT, SERVICES & MEDIA INFORMATION
To discuss your promotional requirements in more detail, please contact
Angela on: +44 (0)1920 444 060, or email: [email protected].
For an overview of artwork requirements see page 26.
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:25 Page 6
IN PRINT
Circulated to in excess of 13,600,reaching 3,000 GPs & practice nurses
and over 9,000 UK registered dietitians
THE UK’S NO.1 PUBLIC HEALTH & PRIMARY CARE
NUTRITION MAGAZINE
Magazine
PRODUCT, SERVICES & MEDIA INFORMATION | 7
CNfocu
s
CNFocus
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 7
Editorial OverviewPublished three times a year, produced
both in print and digitally, CN Focus aims
to meet the public health and primary care
information needs of nutrition healthcare
professionals. This unique, professional
publication gets to the heart of current
thinking and practice.
Strong editorial, written by respected
authors, is mixed with practical articles and
informative news from in and around the
profession, offering readers an educative,
balanced and enjoyable publication.
CN Focus boasts an editorial team with
expertise across all areas of clinical, medical
and health nutrition, helping to promote
excellence in the title's content, whilst
providing readers with confidence that
they are reading accurate, informed editorial
in every issue.
CN carries the following regular
sections:
• Big Story
• Hot Topics
• Diary Dates
• News & Views
• Journal Watch
• Product News
• Consumer Bites.
CN Focus Magazine
8 | PRODUCT, SERVICES & MEDIA INFORMATION
“CN Magazines offer us great opportunities for getting in front of our target audience. Communication
with the publication is always excellent and our ads are always delivered seamlessly and effectively.”
WHAT THE INDUSTRY SAYS...
Jenny Waterfield, Marketing Executive, Wiltshire Farm Foods
*Circulation figures recorded Nov 2019. Circulation figures may be subject to change. Please contactCM2 for the latest circulation figures.
Circulation
CN is circulated to in excess of 13,600* healthcare professionals.
Working in partnership with one of the worlds largest direct
marketing companies, the circulation database is continually
updated, ensuring that distribution is both targeted and accurate.
CN Focus Magazine
Profession Total Print Digital
Dietitians 9,170 7,898 1,272
Nutrition/gastro nurses 162 140 22
Other nutrition professionals(e.g. gastros/pharmacistslecturers/nutritionists/industry)
498 215 283
Students 850 850
+ reaching 3,000 GPs & practice nurses
3,000 3,000
Total circulation 13,680 11,253 2,427
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 8
CN Professional Development (CNPD)
CNPD is a unique service that allows readers of CN Magazines to test their knowledge of articles within
each issue using an interactive questionnaire system that is hosted on nutrition2me.com – the online home of CN and CN
Focus. Companies are able to sponsor CNPD, enabling coverage in CN Magazines and online at nutrition2me.com – affording
the opportunity to support your customers ongoing professional development from just £595 .
Please contact Angela on: +44 (0)1920 444 060 or email:
[email protected] to discuss your promotional requirements.
DDPDPNCN DPNCCDPNC
DDPNCDPNC DPNC
C
PLUS...
CN Focus Magazine
Display Advertising
Build brand awareness and enhance productivity with a display
advert – article-facing and premium positions available.
Advertorials
Captivate readers through a mix of text and imagery – we can
even design and layout your advertorial for added convenience.
Sponsored Article Packages
Want to see a specific subject covered by way of an independent
article? Get in touch and we will explain the options.
Product News
Simply send us your press release and product image
and we will place it on our Product Wall – plus, as an added
bonus, it will also feature in a future issue of CN e-news.
Loose/Bound Literature Inserts
Send us your literature pieces and we’ll circulate them via
CN – it costs less than if you were to mail them out yourself!
Company Choice Article
Supply us with an article based on a subject of your
choice – we’ll do the rest.
Product Sample & Literature Attachments
Place your product samples or literature right in front of
your customers cost-effectively and with maximum impact.
We can attach your product samples or literature to a
specific page within the magazine or on the front cover.
Bookmark Bellybands
Opt to have your material wrapped around the front
cover, ensuring that readers will see your message first!
Special Covers
For maximum impact why not take advantage of
a Barndoor or Fold Out cover.
A World of Promotion
We are able to go beyond the scope of competitor titles by offering an array
of bespoke opportunities tailored to your specific requirements.
PRODUCT, SERVICES & MEDIA INFORMATION | 9
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 9
CN Focus Magazine
10 | PRODUCT, SERVICES & MEDIA INFORMATION
Bellybands
£3,475 for weight-per-item of up to 10 grams
£47 per gram where 10 gram threshold is exceeded
Please note: Size conditions apply. Further details are available upon request.
Bookmark Bellybands
£3,965 for weight-per-item of up to 10 grams
£47 per gram where 10 gram threshold is exceeded
Please note: Size conditions apply. Further details are available upon request.
Barndoor & Fold Out Covers
£7,345 Barndoor Cover
£6,555 Fold Out Cover (Front)
£7,605 Fold Out Cover (Back)
Product Wall
£365 for each entry - includes 2 x CN e-news entries
and nutrition2me.com presence.
Enhanced Diary Date
£95 for each entry per issue - includes event listing with logo.
Company Choice Article
Within each issue of CN we offer one special 'Company Choice Article' option, where you get a page of advertising plus up to 3 pages of editorial for the cost of a full page advert!
Rates (net)
Display Advertising/Advertorials
Rate per insertion
DPS £2,845
Full page £1,760
Half page £1,045
Loose Literature Insertions
£1,655 for weight-per-item of up to 10 grams
£47 per gram where 10 gram threshold is exceeded
Please note: Size conditions apply. Costs may differ from those publishedif the literature inserts require special handling. Further details are availableupon request.
Bookmark Inserts
£2,925 for weight of up to 10 grams
£47 per gram where 10 gram threshold is exceeded
Bound Literature Insertions
£2,375 for weight-per-item of up to 10 grams
£47 per gram where 10 gram threshold is exceeded
Please note: Bound inserts are bound within the spine of the magazine.
Product Sample & Literature Attachments
Within magazine£2,595 for weight-per-item of up to 10 grams
Attached to cover
£3,475 for weight-per-item of up to 10 grams
£47 per gram where 10 gram threshold is exceeded
Please note: Literature attachments are affixed using hot-dots.Size conditions apply. Further details are available upon request.
To discuss your promotional requirements in more detail, please contact
Angela on: +44 (0)1920 444 060, or email: [email protected].
For an overview of artwork requirements see page 26.
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 10
Hospital
Community base/Health centre/GP centre
Company/Industry
Freelance
Other
Research centre/University
Government/Public body
of readers rate the quality of contentwithin CN Magazines as Good or Excellent
When you have read your copy
of CN Magazines, what do you
tend to do with it?
Pass to a colleague
Retain for future reference
Dispose of it
WHICH OF THE FOLLOWING
BEST DESCRIBES YOUR TYPICAL
PLACE OF WORK?
Which one of the following do you
find most useful as a resource in
your day-to-day clinical practice?
CN Magazines
Dietetics Today
JHND
Other
Network HealthDigest (NHD)
WHICH ONE OF THE FOLLOWING BEST
DESCRIBES THE AREA OF NUTRITION
AND DIETETICS YOU SPECIALISE IN?
Enteral nutrition
GastroenterologyHepatologyICUMental health
RenalPaediatricParenteral nutritionPublic health
AllergyCardiologyDiabetes
Weight management/Eating disorders
6%
8%
5%
3%
5%
6%
12%
13%
10%
29%
74%
5%6%
9%
6%
68%
10%
22%
52%5%
6%
6%
6%
24%
1%
1%1%
1%
2018 READER SURVEYFollowing a recent CN Reader Survey, carried out in association with Delveinto Ltd., we are delighted to announce
that Complete Nutrition (CN) Magazines have, once again, been voted the UK’s undisputed No.1 nutrition anddietetic publication.
Over 13,000 readers were invited to provide their opinions on what they read, like and value about CN Magazines
and the other nutrition titles available. The results have confirmed that CN Magazines firmly remain the UK’s No.1.
Indeed, when asked about their overall preferred read, 82% chose CN Magazines!
Please find below a collection of the outstanding responses, plus helpful statistics to aid your promotional campaigns.
97%
The Results
86% of readers take notice ofyour advertisements in CN Magazines
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 11
81%find A4 magazineseasier to readthan A5
overall, do you prefer to read
magazines like cn digitally
or in their printed format?
Do you take notice of the
advertisements that appear
in CN Magazines?
Do the advertisements within CN
Magazines help you to keep up-to-date
with products and services available?
Yes
No
In print
Digitally
Yes
No
86%
14%
86%
14%
87%
13%
Overall, which is
your preferred
nutrition and
dietetic publication?
CN Magazines
Dietetics Today
JHND
Network Health Digest (NHD)
Other
8%
4%
3%
3%
82%
of readers state thatCN is their preferred read82%
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 12
nutrition2me.com attracts over
63,000 unique visits per annum
THE ONLINE HOME OF CN & SO MUCH MORE
PRODUCT, SERVICES & MEDIA INFORMATION | 13
ONLINE
nutrition2me.com
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Overviewnutrition2me.com is the online home of the UK's
no.1 clinical, medical and health nutrition titles
– CN and CN Focus Magazine.
nutrition2me.com aims to provide nutrition
professionals with an online resource that supports
them in their day-to-day practice, whilst at the
same time providing companies with an ideal
platform through which to promote their products
and services within this exciting arena.
Stats• 63,000 unique visits per annum
• 5,250 unique visits per month
• 15,500 page views per month
Promotional Opportunities
• Leaderboard, Pop-up & MPUs
• Homepage Takeover
• Recruitment & Diary Date Advertising
• Webinar Hosting
• Sponsored Page
• CN Digital Issue Banners – CN Magazines are
available digitally, and alongside each issue
we offer two prominent banner positions:
Premium & Leaderboard Banners.
nutrition2me.com Leaderboard728px x 90px
PremiumMPU
300px x 250px
PremiumMPU
300px x 250px
MPU300px x 250px
MPU300px x 250px
Premium Double MPU600px x 250px
Double MPU600px x 250px
Advertising Rates (net)
Premium Banner900px x 900px
Leaderboard Banner1025px x 60px
*Video content: If you are supplying video content there is an additional charge of £100 net per advertising space.
nutrition2me.com Homepage
CN Digital Issue Banners
Homepage Leaderboard* £1,095
Homepage Premium MPU*
• Single £695
• Double £1,095
Homepage MPU*
• Single £595
• Double £995
Homepage Takeover*(1 x Leaderboard; 4 x Premium MPUs; 4 x MPUs)
£4,500
Pop-up (non-homepage, 6 top visited pages) £895
Enhanced Diary Date (Diary Dates page) £195 per month; 2 months = £295; 3 months = £345
CN Digital Issue Banners (Premium & Leaderboard Banners) £595
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Videos & webinars - hosting Rates (net)
CN Extra - hosted page rates (net)
A video/webinar hosted within the Video & webinar section at nutrition2me.com
1 month 3 months 6 months
Hosting only(inc. video embedment, plus description ofvideo, company logo and contact details)
£500 £1,350 £2,400
Hosting plus monthly MPU on nutrition2me.com £1,050 £3,000 £5,700
Hosting plus monthly ‘Video/webinar of theMonth’ in CN e-news
£1,150 £3,300 £6,300
Hosting plus monthly CN e-shot £1,250 £3,600 £6,900
Hosting plus monthly ‘Video/webinar of theMonth’ in CN e-news & MPU on nutrition2me.com
£1,700 £4,950 £9,600
Hosting plus monthly CN e-shot & MPU onnutrition2me.com
£1,800 £5,250 £10,200
A page hosted within the CN Extra section at nutrition2me.com
1 month 3 months 6 months
Hosted page only(for example, inc. content, company logo andcontact details)
£950 £1,550 £2,600
Hosted page plus monthly MPU onnutrition2me.com
£1,500 £3,250 £5,900
Hosted page plus ‘Resource of the Month’in CN e-news
£1,600 £3,500 £6,500
Hosted page plus monthly CN e-shot £1,700 £3,800 £7,100
Hosted page plus monthly ‘Resource of theMonth’ in CN e-news & MPU on nutrition2me.com
£2,150 £5,150 £9,800
Hosted page plus monthly CN e-shot& MPU on nutrition2me.com
£2,250 £5,450 £10,400
nutrition2me.com
To discuss your promotional requirements in more detail, please contact
Angela on: +44 (0)1920 444 060, or email: [email protected].
For an overview of artwork requirements see page 26.
PRODUCT, SERVICES & MEDIA INFORMATION | 15
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“Articles are relevant,practical, insightful,professional and spreadinnovation and goodpractice””
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 16
PRODUCT, SERVICES & MEDIA INFORMATION | 17
CN EMAILERS
CNEMAILERS
Sent to over 6,000 UK nutrition& dietetic professionals - all requesters
KEEP UP-TO-DATE ON THE LATEST NUTRITION
& HEALTH INFORMATION
CNe-news
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 17
OverviewCN e-news is a twice monthly
e-newsletter for nutrition healthcare
professionals, consisting of readers of
CN and CN Focus Magazines, and visitors
of nutrition2me.com.
CN e-news supports the increasing
information needs of CN readers and
website visitors through the delivery
of regular, topical news, in addition to
diary dates, product updates and much
more – direct to their inbox!
CN e-news carries the followingregular sections
• News & Views
• Diary Dates
• Product News
• CNPD
• Have Your Say
• CN Awards
• Resource Centre
• What’s coming in the next issue.
CN e-news
18 | PRODUCT, SERVICES & MEDIA INFORMATION
Leaderboard
Midway Banner
Leaderboard
To discuss your promotional requirements in more detail, please contact
Angela on: +44 (0)1920 444 060, or email: [email protected].
For an overview of artwork requirements see page 26.
Rates (net)Leaderboard Banner
In two consecutive issues. £795
Midway Banner
In two consecutive issues. £595
Product of the Month
In two consecutive issues and entry on
nutrition2me.com for one month. £695
Job/Event/Resource of the Month
In two consecutive issues. £695
The Takeover
Takeover CN e-news for a month £2,100(two consecutive issues)
• 1 x Leaderboard Banner
• 2 x Midway Banners
• 1 x Product of the Month.
Circulation & Stats• Over 6,000 recipients
• 99.9% delivery rate
• 50% open rate.
In addition to being circulated to
over 6,000 recipients, CN e-news is
shared with our Twitter & Facebook
followers – over 7,500!
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 18
CN EMAILERS
PRODUCT, SERVICES & MEDIA INFORMATION | 19
CNe - s
h o
t
EMAILERS
Sent to over 6,000 UK nutrition
& dietetic professionals - all requesters
A TARGETED E-SHOT DEDICATED TO YOUR UNIQUE MESSAGE
CNe-shots
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 19
CN e-shots
20 | PRODUCT, SERVICES & MEDIA INFORMATION
“When we need to get our message out quickly and effectively to UK dietitians,
we always choose CN e-shots. Having tried various e-shot options in the past,
no one else comes close to the response we get when we use CN.”
WHAT THE INDUSTRY SAYS...
Ian Hulks, Director, Nutrinovo
To discuss your promotional requirements in more detail, please contact
Angela on: +44 (0)1920 444 060, or email: [email protected].
For an overview of artwork requirements see page 26.
OverviewA CN e-shot is a bespoke promotional
email, dedicated to your brand – an
ideal option whether you are wishing
to promote a product or service, a job
advertisement or raise awareness of
a forthcoming conference.
CN e-shots are very effective when
you need to communicate your
message quickly and efficiently
to our unique audience.
• New product launches
• Conferences
• Surveys
• Recruitment.
Rate (net)CN e-shot
As cost-effective as they are impactful £795
Circulation & Stats• Over 6,000 recipients
• 99.9% delivery rate
• 35% open rate.
In addition to being circulated to
over 6,000 recipients, CN e-shots
are shared with our Twitter &
Facebook followers – over 7,500!
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 20
PRODUCT, SERVICES & MEDIA INFORMATION | 21
PRINT, ONLINE & CN EMAILERS
cm2
PROMO BUNDLES, AD SPECS & DEADLINES FOR PRINT,
ONLINE & EMAIL FORMATS
ADSPECS & DEADLINES
PromoBundles,
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22 | PRODUCT, SERVICES & MEDIA INFORMATION
To discuss your promotional requirements in more detail, please contact
Angela on: +44 (0)1920 444 060, or email: [email protected].
For an overview of artwork requirements see page 26.
Promo Bundles
Promo Bundles - The Super Six!Save with a Promo Bundle across our print & digital options...
BUNDLE (PRINT & DIGITAL) BUNDLE (PRINT & DIGITAL)
• 1 x full page of advertising in CN or CN Focus Magazine
• 2 x Product News in CN or CN Focus Magazine
• 1 x CN e-shot
• 1 x full page of advertising in CN or CN Focus Magazine
• 2 x Product News in CN or CN Focus Magazine
• 1 x CN e-news Midway Banner
ONLY £1,995 – saving you £1,290* ONLY £1,795 – saving you £1,290*
BUNDLE (PRINT & DIGITAL) BUNDLE (DIGITAL ONLY)
• 1 x full page of advertising
• Up to 3 pages of editorial
• 1000 x 4-page article reprints
• A PDF e-print
PLUS
• Article hosted indefinitely online at nutrition2me.com with your logo
• A dedicated mention in CN e-news
• 1 x MPU on nutrition2me.com
• 1 x Midway Banner for a month in CN e-news (2 consecutive sends)
• 1 x CN e-shot
ONLY £3,495 – saving you £1,715* ONLY £1,725 – saving you £260*
BUNDLE (PRINT & DIGITAL) BUNDLE (PRINT ONLY)
• 1 x full page of advertising in CN or CN Focus Magazine
• 1 x Midway Banner in CN e-news
• 1 x Bookmark Bellyband
• 1 x Double-page spread
ONLY £1,555 – saving you £800* ONLY £5,595 – saving you £1,000*
*Savings calculated against 2020 Media Pack. Subject to availability. All bundle items must be placed within a 6-month period from first placement.
1 2
3 4
5 6
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 22
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Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 23
24 | PRODUCT, SERVICES & MEDIA INFORMATION
2020Month Advertisers deadline Live date
January 19th December 2019 2nd January 2020
February 27th January 2020 3rd February 2020
March 24th February 2020 2nd March 2020
April 25th March 2020 1st April 2020
May 24th April 2020 1st May 2020
June 26th May 2020 1st June 2020
July 24th June 2020 1st July 2020
August 27th July 2020 3rd August 2020
September 25th August 2020 1st September 2020
October 24th September 2020 1st October 2020
November 26th October 2020 2nd November 2020
December 24th November 2020 1st December 2020
Note: Your nutrition2me advertising booking will go live on the first working day of the month.
DEADLINESnutrition2me.com
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 24
PRODUCT, SERVICES & MEDIA INFORMATION | 25
CN E-NEWS
Month Advertisers deadline Distribution date
Jan No.119th December 2019
8th January 2020
Jan No.2 22nd January 2020
Feb No.129th January 2020
5th February 2020
Feb No.2 19th February 2020
Mar No.126th February 2020
4th March 2020
Mar No.2 18th March 2020
Apr No.125th March 2020
1st April 2020
Apr No.2 15th April 2020
May No.129th April 2020
6th May 2020
May No.2 20th May 2020
Jun No.127th May 2020
3rd June 2020
Jun No.2 17th June 2020
Jul No.124th June 2020
1st July 2020
Jul No.2 15th July 2020
Aug No.129th July 2020
5th August 2020
Aug No.2 19th August 2020
Sep No.126th August 2020
2nd September 2020
Sep No.2 16th September 2020
Oct No.130th September 2020
7th October 2020
Oct No.2 21st October 2020
Nov No.128th October 2020
4th November 2020
Nov No.2 18th November 2020
Dec No.125th November 2020
2nd December 2020
Dec No.2 16th December 2020
DEADLINES2020
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 25
Artwork Size
ArtworkResolution
File Type
Other Requirements
CN & CN Focus Magazine Advertising
DPS 420 mm (w) x 297 mm (h) 300 dpi PDF
• 3 mm bleed around all edges
• Crop marks
• All fonts embedded
• CMYK
• No Spot colours
• CN and CN Focus are perfect bound with a spine.
We advise that you avoid placing text/key
information 10 mm (width) either side of the spine
Full Page 210 mm (w) x 297 mm (h) 300 dpi PDF
Half Page 210 mm (w) x 148 mm (h) 300 dpi EPS or JPEG
CN & CN Focus Magazine Special Options
Barndoor Cover2 x 104 mm (w) + 208 mm (w) x 297 mm (h)
300 dpi PDF
Fold Out Cover Front2 x 199 mm (w) + 209 mm (w) x 297 mm (h)
300 dpi PDF
Fold Out Cover Back2 x 199 mm (w) + 2 x 209 mm (w) x 297 mm (h)
300 dpi PDF
CN & CN Focus Magazine Insertions (if printing required)
Bookmark Bellyband 570 mm (w) x 100 mm (h) 300 dpi PDF• 3 mm bleed around all edges
• Crop marks
• All fonts embedded
• CMYK
• No spot colours
Loose Insert 210 mm (w) x 297 mm (h) 300 dpi PDF
Hand Insert 210 mm (w) x 297 mm (h) 300 dpi PDF
Bound Insert210 mm (w) x 297 mm (h) PLUS 5 mmhead trim, 5 mm foot trim, 3 mm foreedge trim, 2.5 mm back edge
300 dpi PDF
nutrition2me.com
Leaderboard 728 px (w) x 90 px (h) 72 dpi JPEG, GIF,3rd Party
• JPEG
° Supply URL link
• GIF
° Set to a continuous loop
° Supply URL link
• Rich media/video:
° No longer than 30 seconds
° Set to continuous loop
Premium MPU 300 px (w) x 250 px (h) 72 dpi JPEG, GIF,3rd Party
Premium Double MPU 600 px (w) x 250 px (h) 72 dpi JPEG, GIF,3rd Party
MPU 300 px (w) x 250 px (h) 72 dpi JPEG, GIF,3rd Party
Double MPU 600 px (w) x 250 px (h) 72 dpi JPEG, GIF,3rd Party
Pop-up 500 px (w) x 300 px (h) 72 dpi JPEG or GIF
CN MAGAZINE DIGITAL ISSUE ADVERTISING
Premium Banner 900 px (w) x 900 px (h) 72 dpi JPEG, GIFor SWF
• JPEG or GIF; (GIF Set to a continuous loop)
° Supply URL link
• SWF
° Embed URL linkLeaderboard Banner 2500 px (w) x 60 px (h) 72 dpi JPEG, GIFor SWF
CN Emailers
CN E-NEWS
Leaderboard Banner 630 px (w) x 140 px (h) 72 dpi JPEG• Supply URL link
• Static artwork onlyMidway Banner 630 px (w) x 140 px (h) 72 dpi JPEG
CN E-SHOT
Image 600 px (w) x 1500* px (h) 300 dpi JPEG
• Supply URL link
• Static artwork only
*Artwork over our recommended max height mayhave to be sliced into sections, which may causee-shots to display incorrectly for some recipients.
Full specifications for all our promotional opportunities can be requested via: [email protected]
26 | PRODUCT, SERVICES & MEDIA INFORMATION
Ad Specs
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 26
PRODUCT, SERVICES & MEDIA INFORMATION | 27
ASSOCIATED CN PRODUCTS
CNawards
Celebrating 10 years
RECOGNISING EXCELLENCE & ACHIEVEMENT IN CLINICAL,
MEDICAL & HEALTH NUTRITION
CNAwards
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 27
28 | PRODUCT, SERVICES & MEDIA INFORMATION
CN Awards
OverviewSuccessfully launched in 2010, the annual CN Awards
recognise the achievements of those whose work has
made a significant difference within the nutrition industry
– whether as an individual, group or organisation.
With 10 award categories, the 2020 CN Awards represent
an outstanding promotional opportunity for companies
active within the industry. Indeed, for those opting to
sponsor a category, there will be comprehensive
coverage in CN Magazines, in CN e-news and via
nutrition2me.com from point of sponsoring until
November 2020.
CN Award Categories
Community Nutrition Professional of the Year
Clinical Nutrition Professional of the Year
Paediatric Nutrition Professional of the Year
Social Media Personality of the Year
Nutrition Resource of the Year
Student of the Year
New Product of the Year
The Geoff Simmonett ‘Commitment to PatientCare’ Award
CN Writer of the Year
Outstanding Achievement.
How to sponsor an Award
Sponsorship of each category is priced at £3,145.
Each sponsoring company will benefit from the
following branded coverage from point of booking
until November 2020 across CN Magazines and
associated products:*
Coverage within a dedicated CN Awards section
of every issue of CN Magazine from booking until
November 2020
Continual coverage online within the dedicated
CN Awards section of nutrition2me.com, which
is subject to over 63,000 unique visits per annum
Promotion via CN’s social media accounts – over
7,500 ‘followers’
Continual coverage within CN e-news – the twice
monthly e-newsletter of CN Magazines, sent to
over 6,000 UK nutrition and dietetic professionals
A dedicated CN e-shot announcing your
sponsorship of your chosen category, sent to over
6,000 UK nutrition and dietetic professionals
Use of the CN Awards branding for your own
promotion around your sponsorship
Two company representatives invited to personally
present the Award to the winner at a gathering
in London.
* IMPORTANT – The earlier you book the more coverage you will get!
For further details, please contact Angela on:
+44 (0)1920 444 060, or email: [email protected].
“ At Yakult we are honoured and proud to have supported the CN Awards for several years
now. These awards provide a fantastic opportunity to come together and recognise individuals
and teams whose efforts have led to great achievements that have made a significant
difference to the field of nutritional science and healthcare. If you know of someone
who is making a difference and you want to recognise their achievements and hard
work, we would definitely recommend nominating them for a CN Award.”
What the industry says...
Victoria Avery, Science Officer, Yakult UK Ltd
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 28
PRODUCT, SERVICES & MEDIA INFORMATION | 29
ASSOCIATED CN PRODUCTS
CAPTURING OPINION ACROSS CLINICAL, MEDICAL
& HEALTH NUTRITION
CNsurv
ey
s
CCN
SurveYscn
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:26 Page 29
30 | PRODUCT, SERVICES & MEDIA INFORMATION
OverviewCN Surveys enable you to reach our unique audience of
nutrition health professionals with a dedicated survey that
is bespoke to your needs and unique to your purpose.
This product from CN affords you the opportunity to
cost-effectively gather opinions, gain the views of your
customer base, and then utilise the results to further
your sales, marketing or overall business goals.
How do CN Surveys work?
• You supply us with a set of key questions around
the subject of your choice
• Your approved questions will then be uploaded
to our CN branded ‘Survey Monkey’ platform
• Once the survey is approved, we will then send a
dedicated CN Surveys e-shot to our unique database
of over 6,000 nutrition healthcare professionals –
twice over the duration of 1 month
• Details of the survey will also be displayed in
the ‘Competitions & Surveys’ section on
nutrition2me.com and, if the timing allows,
details of the survey will also be published in
CN Magazines
• On completion, we will provide you with the full
set of results for your own analysis and use.
How could CN Surveys benefityour business?
Carrying out a CN Survey will produce a unique
set of results answering key questions that are
pertinent to your business. These results could
be used to form a review article for publication
in CN Magazines, to provide content and
support to promotional campaigns, or to
develop a scientific poster for presentation
at key professional conferences. These are
just a few examples of the many ways you
can utilise your CN Survey results.
What’s included in the price?
The total cost of a CN Survey is £3,550 (net)
and includes:
• Survey construction using up to 15 questions
into our ‘Survey Monkey’ platform*
• 2 x bespoke CN Surveys e-shots to our unique
database of over 6,000 nutrition healthcare
professionals
• An incentive/competition to the value of £200
will be attached to the survey (e.g. £200 voucher
of your choice). CN will handle the competition
draw, rules, and distribution of the incentive to
the winner
• The survey would run for 1 month from the date
of the first CN Surveys e-shot being sent
• The survey results supplied in full.
* Details of the type and format of the questions are available on request.
CN Surveys
For further details, please contact Angela on:
+44 (0)1920 444 060, or email: [email protected].
“ CN Surveys have provided us with a unique opportunity
to reach our target audience and ask questions that are
pertinent to our area of business. The information we have
gathered via our CN Survey has not only allowed us to gain
a greater understanding of the thoughts of our customer
base, but will shape the information we provide to nutrition
healthcare professionals going forward.”
What the industry says...
Sam Harriman, Commercial Manager, Alliance Pharma
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:27 Page 30
CM2 SERVICES
PRODUCT, SERVICES & MEDIA INFORMATION | 31
cm2
ContractPublishingCOMMUNICATING IN PRINT, VIA EMAIL & ONLINE
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:27 Page 31
OverviewWith over 19 years experience in healthcare
publishing, CM2 are equipped to meet your
entire contract publishing requirements – from
establishing an initial concept or building on an
existing one, through to complete development
and management of your end-to-end publishing
requirements.
CM2’s dedicated in-house team are renowned
for making the publishing process a smooth,
simple and fulfilling experience for their clients.
We offer a complete range of publishing services:
• Publishing consultancy
• Project management
• Design
• Editorial support
• Contract sales
• Distribution
• The end-to-end creation of magazines,
newsletters and journals (print or digital),
websites, brochures, press releases and
promotional products.
Key contacts, gained and established from
working for many years within the publishing
sector, enable CM2 to offer a cost-effective
service that is tailored to meet your needs or
the needs of your organisation. CM2 works with
highly respected International and UK-based
nutrition associations and organisations to
manage and publish their magazines, newsletters
and literature. Examples of which include:
BAPEN, The Parenteral and Enteral Nutrition
Group of the British Dietetic Association (PENG)
and the National Nurses Nutrition Group (NNNG).
CM2 is as a highly professional, capable and
reliable contract publisher.
CM2 Contract Publishing
32 | PRODUCT, SERVICES & MEDIA INFORMATION
“ BAPEN have worked very successfully with CM2 for
the last four years on a variety of key publishing projects.
They provide an outstanding service, have a strong
understanding of Associations like ours, are extremely
professional at all times, and represent great value for
money. I would recommend CM2 with confidence”
testimonials...
Ailsa Brotherton, former Honorary Secretary BAPEN
“ We wanted to move our existing pdf style membership
newsletter to a web-based e-newsletter. With this idea in
mind, we went to the CM2 team who then worked with us on
the best approach and right solution to meet our members
needs of keeping up-to-date on topical issues. The end result
was a simple to use, easy to view, easy to navigate newsletter
– allowing us to seamlessly communicate both in a more
effective and timely way with our PENG members.
Furthermore, it looks great and utilises the latest web
technology too”Anne Holdoway, former Chair of PENG, and Kate Hall,Chair of PENG
To discuss your contract publishing requirements, please contact
Faye Telford-Penfound on: +44 (0)1920 444 063, or email: [email protected].
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:27 Page 32
“‘“”“CM2 provide an
outstandingservice, have a
strong understandingof Associations like
ours, are extremelyprofessional at
all times, andrepresent great
value for money”
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:27 Page 33
cm2Your voice in clinical,medical & health nutritionComplete Media & Marketing Ltd
Studio 2, Mill Studio Business Centre, Crane Mead,
Ware, Hertfordshire, SG12 9PY, UK
Tel: +44 (0)1920 444 060 Email: [email protected]
Web: www.nutrition2me.com
Media Pack 2020 Vol2.qxp_Vol2 02/03/2020 16:27 Page 34