2007 red ribbon parent / school planning guide€¦ · red ribbon parent / school planning guide...

Red RibbonParent / School Planning Guide

2007Red Ribbon

Parent / School Planning GuideRed Ribbon Campaign l October 23rd-31st

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The Red Ribbon Planning Guide’s purpose is to serve as a tool that enables Parent/Schools/ and Community Leaders to put on a successful

Red Ribbon Campaign Week ™ in their Community.

WHAT IS RED RIBBON WEEK?It is an ideal way for people and communities to unite and take a visible stand against drugs. Show your personal commit-ment to a drug-free lifestyle through the symbol of the Red Ribbon, October 23 - 31st.

WHY?The Red Ribbon Campaign was started when drug traffickers in Mexico City murdered Kiki Camarena, a DEA agent, in 1985. This began the continuing tradition and displaying Red Ribbons as a symbol of intolerance towards the use of drugs. The mission of the Red Ribbon Campaign is to present a unified and visible commitment towards the creation of a DRUG-FREE AMERICA.

WHO?National Family Partnership, is the proud sponsor of the National Red Ribbon Week Celebration. We are helping citizens across the state come together to keep children, families and communities safe, healthy and drug-free through parent training, networking and sponsoring the National Red Ribbon Campaign.

WHY SUPPORT THE NATIONAL THEME?A theme unifies each year’s campaign and helps to broadcast one message creating a tipping point to change behavior.

HOW?Plan a Red Ribbon celebration. Order and display Red Ribbon Materials with the National Red Ribbon Theme. Proceeds from the sale of Red Ribbon theme merchandise helps support prevention programs across America. Order for your family, students, staff, patients, employees and customers and encourage them to wear the red ribbon symbol during Red Ribbon Week, October 23rd - 31st.

2007Red Ribbon Theme

The proud sponsors of the National Red Ribbon Campaign For more information visit us at www.nfp.org

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What’s Inside Your NFP Red Ribbon Guide

Inside Front Cover

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Red Ribbon Theme

Message From The President

It Takes a Community to Teach Prevention

Sample Red Ribbon Proclamation for Local Governments

Red Ribbon Media Alert

Enrique Camarena Award

Red Ribbon Certified Schools

NFP Red Ribbon Merchandise 2007

Red Ribbon Campaign Week Guidelines

Informed Families’ Parent Pilot Kit

Become an NFP Affliate

Parents Guide To Teen Parties

Family Day Pledge

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2490 Coral WayMiami, FL 33145305.856.4886305.856.4815 fax

Your product purchases from this planning guide support prevention programs


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Message From The President4

The Evaluation and Effectiveness of Red Ribbon Week By Peggy Sapp, Volunteer President NFP

Frequently, people ask two questions about Red Ribbon Week, the National Family Partnership’s Anti-Drug Campaign held each October 23rd-31st since 1986. The first question is usually Is Red Ribbon Week effective? and the second question is Has Red Ribbon been evaluated? Satisfactorily answering both questions will depend heavily on the background and perspective of the person asking the questions and will vary in each community setting. From my perspective and experience as the President and CEO of Informed Families/The Florida Family Partnership and the Volunteer President of The National Family Partnership, my answers to these questions are as follows:

• Red Ribbon is designed to be an awareness campaign which gets information to the general public about the

dangers of drug abuse.

• Red Ribbon is designed to be an experiential learning lesson for children and adults.

• Red Ribbon is designed to get people talking with other people and working on activities that will help rebuild

a sense of community and common purpose.

• Red Ribbon is designed to help parents and schools deliver an effective drug prevention curriculum.

• Red Ribbon is designed to create CRITICAL MASS which is necessary to reduce destructive social norms/be

haviors and promote positive social norms/behaviors.

• Red Ribbon is designed to be positive and fun— two things necessary to maintain good mental health. In 2002, over 2,000 newspaper articles were published which featured Red Ribbon activities that took place across America. Imagine how many more events took place and received no press! For health programs to be effective you need people to participate. Red Ribbon has MANY participants.

Has Red Ribbon been evaluated?If by evaluation you mean a double blind study conducted by a big university or firm hired and paid to do the research, the answer is NO. Why not? The campaign is so massive with so many variables it would be prohibitively expensive and time consuming. Red Ribbon Week can be evaluated by each group who implements the project by writing clear objectives in advance and determining if the objectives were met at the end of the program. Red Ribbon is most definitely based on the scientific principles of health promotion and a public health model. The Red Ribbon Campaign allows each of you to design a week of activities to fit your housing project, school, business or church’s needs without having to buy a model program. Remember the planning must be a community process or you won’t get one of the most important outcomes we seek—personal empowerment and individual responsibility!

Have a fantastic Red Ribbon Week 2007!



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It takes a Community to Teach PreventionHow can YOU celebrate Red Ribbon Week?

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SchoolsWear Red Shirt DayPlan essay contests, posters contests, and journalism contestsDecorate the interior and exterior of your schoolDecorate your homeroom doorInvite parents’ and families to a special health fair or education programOrganize a Red Ribbon Rally

BusinessWear Red Ribbons and distribute to your employees, TV anchor persons, news reporters, etc.Display Red Ribbon and posters on the interior and exterior of your buildingPlace a Red Ribbon message in your advertisements and monthly statementsSponsor a School Sponsor a Classroom

GovernmentWear Red Ribbons and distribute to staff and employeesDisplay Red Ribbon on interior and exterior of city and county buildingsEncourage police and fire departments to participate in Red Ribbon Activities’Display Red Ribbon Car Magnets on all your govern-mental carsInclude Red Ribbon Message in employee pay checks and in utility bills, etc.

Law EnforcementWear Red Ribbons and distribute to staff and officersDisplay Red Ribbon Car Magnets on all your patrol carsOffer to speak at community programs on alcohol and other drugs

Faith BasedDistribute Red Ribbons at your servicesGive drug free message in the sermonInclude a special Red Ribbon insert in bulletinsHold prayer vigils for those affected by the use of drugs

MedicalDisplay a basket of Red Ribbons in the waiting room lobby for patients and family membersDisplay the Red Ribbon message with posters and ban-ners in your facility

MediaWear Red Ribbons and distribute to your employees, TV Anchor person, news reporters, etc.Inform the community about the Red Ribbon Campaign, encourage them to participate

Everyone!Celebrate National Plant the Promise Week – October 23-31st! During Red Ribbon Week schools, businesses, families and youth across America will plant bulbs that will bloom serve as a reminder to stay drug-free. In most regions bulbs that are planted during October, will bloom in April, during National Alcohol Awareness Month. Order your bulbs today!

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Sample Red Ribbon Proclamation for Local Governments

Now therefore be it resolved,

that the City of _________________________ does hereby proclaim October 23-31, 2007, as RED RIBBON CAMPAIGN WEEK and encourages its citizens to participate in drug prevention education activities, making a visible statement that we are strongly committed to a drug-free state.

Mayor __________________________________

Attest __________________________________

City Clerk _______________________________

In the hope that you will lend your support through the above proclamation, we respectfully request that the documentation be forwarded to Informed Families following Red Ribbon Week for display at our headquarters.

Whereas, Alcohol and other drug abuse in this nation has reached epidemic stages; and

Whereas, It is imperative that visible, unified prevention education efforts by community members be launched to eliminate the demand for drugs; and

Whereas, NFP is sponsoring the National Red Ribbon Campaign offering citizens the opportunity to dem-onstrate their commitment to drug-free lifestyles (no use of illegal drugs, no illegal use of legal drugs); and

Whereas, The National Red Ribbon Campaign will be celebrated in every community in America during “ Red Ribbon Week”, October 23-31; and

Whereas, Business, government, parents, law enforcement, media, medical, religious institutions, schools, senior citizens, service organizations and youth will demonstrate their commitment to healthy, drug-free lifestyles by wearing and displaying Red Ribbons during this week long campaign; and

Whereas, The State of Florida further commits its resources to ensure the success of the Red Ribbon Campaign;

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Red Ribbon Media AlertInformed Families would like to notify the media in your area about your plans to celebrate Red Ribbon Week. Don’t delay - let the world see how you keep kids and communities safe, healthy and drug-free!

To receive media coverage, please print the following information and return to us via fax or email no later than two weeks before your event.

Fax: 305-856-4815 Email: [email protected]

Name of Organization: _______________________________________

Date of Event: ______________________________________________

Location of Event: ___________________________________________

Time of Event: __________________________# of Participants: _______

Details: ___________________________________________________

_________________________________________________________

Contact Person:_____________________________________________

Phone: ( ) ______-____________ Fax: ( ) ______-____________

Newspaper & TV to contact in your area:

_________________________________________________________

_________________________________________________________

_________________________________________________________

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Enrique Camarena AwardGuidelines

HistoryEnrique (Kiki) Camarena was a Drug Enforcement Administration Agent who was tortured and killed in Mexico in 1985. Agent Camarena believed that one person would make a difference. His sacrifice serves as a catalyst to encourage others to make a visible commitment to eradicating drug abuse from our homes, schools, communities and nation. The National Family Partnership (NFP) and its network of individuals and organizations (including Informed Families/The Florida Family Partnership) continue to deliver his message of hope to millions of people every year.

PurposeThe Enrique Camarena Award recognizes and honors one person who has made a significant contribution in the field of drug prevention in Florida, and who personifies Agent Camarena’s belief that one person can make a difference.

CriteriaNominees must: • Be an individual, not a corporation or organization • Be a professional, volunteer, community activist, or parent • Be a positive role model, committed to a healthy lifestyle • Have made an outstanding contribution in the field of drug prevention

GuidelinesNominations must be submitted with the attached Nomination Form.

Nominations may be made by a person or an organization.

Nominations should be in narrative form and no more than one (1) page in length and include the following: • Specific achievements, such as new programs developed through nominee’s efforts • Specific programs, publications, etc., that the nominee has participated in which encourage and motivate others to take active roles in drug education and prevention • Leadership and organizational abilities of the nominee • Time and effort contributed by nominee • Success in recruiting and motivating others

One award will be given. The winner will be selected by Informed Families and announced in January 2008. All decisions are final. Nominations must be received by Friday, December 1, 2007. Late nominations will not be accepted. All nominations become the property of Informed Families/The Florida Family Partnership.

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Enrique Camarena AwardNomination Form

Deadline: Friday, December 1, 2007

Nominee: __________________________________________________

Adddress: ___________________________________________________

City: _______________________ State: _______ Zip: _______

Phone: ( ) _____ - ___________ Email: ______________________

Please check all that apply:

Professional Activist

Volunteer Parent

If nominee is employed and position is applicable, list position and organization:

__________________________________________________________

Person / Organization making nomination:

Name: ______________________________________________________

Adddress: ____________________________________________________

City: _______________________ State: _______ Zip: _______

Phone: ( ) _____ - ___________ Email: ______________________

Send six (4) copies of the nomination form to Informed Families, Attn: Enrique Camarena Award



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Red Ribbon Certified Schools10

What is a Red Ribbon Certified School? A school dedicated to supporting year-round Red Ribbon events. A school where parents and educators work together to reduce school failure. A school where achievement and resiliency of children is a responsibility shared by parents, educators, the community, and the youth. A school with open and frequent communication between parents, educators, and the broader community.

Objective of Program: Increase protective factors and decrease risk factors in schools Increase parental involvement in schools Decrease drug use and other destructive behaviors by students Increase positive behaviors by students through their participation in Red Ribbon Create a sense of community and belonging in and around Red Ribbon Schools

What is it? A federally-funded initiative to assess and then celebrate effective efforts in the prevention of substance use among students. This web-based project is a pathway for creating a primary prevention delivery system in schools that engages parents, teachers, students, and the community

Through this website, parents will be able to find information on: How-to be effective partners with schools How to help with homework What to do about bullying What are the signs to look for

It emphasizes the importance of families involved in the education and healthy development of their children

PARENTS ARE THE MAIN INGREDIENT IN THE SUCCESS OF THEIR CHILDREN

Current Participating States:

This website can be accessed either through www.redribbonschools.org or www.redribbonschools.com.

NFP Red Ribbon Merchandise 2007

Laminated Poster 18”x 24” $1.99¢Banner 3’ x 3 ½’ $19.95

Drawstring BacksackNylon Bag $2.95

Set of 144 No.2 Pencils 1-24 25+ $49.99 $41.95

Lanyard 1-250 $1.49251-500 $1.19501+ $1.09

“Contact NIMCO, Inc. for all your Plant the Promise needs including bulbs”.

For more info visit www.nfp.org

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50 Yards of Red Plastic Ribbon $9.95

Key Chain Flashlight99¢

Magnet Frame w/ Extra Dye Cut Magnet 89¢

Cell Phone Charm 1-250 251+ $ 1.29 $ 1.09

200 StickersPer Roll $9.95 each

Lanyard 1-500 $1.19501-1000 99¢1001-2500 89¢2501+ 79¢

Red Ribbon Campaign Week GuidelinesOctober 23-31st

Help Kids Grow Up Safe, Healthy and Drug-Free!

What can your Organization do for a school?

SPONSOR THE SCHOOL OF YOUR CHOICE FOR$5,000.00

(MAX OF 1,200 STUDENTS)

SPONSOR A CLASSROOM OF YOUR CHOICE FOR$500.00

(MAX OF 25 STUDENTS)

Products include:Banners, Tyvek Bracelets, Balloons, Flashlights, dog tags, Picture frames, Bookmarks, Posters,

Satin Ribbons, Stickers and Silicone Bracelets

Added value • Listed on our website, www.nfp.org as a Red Ribbon Partner

____________________________ _______________________________Name of School Name of Donor

____________________________ _______________________________Address Tel:

____________________________ _______________________________City, State, Zip E-mail

____________________________Tel:

2490 Coral Way, Miami, FL 33145, 305-856-4886www.informedfamilies.org

Proud Sponsor of the National Red Ribbon Campaign

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Red Ribbon Campaign Week GuidelinesOctober 23-31st

Help Kids Grow Up Safe, Healthy and Drug-Free!

What can you do?Promote Prevention for less than $0.01 a day

Purchase a Car Magnet with the Official Red Ribbon of the Red Ribbon Campaign for $2.50 each**

**Special rates available for big group purchases, businesses, law enforcement agencies.

(Orders over 1,000 – can personalize bow)

____________________________ _______________________________Name of School Name of Donor

____________________________ _______________________________Address Tel:

____________________________ _______________________________City, State, Zip E-mail

____________________________Tel:

2490 Coral Way, Miami, FL 33145, 305-856-4886www.nfp.org

Proud Sponsor of the National Red Ribbon Campaign

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Informed Families’ Parent Pilot KitA Guide For Parents of Pre-Teens and Teens

Navigating Your Children Through the Teenage Years

ORDER FORM Pricing (does not include shipping and handling) Shipping & Handling Charges 1-29 Kits $24.95 ea. + tax 1—4 Kits $5.00 30-99 $22.95 ea. + tax 5—9 Kits $8.00 100-199 $21.95 ea. + tax 10—15 Kits $11.00 200-299 $20.95 ea. + tax 16 Kits + Call Informed Families 300 & up $20.00 ea. + tax (305) 856-4886 Item Qty. Price Total

“Our research demonstrated that parents were crucial to the success of prevention programs. The Parent Pilot Kit devel-oped by Informed Families provides useful information for parents to keep their kids free of alcohol and other drugs.” – Carolyn Williams, PhD

Subtotal $_______________ Sales Tax $________________ (7 % FL Residents Only) *Tax exempt orders need to supply tax ID number Shipping & Handling $________________ (See Chart Above) Total Order $_________________

• The Parent Pilot Kit is a tool to educate and unite parents in a process to help kids grow up safe, healthy and drug free. It is written by parents for parents. • The Parent Pilot Kit is a collection of the latest and best research on

teenage brain development, media and advertising and social norms.

• The Parent Pilot Kit contains information about communication, driv-ing laws, drug charts, tobacco control, parental self-evaluations and instructions for starting parent peer groups. It also includes Safe Homes/Safe Parties pledges, charts for management of rules and chores and a family calendar.

• The Parent Pilot Kit is a working binder which contains a proactive training program to educate and involve parents of pre-teens and teenagers in substance abuse prevention.

Billing Address Name________________________ Address_______________________ City____________ State_______ Zip_____________ Phone( ) _____________ Fax ( )_______________ E-mail________________________

Shipping Address

Name________________________ Address____ __________________ City____________ State_______ Zip_____________ Phone( ) _____________ Fax ( )_______________ E-mail________________________

Payment Method _____Check Enclosed ____Charge VISA/MC # ____________________ Exp._______ Name as it appears on card______________________________ Signature of cardholder _____________________________

Return form to: Informed Families Attn. : Ivanette Valencia 2490 Coral Way Miami, FL 33145 Phone: (305) 856-4886 Fax: (305) 856-4815

* Tax ID number ________________________

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Become an NFP Affliate15

California

Oregon

Idaho

Montana

Colorado

South Dakota

Kansas

OklahomaArkansas

Wisconsin

Mississippi

Florida

South Carolina

North Carolina

Iowa

Missouri

Illinois

Indiana

Ohio

Michigan

Maryland

New Jersay

ConnecticutNew York

What do I need to become an NFP Affiliate?1) Each NFP Affiliate is required to be a 501 ( C ) (3) nonprofit organization, with a board of directors and by-laws. 2) Corporations, organizations and individuals are also NFP Partners who help strengthen our national network.

Affiliates are in the following locations:

NFP Affilliates and Partners are actively working to make a difference in our fight for drug-free youth, families and communities.

Are you up for the challenge?

For more information, please contact us at [email protected]

Pennsylvania

April 15, 2007 through June 30, 2007

The median age at which children begin drinking is 12 (NIDA, 2002). Young people who begin drinking before age 15 are four times more likely to develop alcohol dependence than those who begin

drinking at age 21. (CADCA, 1996) & (NIAAA, 2002)

Will you help to change these statistics?

Safe Homes/Safe Parties Campaign A statewide initiative developed by Informed Families/The Florida Family Partnership

and implemented by parents of teens and pre-teens to ensure that drugs, alcohol and cigarettes will not be permitted at parties held in their homes and discouraged

at parties in the community.

Parents take ownership of the program by signing a pledge that states that they will:

• Set guidelines

• Not allow underage youth to drink alcoholic beverages or use tobacco or other drugs in their

home or places of business

• Be present at all pre-teen and teenage parties held in their homes to ensure that no drugs,

alcohol or tobacco are present

• Encourage future drug- and alcohol-free activities for underage youth

While Safe Homes/Safe Parties is a year-round education program, the campaign is most prevalentduring the spring months—when school proms and graduation ceremonies occur.

Why we need you?Critical Mass is necessary to change a community

For more information please contact David Williams, Jr.at 305-856-4886 or [email protected]

The proud sponsors of the National Red Ribbon Campaign

Informed Families2490 Coral Way, Miami, FL 33145

Tel: (305) 856-4886 Fax: (305) 856-4815

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WHEN YOUR TEEN IS ATTENDING A PARTY

• Know where your teenager will be.• Personally contact parents of the party giver.• Be certain that alcohol, tobacco and other drugs will not be permitted.• Agree beforehand on a curfew.• Know how your teenager will get to and from the party.• Personally check with parents. If your child stays overnight with a friend after the party.• If your teenager attends a party were alcohol, tobacco and other drugs ware served by parents or allowed, it is important to: - Phone and discuss your disapproval with the parents. - Discuss the illegal ramifications with them. - Share notes with other parents. - Express thanks and support to parents and students within these guidelines.

PARENTS GUIDE TO TEEN PARTIES

There are many pressures drawing youth to the use of ciga-rettes, alcohol and other harmful drugs. The strongest pressures on the young adults are social/societal (including advertising & media) and the need for group acceptance. Many parents and their teenagers talk about appropriate guidelines in this area, yet continue to feel helpless. Some parents, wanting their teenagers to belong to a group, serve alcohol at parties to their teenagers and friends. When parents work together, the pres-

sure to serve or allow the use of illegal beverages, tobacco and other drugs will be significantly reduced. Don’t fall prey to the teen tactic, “But all the other parents let their kids do it.” Review the following guidelines and discuss them with your family and friends. Communicate what standards you expect to be followed. Support one another within families and from family to family.

WHEN YOUR TEEN IS GIVING A PARTY

• Plan in advance.• Agree to the rules ahead of time.• Know your responsibilities.• Anyone who leaves the party should not be allowed to return.• Welcome calls from other parents to discuss the party arrangements.• Notify your neighbors beforehand that a party is being given and will be supervised.• Notify police when giving a large party.• Plan to have food and plenty of non alcoholic drink.• Plan some activities ahead: Movies, dancing, sports, etc. • Discuss the party afterwards.

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Use Name:

Address:

City: State: Zip:

Phone: ( ) Fax: ( )

Email:

School your child/children attends:

Signature:

Mail this bottom portion to Informed Families. You will recieve a decal in return.

INFORMED FAMILIES PLEDGE

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Family Day Pledge

What can you do with your family?Celebrating Family Day is a way to reflect on the importance of your role as a parent, whether it be eating dinner, or engaging in other family activities. Parents often forget or doubt their ability to positively affect their children’s choices, especially their choices concerning substance abuse. Below is a list of activities you can do with your own children on this special day!

During dinner, turn off the TV and phone Menu planning and preparing for family meals Take an active part in homework time Read a story together Board Games Share a family share time of the past, present and future memories, stories and dreams….

Sign the Pledge Today!!!!!!!!!!!!!!!!!!!

I pledge to celebrate Family Day Monday, September 24, 2007

Name: _____________________________________________________

Address: _____________________________________________________

_____________________________________________________

Tel: _____________________________________________________

Email: _____________________________________________________

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About Family Day

Hectic work schedules, after-school activities and time spent with school friends often interfere with din-nertime. The National Center on Addiction and Substance Abuse (CASA) at Columbia University consistently finds that the more often children eat dinner with their families, the less likely they are to smoke, drink or use illegal drugs.

Created by CASA in 2001, Family Day - A Day to Eat Dinner with Your Children is a national effort to promote family dinners as an effective way to reduce substance abuse among children and teens.

Family Day promotes regular family activities to encourage parent-child communication, reminds us all of their lives.

Family Day emphasizes the importance of regular family activities and encourages Americans to make family dinners a regular feature of their lives. Parental engagement is the single most potent weapon in preventing substance abuse among youth!

Family Day is not just for families. It is a day for all to celebrate, including businesses, unions, religious organiza-tions and community groups. The symbolic act of regular family meals should be promoted and celebrated inside and outside the home throughout the year.

More information on Family Day can be found at www.casafamilyday.org and www.FloridaFamily.com

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2490 Coral WayMiami, FL 33145

Helping Kids Grow Up Safe, Healthy and Drug Free

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2007 red ribbon parent / school planning guide€¦ · red ribbon parent / school planning guide...

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