2009 mississippi safety belt / motorcycle helmet survey · 2 nht 3 nh t ssippi has b of 2006 mis nd...

2009 Mississippi Safety Belt / Motorcycle Helmet Safety Belt / Motorcycle Helmet

Survey

Prepared for:

The Office of Highway SafetyDivision of Public Safety Planning,

Mississippi Department of Public SafetyMississippi Department of Public Safety

November 2009

Prepared by:

David R. ParrishKimberly K. Cosgrove

Mercedes AlbersonGeoff JakinsGeoff Jakins

Social Science Research Center, MSU

Willi L fWilliam LeafPreusser Research Group, Inc

MissiMay stop amay asmalland th In 20to 34and croad of wh1.27 1.58 pmay hcrash1975 estim In 20was oreflecobsercrashMissiestimthan MNonestate For thterm been phaseannouMissibeganthe inagencas sat 1 NHT2 NHT3 NHT

issippi has bof 2006 Misand ticket a valso ticket thl victory in phereby theor

006, fatal inju years of age

continue to cnetwork in 2hich 37,261 pfatalities perper 100 millhave been av

hes. The Natto 2008, saf

mated lives sa

008, Mississiover 117 percted by the 7rved seat belhes in Missisissippi conti

mated 71.3% Mississippi

e of these stain the nation

he past nine “Click It or an attempt t

es. The first uncements, bissippi publin (second phntensity of secies participaturated patro

TSA Traffic Saf

TSA State TraffTSA Traffic Saf

benefited fromssissippi pasvehicle drivhe driver forpublic safetyretically save

uries resultine in this counclaim on aver2008, there wpeople lost tr 100 millionlion vehicle voided if protional Highwfety belts savaved in 2008

ippi’s traffic rcent higher 783 lives lostlt usage sincssippi is stagnuing to lagseat belt usain 2008 (Ark

ates have a pn not having

years MissiTicket” (CIO

to increase sof these phabrochures, aic. After twohase). Lastlyeat belt law eated in this i

olling efforts

fety Facts 2008fic Informationfety Facts – Cra

INTR

m a primarysed a primarer for no oth

r unbelted pay has resulteded the lives

ng from vehintry. Fatal crage about 1were an estimtheir lives. In vehicle mimiles traveleoper vehicle way Traffic Sved 255,1158 alone.1

fatality ratethan the natit in Mississie the primargering. Perh

g behind mosage rate in 20kansas, Mas

primary seat g any form of

ssippi has paOT) during Meat belt awar

ases was an eand newspapo weeks of eay, a statewideenforcementincreased levs.

8 – Overview ( – Mississippi ash/Stats – Apr

1

RODUCTION

y seat belt lawry seat belt lher reason thassengers in d in increaseof a number

icle crashes crashes have102 lives eacmated 5,811In terms of ales of traveled in 1998. restraints ha

Safety Admi lives on Am

e of 26.65 fational averagippi in 2008.ry law was phaps this losst of the nati008. Only fsachusetts, Nbelt law andf seat belt law

articipated inMemorial Dreness and uearned mediaer articles tharned mediae law enforct throughoutvel of enforc

(DOT HS 811 – 2008 ril 2009 (DOT

N

w for a littleaw making i

han not usingthe front sea

ed seat belt ur of Mississip

were the leae claimed mach and every ,000 police-r

a rate in 2008. Compare tA great num

ad been usedinistration (Nmerican road

talities per 1ge of 12.25. .2 Despite a

passed, the loss of life couon in belt us

four states haNew Hampsd New Hampw.3

n a major effDay mobilizause by implea phase inclu

hat were intra, an extensivement blitz (t the state. Acement by us

162)

T HS 811 106)

over three yit lawful for g a seatbelt. at of a vehiclusage rates foppians.

ading killer oany lives oveday. On the

reported traf8, the nationthis figure w

mber of thesed at the time NHTSA) estds – with 13,

00,000 MissThis rate cosignificant i

oss of life in uld be attribuse. Mississipad a lower behire and Wy

pshire remain

fort conducttions. Thesementing a nuuding public

roduced to thve paid medi(third phase)

All law enforcsing road blo

years. In an officer toThe officer

le. This or the state

of persons 3er the years e American ffic crashes,

n experiencedwith a rate of e fatalities of the imated, from250 of those

sissippians ntinues to beincrease in automobile

uted mostly tppi had a elt usage rat

yoming). ns as the last

ed under thee efforts havumber of c service he ia campaign ) increased cement ocks as well

o

d f

m e

e

to

te

t

e ve

In 20Reseamedi(64 sifollowcountconduGrou

009, two obsearch Center a and law enites in 8 Misw-up or postties to produucted follow

up, Inc. (PRG

ervational seat Mississip

nforcement ississippi cout-campaign suce the officiwing all law eG) assisted S

eat belt survepi State Uni

intervention.unties) of thesurvey in 20ial seat belt uenforcementSRC in the d

2

eys were coniversity. One. This pre-cae larger post-09 includes usage rate fot and media data analysis

nducted by te survey waampaign sur-campaign suobservation

or Mississippinterventions phase of th

the Social Scs conducted

rvey was a suurvey designs from 168 spi. This surv

ns. Preusser he project.

cience prior to

ub-sample n. The sites in 16 vey was Research

The sapproselectpopusampappro Summ

A

B

C

D

E

F

G

H

I.

J.

KL

M

seat belt andoach. In the fted. The primlated countie

pling processoximately 47

mary of Sam

A. Five counmuch larg30 percenDeSoto, J

B. Thirty-foufor only 1

C. Samplingcounties,

D. The samprandomlyrandomlythe road speriods, w

E. The qualifrom the MCharacter

. The routefollowingand OtherArterials a

G. For a givestrata.

H. For each cclusters o

For each cone 8-sitewere eligi

. Once a sitand 6:00 p

K. Direction L. Observers

period of M. The samp

vehicles, vtrucks and

SEAT

d motorcycle first stage, amary samplies, approxims. The survey7% of the Sta

mpling Metho

nties were seger than othent of the stateJackson, andur of the leas15% of the stg was done w

11 other couple includes y chosen roady chosen withsegment. Thewhile the remfying route sMississippi Dristics File. e segments frg 4 groupingsr Expresswaand (4) Collen county, se

certainty couf 8 sites eachcluster (certa

e cluster) a dible for selecte was assignp.m. were raof observati

s were instru40 minutes.

pling frame ivans and picd farm equip

T BELT SUR

survey for Man appropriating unit for tmately 15% oy was conduate’s popula

odology

elected as cerer Mississippe’s populatio

d Rankin. st populatedtate’s popula

without replaunties were c168 forty-mid segment loh probabilitye five certain

maining 11 csegments coDepartment

rom each of s using MDOys, (2) Other

lectors egments wer

unty, the 16 h. ainty countie

day of the wection. ned a day ofandomly choion was randucted to obse

ncludes couckup trucks.pment are ex

3

RVEY MET

Mississippi ute number ofthe Mississipof the State’sucted in 16 Mation.

rtainty countpi Counties. on. The certa

d counties, wation, were eacement. In achosen, thusinute observ

ocations. Eay of being chnty counties counties wereomprising the

of Transpor

the survey cOT functionr Principal A

re pseudo-ra

sites were g

es have two eek was rand

f the week, oosen in hourldomly assignerve from a s

unting all pas Other vehic

xcluded from

HODOLOG

uses a multi-f sampling uppi survey iss population

Mississippi C

ties because These coun

ainty countie

whose combineliminated fraddition to th the sample

vation periodach road segmhosen proporwere allottee allotted 8 oe sampling prtation (MDO

counties are al classificat

Arterials, (3)

andomly cho

grouped by p

8-site clustedomly chose

observation tly incrementned for all 16site using the

ssenger vehiccles, such as

m observation

GY

-stage area punits are rands the county.n, are excludeCounties con

of having pnties also comes were Hind

ned populatirom the samphe five certaconsists of 1

ds at 168 psement within rtionate to thed 16 observobservation population arOT) Roadwa

stratified inttion data: (1) Minor

sen from eac

proximity int

ers, other coun. All days o

times betweets. 68 sites. e assigned d

cles, sports us large busesn.

probability domly The least ed from the

ntaining

opulations mprise nearlds, Harrison,

ion accountepling frame.

ainty 16 counties.eudo-

a county wahe VMT of ation periods eachre identifieday

to the ) Interstates

ch of the fou

to two

unties have of the week

en 8:00 a.m.

direction for

utility s, larger

ly ,

ed .

as

h. d

ur

a

N

Furth“PROSAFEParris(SSRand cUniv(662)

N. One obserall front ssupplied b

her details onOPOSAL FETY BELTsh (SSRC), M

RC) and Katican be obtainersity, Box 5) 325-8116 o

rver is used seat, outboarby the SSRC

n the samplinOR MISSIS

T AND MOTMark G. Sole Holland (S

ned from the5287 Mississor david.parr

at each obserd occupants C.

ng methodolSSIPPI OBSTORCYCLElomon (PRGSSRC). Thise Social Sciesippi State, [email protected]

4

ervation site of qualifyin

logy of the sSERVATIOE HELMET

G), William As methodolo

ence ResearcMS 39762, o

msstate.edu.

and the shoung vehicles is

survey can bONAL SURVT USE” prepA. Leaf (PRGgy was appr

ch Center at Mor by contact

ulder belt uss recorded o

e found in thVEYS OF pared by DaG), Jarryl B.roved by NHMississippi ting Mr. Dav

se/nonuse of on forms

he document

avid R. . Ritchie

HTSA in 200State vid Parrish a

f

t

08

at

This Sectisites Sectiobser Sectifollow Secti

report will b

on I will prein 8 countie

on II will shrvational sea

on III will cowing interve

on IV will su

DE

be divided in

esent results s.

howcase the at belt survey

ompare seat ention.

ummarize th

ESCRIPTION

nto four secti

from the pre

analysis of ty from 168 s

belt use prio

he Motorcyc

5

N OF 2009 S

ions.

e-campaign (

the post-camsites in 16 M

or to project

cle Helmet U

SURVEYS

(mini) obser

mpaign 2009Mississippi co

t intervention

Use in Missis

rvational sur

Mississippi ounties.

n and seat be

ssippi.

rvey of 64

elt use

Prior was cseat bfrom count The din theurbanfrom

PRE-CAM

to any mediconducted. Tbelt usage ra64 sites in 8ty sample. F

data from thie survey incln counties arall road clas

MPAIGN OB

ia or law enfThis survey

ate before the8 counties (8Figure 1 show

is survey walude a mixture representesses are also

1.2.3.4.

Fig

SEBSERVATIO

forcement efwas adminise CIOT cam8 sites per cows the coun

as collected bure of differeed. Likewise part of this

. DeSoto

. Harrison

. Hinds

. Jackson

gure 2: Min

6

ECTION I: ONAL SEAT

fforts encourstered with i

mpaign. Thisounty). It is aties chosen i

between Aprent geographe a mixture omini survey

5. Laud6. Lee7. Lefl8. Okti

ni Survey Co

T BELT SU

raging seat bintentions of mini surveya sub-samplin the mini (

ril 1 and Mahical regionsof rural and u

y.

derdale

lore ibbeha

unties

URVEY RES

belt usage, a f establishingy includes obe of the 168

(baseline) su

ay 3, 2009. Twhere both urban road s

SULTS

mini surveyg a baseline bservations site/16

urvey.

The countiesrural and

segments

y

s

TabMini STypePassPickSUVVanTota

* unwe Tableunwe74.2%SUVcontinprobl TabMini SCouDeSHarrHindJackLaudLeeLefloOktiTota

* unwe A breCounoccupchara(62.4 The mstate consiof Mibasel

ble 1: BasSurvey of 64e of Vehiclesenger Car

kup TruckV

alighted rates

e 1 shows theighted usage%. Vans hel’s and passenue to exhiblem area for

ble 2: BasSurvey of 64nty

Sotorisondsksonderdale

orebbeha

alighted rates

eakdown of nty as the lonpant restrainacteristics in 4%), Leflore

mini survey of Mississip

istently showississippi’s sline usage ra

seline Sea4 Sites in 8 Ce Or

he baseline be rate percenld the highesenger cars shbit a reluctanMississippi.

seline Sea4 Sites in 8 C

O

seat belt usane frontrunnent usage abov

the form of (53.8%) and

seems to proppi. Since thwn belt usageseat belt lawate from 71.3

at Belt UsCounties

Occupants O36341841586572

7633

elt use figurntages. The st rate of occhowed restraince to belt us.

at Belt UsCounties

Occupants O13301174840

1002825

1046673743

7633

age rates by cer at 87.0% ve 80%. Hof low belt used Oktibbeha

oduce baselihe primary see rates in the

w throughout 3% post-cam

7

sage Rate

Observed416

23

es by type ooverall usag

cupant restraint use abovse. A low 63

sage Rate

Observed04

02

56

333

county in therestrained. Hwever, somee were exhib(64.6%).

ne belt usageat belt law pe low 70% rathe year cou

mpaign in 200

es* by Ty

Percen7663788474

f vehicle obge rate for thaint use with e 75%, but p3.6% belted

es* by Co

Percen758781796277536474

e mini surveHinds Counte disappointibited by the c

e rates that apassed in 20ange. Continuld explain t08 to 74.2%

ype of Ve

nt Belted.3%.6%.3%.1%.2%

served. Nothe baseline su

84.1%. Occpickup truckrate for truc

ounty

nt Belted.2%.0%.1%.7%.4%.3%.8%.6%.2%

ey reveals Haty also illusting behaviorcounties of L

adequately r006, Mississinuous law enthe slight inc pre-campai

hicle

te these are urvey was cupants in

k drivers ks is a

arrison trated ral Lauderdale

epresent theippi has nforcement

crease in the gn in 2009.

F

The pobserMissiTherelocatiyear’

Nine surveand Wa senSurvelower

Figure 2: Po

POST-CAM

post-campaigrvational surissippi in 20e were 168 rions is downs survey (20

of these couey sample – DWarren. Thise of reliabiley is a 76.04r limit of the

ost CIOT Su

MPAIGN OB

gn survey wrvey design t009. Figure 2road segmenn from the 40008).

unties have hDeSoto, Haris occurrencelity to the re

4% occupante 95% confid

rveyed Coun

SEBSERVATI

was a newly dthat produce2 shows the

nts observed 09 sites in 16

historically brrison, Hindse provides a esults. The ot seat belt usdence interva

8

nties

ECTION II:IONAL SEA

developed ined the officiacounties thain these 16 c6 counties u

been includes, Jackson, Lfamiliar fee

overall resultsage rate wital is 74.79%

AT BELT SU

n 2008 and imal seat belt usat frame the 2counties. Thsed in previo

ed in recent yLauderdale, Ll to the sampt for the 200th a standard

% and the upp

1. 2. 3. 4. 5. 6. 7. 8. 9. 10111213141516

URVEY RES

mplemented sage rates fo2009 seat behis number oous surveys

years’ post cLee, Lefloreple and more9 Mississipp

d error of 0.6per limit is 7

DeSoto Harrison Hind Itawamba Jackson Jones Lauderdale Lee Leflore

0. Neshoba 1. Oktibbeha2. Pearl Rive3. Pike 4. Rankin 5. Sunflower6. Warren

SULTS

or the state oelt survey. of site prior to last

campaign e, Rankin, e importantlpi Seat Belt 64%. The 77.30%.

a er

r

of

y

TabFull SRoaInterOtheMinoColle

As it of higand o2009arteriperce TabFull SVehPassPickSUVVan

The 2truckchoicpickuvehicbelt uwith vehicimpro The ftype onarroobsertotal Manyin-demay d

ble 3: SeaSurvey of 16d Classrstates & Oer Principalor Arterialsectors

has been cogher seat belother express. The remaiials, and collent range.

ble 4: SeaSurvey of 16iclesenger Car

kupV

2009 survey ks from otherce among fouup truck, or (cle categorieusage with 8nearly an 80

cles with the ovement from

following serof vehicle, b

owing producrvations is siobservationsy of the figurepth breakdodeserve atten

t Belt Us68 Sites in 16

Other Expres Arterials

onfirmed by mlt usage ratessways” leadiining functiolectors) had

t Belt Us68 Sites in 16

r/Wagon

had four vehr passenger cur categories(4) van. Tabs. Vans and2.7% and 81

0% occupantlowest usag

m the 62.3%

ries of tablesby county, byces more speignificant ens per categorres in this sewn can be untion.

age Rate6 Counties

ssways

many previos on higher ting the road onal classificvery similar

age Rate6 Counties

hicle choicecars as had ps: (1) passenble 4 illustratd sports utilit1.3% respectt belt usage rge rate at 69.% usage rate

s (Tables 5-y driver/passecific results

nough to drawry should beeries of tableused as a loos

9

es by Roa

Belt U

ous surveys, traffic count class catego

cation divisior rates to one

es by Veh

Belt U

s for surveyopreviously benger car/wagtes the breakty vehicles otively. Passerate. To no 1%. Howevfor pickups

10) providessenger, and bs but is of prw conclusione around 30 bes may not mse guide to p

ad Class

Usage Rate82.8%76.4%73.0%75.5%

there is stillroads. Tabl

ories with ovons (other pre another aro

hicle Type

Usage Rate78.6%69.1%81.3%82.7%

ors. Insteadeen done, thon, (2) sport

kdown of beor SUVs toppenger cars wsurprise, picver, this is a in 2008 – up

s breakdownby gender. Tractical use ons. Usually before concl

meet this requpotential spe

e

l a clearly dele 3 shows “

ver 80% belt rincipal arteround the mid

e

e

d of differente surveyors ts utility vehlt usage rateped the list i

were in a closckup trucks wtremendous

p 7 percentag

ns of seat belThe extent oonly if the nuthe minimum

lusions can buirement. H

ecific problem

efined trend “interstates

usage rate inrials, minor d seventies

tiating pickumade a

hicle, (3) es in these in percent se second were the

ge points!

lt use rates bof this data umber of m number obe drawn.

However, thism areas that

n

up

by

f

s

TabFull SAll TyCou

DeSHarrHindJackRanItawJoneLaudLeeLefloNesOktiPeaPikeSunfWarTota

Note: Exhighlighsmall nurates are

Tableis virin Hi90%.use woveraCoun Maleit combelts ratio rate i Usingcountbelow

ble 5: SeaSurvey of 16ypes of Vehinty

Sotorisondsksonkin

wambaesderdale

orehobabbeharl River

eflowerrrenalxceptionally positivted in RED for the

umber of observatioe highlighted in YE

e 5 considersrtually identinds, Rankin Male drive

with below 6all belt use hnties deserve

e drivers and mes to bucklwhile femalexist by gens 70%.

g the far righties that mayw 65% overa

t Belt Us68 Sites in 16icles by Driv

Male71.2%82.8%84.5%82.2%88.5%57.1%72.9%60.5%66.7%67.3%67.0%68.3%74.0%65.9%72.9%55.9%72.2%

ve belt use rates (abreader’s convenienons. This phenome

ELLOW and should

s all vehicle ical to the of

n, and Sunfloers in Itawam0% usage. F

higher than the applause as

passengers ling up. Sevle drivers arender in passe

ht column ofy need speciaall belt use ra

age Rate6 Counties

ver/Passenge

Female73.1%86.8%97.3%76.4%98.1%83.4%81.2%65.0%78.3%73.7%67.1%82.3%90.6%77.7%93.8%77.9%81.8%

Drivers

bove 90%) are highnce only. Some of enon is common wnot be considered

types and shfficial overalower Countiemba and WarFour countiehe 2008 natis they both a

of all types venty-two pee buckling uenger belt us

f this table (aal targeting iates.

10

es by Cou

er and Gend

All72.1%84.4%91.8%80.0%92.8%67.5%76.3%62.2%71.3%70.0%67.1%73.9%81.4%71.9%81.5%63.7%76.4%

hlighted in GREENthese figures could

when producing breaa true approximati

hows an ovell rate of 76.0es recorded orren are on thes (Harrison,ional averageachieved a be

of vehicles cercent of malup at nearly ae – the fema

all occupantsinclude Laud

unty – All

der (N = 19,2

Male49.5%79.3%83.9%83.1%80.8%64.2%65.1%61.1%75.1%59.1%68.6%42.5%66.6%71.1%78.7%74.8%70.3%

P

and exceptionally d be misleading duakdowns to a finer ion for the same re

erall total usa04%. Femaloutstanding he low end o, Hinds, Rane of 83%. Helt use rate o

continue to lle drivers apa ten percentale buckle ra

s) as a guidederdale and

Vehicles

221)

Female69.8%93.0%93.9%75.3%95.9%82.6%77.9%62.4%77.9%63.7%74.2%79.2%89.0%80.6%96.5%69.6%80.6%

Passengers

low belt use rates e to basing a perceresolution. Also, 0ason.

age rate of 7le drivers anbelt use numof the spectr

nkin, and SunHinds and Raover 90%.

lag behind fepear to be u

t higher rate.ate is 80% an

e, possible prWarren – bo

s

All61.1%86.1%91.1%78.1%91.8%77.4%72.1%63.1%77.0%60.3%70.1%65.0%79.1%73.2%87.6%69.8%76.0%

(below 60%) are entage on a very 0% and 100% usag

6.3%, whichnd passengermbers over rum of belt nflower) hadankin

emales whensing seat . The same nd the male

roblem oth with

OccupantsAll

69.8%84.7%91.7%79.6%92.5%69.8%75.1%62.1%72.4%68.8%67.4%72.4%80.8%72.1%83.9%64.4%76.3%

ge

h rs

d

n

s

TabFull SCars+Cou


Note: Exhighlighsmall nurates are

Tablevans.highlRankbucklSunfla verypasseRankCar+in thi

ble 6: SeaSurvey of 16+SUVs+Vannty

Sotorisondsksonkin

wambaesderdale




e 6 shows re This catego

lights in this kin Counties.ling up as thlower were ay low belt us

engers in Itawkin, Pearl RivSUVs+Van is pickup tru

t Belt Us68 Sites in 16ns by Driver/

Male74.7%84.5%86.6%83.7%91.1%65.3%72.1%66.5%72.5%70.2%65.7%74.9%78.8%62.0%78.4%64.0%75.3%


ELLOW and should

sults from thory mimics tparticular b

. Both malehey drive. Aabove 90%. se rate (65.3wamba (90.1ver and Sunfcategory ov

uck excluded

age Rate6 Counties /Passenger a

Female73.0%87.9%97.3%76.8%98.3%86.0%82.3%64.1%78.4%73.7%68.0%82.4%90.7%77.5%93.4%88.1%82.7%

Drivers


he consolidathe categoryreakdown shs and female

Also, female d An interesti%), which w

1%). Overalflower) that er the 2008

d table, the to

11

es by Cou

and Gender

All73.7%85.9%93.3%80.8%95.1%77.1%77.5%65.4%75.4%72.3%67.1%78.6%85.9%73.0%86.5%75.0%79.5%



ation of threey of “passenghow exemples alike in thdrivers and ping statistic

was quite oppll, there weredemonstratenational ave

otal rate of b

unty – Ca

r (N = 13,994

Male59.7%78.5%91.5%81.3%86.3%90.1%69.2%64.4%79.2%54.0%65.9%45.9%65.2%68.0%85.0%80.1%73.4%

P


e vehicle typger cars” in yary belt use

hese countiespassengers inis male driveposite from e five countie all occupanerage of 83%belt use is ne

rs+SUVs

4)

Female70.5%91.7%95.6%74.1%97.5%81.5%80.5%60.9%78.9%63.1%75.6%78.4%90.1%84.8%95.8%82.3%82.1%

Passengers


pe – cars, SUyears before rates by Hins are commin Pearl Riveers in Itawamthe belt use ies (Harrisonnt belt use in

%. It should barly 80%.

s+Vans

All66.1%85.7%94.7%76.7%95.5%82.3%75.8%63.6%80.1%59.7%70.8%69.4%81.8%70.1%91.5%80.6%78.5%


UVs, and 2008. The

nds and tted to

er and mba showedamong malen, Hinds, n the be noted tha

OccupantsAll

71.8%85.9%93.5%80.2%95.0%78.4%76.8%64.7%76.4%70.7%67.7%77.2%84.9%73.0%88.4%75.7%79.3%

ge

d e

at

s

TabFull SPassCou


Note: Exhighlighsmall nurates are Tablethis caboveRiver90% are scin thefemal

ble 7: SeaSurvey of 16senger Cars nty

Sotorisondsksonkin

wambaesderdale




e 7 is the firscase belt use e the 2008 nr, and Sunflomark for thecattered throe male columle passenger

t Belt Us68 Sites in 16by Driver/Pa

Male73.1%82.8%84.4%82.9%90.9%56.2%71.8%64.4%71.6%69.3%64.4%74.2%78.9%54.9%78.9%66.3%73.9%


ELLOW and should

st in this seriin passenge

national averower. Hindse entire breakoughout the tmns. Lauderrs and overal

age Rate6 Counties assenger an

Female70.4%87.0%97.4%77.8%98.1%88.6%83.9%60.6%75.4%73.8%74.2%81.9%92.2%77.7%90.4%85.1%82.4%

Drivers


ies that isolaer cars/wagonage of 83% s and Rankinkdown excetable above. rdale Countyll passengers

12

es by Cou

nd Gender (N

All71.7%84.6%92.5%80.3%94.5%75.6%79.1%62.5%73.4%70.6%70.5%78.1%87.3%72.2%84.7%74.6%78.9%



ates a particuns are examiare exhibited

n deserved sppt male driv Again, as c

y, however, ss.

unty – Pas

N = 8,673)

Male53.0%76.0%90.5%81.4%95.2%96.5%53.0%60.4%74.8%67.4%69.8%45.3%51.8%69.9%84.2%

100.0%73.1%

P


ular type of vined. Impred by Harrisopecial attent

vers in Hindscan be seen, shows partic

ssenger

Female60.8%91.1%90.3%75.0%97.0%77.0%74.8%54.7%80.7%67.6%70.9%70.3%89.2%81.0%93.9%40.1%76.4%

Passengers


vehicle for anessive overalon, Hinds, Rion for beings. Low belt uthe low rate

cularly low n

Cars

All59.8%86.3%94.5%79.8%96.6%81.6%71.9%58.6%81.4%63.7%69.8%67.2%79.6%62.0%89.8%77.0%76.9%


nalysis. In ll belt rates ankin, Pearl g above the use figures s are mostly

numbers for

OccupantsAll

69.0%84.9%92.8%80.1%94.9%76.9%77.7%61.8%74.5%69.6%70.5%76.2%85.6%71.3%86.4%74.7%78.5%

ge

y

s

TabFull SPickuCou


Note: Exhighlighsmall nurates are Tableportiobelowconsinot b A fewdrivedrive Four columpicku

ble 8: SeaSurvey of 16up Trucks bynty

Sotorisondsksonkin

wambaesderdale




e 8 presents on of the celw 60%. Alsoidered reliabe representa

w bright spoters and passeers and passe

of the sixteemn) in pickuups have a lo

t Belt Us68 Sites in 16y Driver/Pass

Male67.0%79.6%76.5%78.8%83.9%46.9%73.9%55.0%56.3%65.4%68.8%62.5%69.4%68.2%63.8%50.4%67.9%


ELLOW and should

some major lls in this tabo note there

ble for this brative of the in

ts can perhapengers in a feengers in gen

en counties sup trucks. It ong way to g

age Rate6 Counties senger and

Female69.1%83.8%97.0%78.9%95.0%64.6%76.1%84.3%69.9%88.0%58.2%77.3%91.9%79.4%

100.0%43.4%79.5%

Drivers


concerns anble are red –are cells in yreakdown. Andividual gro

ps be identifew countiesneral show 7

show less thais clear that

go to parallel

13

es by Cou

Gender (N =

All68.1%80.3%80.5%78.2%85.0%48.1%73.7%57.1%57.3%66.2%67.1%64.3%74.0%68.9%69.6%49.8%69.3%



nd challengemeaning theyellow – meAgain, theseoup due to lo

fied among tshow terrific

79.5% and 77

an 60% belt belt use in p

l belt use in t

unty – Pic

= 5,227)

Male42.2%81.5%75.5%89.0%70.4%47.0%54.9%56.0%56.7%69.8%74.3%47.2%66.9%69.9%73.3%79.0%67.2%

P


s to the stateere are manyeaning these e breakdownow sample s

the dismal. Oc use rates in7.9% use rat

use rates forpickup truckthe other veh

ckup Truc

Female71.1%96.1%78.4%73.2%92.7%81.9%56.0%70.5%82.7%100.0%71.3%86.0%90.9%70.6%100.0%38.8%77.9%

Passengers


e of Mississiy belt use ratresults shous to a fine resize (n).

One exampln pickups. Ftes respective

r all occupanks and especihicle types.

cks

All48.4%87.5%74.9%80.2%77.9%68.1%57.2%61.3%61.3%69.8%73.1%57.9%72.7%79.4%80.6%47.7%69.0%


ippi. A majotes identifieduld not be esolution ma

le is female Female ely.

nts (far rightially males in

OccupantsAll

65.1%81.1%79.2%78.6%83.9%52.1%70.8%57.4%58.0%66.1%67.1%63.7%74.2%69.7%73.3%50.0%69.2%

ge

or d

ay

t n

s

TabFull SSUVsCou


Note: Exhighlighsmall nurates are TableCounthat hNesh TherebeforSunflOktibthose

ble 9: SeaSurvey of 16s by Driver/Pnty

Sotorisondsksonkin

wambaesderdale




e 9 shows senties producehave SUV behoba are disp

e are severalre, these celllower Countbbeha could e counties wa

t Belt Us68 Sites in 16Passenger a

Male73.9%87.1%92.4%84.0%96.6%77.7%74.1%63.5%74.5%77.3%75.2%76.9%82.4%62.8%

100.0%65.2%79.1%


ELLOW and should

eat belt use ine excellent nelt use rates playing SUV

l yellow highs should be ty as a wholebe misleadinas below ten

age Rate6 Counties

and Gender

Female72.2%88.8%96.9%70.3%99.1%80.4%79.2%63.8%84.7%72.5%63.0%87.4%88.3%68.7%

100.0%95.7%82.5%

Drivers


n SUVs is annumbers acroin the high s

V belt rates be

hlighted celldisregarded.e. Also, the ng. The num

n in both circ

14

es by Cou

(N = 4,001)

All73.0%87.3%95.5%80.6%98.1%77.9%74.8%64.4%79.6%76.8%66.5%81.1%86.5%72.9%

100.0%83.0%81.5%



n impressiveoss the boardseventies andelow 70%.

ls that show . There seemred highligh

mber of malecumstances.

unty – SU

Male69.2%81.6%79.7%80.0%85.5%48.9%87.3%53.6%84.2%60.6%60.4%33.2%73.2%71.7%

100.0%100.0%74.9%

P


e 81.5% overd. There ared eighties. O

100% usagems to be fewhted cells fore passenger o

UVs

Female73.6%90.4%96.0%60.8%98.8%70.7%69.1%72.9%76.6%60.8%87.0%92.6%92.5%66.2%100.0%100.0%82.9%

Passengers


rall. Hinds a also multip

Only Lauder

e rates, and aw SUV countr Itawamba aobservations

All70.0%85.4%93.3%70.0%95.1%67.1%77.5%67.7%78.0%53.9%70.5%72.7%85.1%68.1%

100.0%100.0%79.8%


and Rankin le counties

rdale and

as stated ts in and s in SUVs in

OccupantsAll

71.9%86.7%95.2%78.7%97.3%77.4%76.2%64.8%79.9%74.6%67.6%80.8%86.5%73.2%

100.0%84.9%81.5%

ge

n

s

TabFull SVansCou


Note: Exhighlighsmall nurates are The lcountroadsConsreliabfor th The oshowvan u(69.2

ble 10: SeSurvey of 16s by Driver/Pnty

Sotorisondsksonkin

wambaesderdale




last categoryty, driver/pas – just over equently, th

ble informatihat exact rea

overall resultws van passenusage rate (72%).

at Belt U68 Sites in 16Passenger an

Male81.3%86.7%95.5%81.1%77.9%86.9%75.8%82.3%78.6%80.3%72.3%92.7%68.4%71.6%50.0%51.1%77.6%


ELLOW and should

y of vehicles assenger, and

1,300 obserat small a nuion at this scson.

ts of belt usengers (82.0%8.9%) is alm

sage Rat6 Counties nd Gender (

Female83.8%89.6%

100.0%77.5%95.5%82.0%88.8%89.8%88.4%73.9%69.0%60.5%69.7%90.5%

100.0%65.0%83.9%

Drivers


in this seried gender. Vavations of vaumber brokecale. Severa

e in vans can%) buckling umost ten perc

15

tes by Co

(N = 1,320)

All84.0%87.6%96.0%78.4%86.3%84.7%65.5%83.9%78.5%76.7%73.4%72.4%68.3%81.9%70.1%60.0%78.7%



es is vans. Tans are not aans for the e

en down by mal of the cells

n be stated wup more thancentage poin

ounty – Va

Male79.8%87.4%

100.0%66.5%83.1%

100.0%50.0%

100.0%100.0%14.0%

100.0%55.1%66.7%

100.0%50.0%28.2%75.8%

P


able 10 illusa prominent entire surveymultiple leves in this table

with reasonabn drivers (78

nts higher tha

ans

Female91.8%98.6%100.0%85.2%100.0%92.5%73.3%69.6%92.1%100.0%58.1%83.8%100.0%100.0%100.0%100.0%90.2%

Passengers


strates the brvehicle on M

y of 16 countels does not e are highlig

ble confiden8.7%). Alsoan that of pic

All81.6%93.8%

100.0%82.9%95.8%93.0%67.0%79.6%94.7%38.9%73.1%73.1%72.7%

100.0%80.3%64.1%82.0%


reakdown byMississippi ties. translate int

ghted yellow

nce. Table 1o, the overallckup trucks

OccupantsAll

83.3%88.3%96.0%77.9%87.3%87.4%65.2%81.2%79.9%74.3%73.1%68.9%67.6%83.5%75.2%63.2%78.9%

ge

y

o w

0 l

s

FiguFull S

Figurrace, continwere Hispavehicthe Hin occusing CARpassetheir

SUVbucklperce

PICKWhitto hig

VANthis isindicmales

ure 3: SeaSurvey of 16

re 3 is a grapand type of nuing to choonly 230 tot

anics were ocles. Therefo

Hispanic popucupant prote

g a seat belt.

R: The first coenger cars. Bseat belts in

: The secondling up in SUentage points

KUP: Hispane males and gh sixty perc

N: Vans haves most likelyate white fems with the lo

30.0%

40.0%

50.0%

60.0%

70.0%

80.0%

90.0%

100.0%

at Belt Us68 Sites in 16

phic illustrativehicle. It a

oose not to btal Hispanic

observed in vore there is nulation. How

ection behav

olumn showBlack males n a passenger

d column indUVs. Africas and Hispan

nic females aAfrican Am

cent belt use

e the greatesty attributed tmales and m

owest.

Car

sage Rate6 Counties

ing how welappears that

buckle their vs observed a

vans, 38 in Snot much dawever, it can

vior. In gene

ws white femaand Hispani

r car.

dicates whitean Americannic occupant

and white femmerican male

range.

t dispersion to the low co

males with th

Black HispaWhite

16

es by Ve

ll the observHispanic an

vehicle seat bas drivers or SUVs, 76 in pta to draw dn be said thaeral, white fe

ales and whiic females ar

e females ann females andts finish the l

males are thees and female

of belt use rount of vans e highest usa

SUV

Maleanic Male Male

hicle Typ

ved populationd African Abelts. Howepassengers pickups and efinitive con

at females aremale are the

ite males atore less likely

nd white mald males lag blist with low

e best at buces are somew

ates among in the surve

age rate and

Picku

BlacHispWhit

pe, Race &

on buckled uAmerican maever, in this of vehicles. 87 in passen

nclusions wie much bettee most likely

op the buckley than any gr

les lead the wbehind less t

wer usage rat

ckling up in pwhat clustere

race and geney. Howeverd Hispanic fe

up

ck Femalepanic Femalete Female

& Gender

up by genderales are study there Only 29 nger th respect toer than maley group to be

ed list for roup to use

way in than 10 tes in SUVs.

pickups. ed in the mid

nder. Again r, the results

emales and

Van

r

r,

o es e

d

s

FiguFull S

Figurchart behinpointmales The fyearsFigurdisplaSincebe sepositi Figurof Mihad aMasshad slight highecategHawa

3

4

5

6

7

8

9

ure 4: SeaSurvey of 16

re 4 presentsreveals that

nd females wts above blacs are virtuall

figures on ths (Figure 5) are 5 shows aays an officie the primaryen by the ovive jump to 7

re 6 has beenississippi’s p

a better seat bsachusetts (6seat belt usaggreen or dar

est belt use sgory does incaii (97.6%) a

6

30.0%

40.0%

50.0%

60.0%

70.0%

80.0%

90.0%

at Belt Us68 Sites in 16

s an analysis t males withiwhen it comeck females mly equivalen

he next page and the seat

a definite upwial belt use ry seat belt laverlapping of76.0% this y

n included bpeer states wbelt use rate

66.8%), and Nge rates belorker solid grestates in the nclude the thrand Puerto R

66.7%75.3

Black

sage Rate6 Counties

of belt use bin each race es to bucklinmore than 25nt with black

illustrate Mbelt use rate

ward trend oate and 95%

aw went intof confidenceyear – the hig

elow this trewith regard to

compared oNew Hamps

ow the 2008 een had belt nation (abovee areas that

Rico (92.8%)

58.

3%

H

Ma

17

es by Ra

broken downcategory lag

ng up. White percentage females in s

ississippi sees for the Unof seat belt u

% confidence effect, the t

e intervals singhest it has e

end chart foro belt use ratonly three othshire (69.2%national aveuse rates ab

ve 90%) are tt are not map).

.5%63.4%

Hispanic

le Fem

ce & Gen

n only by racg about 5 to e females arepoints abov

seat belt use

at belt usagenited States isage rates si interval upptrend has stance 2006. Tever been.

r viewers to gtes in 2008. her states – A

%). States coerage of 83%bove the natithe solid grepped: Distric

76.2%

%

W

male

nder

ce and gende10 percentage over 8 perce Hispanic m.

e rates for thn 2008 (Figuince 1994. Eper and loweyed relativel

The rate did t

gain a geogr Last year MArkansas (7lored in oran

%. States in tional averageeen states. Tct of Columb

%83.6%

White

er. This ge points centage males. Whit

he past 16 ure 6). Each year er limits. ly flat as cantake a

raphic sense Mississippi 0.4%), nge or red the hatched e. The

This elite bia (90.0%),

te

n

,

FiguWith

FiguSourc

ure 5: Mis95% Confid

ure 6: Natce: 2008 NH

66.8%

75.1%

83.1%

90.1%

ssissippi dence Interva

tional SeHTSA Traffic

% - 75.0%

% - 83.0%

% - 90.0%

% - 97.2%

Seat Belal Upper and

at Belt Uc Safety Fact

18

lt Usage d Lower Lim

se Ratests: Crash/Sta

AlaskaAmericDistrictGuam:HawaiiNorth MPuerto U.S. Vi

Rates its (1994 – 2

in 2008ats DOT HS

: 84.9% can Samoa: 55.7 t of Columbia: 90.0% 85.0% : 97.0% Mariana Islands: 89.8%Rico: 92.1%

irgin Islands: 82.3%

2009)

S 811 106 – A

%

April 2009

The cpost-tacticto buthe cafigureof Mi TabSeat Cou

DeSHarrHindItawJackJoneLaudLeeLefloNesOktiPeaPikeRanSunfWarTota

* Baselin

CompdetermHowethe bafigurecompperce

comparison ocampaign) s

cs worked inuckling up. Campaign neees illustrate hississippi.

ble 11: BaBelt Usage nty

Sotorisonds

wambaksonesderdale


ekinflowerrrenalne percentages are

paring pre- amining geogever, it mustaseline resules drasticallyparisons in Tent increase o

BELT USE

of the baselisurvey may pn increasing sComparativeed to be targhow the cam

aseline veRates by Co

Base75.87.81.

79.

62.77.53.

64.

74.e not weighted

and post-camgraphic areast be noted thlts are unweiy, but this is

Table 11 are or decrease s

SEBEFORE A

ine (or pre-caprovide officseat belt awae analysis caneted for alter

mpaign may h

ersus Folounty

eline*.2%.0%.1%-.7%-.4%.3%.8%-.6%-----.2%

Percent B

mpaign seat bs that may n

hat in Table 1ighted. Wei still an uncorelative and should take

19

CTION III:AND AFTER

ampaign) sucials feedbacareness or chn also give oring or strenhave affecte

low-up C

Follow-up69.8%84.7%91.7%69.8%79.6%75.1%62.1%72.4%68.8%67.4%72.4%80.8%72.1%92.5%83.9%64.4%76.3%

Belted

belt usage nueed special a11 the followighting the foonventional decisions bathis into acc

R INTERVE

urvey results ck on where hanging humofficials direngthening. Ted seat belt u

County Co

Pp C

--1

-

--1

umbers in Tattention in fw-up results follow-up fig

means of coased on the p

count.

ENTION

to the followmedia and e

man behaviorection on whThe followinuse througho

ompariso

PercentChange-5.4%-2.3%10.6%

--0.1%

--0.3%-4.9%15.0%

-7.8%

-----

2.1%

able 11 is hefuture campaare weighted

gures does noomparison. Tpercent chan

w-up (or enforcement r with regard

hat facets of ng tables andout the state

ons

Perce+ or -7.2%-2.7%13.1%

--0.1%

--0.5%-6.3%27.9%

-12.1%

-----

2.9%

elpful in aigning. d figures andot skew the

Therefore, thnge or

d

d

ent-

%%%

%

%%%

%

%

d

he

TableOktibsignif TabSeat Veh

IntersExpreOtheArter

Mino

Colle* Baselin

Comp12. Tmay sclassi TabSeat Veh

Car/SUVPickVan

* Baselin

Tableof vecampoccupHowe

e 11 shows sbbeha Countficant declin

ble 12: BaBelt Usage icle

states & Otheesswaysr Principal ials

or Arterials

ectorsne and Follow-up p

paring beforThe largest csuggest the Cification of r

ble 13: BaBelt Usage icle

/WagonVkup

ne and Follow-up p

e 13 illustrathicle due to

paign by an 8pants experiever, van oc

substantial pties. Lee andne (> 5%) in

aseline veRates by Ro

Baseer 81.

74.

70.

71.percentages are no

re and after bchange was aCIOT seat broad due to s

aseline veRates by Ve

Base76.63.78.84.

percentages are no

tes there werthe CIOT ca

8.6% increasienced a sligcupants show

ost-campaigd DeSoto Cobelt use ove

ersus Foload Class

eline*

.2%

.1%

.1%

.3%

Percent B

ot weighted

belt usage raa positive chelt awarenessome portion

ersus Folehicle Type

eline*.3%.6%.3%.1%

Percent B

ot weighted

re more posiampaign. SUse in observeght increase iw a slight de

20

gn increases ounties, on ther the CIOT

low-up R

Follow-up

82.8%

76.4%

73.0%

75.5%

Belted

ates by road change in collss message wn of the camp

low-up V

Follow-up78.6%69.1%81.3%82.7%

Belted

tive than negUV occupaned belt use. in belt usageecrease in be

in belt use fohe other hancampaign.

Road Clas

Pp* C

classificationector roads.

was more prepaign.

Vehicle Ty

Pp* C

-

gative changnts showed thPassenger c

e presumablyelt use despit

for Hinds, Lend, demonstr

ss Compa

PercentChange

1.6%

2.3%

2.9%

4.2%

n is presente This 6 percevalent at th

ype Comp

PercentChange

2.3%5.5%3.0%-1.4%

ges in belt ushe best respoars and picky due to the te the campa

eflore and rated a

arisons

Perce+ or

2.0%

3.1%

4.1%

5.9%

ed in Table cent increasehis

parisons

Perce+ or 3.0%8.6%3.8%-1.7%

se across typonse to the

kup truck campaign.

aign efforts.

ent-

%

%

%

%

e

ent-

%%%%

pe

TabSeat Cou

BlacBlacHispHispWhitWhit

* Baselin

In Tafollowmadeshowincre3.2%were Missipart o The cfollow The uThe uThe o

ble 14: BaBelt Usage nty

ck Femaleck Malepanic Femapanic Malete Femalete Malene and Follow-up p

able 14 the cw-up numbee major impa

wed significanases respecti

%. Severe deccalculated uissippi is smof any future

comparison owing:

unweighted bunweighted fofficial, weig

Percent chPercent in

aseline veRates by Ra

Bas6856

ale 76748673

percentages are no

omparison oers in this tabact on the blant increases ively. Therecreases in H

using very smmall but will ce seat belt ca

of the overal

baseline beltfollow-up beghted belt ushange of 1.8ncrease of 2.

ersus Folace and Gen

seline*8.3%6.2%6.5%4.5%6.4%3.3%

Percent

ot weighted

of belt use isble are unweack communin belt use a

e was a slighHispanic belt mall numbercontinue to g

ampaign.

ll belt use nu

t use rate is 7elt use is 76.se rate for M8% 4%

21

low-up Rnder

Follow-up75.3%66.7%63.4%58.5%83.6%76.2%

Belted

across race eighted. Thenity. Both bacross the caht decrease inuse rates are

rs of observagrow and sh

umbers for th

74.2%. .9%.

Mississippi is

Race/Gend

Pep* Ch

710-1-1-22

and gender.e CIOT camplack males a

ampaign withn the white fe shown but ation. The Hould be cons

he state of M

76.0%

der Comp

ercenthange7.0%0.5%3.1%6.0%

2.8%2.9%

Both the bapaign seemsand black femh 18.7% andfemale occupthe baseline

Hispanic popsidered as an

Mississippi in

parisons

Percent+ or -10.2%18.7%-17.1%-21.5%-3.2%4.0%

aseline and to have males

d 10.2% pants of e percentageulation in n integral

n 2009 is the

t

%%

s

e

The fa partfortunregarticket Wherhas mTexacorreresist

TableThere TabFull SMotoUsinNot Tota

final segment of the seat nate to have rds to motorct.

reas motorcymaintained a s to name tw

elated with ht efforts to ro

e 12 providee was no atte

ble 15: MisSurvey of 16orcycle Ridng HelmetUsing Helm

al

M

nt to be discubelt survey, an excellent

cycle helmet

ycle helmet uconsistently

wo) have conaving a primoll back the p

Mo

es a summaryempt in the s

ssissippi68 Sites in 16ers

met

SECMOTORCY

ussed concermotorcycle t motorcyclet use. All mo

use has showy high percennsistently andmary law. It primary law

torcycle helmin 20

y on the 200survey to jud

i Unweigh6 Counties

22

CTION IV:CLE HELM

rns the motohelmets are

e helmet lawotorcycle rid

wn a sharp dntage of used very strongis hoped tha

w.

lmet use for009 is 97.7%

9 Motorcycldge whether

hted Moto

C

MET USE

rcycle helme also counte

w. Mississippders must we

decline in use. A number gly, shown t

at the legisla

Mississippi %

le Helmet Suthe helmet w

orcycle H

Counts389

9398

et use in Misd. Mississippi has a prim

ear helmets o

e in the U.S.of studies (A

that helmet uture will con

urvey in Miswas legal or

Helmet Us

P9

1

ssissippi. Asppi is mary law in or receive a

, MississippArkansas, use is directlntinue to

ssissippi. illegal.

sage

Percent97.7%2.3%00.0%

s

i

ly

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008 a new sugn included 1lace of the onew survey oey capturing issippi obserementation d

to the CIOTe rate beforeesent the statof eight cou

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urvey design 168 observatold design whof 168 sites wthe official

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se media andthe intent ofnd changingcampaign is

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was develoption sites in hich was comwas performseat belt usa

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a mini surveampaign. T

y. These base collected fr

ation indicatecampaign sureriod. Perha

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survey numbumber of yea

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UMMARY

d enforcemef increasing tg the behavios conducted ohis awarenesfectiveness oResearch Cen

ped, approve16 Mississipmprised of 4

med in 2008 aage rates for y was condue.

ey was condThe results ofseline data –rom mid to l

ed a 74.2% brvey, Missisaps this indiced more vehis enacted in eater percente over 75%,

e and the reteubtedly savehe challenge

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ent campaignthe awarene

or of those wover a four ws and enforc

of these effornter at Missi

ed, and implppi counties.409 observatand 2009 as the state eac

ucted after CI

ducted to estaf the mini su

– observationate April, 20

belt use rate,sippi showecates the seaicle occupan2006 and hatage of Miss indicating 3ention of beled many livee to raise sea

ippi has an emet use rate h

ns have beenss of a seat b

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lemented. T This new d

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ch year. TheIOT project

ablish a baseurvey are belns from eight009.

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at belt mediants in Missisas seemed tosissippians. 3 out of 4 Mlt use behavies. Nevertheat belt usage

excellent usahas been ove

n directed belt laws, uckle their of earned t is part of uated by University.

his new design took 16 counties. mpaign e 2009

eline seat bellieved to t sites in

compared to change in

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age rate for er 97%.

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2009 mississippi safety belt / motorcycle helmet survey · 2 nht 3 nh t ssippi has b of 2006 mis nd...

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