2011 cauw community report

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9901 Pecue LaneBaton Rouge, LA 70810(225) 751-4156

261 Hood RoadSulphur, LA 70665(337) 558-7440

LOU

ISIA

NA 27002 Hwy. 288

Rosharon, TX 77583(832) 241-4400TE

XAS 8093 Padgett Switch Road

Irvington, AL 36544(251) 957-0800

ALAB

AMA

Unity – the state of being unbroken, completeness

or totality with nothing wanting. The smallest whole

number has magnificent power. When we join

together, we believe we can make a real difference

in our community and change what we see in our

world. Unite with us to support our community. Help

create opportunities for a better life for all of us…

and…united we’ll stand, unbroken and unwanting.

PerformanceVISIT www.performance-br.com FOR A COMPLETE LIST OF SERVICES. From the Ground Up.

PCI-2788-CAUW Ad CORRECT.indd 1 11/15/11 3:57 PM

Sponsored by BASF 2011-2012 Community Report | 3

2011-2012 COMMUNIT Y REPOR T CONTENTS

8EDUCATION With a new Impact Cabinet and a series of critical initiatives, Capital Area United

Way has begun a 10-year commitment to early childhood education.

13INCOME Capital Area United Way and the Capital Area Asset Building Coalition

are committed to improving the financial well-being and economic self-sufficiency of low-to-moderate-income working residents.

19GIVE Capital Area United Way recognizes great company campaigns and

those who lead by example with their giving. Their support and dedication is critical to advancing our mission.

21SPECIAL PULL-OUT SECTION We’re focused on making a difference in the

areas of education, income, health and basic needs. Learn about the programs that make it happen.

27ADVOCATE See how Capital Area United Way is working to better the

communities in our 10-parish region through service, advocacy and civic engagement.

28VOLUNTEER Take a look at all the different ways there are to volunteer!

36EVENTS Capital Area United Way hit Third and Lafayette this year for the 24th

annual Jambalaya Jam fundraiser. Plus, Shaken or Stirred expanded to West Feliciana, Pointe Coupee and Ascension parishes.

14What COVER STORY:

Each year, Capital Area United Way honors five top individuals and organizations for their mission, volunteerism, media support, campaign excellence and staff dedication. Find out how this year’s winners of the Big Five Awards are changing our community.

Capital Area United Way is helping people and improving the local 10-parish area by supporting more than 120 community programs and leading special initiatives focused on health, education, income and basic needs. United Way will have a lasting impact in these areas by collaborating with business, government, nonprofits and individuals that encourage investment of time, talent and treasure to generate improved measurable outcomes.

4 Executive View

5 Sponsor Spotlight

6 Path to Funding

39 Community Stories

40 Sponsors

NEWS

DEPARTMENTS

700 Laurel St.Baton Rouge, LA 70802Phone: (225) 383-2643Fax: (225) 383-9922CAUW.org

Left to right are Big Five Awards winners Eric Olson, Site Vice President of Entergy River Bend Station; Mimi Riche, CEO of Cancer Services of Greater Baton Rouge; Scott Rogers of The Around Town TV Show; Bridgett Rivet of BASF; and Chrissy Dupuy of Capital Area United Way. Photo by Brian Baiamonte. Cover design by Diane Allen & Associates Advertising & Public Relations Inc.

sparks their imaginations?

4 | 2011-2012 Community Report Sponsored by BASF

Focusingonprograms,creatinglastingchangeT oday’s charitable environment is

more competitive than ever with more nonprofits opening their

doors as funding sources start to feel overwhelmed by requests. For this and other reasons it has been critical that United Way, on both a national and local level, bring a higher level of accountabil-ity and innovation to its work. United Way needed to employ its historic ability to convene and collaborate in order to be a forward-thinking agent of change. Rather than a broad-based investment in the work of agencies, allocations now reap the greatest benefit through focused investment in programs with proven results in health, education and income.

Capital Area United Way’s success in the eyes of the community has tradition-ally been based solely upon the final total of the campaign. Ultimately, Capital Area United Way would like not to be judged on how much money it’s raised, but rath-er, on what kind of change it has brought about in the community with those funds raised. It is in creating lasting change that Capital Area United Way does their best work. That is accomplished in part through a program focus that means donors can be confident their dollars are reaching across our 10-parish commu-nity to deliver the greatest philanthropic return on investment.

When asked, a major-ity of donors and area CEOs have responded clearly that education is the issue of most importance to them and our community, because a well-educated popula-tion has the ability to solve many of the other problems with which our service providers must deal. This year, Capital Area United Way announced a goal

for early childhood education that is focused on improving school readiness over the next 10 years. Within that area, research clearly indicates that focusing on children from birth to age 5 is the most cost-effective means to bring about change. This collaborative effort will give access to grant and foundation support opportunities that represent a diversifica-tion of revenue sources. It is anticipated that every dollar brought in will deliver $10-$18 in return as evidenced through healthier babies, supported parents and school-ready children.

Also, a record number of volunteers in community investment have enjoyed the great benefits of the opportunity to see behind the scenes at numerous agencies this year. It quickly becomes clear that the work of these programs is vital to the health of our community, yet continuing cuts from a variety of sources threaten not only their sustainability but also the foundation of success they have built. Never has the responsibility of Capital Area United Way’s ability to provide funding weighed more heavily. Now is the time for the Capital Area to use its full strength to give, advocate and volunteer to protect and enhance these efforts to turn lives around and, in doing so, create a legacy evident through a better future for all.

Tobie CraigBoard Chair

Christy ReevesBoard Chair Elect

Scott BergResource Development Chair

Mike AlbanoResource Development Chair Elect

Michele CrosbyCommunity Investment Chair

Tara WickerCommunity Investment Chair Elect

Kenneth RicheTreasurer/Finance Chair

Joanie NettervilleTreasurer/Finance Vice Chair

Gerald GarrisonRelationship Development Chair

Jeff WrightRelationship Development Chair Elect

Jude BursavichSecretary

Jay O’BrienPast Chair/Governance Committee Chair

Ryan ElliottParish Council Chair

Ruthie GoldenLeadership Giving Chair

Daniel RichardAudit Committee Chair

Brian HaymonMajor Gifts/Planned Giving

Bob JacobsPartner Agency Representative

Michael AndersonVerge AusberryGlenn BucholtzMelanie Bueche

Todd CarusoSherrie Despino

Jere DucoteLes Gatz

Kwesi C. GilbertStewart T. Gordon, M.D., FAAP

Victor GregoireDr. Ernie Hughes

W. Joe KellyAdam Knapp

Conville LemoineStephen Lousteau

Dr. Alonzo LuceWalter Monsour

Eric OlsonTerrie Sterling

Paul F. StratfordWhitney VannAnn Wilkinson

Karen J. ProfitaPresident & CEO

CAPITAL AREA UNITED WAY 2011-2012 BOARD

OF DIRECTORS

Tobie Craig2011-2012 Board Chair

Karen J. ProfitaPresident & CEO

B R I E F I N G EXECUTIVE VIEW

Sponsored by BASF 2011-2012 Community Report | 5

B ASF’s core business is the manu-facturing of chemicals that are vital to the sustainability of our

economy and quality of life. We appreci-ate the trust that communities place in us to produce safe, clean and reliable prod-ucts that are used throughout the world.

In addition to focusing on business goals, BASF is committed to being a welcomed member of every community where we operate. We have had a long history of partnering with community or-ganizations, as well as funding communi-ty and educational programs that seek to change lives and strengthen the fabric of our society. We continuously support the generous volunteerism of our employees

and encourage them to take an active role in their communities, to make them even better places to live and work.

BASF has community relations programs to foster mutually beneficial relationships with stakeholders based on trust and respect. By supporting United Way, BASF can directly impact lives and enhance the social and economic develop-ment of the communities in which we operate. We are proud to support the United Way programs that are working to strengthen our communities. Through the efforts of our enthusiastic employee volunteers and our contributions, we share our success within our communi-ties by giving back to nonprofits and

educational institutions that address vital community needs and issues.

We believe that when people work to-gether, great things happen. Our employ-ees, through their generous spirit and willingness to be involved, are a natural extension of our community relations. It is in this spirit that BASF will remain a leader and an important member of our communities in Louisiana.

A message from BASF

Front (l to r): Jo Patterson, Melanie Newchurch, Jennifer Babin, Brenda Mayard. Back (l to r): Kathy Jones, Bridgett Rivet, Brandi Coupel, Suzanne Berthelot, Debby Callenius, Carla Morgan, Dana Scott.

B R I E F I N G SPONSOR SPOTlIGhT

6 | 2011-2012 Community Report Sponsored by BASF

MISSION Is it sound? Does it align with my values and beliefs?

Does it align with the programs and services of the organization?

BOARD OF DIRECTORS Does it meet regularly? Are its members active and engaged? Does it govern using adopted by-laws? Are terms of service for board members clearly defined?

FINANCIAL HEALTH Are the financial documents in order?

• IRS 990• Independent audit• Annual budget• Financial statements

Does the budget reflect the programs, services, activities and mission?

Are the revenues sufficient to support the work of the organization?

RESULTS Do the programs and services have real and intended impact?

Are the results measurable? Are the outcomes beneficial?

HISTORY Is the organization trusted in the community?

Does it have a track record of account-ability?

Is there evidence of collaboration with other community partners?

G iving to charity is really an investment. With so many non-profits to choose from, people

face tough choices about how to best direct their contributions.

Below is a list of tips to help guide you. United Way’s community invest-ment process ensures this checklist is reviewed in detail to ensure the highest level of accountability for your gifts.

Making a wise giving decision ThePath

toFundingstart

JUNE – AUGUSTVolunteer SelectionVolunteers are recruited from across the community and are trained how to assess nonprofit programs and review critical requirements that each program should have to receive a financial investment.

JULY – OCTOBEROperations and Financial ReviewVolunteers visit with the agencies’ leadership and financial officers to review agency operations and financial documents to ensure the organization is in good standing.

JULY – OCTOBEROutcomes TrainingsNonprofit agencies attend outcomes and presentation trainings to help communicate how their programs impact the community and demonstrate return on investment.

AUGUST Program Funding RequestsNonprofit agencies submit program funding requests, detailing the service provided to clients and impact on clients and community.

SEPTEMBER – NOVEMBERSite VisitsVolunteers attend site visits at agencies, where they hear formal presentations about how United Way’s investment can impact their clients and community.

JANUARY – MARCHProgram VisitsVolunteers attend program visits at the agencies, where they experience the programs in action.

APRILReturn on Investment Presentations Agencies make formal presentations to the volunteers requesting a specific program financial investment and demonstrating project ROI.

S T R a T E G Y PaTh TO FUNdING

Sponsored by BASF 2011-2012 Community Report | 7

EARLY MAYTeam Investment Recommendation MeetingsVolunteers draft a financial investment plan for United Way’s focus areas (education, income, health) and send to Capital Area United Way Board of Directors. Volunteers review service delivery, community needs and program results to assist with recommendation.

MAY Executive Committee & Board of Directors MeetingCapital Area United Way’s Executive Committee and Board of Directors meet to review and act on the investment plan for the next funding cycle.

LATE MAYInvestment AnnouncementsUnited Way volunteers and staff meet with agency directors to inform them of investment and share feedback from volunteers.

JULYCommunity Partners receive investments for programs in education, income and health.

Become a Community Investment Volunteer» You are invited to join the ranks of more than 150 volunteers who represent all facets of our community and commit time and energy to reviewing outcomes and effective use of funds for selected nonprofit agency programs. Your time and volunteer service to United Way truly advances our mission of Helping People – Improving Communities.

Visit www.cauw.org to learn more!

T he Baton Rouge Area Chamber’s Leadership program is about devel-oping the people who will change

our community through their vision and involvement. Capital Area United Way is known for its expertise in evaluation of nonprofit programs’ effectiveness and outcomes. Involvement in the funding

process is a great way for class members to learn about the work being done in our community and how to measure its impact. This is the second time the class has participated, with members required to attend at least one program visit and report back to the class on their experi-ence. The Class of 2011 was the first,

and many of its members continue on as Capital Area United Way volunteers or as volunteers for the organizations they learned about. Thank you to Willie Johnson for making it possible to intro-duce this exciting opportunity to Baton Rouge’s leaders of tomorrow.

Baton Rouge Area Chamber’s Leadership Class gains experience from investment process

YOUR TURNYOUR TURNThe following training opportuni-ties were provided for Capital Area United Way’s partners to help them generate funding and improve their performance:

• Social Media for You• Talking about Presentations• Outcomes, Grants and Funding Solutions• Implications of Debt Ceiling Act on the Non-Profit Community• Maximizing Your Volunteer Potential• Performance Management• Volunteer Reception Center• Technical Assistance for Outcomes and Reporting

HELPING OUR PARTNERS GROW

PRESENTERSKara Still

Director of Program Investments CAUWKristin Menson

Program Manager CAUWCurtis HeromanThe Shaw Group

Vonnie L. Hawkins, MSW, LCSWProgram Officer/Grants Manager with Irene W.

& C.B. Pennington FoundationTristi Charpentier

Corporate Giving Administrator/Community Relations with Blue Cross and Blue Shield

of LouisianaJoy Bruce

Impact Initiatives Director/Disaster Coordinator CAUW

Brad MaddenDirector of Advocacy and Grants Management

CAUWBarry Meyer

Executive Director of The Arc Baton RougeMartin Cowling

International Volunteer Management LeaderGary Golden

Golden OpportunitiesMonique Marino

VP of Volunteer Engagement CAUWBarbara Riester

American Red Cross

8 | 2011-2012 Community Report Sponsored by BASF

A 10-year commitment to early childhood educationC apital Area United Way

understands the urgency of addressing development

in the first five years of life and is making a 10-year commitment to early childhood education. Capital Area United Way’s Impact Cabinet is developing a plan to achieve our goal: children enter school ready to learn. As a result, we expect to see improved early literacy, higher graduation rates, a developed workforce, a decrease in crime—and a stronger future. Capital Area United Way is proud to collabo-rate with a range of individuals and groups to achieve the goal of children entering school ready to learn. Capital Area United Way has been fortunate to gather an outstanding team for our Impact Cabinet, led by:

Dr. Geoff Nagle, Advisor, is the director of the Tulane University Institute of Infant and Early Childhood Mental Health and an associate professor of psychiatry at the Tulane University School of Medicine. He also is a policy fellow at the Reilly Center for Media & Public Affairs at Louisiana State Uni-versity and serves as the state director of BrightStart, Louisiana’s Early Child-hood Advisory Council. Dr. Nagle works closely with state government leaders to enhance Louisiana’s early childhood system and to increase the opportunities to provide high-quality early care and education, and has agreed to advise our Impact Cabinet.

Dr. Stewart Gordon, Chair, practices at LSU Health Sciences Center’s Earl K. Long Medical Center Pediatric Clinic in Baton Rouge and has been a pediatrician for more than 20 years. Very involved in children’s causes, Dr. Gordon has served on the boards of several nonprofit organi-zations advocating for children. Formerly

a Forty Under 40 for the Greater Baton Rouge Business Report, Dr. Gordon was recently honored by the Children’s Coali-tion of Greater Baton Rouge for out-standing service to children.

The Impact Cabinet also includes:

Bob BartonTaylor, Porter, Brooks & Phillips

Adell BrownSouthern University Ag Center/

100 Black MenLaurinda Calongne

Robert Rose ConsultingMichele Crosby

Jones WalkerRuthie Golden

RealtorVerni Howard

Hancock BankSheila Sterling

Volunteers of AmericaPaul Stratford

ExxonMobilMichael Tipton Teach for America

July2011• Impact goal announced• Community outcomes identified

December2011• Indicators for each

outcome established• Initial partners named• Measurements developed

July2012• Initial pilot implemented• Assess, assess and reassess• Changes and adjustments

made as needed

Early Childhood Education Initiative Timeline

F O C U S EdUC aTION

Sponsored by BASF 2011-2012 Community Report | 9

Invest in a child’s first 5 years—create a strong future

“As one of the state’s largest employers, Turner Industries depends on our workforce for success. Having always been a leader in workforce development, we are now learning about the major role that early childhood education plays in preparing children to be successful in school, work and in life. Understanding that investment in this area will pay huge dividends in the future for employees and employers alike, Turner Industries has been an enthusiastic supporter of initiatives like United Way’s partnership with Dolly Parton’s Imagination Library and its 10-year commitment to early childhood education. We want to do more than be a Band-Aid—we want our contributions to actually go towards solving some problems and to have far-reaching and lasting effects.”

Tobie Craig, Turner IndustriesUnited Way Board Chair Source: James Heckman

Howinvestmentpaysoff

Member FDIC

As one of Capital Area United Way’s top one hundred companies,

we would like to take this opportunity to salute our associates

for their generous support and ongoing commitment to the

Baton Rouge area. As Hancock Bank and Whitney Bank move

forward together, we promise greater strength, increased

convenience, a broader range of financial services and a continued

commitment to the communities we call home. Find out more about what the merger means to you at OneStrongFuture.com.

Committed to you.Committed to Baton Rouge.

W11-441_cobrand_7.25x4.75_v1.indd 1 11/4/11 9:50 AM

F O C U S EdUC aTION

10 | 2011-2012 Community Report Sponsored by BASF

YOUR TURNYOUR TURN

The gift of reading

O n average, there are four books total in the home of a child born to pov-erty in Louisiana. A child starting

school unable to even properly hold a book is at a disadvantage they most likely will never overcome.

Imagination Library can help. In Capital Area United Way’s support of education, this early childhood literacy program pro-vides children 5 and under with a monthly, age-appropriate book mailed directly to their homes. This local effort is part of a successful national program started by country music star Dolly Parton in her home state of Tennessee.

Reading is a proven way to help children become school ready, and through Capital Area United Way’s partnership we hope to foster a love of reading and learning.

Give the Gift that Lasts a Lifetime» For just $15 a month for one year, you can provide a child with a book a month from birth to 5 years old. Give the gift of reading today, a gift that will last an entire lifetime.

THANK YOU FOR SUPPORTING IMAGINATION LIBRARY!

ByTHENuMBERSSince the launch of

Imagination Library in 2010, more than 3,500books have been distributed to children in St. Helena, West Feliciana, Geismar and Donaldsonville.

City of Greensburg, Amerchol ................................... St. Helena ParishEntergy River Bend ...........................................West Feliciana Parish Turner Industries............................................................... Geismar BASF, Leadership Ascension ........................................ Donaldsonville Mayor Robert Myer ..........................................................New RoadsWomen in Media .......................Istrouma Early Head Start Baton Rouge

Visit www.cauw.org/imaginationlibrary to learn more.

F O C U S EdUC aTION

Sponsored by BASF 2011-2012 Community Report | 11

Seasons Readings partnership collects books for kidsA nnually, Barnes & Noble stores across the country invite

customers to give the gift of reading during the holiday season. This year, Barnes & Noble Citiplace partnered

with Capital Area United Way to host their annual holiday book drive, Seasons Readings, throughout the months of November and December. This effort provides an opportunity for customers to purchase new books ranging in price from $3-$10 to be given to children across Baton Rouge. Capital Area United Way collects the books and distributes them to local organizations with programs focused on education as part of our 10-year commitment to early childhood education.

F O C U S EdUC aTION

Working for ahealthy communityAt Blue Cross, our employees work hard each year to make the Capital Area United Way campaign a success. They understand the value of building a healthy community for all of us.

Our employees take pride in supporting the United Way’s efforts to help our neighbors and improve our communities.

01MK3474 R11/11

Working for ahealthy communityAt Blue Cross, our employees work hard each year to make the Capital Area United Way campaign a success. They understand the value of building a healthy community for all of us.

Our employees take pride in supporting the United Way’s efforts to help our neighbors and improve our communities.

01MK3474 R11/11

12 | 2011-2012 Community Report Sponsored by BASF

YOUR TURNYOUR TURN

F O C U S EdUC aTION

C apital Area United Way is proud to be a founding member of an emerg-ing children’s museum with a focus

on early literacy.The Knock Knock Children’s Museum

will make a positive difference for the Capital Area by providing opportunities for young children (birth to age 8), their families and their caretakers to connect play with learning and education. The mission of Knock Knock Children’s Mu-seum is to create a best-in-class museum, delivering extraordinary play experiences and programs to inspire and promote young children’s intellectual curiosity, self-expression and early literacy develop-ment.

Located in BREC City-Brooks Commu-nity Park in Baton Rouge, Knock Knock will be a 30,000-square-foot museum with 18 to 20 “hands on” educational exhibits that will be heavily integrated with early literacy activities. While there will be a marked sense of creative fun, the museum will be built on a foundation with a firm commitment to learning and families.

Over the past three decades, research-ers have discovered a wealth of informa-tion about the critical role that early childhood development plays in a child’s success in school and throughout their entire life. Research also shows that all of the skills that children need to de-velop into productive, successful adults, including literacy, mathematical reason-ing, creativity and social skills, originate from play. All families want what is best for their children and most are aware of how important a child’s early years are. However, most are unsure about how to

promote their child’s healthy emotional, social and intellectual development.

Children’s museums take the lessons learned by researchers about childhood development and translate them into playful, hands-on learning experiences for children and their families, teaching fami-lies how to learn together through play.

Knock Knock Children’s Museum to blend fun with learning

Join the Commitment to Early Childhood Education» Purchase Louisiana School Readiness Tax Credits, a dollar-for-dollar refundable credit of up to $5,000. » Sign up for progress reports and learn how you can be a part of the 10-year plan.» Employers who purchase quality child care provided for children of employees may claim up to $50,000 in expenses. Employees may also receive an increase in their individual tax credits.

Visit www.cauw.org/ece to learn more.

Sponsored by BASF 2011-2012 Community Report | 13

YOUR TURNYOUR TURN

I n April 2011, Capital Area United Way completed its first year as the coordinating agency for the Capital

Area Asset Building Coalition (CAABC). CAABC is committed to improving the financial well-being and economic self-sufficiency of low-to-moderate-income working residents. Through free tax preparation services, financial literacy programs and connecting people to our community partners, CAABC aims to improve the financial stability of underserved individuals. The CAABC is a collaborative effort of area universities, financial institutions, government agen-cies and nonprofits.

The primary initiative of CAABC is the Volunteer Income Tax Assistance program (VITA). The VITA program provides free income tax preparation assistance and primarily targets low-in-come workers, the elderly and individuals with disabilities. The VITA program also promotes financial stability by encourag-ing recipients to save refunds to start a

savings account or help purchase a home or vehicle.

The goal of the VITA program is to assist individuals and families earning up to $49,000 in receiving the Earned Income Tax Credit (EITC). Through the EITC, eligible families can increase their annual income by as much as 15 percent and return millions of tax dollars to the Capital Area.

F O C U S INCOME

Want to Volunteer?» VITA volunteers receive both classroom and online training to prepare for their service to the community. More than 100 volunteers are needed each year to assist with tax return preparation.

Visit www.cauw.org/taxprep to learn more.

ByTHENuMBERSThis past tax season 18 VITA

site locations completed more than 3,600 federal tax

returns returning over 2.6million in Earned Income

Tax Credit and 6.9million in total refund dollars back to

households.

Supporting financial stability

14 | 2011-2012 Community Report Sponsored by BASF

Around Town TV ShowOUTSTANDING MEDIA SUPPORT

Annually, Capital Area United Way awards five top honors to individuals and organizations in the community for their mission, volunteerism, media support, campaign excellence and staff

dedication. We are proud to profile the 2011 Big Five Awards winners.

T his award is given for superlative work in promoting Capital Area United Way throughout the year.

The Around Town TV Show is the larg-est, most watched, and longest running independent community TV show in Louisiana. It provides a positive platform to educate the community on the latest

events and information and has been a great friend to Capital Area United Way over the years. They created a segment in which The Around Town TV Show invited Capital Area United Way to host a com-munity segment each and every month, highlighting the great works of Capital Area United Way and partners. Above,

Around Town’s Scott Rogers hosts the 2011 Big Five Awards winners on the Around Town set. Left to right are Eric Olson of Entergy River Bend Station, Mimi Riche of Cancer Services of Greater Baton Rouge, Rogers, Bridgett Rivet of BASF and Chrissy Dupuy of Capital Area United Way.

What sparks their imaginations?

C O V E R S T O R Y BIG FIVE aWaRdS

Sponsored by BASF 2011-2012 Community Report | 15

BASF CorporationSTANDARD OF ExCELLENCE AWARD

T he Standard of Excellence Award is given to a company in the Capital Area for providing outstanding

financial and volunteer support. BASF more than doubled its workplace cam-paign under the leadership of its cam-paign team and Senior Vice President and General Manager, Tom Yura. They became the first company to underwrite Capital Area United Way’s Community

Report, a publication geared toward educating the community about Capital Area United Way’s impact, focus and partnerships. If that is not enough, they partnered with the Ascension Leadership Class to bring Capital Area United Way’s Imagination Library program to Don-aldsonville and sponsored Capital Area United Way’s 2010 Annual Meeting.

Left to right are Tom Yura, SVP and General Manager; Bridgett Rivet, United Way Site Chairperson; Deidra Jackson, Communications and Government Affairs Manager; and Brenda Roussel, United Way Site Volunteer.

C O V E R S T O R Y BIG FIVE aWaRdS

16 | 2011-2012 Community Report Sponsored by BASF

T he Community Investment Award goes to a partner agency that exhibits excellence in service to

the community. Through direct service assistance, support programs, children’s programs and a depth of resources, Cancer Services delivers help and hope in critical times when individuals and fami-lies are dealing with a cancer diagnosis. As devastating as the news of cancer can be, Cancer Services’ kind and competent

staff reach out and help lighten the bur-den for their clients, and the community as a whole. More than 50 years after its begin-ning, Cancer Services has grown tremen-dously and works harder than ever to meet the changing medical, financial and emotional needs of cancer patients in our community. Over the last two years, the

organization has embraced Capital Area United Way’s program funding process and continually has one of the highest fundraising campaigns among nonprofit partners.

Cancer Services of Greater Baton RougeCOMMUNITY INVESTMENT AWARD

C O V E R S T O R Y BIG FIVE aWaRdS

Sponsored by BASF 2011-2012 Community Report | 17

Eric OlsonOUTSTANDING VOLUNTEER AWARD

T his award is given annually to a board member that exudes volunteer excellence in service. Capital Area United Way’s recipient this year is a model volunteer, not only as a board

member, but also as an avid Capital Area United Way supporter and community leader. Last year, Eric Olson led Entergy River Bend Station to support Imagination Library in West Feliciana Parish and also brought one of Capital Area United Way’s signa-ture fundraisers, Shaken or Stirred, to their community. He made a personal commitment to meet with all of the employees at Entergy River Bend to tell them why he believes in Capital Area United Way. His efforts resulted in a campaign increase of 22% and two new Tocqueville Society donors. Eric participated in CEO calls, site visits and campaign cabinet calls, volunteering in all aspects of the organization throughout the year.

C O V E R S T O R Y BIG FIVE aWaRdS

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SGS PetroleumService Corporation

A Proud TrAdiTion of ExCEllEnCE

for nearly 60 years SGS Petroleum Service Corporation has provided dependable, high quality service to the refining, chemical, and marine transportation industries. We are the leader in product handling services such as rail and truck loading, dock and tank farm operations, rail switching, marine vessel loading, and site logistics.We strive to be a company whose employees are proud of the reputation they have earned, strong in their mission to be the best at what we do, and optimistic about the future.

Baton Rouge • 225-343-8262 • www.petroserv.sgs.com

SGS Petroleum Service employees are proud supporters of united Way.

18 | 2011-2012 Community Report Sponsored by BASF

T he Myron Falk Award pays tribute to a staff member who embodies the characteristics and drive of Capital

Area United Way’s first executive direc-tor, Myron Falk. As a pioneer in develop-ing our local nonprofit community, his vision and strategic leadership has made an impression throughout our region and in the home of United Way. Annually, Capital Area United Way staff members nominate their fellow colleagues and the board of directors chooses an honoree. This year’s award was given to Christine Dupuy, a member of the marketing team.

Chrissy is a New Orleans native and graduate of Louisiana State University who came to Capital Area United Way in 2007 as a campaign associate. Her energy

for philanthropy in the community helped her thrive in her fundraising role. Her background and passion for market-ing and events eventually led her to a po-sition as member of the marketing team. Her positive attitude is contagious and her flexibility and creativity has helped her reach many goals.

This proved to be more than true in 2009-2010, when she was faced with the task of revamping a 20-plus-year-old event (the Jambalaya Jam) into a large-scale fundraiser, which she successfully accomplished with her team. Her fear-lessness and work ethic are admirable, and she truly would be someone Myron Falk would be proud of in living out his legacy.

Chrissy DupuyMYRON FALK AWARD

“Cajun sets itself apart in so many ways, and we provide such a broad range of services, but I really think it’s our dedication to safety and training that makes us stand out from the crowd.”

RON MASHONConstruction Manager

cajun built:

Four powerful companies all working together to

solve your toughest construction challenges.

(800) 944-5857 • (225) 753-5857 cajunusa.com

I N D U S T R I E S , L L C

Baton Rouge Houston Abbeville

4CAjun ConstruCtors | CAjun deep foundAtions

CAjun equipMent serviCes | CAjun MAritiMe

Sponsored by BASF 2011-2012 Community Report | 19

aCTION S TEPS GIVE

How to run a successful campaign

W ith 85 years in the community and the expertise from companies that run

work-place campaigns Capital Area United Way has learned and developed several best practices to ensure your campaign will be successful.

CEOSuPPORTSecuring top level support is essential to a successful campaign.

DON’TDOiTAlONE!Unite a team of fun, energized individuals that will enable an organized campaign and help create strategies for success.

COMMuNiCATEBelieve it or not, the No. 1 reason people say they don’t give to United Way is because no one ever asked them to do so. Make sure you communicate with staff about the campaign and utilize our new email campaign to support your message.

PEER-TO-PEERRECRuiTiNgPeer-to-peer recruiting creates a no pressure environment when asking for a gift.

FOCuSONlEADERSHiPgiviNgThis is the fastest growing group of givers in the United Way System. As a leadership giver, there are several new special events and networking opportunities available.

100%RETuRNOFPlEDgECARDSMake it a practice to collect pledge forms from every employee even if they don’t contribute. This way you can guarantee that everyone was given the opportunity to contribute.

DONORiNFORMATiONWe want to thank your employees and keep them up to date on the impact of their gifts. Capital Area United Way has several new tools in place to help assist with collecting information.

THANkyOu!Tell your staff “Thanks!” Capital Area United Way is so thankful for the time and effort you put in to make the community a better place. Please pass this message along to everyone who participated in the campaign.

Recognizing great campaigns

C apital Area United Way is proud to honor companies and campaign coordinators that run successful

campaigns. Their support and dedication is critical and helps Capital Area United Way continue to advance our mission of Helping People – Improving Communi-ties.

The five-star award recognizes compa-nies that fully support the organization and our community through five key actions that support giving, advocacy and volunteerism. The two companies honored for their campaign efforts had the following attributes:

• Strong workplace campaign demon-strating best practices to encourage participation

• Corporate gift or sponsorship• Active support for major gifts

at Leadership (over $1,000) and Tocqueville (over $10,000) level

• Advocating on behalf of Capital Area United Way through active participa-tion as a volunteer in the community

• An organized volunteer program

TURNER INDUSTRIESTurner Industries conducts a national

United Way campaign from their head-quarters here in Baton Rouge. The com-pany always contributes as a corporation and serves as a sponsor for many activi-ties. It has an active group of Leadership givers but is best recognized for having the highest number of Tocqueville givers with five. They truly lead by example and serve throughout our organization, accompanying us on numerous calls and visits across our 10 parishes. Their em-ployee volunteer group, Team Turner, is an active group of volunteers contribut-ing many hours of service each year.

ExxONMOBIL ExxonMobil has generously supported

the community throughout its 100 years in Baton Rouge. Accomplishments

include assisting with the formation of Capital Area United Way 86 years ago. Through its employee giving, corporate gifts and sponsorships, ExxonMobil contributed $1.5 million in 2010. The company has an active group of Leader-ship givers and one Tocqueville donor. ExxonMobil employees serve on our board, cabinet and community invest-ment committees. Its team of volunteers, Exxon ExC!TE, are seen throughout the community in schools, building projects, clean-ups and more.

ADDITIONAL AWARD WINNERS

Movin’onupAwardSignificant increase in campaign donations

from previous yearBASFCorporation

CapitalAreaunitedWayAwardRan first ever United Way

employee campaign NorandaAlumina

TopNotchAward100% employee participation and highest

employee average gift MosaicFertilizer

leadingtheWayAwardIncrease in Tocqueville and

Leadership giversEntergyRiverBendStation

CampaignSpiritAwardMost creative campaign

BlueCrossBlueShieldoflouisiana

liveunitedSmallBusinessAwardExhibits United Way motto:

Give, advocate and volunteerResourceEnvironmentalSolutions

liveunitedMediumBusinessAwardExhibits United Way motto:

Give, advocate and volunteeruPSofPortAllenEast

20 | 2011-2012 Community Report Sponsored by BASF

Issue Date: United Way Ad proof #3• Please respond by e-mail or fax with your approval or minor revisions. • Ad will run as is unless approval or final revisions are received by the close of business today. • Additional revisions must be requested and may be subject to production fees.

Carefully check this ad for: CORRECT ADDRESS • CORRECT PHONE NUMBER • ANY TYPOSThis ad design © Louisiana Business, Inc. 2011. All rights reserved. Phone 225-928-1700 • Fax 225-926-1329

Amedisys Home Health Services.

Giving back to the community through United Way.

Amedisys Home Health Services is privileged to be able to make a difference by giving back to the Capital Area United Way. We are proud to be part of this community and thank United Way for the

difference they make each and every day.

AmediSyS Home HeAltH ServiceS5959 S. Sherwood Forest Blvd.

Baton Rouge, LA 225-292-2031 800-467-2662 www.amedisys.com

N ative Louisianan Michael Albano has always had a desire to help ad-dress the developing needs within

our community. Born in New Orleans, Al-bano feels fortunate to have returned to the Baton Rouge area three years ago to become the Site Maintenance Leader for Dow Louisiana Operations and a volun-teer on Capital Area United Way’s board of directors since 2009. In 2012 Capital Area United Way is delighted to welcome Albano as the Campaign Chair.

“I am excited to spearhead this impor-tant effort. I have a strong passion for the people of Louisiana and the Capital Area. As a Campaign Cabinet, we will work tire-lessly to address the local needs and chal-lenges in the areas of education, income and health,” explained Albano. And just how will Albano accomplish this? “My goal is to acknowledge and leverage the talents within United Way’s vast network and surround myself with a team who has the knowledge and experience to help achieve our goals in 2012,” said Albano.

One of Albano’s main initiatives next year will be his “Invite a Friend” cam-paign where he aims to promote and increase corporate and employee partici-pation with Capital Area United Way via current-donor advocacy.

Campaign Vision 2012

aCTION S TEPS GIVE

YOUR TURNYOUR TURNJoin the Cabinet » If you think you have what it takes to be a member of Michael’s team, please join Capital Area United Way’s Campaign Cabinet and be among the proud group of civic leaders who share his vision and want to make a difference in our local community.

Visit www.cauw.org to learn more.

Issue Date: United Way Ad proof #3• Please respond by e-mail or fax with your approval or minor revisions. • Ad will run as is unless approval or final revisions are received by the close of business today. • Additional revisions must be requested and may be subject to production fees.

Carefully check this ad for: CORRECT ADDRESS • CORRECT PHONE NUMBER • ANY TYPOSThis ad design © Louisiana Business, Inc. 2011. All rights reserved. Phone 225-928-1700 • Fax 225-926-1329

Plaquemine

Main Office57910 Main Street

Belleview Branch58240 Belleview Road

is proud to support united Wayand recognizes the contributions ofRyan Elliott, Parish Council Chair.

Visit one of our six locations

www.citizensbankandtrust.com

Bocage Branch7646 Jefferson Hwy.

Sherwood Branch2925 S. Sherwood Forest Blvd.

Baton Rouge

O’Neal Branch4810 O’Neal Lane

Perkins Rowe10601 Perkins Road

Citizens Bank & trust

AGENCY PROGRAM RESULTS AGENCY PROGRAM RESULTS

FOCUSAREA:BASICNEEDSAGENCY PROGRAM RESULTS

Capital Area United Way’s funding model is based on high-impact, high-performing and effective programs with measurable results in

education, income, health and basic needs. This year, more than 150 community volunteers spent more than 3,000 hours reviewing

agency programs and outcomes to ensure the highest level of accountability for our donors. In this pull-out section, you will

find a list of our community partners broken down by focus area, program name and description, and projected results.

2011-2012ProgramListingOneDonation,120Programs,ThousandsImpacted

AmericanRedCross

Recurrent Disasters: Up to three nights’ shelter, a clothing allowance, food, storage and clean-up kits to those in need due to house fires

499 cases to help 1,685 clients

Nonrecurrent Disasters: Leadership volunteers trained in disaster education and response

6-12 classes held per month to train disaster volunteers in 32 disaster response activities

Services to Armed Forces: Emergency messaging services to connect families with deployed military282 emergency messages delivered

BatonRougeAreaAlcohol&DrugCenter

Detoxification: Patients stay at the agency during the detoxification process from drugs or alcohol addiction 712 clients participated

BatonRougeCrisisInterventionCenter

The Phone: Telephone crisis counseling connects callers to crucial resources24,708 calls answered, 10% increase over last year

CapitalAreaAgencyonAging

Home and Community-Based Services: Provides meals and personal care to isolated senior citizens42,831 meals delivered to homes

CapitalAreaCASAAssociation

CASA: Every child in the EBR Parish foster care system is provided an advocate to speak for their best interests

260 children have an advocate

CapitalAreaFamilyViolenceInterventionCenter(CAFVIC)

Direct Services257 women & 290 children received 11,550 nights in a safe haven

Legal Services: Provides services to survivors of domestic and dating violence regarding civil and criminal proceedings

1,808 victims received legal representation

CatholicCharitiesoftheDioceseofBatonRouge

Case Management: Addresses a consumer’s immediate crisis through financial assistance, then stabilization by creating and implementing a Family Recovery Plan

1,141 families in case management; 615 families with a plan of action; 152 families in stable housing

Maternity Counseling: Counseling and support to women experiencing a crisis pregnancy, as well as to the father and extended family members

27 healthy babies born to 27 women served, counseling provided to 27 women, 24 birth fathers, 5 grandparents

Immigration Legal Services: Assists immigrants and refugees, victims of human trafficking, and victims of torture to rebuild their lives with help of staff attorney

900 people attended workshops, 600 immigration cases managed, 311 citizenship applications

ChildAdvocacyServices

CASA: Children in the outer parishes’ foster care systems are provided an advocate to speak for their best interests

233 children in CAUW area served by 163 advocates

Children’s Advocacy Center: Forensic interviews, advocacy and clinical services for abused children and their families

267 children served

FamilyServiceofGreaterBatonRouge

The Parenting Center: Provides supervised visitations and training day care centers in Quality Start child care services

462 parents served

GreaterBatonRougeFoodBank

Feeding the poor1,750,000 meals provided

HappiLlandiers Emergency/Elderly Assistance 439 clients served

HOPEMinistriesClients Choice Food Pantry: Provides people in need the opportunity to shop in a food pantry in a setting similar to a grocery

4,132 individuals from 1,322 households served

O’BrienHouse Treatment248 individuals received residential treatment services

St.HelenaHeadStart Head Start: Early education programs for low-income children ages 0-550 children and their families served

St.JamesCouncilonAging

Emergency Assistance: Provides financial support for families in crisis by meeting medical, housing, or clothing needs

49 families served

TheArcBatonRouge

Baton Rouge Respite In-Home: Provides relief for in-home primary care providers of persons with developmental disabilities

75 families helped

Community Life: Provides supported living services to adults with developmental disabilities who require support to live independently

20 people served

Baton Rouge Respite Center: Providing relief for primary care providers of persons with developmental disabilities

24 people served

TheSalvationArmy

Emergency Social Services: Provides emergency assistance to individuals in crisis, provides holiday assistance to families

16,195 total individuals served

Bed & Bread Emergency Center: Provides room, board and social services to homeless men803 homeless men sheltered and provided 4,273 nights lodging

Next Step: Provides transitional housing to men who are recovering from addiction, provides social services to assist in living a sober life

50 homeless men served

Emergency Social Services in Gonzales: Provides general emergency assistance in time of crisis3,497 total individuals served

VolunteersofAmerica,GreaterBatonRouge

Housing First: Helps clients to achieve residential stability, increase their income and obtain greater self-determination

281 families in permanent housing

Parker House: Provides a safe home for abused children16 children provided safe housing and counseling

Baton Rouge Youth Girls: Helps abused girls to stabilize and de-escalate crisis behavior, enabling them to live a life in a less restrictive setting

22 girls provided safe housing and counseling

WestBatonRougeHelpingHand

Emergency Assistance: Financial assistance for families in crisis through rent, utilities or food assistance 194 families served

TheY

Community Outreach: Enhancing the quality of life for the disadvantaged in our community270 bikes repaired, 107 bikes given, 970 barrels of clothing distributed

BREC Park Youth Outreach: Provides a safe and nurturing environment for the youth in our disadvantaged community

1,350 children served

Senior Program: Provides transportation for seniors to and from The Y daily for activities that will combat depression and enhance physical fitness

2,828 seniors served

PortCityEnterprises

Vocational Training: Provides meaningful work opportunities for individuals with developmental delays or disabilities

32 individuals served

Residential in Home: Enables persons with disabilities to live independently by providing supports necessary for a person to maintain his/her place of residence in the least restrictive environment

11 individuals served

St.JamesArc

Vocational Training: Provides meaningful work opportunities for individuals with developmental delays or disabilities

15 individuals served

Assistive Technology: Provides skill development to help individuals with disabilities utilizing various forms of technology

15 individuals served

St.JamesCouncilonAging

Individual Deposit Account (IDA): Workshops, seminars and trainings focusing on financial literacy and homebuyer education

204 attended classes, five became home owners

TheArc–Iberville Vocational Training: Provides meaningful work opportunities for individuals with developmental delays or disabilities

42 individuals with disabilities employed

TheArcBatonRouge

Metro Enterprises: Work skill development for individuals with developmental disabilities 132 individuals served

Baton Rouge Vocational Services: Provides meaningful work opportunities for individuals with developmental delays or disabilities

80 individuals with disabilities employed

Louisiana Career Development Center: Provides job placement in area businesses for deaf and deaf/blind individuals

18 individuals served

AGENCY PROGRAM RESULTS AGENCY PROGRAM RESULTSFOCUSAREA:EDUCATIONAGENCY PROGRAM RESULTS

FOCUSAREA:HEALTHAGENCY PROGRAM RESULTS

FOCUSAREA:INCOMEAGENCY PROGRAM RESULTS

AdultLiteracyAdvocates

Adult Basic Education (ABE) 100+ students served

GED/Pre-GED: Increases education level of clients to better equip them with basic skills requirements on the job 130 students served

English as a Second Language: Increases communication skills to enable individuals to live and work in the community

60 students served

Workplace Development: Increases math, reading, problem solving, critical thinking and communication skills for a given company’s employees

Local businesses supported

AMIkidsBatonRouge

Personal Growth Model: Combines education, behavior modification and treatment to educate, instill values, improve life skills, rebuild confidence and reinforce accountability in kids court-ordered to attend AMIkids

130 youth served

Aftercare SIS Component 153 youth served

Behavior Modification Component: Changing behavior and promoting youth responsibility through positive reinforcement and challenging and exciting activities

153 youth served

BatonRougeSpeechandHearingFoundation

Communication Services: Individual therapies and group learning opportunities for children with communication disorders

848 children served

BigBuddyProgram

Mentoring: Serves youth through Little Buddy Clubs, Character Education, special events 100+ youth served

Elementary Program: Provides academic, enrichment and recreational opportunities for students 2,844 youth served

Teen Program: Provides academic, enrichment and recreational opportunities for teens 1,479 teens served

BoyScoutsofAmerica,IstroumaAreaCouncil

MultiCultural Scouting Program: Provides young people from housing developments and low-income, high-risk areas the values of citizenship and good character

3,430 scouts served

Traditional Scouting Program: Provides young people the values of citizenship, good character and fitness to teach effective leadership skills

7,300+ scouts served

BoyScoutsofAmerica,SoutheastLouisianaCouncil

Scouting Program in Vacherie in St. James Parish 26 scouts served

Boys&GirlsClubsofGreaterBatonRouge

Boys & Girls Club: Provides an environment that increases academic success, improves character and citizenship, and increases healthy lifestyles

1,851 youth served

Get Real About Violence: Focuses on violence and how to lessen aggressive behavior verbally and physically 5,725 students served

Youth Legislature-Middle School: Increases knowledge and understanding of the legislative process; improves character and leadership skills

1,692 students served

CapitalAreaFamilyViolenceInterventionCenter(CAFVIC)

Education and Training: Community members and volunteers receive an understanding of domestic abuse and its impact on women, children, men, families and the community at large

9,696 people trained

CatholicCharitiesoftheDioceseofBatonRouge

Family Achievement Center: Assists people moving out of poverty and toward self-sufficiency by offering resources, education and guidance

4,592 people served

GirlScoutsLouisianaEast Leadership Experience 9,000+ scouts served

HappiLlandiers Academic Enrichment Programs: After-school tutoring, summer day camp, and a back-to-school workshop provides school supplies to kids in need

500 students receive supplies; 50 campers; 15 students tutored

O’BrienHouse Prevention Education: Presentations and activities designed to deter substance abuse

4,445 individuals served, especially focusing on single mothers and their families

St.JamesCouncilonAging

Youth Services: Provides support and education for academic or trade skill education18 participants advanced work skills

Technology: Mobile lab brings skills and classes throughout rural parish100+ classes offered on GED/technology skills

TheArcBatonRouge Children Services through Early Head Start and in home142 children & their families provided therapy and support services

TheSalvationArmy

Character Building: Leadership building programs for adults and children 20,481 individuals served

School for Performing Arts: Providing a structured performing arts program, offering voice, instrument, band, dance, visual arts, drama and educational enrichment classes

82 students attended more than 600 classes and all maintained 2.0 GPA

Corps Community Center: A safe after-school program offering mentor services, academic support and recreational activities

1,977 students served

VolunteersInPublicSchools

Everybody Reads: Mentors for reading

903 students; 847 Reading Friend volunteers; 9,201 reading sessions

Everyone Counts: Mentors for math154 students; 150 Math Friend volunteers; 1,744 math sessions

TheY

Summer Camp: Teaching social skills, emphasizing good behavior, and teaching teamwork in a fun environment at all Y locations

11,074 kids

Teen Programs: Black Achievers, Christian Values Conference, Model United Nations, Youth Legislature, provides teens opportunities to develop a positive sense of self, teach leadership skills, and set education and career goals

1,080 teens served

Pennington Club/After School Care: A safe and nurturing environment for children to grow and learn, developing social skills and learning tools that enable them to perform better at home and at school

7,383 students attended after-school care

YWCAGreaterBatonRouge

Early Head Start: Early education programs for low-income children ages 0-3 and parent education for their teen parents

148 children enrolled

Center for Family Empowerment: Promoting family financial literacy, helps children find the right path to success in school and beyond, saves lives of youth and teens through prevention, detection and early treatment of HIV/AIDS

1,490 people helped

Racial and Social Justice: Providing education and dialogue on matters of racial and social justice in our community

1,800 people educated

AmericanDiabetesAssociation Camp Victory: Summer camp where diabetic children receive the benefits of diabetes education 210 children educated

BatonRougeAreaAlcohol&DrugCenter Outpatient Services: Counseling sessions support clients to recovery through program completion

436 group sessions, 211 individual sessions, 152 drug screens, 521 care coordinations provided

BatonRougeCrisisInterventionCenter Survivors of Suicide: Specialized clinical and support services for survivors in the Capital Area

200+ survivors received services

BatonRougeCYOWellness Programs 125 people participated

Youth Sports Program: Participants learn good sportsmanship, discipline, respect and teamwork40,000 Catholic school students participated

BatonRougeSpeechandHearingFoundation

Audiology Service: Free hearing screenings and evaluations for adults and children, including hearing aid fittings on free hearing aids

294 hearing screenings; adult evaluations and fittings; pediatric evaluations and fittings; 1,525 audiology patients served

CancerServicesofGreaterBatonRouge

Support Programs: Provide support to patients, family members, caregivers, through education, health care navigation, family and children’s support

1,864 cancer patients, family members and caregivers supported

CatholicCharitiesoftheDioceseofBatonRouge

Sanctuary for Life: Transitional housing, medical care, counseling, job services for homeless pregnant women to better equip them to become good parents

27 unwed mothers served

Youth Services Program: Strengthen families with counseling and group sessions that teach coping skills and alternatives to self-destructive behavior

1,227 children in group settings; 1-on-1 intensive counseling for 23 children; 225 children enrolled in financial literacy classes

Behavioral Health: Professional low-cost counseling by LCSW in New Roads, Donaldsonville, Gonzales and Baton Rouge

351 people counseled

FamilyServiceofGreaterBatonRouge

Counseling: Clients (90% from low-income background) receive solution-focused treatment to resolve a wide range of emotional and psychological issues

542 individuals provided therapy

HIV Care Coordination & Prevention: The coordination of care and the provision of critical emergency services put HIV/AIDS clients on a path of better physical and mental health and financial stability

1,150 clients received HIV prevention, case management and/or referral services

Family Preservation: Counsels and supports families in crisis47 adjudicated youth and their families helped

HospiceofBatonRougeHome Care Patients: Services provided to terminally ill patients and their families, enabling them to have a peaceful death with resolution of loss

518 days of care provided; 13 months of bereavement services

Butterfly Wing Patients: Inpatient care for the terminally ill 6 days of care provided

LivingstonYouthandFamilyCounseling

Individual and Family Counseling: Individual therapy, couples counseling, play therapy, family counseling and group therapy provided by mental health professionals

261 individuals and their families provided support

LouisianaHemophilia Access to Care: Transportation to medical appointments for patients with a bleeding disorder 54 patients served

McMainsChildren’sDevelopmentalCenter Therapeutic Programs and Social Services: Therapy for children with disabilities and/or developmental delays

13,100 therapy sessions provided to children

MentalHealthAssociationofGreaterBatonRouge

Drop In Center: A day counseling program that helps clients remain stable and free of hospitalization25-30 clients served per day

Residential Center: Provides transitional housing for people with mental illness and substance addiction issues with necessary therapy and workforce and life skill development training

99 clients served

O’BrienHouse Treatment & Recovery Services for clients battling substance addictions

135 clients provided clinical support on the road to clean and sober living

TheArc–Iberville Residential Services374 hours of personal care attendant services provided

TheArcBatonRouge

Children’s Services: Provides services, supports and advocacy with early intervention services and therapy provided in home and community setting, including parent support and training

142 children and their families provided therapy and support services

Inclusive Recreation: Helps to provide good physical and emotional health to children and adults by providing sports leagues, “Splash into Summer” and disability awareness training

450+ adults and children serviced; disability awareness training to more than 300 counselors and 400 volunteers

TheY

YMCA Youth Sports: Physical activity for youth to promote healthy lifestyles for all participants24,711 youth participated in sports

Aquatics: Including Cancer Survivor Water Fitness—swim lessons, swim teams11,799 people participated

Youth Wellness: Program targets obese kids, teaching them effective behavioral modification, age appropriate exercises and how to maintain healthy eating habits

504 kids participated

YWCAGreaterBatonRouge

Youth and Teen Service: HIV & AIDS education and prevention training2,000+ people educated, 150 people tested

ENCOREplus: Breast cancer and cervical health information and referrals for free screenings 60,000 women served

CancerServicesofGreaterBatonRouge

Direct Assistance: Cancer patients receive financial assistance for critical medical needs such as prescriptions, transportation, equipment and supplies

2,229 patients served

CatholicCharitiesoftheDioceseofBatonRouge Employment Services: Assists individuals in becoming job-ready for gainful employment 746 individuals employed

TheArc–EastAscensionDiversified Employment Services: Provides training and support to allow individuals with disabilities the dignity and self-esteem that result from valued, meaningful work; providing a workforce that is part of the community

71 individuals employed

MedAscension: Medical equipment community closet 38 families helped

DonaldsonvilleAreaArc

Vocational Training: Provides meaningful work opportunities for individuals with developmental delays or disabilities

40 individuals with disabilities employed

FamilyServiceofGreaterBatonRouge

Ways to Work: Provides low-interest loans to low-income individuals to purchase a vehicle for transportation to work or school

847 individuals helped

HOPEMinistriesFamily Mentoring: Case management for families with critical needs 61 families mentored

Getting Ahead In A Gettin’ By World: Financial literacy program 108 individuals graduated

LivingstonActivityCenter

Vocational Training: Provides meaningful work opportunities for individuals with developmental delays or disabilities

46 individuals with disabilities employed

Sponsored by BASF 2011-2012 Community Report | 25

Tocqueville Society honors Kay and Roland ToupsT he Tocqueville Society represents

leaders passionate about change who make an impact through a

generous annual investment of $10,000 or more. The generosity of this group has collectively raised $12 million since the society’s formation 25 years ago, impacting thousands of individuals in our community. John Barton Sr., Huey Wilson and Milton Womack were among the first to demonstrate the importance of individual leadership through their commitment.

Today, there are more than 50 Tocqueville Society members, and this number continues to grow. Lee Michael Berg, founder of Lee Michaels Fine Jewelry, and Hank Saurage IV, partner & managing broker of Saurage Rotenberg Commercial Real Estate, joined as co-chairs to show donors how an investment today will create a more sustainable tomorrow.

Every year the Tocqueville Society honors an individual for extraordinary commitment and services to the com-

munity—one whose leadership creates a major impact on numerous lives and inspires others to accomplish the same.

This year, Kay and Roland Toups were honored at an intimate reception at the home of Matt and Sherri McKay. Kay and Roland Toups join an amazing list of previous winners, including Lee and Brenda Berg, John and Virginia Noland, and Mary Frey Eaton.

“Baton Rouge is a better city because of Kay and Roland Toups’ tireless work in this community,” said Berg. “I cannot think of a couple who have given more of their time and financial support to so many worthwhile efforts. They are so deserving of this recognition.”

“We are thrilled to have this oppor-tunity to properly recognize and forever etch the Roland and Kay Toups name into United Way’s Tocqueville Society history. We are honored in this commu-nity to have families, like the Toups, give so much of their time and resources ... unselfishly to enrich the lives of others,” said Saurage.

aCTION S TEPS GIVE

TOCqUEVILLE CABINETLee Berg, Co-Chair

Hank Saurage IV, Co-ChairJay Campbell Jr.

Gerry GossBrian Haymon

Mary Terrell JosephJohn NolandChristy SmithRoland Toups

TOCqUEVILLE CORPORATE CHAMPIONS

All Star Automotive GroupAssociated Grocers, Inc.Bank of St. FrancisvilleCajun Industries, LLC

Capital One BankEMCO Technologies

Entergy River Bend StationISC

Kurz & Hebert Commercial Real EstateLamar Advertising CompanyLee Michaels Fine JewelryLEMIC Insurance Company

Lipsey’s, Inc.Louisiana Hematology-Oncology

AssociationMAPP Construction, LLC

McGlinchey Stafford, PLLCMilton J. Womack Contractor, Inc.

Morgan Stanley Smith BarneyRaising Cane’s Chicken Fingers

Resource Environmental Solutions, LLCSaurage Rotenberg

Commercial Real EstateSGS Petroleum Service Corp.

Shaw E & ISvendson Investments

The Advocate

The Newtron Group, Inc.The Pressley Group

Turner Industries GroupWampold Companies

WBRZ-TVWells Fargo Advisors

Left to right: Lee and Brenda Berg, Hank and Laurie Saurage, Roland and Kay Toups, Matt and Sherri McKay.

26 | 2011-2012 Community Report Sponsored by BASF

YOUR TURNYOUR TURN

Leading by example

W ith more than 1,700 donors within 200 companies, cover-ing a 10-parish area, leadership

givers are making significant community change. Leadership givers at Capital Area United Way give just $20 or more a week, setting a standard for our community.

WOMEN’S LEADERSHIP COUNCILCreated and led by women, the

Women’s Leadership Council (WLC) is an

integral part of Capital Area United Way. Research has revealed that women’s No. 1 philanthropic motivation is “connection to a cause,” a point well understood by United Way Women’s Leadership Coun-cil’s 50,000 members. Grounded in the idea that addressing the most critical lo-cal needs lifts the community as a whole and creates a better life for us all, mem-bers stand up, unite and take action on issues that hit closest to home by giving,

volunteering and advocating.What sets WLC apart is that

members engage hands-on in driving change in our commu-nity. Beyond an annual finan-cial contribution, members can invest their time, professional expertise and talent to advance causes they care passionately about.

The corporate community also has taken note of the impact the United Way Women’s Leadership Council is having in its 120 communities across the United States. UPS, Best Buy, Macy’s, Merrill Lynch and Wells Fargo are just some of the companies that have jumped aboard to partner locally and nationally and help further the cause with funding and other resources.

aCTION S TEPS GIVE

ByTHENuMBERSNationally, $700millionraised by 50,000 women in120WLC communities with a goal of $1 billion

by 2012.

Join the Council» Go to the website to sign up and get involved in the way that is right for you:•Make an annual contribution of $1,000 or more•Volunteer your time, professional expertise and talent•Advocate at the local, state or national level•Attend a WLC gathering

Visit www.cauw.org/wlc to learn more.

Madeline AhlgrenKathleen Allen

Barbara Anne BeckmannAngelle Bertrand

Karen J. BlackemoreTammy Brice

Joy BruceTricia Bruno

Denise BurchamStephanie Cargile

Meg CasperTobie Craig

Tonie DaigleSherrie Despino

Sally DiezNikki Dupuy

Barbara Anne EatonSusan M. EatonElizabeth EatonMary Frey Eaton

Carrie FagerJessica Franquiz

Lisa FreemanBarabara Freiberg

Wendy Couvillion FrenchBecky Froedge

Kathi GillRuthie GoldenCricket GordonKatherine GrierChelsea HarrisCourtney Hart

Fran HarveyBeliota Parquet Hawkins

Lauren K. HoffmanMarielle Land Howard

Vernie HowardKelly Hurtado

Christa HutchinsJoy IrwinIvy Jack

Deidra JacksonDr. Martis Jones

Kimberly Kochurka

Bebe LandryBeki LawrenceDee Lejeune

Liesl LeopardLinda Lightfoot

Missy LynchMegan R. Manchester

Susan McCarterElissa McKenzie

Alice MillerBebbie Miller

Charlene MontelaroTonie Myer

Nicole NaquinIna Navarre

Amy E. NesbitJoanie Netterville

Leslie NormanMelissa Parmelee

Nelsene PetersCathy Pottschmidt

Karen ProfitaChristy ReevesHayley Rhodes

Michele RobinsonDionne Rousseau

Jeanne Marie SavoyKathy ScreenJane ShankLois Smyth

Janie StarksKara Still

Stephanie TedderCaress Threadgill

Sharon TinkerChrista Tonic

Lana Sonnier VenableLamarr WalkerRobyn WhiteTara Wicker

Jessica WilsonMichelle WishamAngela Zeringue

Capital Area United Way Women’s Leadership Council Inaugural Members

Ruthie Golden of the Women’s Leadership Council

Sponsored by BASF 2011-2012 Community Report | 27

YOUR TURNYOUR TURN

aCTION S TEPS adVOC aTE

HOW CAPITAL AREA UNITED WAY ADVOCATESHEAlTH

To ensure that Medicaid remains responsive to economic downturns and is there for the un-employed and under-employed during difficult economic times

Ensuring continued funding for critical health programs meeting the needs of our state’s low-income children and families

Supporting the mayor’s Healthy CitiesInitiative

iNCOME

To preserve the Earned Income Tax Credit (EITC) for working individuals and families as well as fully fund the Emergency Food and Shelter Program (EFSP) dur-ing these difficult economic times

Supporting legislation that promotes asset-building among our low-to-moder-ate-income working individuals and families

Serving as a lead agency in support of FuturEBR action items

EDuCATiON

To reauthorize and strengthen the early learning components of the Elementary and Secondary Education Act (ESEA)

Promoting early child-hood education and strengthening the state’s quality star rat-ing system

Promoting and sup-porting the Entergy Istrouma School Zone

As one of nearly 13,000 United Ways across the country, Capital Area United Way actively supports the initiatives of United Way Worldwide through outreach to our Louisiana congressional delegation. Some of the specific areas of focus for our congressional outreach include:

Capital Area United Way is forming a public policy committee to develop our issue-based advocacy initiatives at the state Legislature. Some of the initial initiatives will focus on:

Through partnerships with both the private and public sector, Capital Area United Way is leading the charge for improving lives in the Capital Region. Some of the specific advocacy initiatives in our region include:

lEvEl

FEDERAl

STATE

lOCAl

Spread the Word» 2-1-1 is a free, confidential and an easy way to give or get help. Dial 2-1-1 or 1-877-923-2114.

Become a Citizen Advocate» Advocate for positive change by contacting your elected officials, volunteering in the community, using United Way resources and attending public events.

Visit www.cauw.org to sign up to receive information and updates.

Making our priorities known

C apital Area United Way works to bet-ter the communities in our 10-parish region through service, advocacy and

civic engagement. Advocacy consists of activities that help influence or support a policy, cause or proposal. As a leading com-munity impact organization, Capital Area United Way created an advocacy initiative in 2009 to help advance real and sustained change in community conditions. The goal of the advocacy initiative is to educate, engage and partner with local, state and federal officials, along with their staffs, nonprofits, other policymakers and the general public about the goals and priorities of Capital Area United Way.

28 | 2011-2012 Community Report Sponsored by BASF

a C T I O N S T E P S VOlUNTEER

W hether reading to children, stocking shelves at a food pantry, or delivering meals to homebound seniors, there are many vol-unteer opportunities available that fit with your schedule and

areas of interest. Volunteering with friends, co-workers, or family means quality time spent with each other as well as a chance to help your com-munity meet critical needs.

Volunteer! United, a subsidiary of Capital Area United Way, is dedi-cated to mobilizing people and resources to deliver creative solutions to community needs. They recognize that volunteers need to be linked with the right kind of volunteer opportunity to achieve successful, satisfying and productive involvement. As our community’s resource center on vol-unteerism, Volunteer! United ensures that prospective volunteers have ongoing access to current information about volunteer positions that most urgently require volunteers and service areas of highest priority in our community. Programs are illustrated on the following pages.

Servicechanges people

Sponsored by BASF 2011-2012 Community Report | 29

YOUR TURNYOUR TURN

HANDS ONFlexible, diverse one-time

volunteer opportunities abound for individuals, fami-lies and small groups. These activities range from serving a meal at a local homeless shelter to staffing a ticket booth at a local festival—there is something for everyone. Registering online makes this a simple way to volunteer!

The Hands on Baton Rouge program is sponsored locally by Humana and the Louisiana Serve Commission.

“Team Turner existed prior to receiv-ing corporate volunteer support from Volunteer! United, but since that support has been offered we have definitely quadrupled the amount of volunteer activities and events that we have been involved in. The structure that they have brought to the Team Turner board has allowed us to become more effectively involved in the community.”

Rhonda Kiser, Turner Industries

ByTHENuMBERS1,075volunteers

engaged in 173 different volunteer projects

resulting in more than 2,535 volunteer

hours.

Volunteer today!» Learn more about the different ways you can volunteer today! Invite a friend, family member or neighbor to join you.

Visit www.cauw.org to sign up to receive information and updates.

30 | 2011-2012 Community Report Sponsored by BASF

YOUTH VOLUNTEER CORPSEndless, year-round opportunities are

available for youth in grades 7-12 to serve our community by volunteering in small supervised groups. This is a great way for teenagers to give back to the community! The program instills a lifetime service ethic in our youth, encouraging a broader sense of responsibility to society.

Teens are also able to apply the con-cepts they are learning in the classroom to real life experiences and gain skills that they can apply to their future employ-ment. In the summer of 2011, United Way Worldwide and the Youth Volunteer Corps of America joined forces to launch a pilot program that will add to the seven

a C T I O N S T E P S VOlUNTEER

Sponsored by BASF 2011-2012 Community Report | 31

ByTHENuMBERS128 teens engaged in

66 projects and completed 3,983 hours of service in our community with 30 different nonprofit

organizations.

Youth Volunteer Corps programs cur-rently operating out of local United Ways. We are excited to be on the cutting edge, already having an established program with a long history of engaging youth in volunteer service and investing in the lives of youth through our adult team leaders and the mentoring relationship that is built volunteering side by side.

The Youth Volunteer Corps is spon-sored locally by Blue Cross Blue Shield of Louisiana Foundation, the City of Baton Rouge, Coca-Cola Bottling Company United, Community Development Block Grant, Cracker Barrel Convenience and ExxonMobil.

Issue Date: United Way Ad proof #1• Please respond by e-mail or fax with your approval or minor revisions. • Ad will run as is unless approval or final revisions are received by the close of business today. • Additional revisions must be requested and may be subject to production fees.

Carefully check this ad for: CORRECT ADDRESS • CORRECT PHONE NUMBER • ANY TYPOSThis ad design © Louisiana Business, Inc. 2011. All rights reserved. Phone 225-928-1700 • Fax 225-926-1329

Stupp Corporation salutes and supports the Capital Area United Way.

www.stuppcorp.com

Proud partner of United Way,Proud partners in productivity.

225.752.1100 I www.awc-inc.com

Automation Instrumentation Electrical Filtration Flow Control

Issue Date: UNITED WAY Ad proof #2• Please respond by e-mail or fax with your approval or minor revisions. • Ad will run as is unless approval or final revisions are received by the close of business today. • Additional revisions must be requested and may be subject to production fees.

Carefully check this ad for: CORRECT ADDRESS • CORRECT PHONE NUMBER • ANY TYPOSThis ad design © Louisiana Business, Inc. 2010. All rights reserved. Phone 225-928-1700 • Fax 225-926-1329

Baton Rouge Based Since 1965

32 | 2011-2012 Community Report Sponsored by BASF

RSVPRSVP, America’s largest volunteer

network for people age 55 and over, offers a range of volunteer opportuni-ties, in which volunteers choose to share their wealth of knowledge and experi-ence to contribute to a change in our community, as well as to discover new talents. It provides an opportunity for community members not only to learn even more about community needs and what is being done to impact those situations but also to become part of the solution. The RSVP initiative works to connect volunteers with the people and organizations that need them most in the Baton Rouge community and cre-ate a more positive future for all of us and our families.

RSVP is sponsored by the Corporation for National and Community Service and Humana.

ByTHENuMBERS139 volunteers engaged in 19 different volunteer

projects resulting in 15,595 volunteer hours.

a C T I O N S T E P S VOlUNTEER

Sponsored by BASF 2011-2012 Community Report | 33

CORPORATE VOLUNTEER COUNCIL

Capital Area United Way fosters volunteer engagement for our corpo-rate partners and serves our partner-ing agencies in the 10-parish area. Get your company or department involved through our partner projects or learn firsthand through our Cor-porate Volunteer Council how to lead volunteers in your workplace. Capital Area United Way has partnered with ExxonMobil to present a Corporate Volunteer Council, with programming launching in early 2012.

In 2011, Capital Area United Way provided corporate volunteer engage-

ment services through our MLK Day, Day of Action, 9/11 Day of Service and Remembrance, and Make a Dif-ference Day. Capital Area United Way also provided day-to-day referral and consultation services to approximate-ly 36 corporations.

According to the eighth annual Deloitte Volunteer IMPACT Survey, Millennials who frequently partici-pate in workplace volunteer activities are more likely to be proud, loyal and satisfied employees, as compared to those who rarely or never volunteer. Companies that view their volunteer programs as strategic assets and incorporate service into their busi-ness planning may have a distinct advantage when it comes to engag-ing Millennials and capturing their minds, hearts and spirits. A strategic employee volunteer program can help satisfy energetic employees’ desire for stimulating and diverse work as-

signments and leadership opportuni-ties, respond to their desire to make a meaningful difference in society, and have a very beneficial impact on society.

The Corporate Volunteer Council is sponsored locally by ExxonMobil.

The spirit of giving has thrived among Dow employees for more than 50 years. Again this year, the generosity and hard work of hundreds of Dow employees will result in critical United Way assistance to a multitude of area community organizations. Generations of great chemistry – it’s in our culture at Dow.

Thanks to Dow employees for $500,000 donated to United Way!

Amerchol, ANGUS, Grand Bayou Operations

Louisiana Operations, St. Charles Operations, Weeks Island

Join the Corporate Volunteer Council» Members receive benefits to support and promote their corporate volunteerism, in an effort to expand service to the community.

Visit www.cauwvolunteer.org to learn more.

YOUR TURNYOUR TURN

Companybenefitsfrom“volunteering”include:• builds a healthy work environment

• fosters teamwork and collaboration

• increases employee loyalty

• improves public image

Employeebenefitsfrom“volunteering”include:• strengthens leadership skills

• enhances personal fulfillment

• increases loyalty to the company

• expands community awareness

34 | 2011-2012 Community Report Sponsored by BASF

MARTIN LUTHER KING JR. DAY OF SERVICE

Dr. Martin Luther King Jr. once said, “Life’s more persistent and urgent ques-tion is: ‘What are you doing for others?’ ” Each year, Americans across the country answer that question by coming together on the King national holiday to serve their neighbors and communities.

On Jan. 17, 2011, Capital Area United Way, Volunteer! United and the Mid City Redevelopment Alliance hosted a volun-teer project to celebrate the 25th anni-versary of the holiday recognizing one of America’s greatest heroes. The 2011 MLK Day project focused on cleaning and beau-tifying Sweet Olive Cemetery, which dates back to the 1850s and is the oldest African American cemetery in Baton Rouge.

DAY OF ACTIONCapital Area United Way and Exxon-

Mobil collaborated together with com-munity partners in the 70805 commu-nity to host Day of Action on April 16, 2011. Day of Action mobilized hundreds of volunteers on one day to make an impact in this community. As part of

National Volunteer Week, United Way and ExxonMobil recognized,

inspired and encouraged people to seek out imaginative ways to take action in the local community and to put themselves at the center of social change. Thank you to our Day of Action sponsors:

ExxonMobil, Louisiana Serve Commission and H&R Block.

MAKE A DIFFERENCE DAYFor more than 20 years, Make a Dif-

ference Day volunteers have united in a common mission to improve the lives of others. On Oct. 21, 2011, Volunteer! United hosted Make a Difference Day in our local community to support Capital Area United Way’s 10-year commitment to early childhood education. More than 50 volunteers read to over 55 classrooms at 20 different child care centers in an ef-fort to make a difference and emphasize the importance of reading and educa-tion. Former LSU basketball star Glen “Big Baby” Davis joined the effort as a volunteer to promote literacy efforts in our community by reading to children at Istrouma Early Head Start.

National Days of Service inspire actionT hroughout the year, Volunteer!

United brings four national days of service to our local community. On

national service days, millions of volun-teers across America unite to improve the lives of others.

ByTHENuMBERSDay of Action in Baton

Rouge featured 12 service projects and more than

300 volunteers.

a C T I O N S T E P S VOlUNTEER

Sponsored by BASF 2011-2012 Community Report | 35

9/11 NATIONAL DAY OF SERVICE AND REMEMBRANCE

In observance of the 10th anniversary of 9/11, Capital Area United Way engaged the local community to pay tribute to the victims and the many who rose to service in response to 9/11.

The 2011 activities honored the extraordinary sacrifices made by thou-sands of rescue and recovery workers, volunteers and public safety personnel, as well as hundreds of thousands of brave individuals who have defended our na-tion as members of our armed forces here at home and overseas.

The programs and projects planned provided an opportunity for the commu-nity to unite, recall and rekindle the spirit of unity and compassion that existed im-mediately following the 9/11 attacks.

With the help of Guaranty Broadcast-ing, Capital Area United Way engaged more than 2,500 community members in 9/11 service activities benefiting our local first responders and our deployed Louisiana National Guard troops.

Thank you to our 9/11 Week of Service and Remembrance sponsors: Guaranty Stations (Talk 107.3, 100.7 the Tiger and Eagle 98.1), Entergy River Bend Station, The Red Shoes, Forum 35, Vision City De-velopment Group, the Mall of Louisiana, and Downtown Duplicating.

ByTHENuMBERS1,200 notes of appreciation written, 550 care packages

completed, 85 banners decorated by more than 850 students and hung at all East

Baton Rouge Parish first responder stations.

Franciscan Missionaries of Our Lady Health System | www.ololrmc.com

Franciscan Missionaries of Our Lady Health System | www.ololrmc.com

We are pleased to share our

Spirit of Healing

with the

Capital Area United Way.

Proud Supporter of the Capital Area United Way

2011 Kean Miller LLP

Issue Date: UNITED WAY Ad proof #4• Please respond by e-mail or fax with your approval or minor revisions. • Ad will run as is unless approval or final revisions are received by the close of business today. • Additional revisions must be requested and may be subject to production fees.

Carefully check this ad for: CORRECT ADDRESS • CORRECT PHONE NUMBER • ANY TYPOSThis ad design © Louisiana Business, Inc. 2010. All rights reserved. Phone 225-928-1700 • Fax 225-926-1329

LAW UNITED.

Capital Valve & Fitting Companyproudly supports the excellent work of United Way.

Issue Date: United Way Ad proof #2• Please respond by e-mail or fax with your approval or minor revisions. • Ad will run as is unless approval or final revisions are received by the close of business today. • Additional revisions must be requested and may be subject to production fees.Carefully check this ad for: CORRECT ADDRESS • CORRECT PHONE NUMBER • ANY TYPOSThis ad design © Louisiana Business, Inc. 2009. All rights reserved. Phone 225-928-1700 • Fax 225-926-1329

(225) 926-5520 | Baton Rouge, LA | www.swagelok.com/capital

36 | 2011-2012 Community Report Sponsored by BASF

I N N O Va T I O N EVENTS

The Jambalaya Jam C apital Area United Way

hit Third and Lafayette this year for the 24th an-

nual Jambalaya Jam fundraiser. Forty-five teams that run Capital Area United Way workplace giv-ing campaigns competed in the cooking showdown to see who would walk away with the 2011 top cooking title. The 24th an-nual Jambalaya Jam, sponsored by Dow Chemical Co., continues to be Capital Area United Way’s signature event of the year, raising more than $45,000. The 2011 event was a ma-jor success, with thousands in attendance jamming out to live music from the Michael Foster Project,

Gal Holiday & the Honky Tonk Revue, the Elements and the Stage Coach Bandits and sam-pling some of south Louisiana’s best jambalaya. Todd Graves, Founder/CEO of Raising Cane’s, reigned as the 2011 Jam King with Cane at his side. Guests were encouraged to download the free “Jambalaya Jam” iPhone app developed by NewAperio to cast their vote for the 2011 People’s Choice Award.

1stplaceExxonMobil Complex

2ndplaceSt. Elizabeth Hospital

3rdplaceDow Chemical Co.

Bestappetizer (judged by all participating cooking teams)

Mexichem – Cajun Cupcakes Criterion – Criterion Cajun Dip

People’sChoiceAward (judged by event patrons)

Georgia Gulf Chemicals & Vinyls, LLC

2011 JAMBALAYA WINNERS ExxonMobil Complex took First Place honors.

The Dow Chemical Co. team with Jam King Todd Graves, back, and Cane, front.

OverallWinnerBlue Cross and Blue Shield of Louisiana “Team Tutus”

OverallRunnerupBlue Cross and Blue Shield of Louisiana “Team 1”

AgencyWinnerBig Buddy

CompanyWinnerDow Chemical Co.

2011 COMMUNITY GAMES WINNERS

THANKS TO PREMIER SPONSOR

Sponsored by BASF 2011-2012 Community Report | 37

I N N O Va T I O N EVENTS

Yes, please!

C apital Area United Way’s annual celebrity bartending event, Shaken or Stirred, hit the parishes in 2011

with stops in West Feliciana, Pointe Coupee and Ascension in addition to the regular series in East Baton Rouge. Local celebrities and business professionals make special appearances behind the bar in an effort to help raise money for Capi-tal Area United Way. Since 2008, more than $75,000 has been raised.

WestFelicianaParishMayor Billy D’Aquilla

Conville LemoineEric Olson

PointeCoupeeParishDon Cazayoux

Tommy Comeaux Lanell Landry

Mayor Robert Myer

AscensionParishMayor Barney Arceneaux

Johnny Berthelot Jenny Heroman

Parish President Tommy Martinez

EastBatonRougeParishJoe Agresti

Scott AngelleScott BergDD Breaux

Todd & Gwen GravesTroy Hebert

John HightowerChancellor Mike Martin

Kristy NicholsPaul Rainwater

Matt & Catherine SaurageTimmy Teepell

Stephen Waguespack

2011 CELEBRITY BARTENDERS

Shakenor Stirred?

Shaken or Stirred winner Don Cazayoux serves up another one.

Gwen Graves and Catherine Saurage celebrate a win over the hubbies at Tsunami.

Ascension Parish President Tommy Martinez accepts a generous tip for United Way.

38 | 2011-2012 Community Report Sponsored by BASF

The Power of 9

I N N O Va T I O N EVENTS

T he Power of 9 Awards celebrates the spirit of volunteerism and puts the spotlight on volunteers in our

community who give freely of their time and energy to help organizations meet their mission. Volunteer recognition is a critical component in volunteer manage-

ment. In partnership with WAFB Chan-nel 9 and Capital One Bank, Capital Area United Way and Volunteer! United honor our local heroes by highlighting one (or more) special volunteers each month, featured on a segment produced and aired by WAFB.

January:Cynthia Godfrey, volunteers for Shiloh Baptist Church (Volunteer Income Tax Assistance Site)February:Beta Epsilon, a local chapter of Alpha Delta Kappa-”Happy Hearts,” volun-teers for Volunteers of America Greater Baton RougeMarch:Eric Schmitt, volunteers for Adult Literacy AdvocatesApril: Doze Butler, volunteers for Habitat for Humanity of Greater Baton RougeMay: The Esch Family, volunteer for Rocketkidz FoundationJune:Leah Pritchett, volunteers for Tyrus Thomas, Inc.July:Rhonda Kiser & Denise Blouin, volunteer for Team TurnerAugust:David Pere, volunteers for Capital Area CASA AssociationSeptember:Victoria Rambo, volunteers for Youth Volunteer Corps of the Capital AreaOctober:Layne McDaniel, volunteers for the Big Buddy ProgramNovember: BASF, volunteer for Capital Area United Way and Volunteer! UnitedDecember:TBD

2011 HONOREES

YOUR TURNYOUR TURNKnow an Extraordinary Volunteer?» Do you know a volunteer or group of volunteers that have made a difference for you and your community? Please nominate them for the Power of 9 Honors Award today. Nominations are accepted throughout the year, and a monthly winner is chosen by a committee.

Visit www.cauw.org/powerof9 to learn more.

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Georgia-Pacific’s success has largely

depended on the vitality and quality of

life in the communities where we operate and where our employees live. Our employees

are PROUD to support United Way.

Port HudsonOperationsZachary, LA

www.gp.com

Sponsored by BASF 2011-2012 Community Report | 39

C O M M U N I T Y STORIES

W hat is Capital Area United Way? A simple question, yet the answer comes in many forms. Capital Area United Way continues to showcase stories of individuals that

volunteer in the community or receive services through one of our funded programs through a special photo documentary showcased on our website, CAUW.org. Every month, a new story is featured on the homepage. The documentary helps define United Way and brings to reality the lives of those who are helped and of those that are behind the scenes of the work that we do. Each story is unique, personal and, most importantly, one that should be seen and heard. Visit CAUW.org to follow the series. The series was sponsored by ExxonMobil and cre-ated by the following individuals:

• Photography by Tate Tullier• Video Production by Synergy Productions, Inc. • Interviews by AdComm

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At year end, could your Louisiana business benefit

from a dollar-for-dollar state tax credit?

3949 North Blvd., Baton Rouge, LA 70806

www.voagbr.org

voagbr.org/taxcreditOr call

225-408-3796.Hurry before the tax year ends!

Your gift to Volunteers of America is a wise business decision and an investment in a child’s academic future.

BUILDING GREAT THINGS

TOGETHER+

40 | 2011-2012 Community Report Sponsored by BASF

JAMBALAYA JAMDow Chemical Company – Premier Sponsor

NewAperioManship Theatre

Raising Cane’s Chicken FingersRed Six Media, LLC

Shaw Center for the ArtsWAFB Channel 9

Talk 107.3

IMAGINATION LIBRARYCity of Greensburg, Dow Amerchol – St. Helena Parish

Entergy River Bend – West Feliciana Parish BASF Corporation, Leadership Ascension – Donaldsonville

Mayor Robert Myer – New RoadsTurner Industries – Geismar

Women in Media – Istrouma Early Head Start Baton Rouge

THE POWER OF 9Capital One BankWAFB Channel 9

ANNUAL MEETINGBASF Corporation

Louisiana State University

CAMPAIGN COORDINATOR KICKOFFExxonMobil

Jean Gatz Stand Out Key NotesLouisiana State University

COMMUNITY REPORTBASF Corporation

S a l U T E SPONSORS

C apital Area United Way would like to salute the following companies for their support with our events and marketing efforts. Their leadership as sponsors enables

Capital Area United Way to broaden our reach and tell our story throughout the year. If you or your company is interested in partnering with Capital Area United Way or becoming a future sponsor, please visit CAUW.org to learn more or call (225) 383-2643.

Saluting our sponsors & partners

CORPORATE VOLUNTEER COUNCILExxonMobil

DAY OF ACTIONExxonMobilH&R Block

Louisiana Serve Commission

9/11 NATIONAL SERVICE DAY 100.7 The Tiger

Downtown DuplicatingEagle 98.1

Entergy River Bend StationForum 35

Hands on NetworkThe Mall of Louisiana

The Red ShoesSchool AidsTalk 107.3

Vision City Development Group

YOUTH VOLUNTEER CORPS OF THE CAPITAL AREA Blue Cross Blue Shield of Louisiana Foundation

City of Baton RougeCoca-Cola Bottling Company United

Community Development Block GrantCracker Barrel Convenience Stores

ExxonMobil

HANDS ON BATON ROUGEHumana

Louisiana Serve Commission

RSVPCorporation for National and Community Service

Humana

CAPITAL AREA ASSET BUILDING COALITIONCapital One Bank

Sponsored by BASF 2011-2012 Community Report | 41

THE TOCqUEVILLE SOCIETY OF THE CAPITAL AREA

Lee Michaels Fine JewelryMatt and Sherri McKay

The Edible Event

WOMEN’S LEADERSHIP COUNCILBlue Cross and Blue Shield of Louisiana

Bonanno’s Fine CateringExxonMobil

Louisiana Business, Inc.St. Elizabeth Hospital

PARTNER TRAINING OPPORTUNITIES American Red Cross

Coca-Cola Bottling Company UnitedExxonMobil

Louisiana Bankers Association

S a l U T E SPONSORS

Issue Date: United Way Ad proof #1• Please respond by e-mail or fax with your approval or minor revisions. • Ad will run as is unless approval or final revisions are received by the close of business today. • Additional revisions must be requested and may be subject to production fees.

Carefully check this ad for: CORRECT ADDRESS • CORRECT PHONE NUMBER • ANY TYPOSThis ad design © Louisiana Business, Inc. 2011. All rights reserved. Phone 225-928-1700 • Fax 225-926-1329

Proud supporter:

Capital One Bank and WAFB Channel 9 proudly support The Power of 9. Left to right are Tom Govan of Capital One Bank; Karen Profita of Capital Area United Way; Donna Britt and Sandy Breland of WAFB Channel 9.

42 | 2011-2012 Community Report Sponsored by BASF

S a l U T E SPONSORS

Allied Waste Services of Baton RougeBoudreaux & Thibodeaux’s

Bite and BoozeBravo! Cucina Italiana

BRECBrew Ha-Ha!Camelot Club

Circle Bowl/Metro BowlCity of Baton Rouge

City Year Baton RougeCoca-Cola Bottling Company United

Daisy Marie CupcakeryDon Carter’s All Star Lanes

ElavonEMCO Technologies

FASTSIGNSForum Salon

Gal Holiday and the Honky Tonk ReviewGreat American Cookie Company

Happy’s Irish PubHilton Baton Rouge Capitol Center

Hotel IndigoInkit! PromotionsKaitlyn Courville

Kleinpeter Farms Dairy, LLCKrazy Kajun

Krispy Kreme DoughnutsLard Oil Company

Laser Tag of Baton RougeLee Michaels Fine Jewelry

Lokka Med SpaLouisiana Fish Fry

Lucy’s Retired Surfers Bar & RestaurantThe Mall of Louisiana

Manship TheatreMenchie’s Frozen Yogurt

Michael Foster ProjectPapa Murphy’s Pizza

Pointe Coupee GalleryRave Motion Pictures

Regions BankRex Photobooth Company

The Roux HouseSatterfield’s

Schlittz & GigglesShaw Center for the Arts

Silk Screen ShopSmoothie King

Stage Coach BanditsStill Waters

TCBYThe Elements

Tin RoofVitamin Water

IN KIND SUPPORT

SHAKEN OR STIRREDAdvanced Office Systems

Community CoffeeEatel

Grandma’s ButtonsHoumas House

Lee Michaels Fine JewelryLokka Med Spa

Mercedes Benz of Baton RougePointe Coupee Gallery

Raising Cane’s Chicken FingersRex Photobooth CompanyRuth’s Chris Steak House

Satterfield’sSullivan’s Steakhouse

TsunamiUncle Earl’s Bar

Visit Baton Rouge

PRINTINGBlue Cross and Blue Shield of Louisiana

Downtown Duplicating

MORE THAN 1,000 WORDS WEB STORIESAdComm

ExxonMobilSynergy Productions

Tate Tullier Photography

MEDIA SPONSORS225

104.5 ESPN The Advocate

The Around Town TV ShowBaton Rouge Parents Magazine

CoxEatel Community Connection

Greater Baton Rouge Business ReportThe Health Care Journal of Baton Rouge

inRegisterLamar Advertising Company

NBC 33 Baton Rouge LagniappeTalk 107.3

WAFB Channel 9

Capital Area United Way would also like to salute the Greater Baton Rouge Business Report for its partnership on this Community Report.

By employing thousands of local workers, volunteering for countless hours in schools and with nonprofit organizations, and by

consistently donating to Capital Area United Way as the largest

corporate contributor, ExxonMobil is

working in the community, working for you.

Giving back to the community is a great use of our energy.

We Stand United

BASF is a proud supporter of the Capital Area

United Way and joins it in its commitment to

creating lasting, sustainable changes that lead

to better, stronger places to live and work.

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