2011 quarterly us black
DESCRIPTION
2012 MEDIA KITTRANSCRIPT
MEDIA KIT 2011
THE BEAUTY MAGAZINE LLCMiami Office: 2665 S. Bayshore Dr. Suite 707, Coconut Grove, FL. 33133Tel. (305) 921 - 9494
Marbella Office: Km 161 Cn 340, Dominion Beach Oficina No. 2-4 , Marbella, Malaga, SpainTel. +34 636 - 316- 457
Los Angeles Office:14320 Ventura Blvd. Suite 327Sherman Oaks, Ca. 91423Tel. (310) 560 -0549
Editor in Chief: Alexandra CollardEmail: [email protected]
Director of Operations: Ray ZelliEmail: [email protected]
Sales & Marketing: (305) 921 - 9494 (310) 560 - 0549Email: [email protected]
MEDIA KIT 2011
The Beauty Magazine is the luxury health, beauty and fashion expert.
The Beauty Magazine offers everyone the information they need to live a beautiful life. We specialize in reporting on the latest luxury products and services as well as providing concise details on the most up to date health studies and trends. Throughout Europe and beyond our readers can expect a clear explanation of what really works, what the best fashion trends are and how to be happy and beautiful on the inside and out. The Beauty Magazine is not only a valuable guide, but an entertaining, uncompromising, indispensable health, beauty and fashion resource.
We are a targeted advertising medium, due to our free distribution, scrutinized delivery points and our elite readership base.
Utilizing our loyal customer base, we have proven results for luxury brands in our distribution areas.
Distribution50,000 copies QuarterlyHotel Rooms & Reception areas {20%}: TBM is available both in-room and/or in the reception areas of some of the most prestigious hotels in Miami. These include but are not limited to: Canyon Ranch Miami beach, Conrad Miami,Delano Hotel, Eden Roc, Epic Hotel, Fontainebleau, Four Seasons Hotel Miami, Gansevoort South, Hyatt Regency Miami, Hotel Victor, loews Miami beach Hotel, Mondrian South beach, Mandarin Oriental Miami, Shore Club, the Ritz-Carlton Key biscayne,the Ritz-Carlton South beach, the Shore Club, the Setai, and the Tides South beach.
The Beauty Magazine projects a 20/80 split of subscription to single-copy distribution. Subscriptions are derived largely through our direct mail aimed at our 25-65 target and subscribers to our Electronic version available to our members online. The internet allows us a significant channel, leveraging both female and male- oriented sites partnering with Thebeautymagazine.com. Non traditional exposure, through luxury hotels, spas, salons and areas of particular interest to targeted audience.
StrategyTargeted Retailers, Spas & Salons {40%}: TBM distribution focuses on readers
who frequent the finest establishments, boutiques, health clubs, private clubs, resorts, restaurants, salons, and spas in the Miami area.Subscribers, Mailout & News Stand {35%}: TBM is delivered to qualified high-net-worth individuals throughout the Miami area, Palm beach and Fort lauderdale.High Profile Events {5%}: TBM provides direct access to the hottest, most high-profile events, including charity galas, fashion shows, film and music festivals, movie premieres, and sporting events.
MEDIA KIT 2011
Readership
DEMOGRAPHICShousehold income $250,000 + median age 35married 42%average home value $650,000liquid assets over $1 million
The Beauty Magazine’s unique readership is comprised of style leaders, trend-setters and sophisticated shoppers. Our targeted distribution reaches the affluent, informed and intelligentconsumer making The Beauty Magazine’s audience a perfect fit for luxury brands.
The Beauty Magazine direct mails over 60,000 copies to an exclusive, targeted list of high-net worth individuals throughout Florida, New York, California, London, Marbella - Spain and other ports of call throughout Europe.
The Beauty Magazine is saught after by the fashion elite and savvy consumer in search of the ultimate source for Luxury Health, Beauty and style.
RATES THE BEAUTY MAGAZINE USA Quarterly RATE BASE | 50,000 4 issues / YEAR 180 pages AD SIZE OPEN 2X 4X 6X 8X
Dbl Pg SPREAD $14,000 $12,600 $11,900 $11,200 $10,500 FULL $9,100 $8,200 $7,700 $7,300 $6,800 JUNIOR $8,400 $7,600 $7,100 $6,700 $6,300 1/2 $6,300 $5,700 $5,400 $5,000 $4,700 1/4 $4,200 $3,800 $3,600 $3,400 $3,200 COVER 4 ADD 50% COVER 2 ADD 25% COVER 3 ADD 20%
ADVERTISING SPECIFICATIONS
Space Bleed Non-Bleed Trim Dbl Page Spread 17.5” x 10.5” NA 17” x 10”
Full Page/Cover 9” x 10.5” 7.5” x 9” 8.5” x 10”
1/2 Vertical NA 3.7” x 9” NA 1/2 Horizontal NA 3.5” x 4.44” NA
1/4 Page Box NA 3.7 x 4.44” NA 1/4 Page Strip NA 1.8” x 9” NA
Mechanical Requirements
Publication trim size 8.5” x 10”PRINTING: Web offset (SWOP) Perfect binding
For all run of book and cover gatefolds, please contact Ray Zelli for specifications and shipping instructions. Phone: 305-921-9494. Email: [email protected]
SAFETY: All live matter must be 1/4 inch from trim on all sides.
MEDIA KIT 2011
GUTTER SAFETY: 3/16 inch on each side (total 3/8 inch).Minimum size knockout type should be 8 point.Note: Perfect alignment of type or design across the gutter of two facing pages cannot be guaranteed.
DIGITAL AD REQUIREMENTSMEDIA:All ad submissions must be PDF-x1a files uploaded to the beauty magazine ad portal:The PDF/X-1a files must have:All fonts MUST be embedded (True Type fonts cannot be used for Printing).The color space must be CMYK or Grayscale. No RGB, LAB or embedded color profiles (such as ICC profiles).No files with PMS colors will be accepted without prior notification. Otherwise, all PMS colors MUST be converted to CMYK.Maximum ink density: 300 total. Resolution: 300 dpi.PROOF REQUIREMENTS: Certified SWOP3 supplied proof to: The Beauty Magazine LLC 2665 S. Bayshore Dr. Suite 707 Coconut Grove, FL. 33133 Attention Ray Zelli
All proofs should have clear identification of the type of proof it is and the name, address and phone number of the sender/pre-press service provider.Preferred proof is Epson, running color managed SWOP 3 profiles, on type 3 substrate.All proofs must include the IDE Alliance Color Control Bar (to download color strip go to hot downloads at http://idealliance.org ).In compliance with The Beauty magazine LLC policy, you are required to submit a SWOP 3 certified proof. By choosing not to supply a SWOP certified proof with this ad submission the color reproduction of the ad will be based on industry standard best practices to achieve as accurate color as possible from the supplied digital file. If you do not supply a SWOP certified proof, a laser content proof will be required. Failure to submit a laser proof may jeopardize the final content within your ad.
FILE STORAGE:The original proof and an archived copy of the digital ad file will be kept for 13 months after printing.GENERAL MATERIAL DEADLINE: Materials are due at ad close.For extensions, please contact The Beauty Magazine Production Department.If you have any questions, please call Ray Zelli at The Beauty Magazine Production Department. Phone: 305-921-9494. Email: [email protected] BEAUTY MAGAZINE PRINT INSERTS: For product details, please Ray Zelli at The Beauty Magazine Production Department. Phone: 305-921-9494 Email: [email protected]
