2012 write better ebook
TRANSCRIPT
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published by hhhttttttppp::://////wwwwwwwww...LLLooouuusssyyyWWWrrriiittteeerrr...cccooommm
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Help Me Write a Better... ..................................................................................
Speech............................................................................................................. 5Help Me Write a Better... ..................................................................................Manual ........................................................................................................... 7How to Write a Better ... ...................................................................................
Business Memo ............................................................................................ 10Help Me Write a Better... ..................................................................................
College Essay ............................................................................................... 13Help Me Write a Better... ..................................................................................
Business Plan ............................................................................................... 16Help Me Write a Better... ..................................................................................Employee Handbook................................................................................... 19Help Me Write a Better... ..................................................................................
Grant Proposal ............................................................................................ 22Help Me Write a Better... ..................................................................................
Legal Document .......................................................................................... 26Help Me Write a Better... ..................................................................................
ewsletter .................................................................................................... 29Help Me Write a Better... ..................................................................................Press Release................................................................................................ 32Help Me Write a Better... ..................................................................................
Technical Document ................................................................................... 35
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How Write a Better... ........................................................................................
Cover Letter ................................................................................................ 38Help Me Write a Better... ..................................................................................Editorial Article .......................................................................................... 41Help Me Write a Better... ..................................................................................
Book.............................................................................................................. 45How to Write a Better .......................................................................................
Business Letter ............................................................................................ 47Help Me Write a Better... ..................................................................................
Sales Letter .................................................................................................. 50Help Me Write a Better... ..................................................................................
Thesis / Dissertation.................................................................................... 53Help Me Write a Better... ..................................................................................
Blog Post ...................................................................................................... 56Help Me Write a Better... ..................................................................................
Brochure ...................................................................................................... 59Help Me Write a Better... ..................................................................................
Business Email............................................................................................. 62Help Me Write a Better... ..................................................................................
Resume ......................................................................................................... 65Plain English .....................................................................................................
Business Writing ......................................................................................... 69How to Write Better... .......................................................................................
Website Copy............................................................................................... 72
MISUSED
WORDS............................................................................................................................76
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SSppeeeecchh
Because they are spoken, speeches offer a lot of flexibility in terms of how
they are written. However, this large degree of latitude can also make it
difficult to really narrow your ideas down into a compelling speech. Read
on for a few tips to help make your speech more captivating.
1) Keep Sentences Short
Understanding a written run-on sentence is difficult enough; it's practically
impossible to follow when you're hearing it only. Keep this thought in mind
when you're crafting the sentences in your speech. Your audience will havea hard time remembering how your sentence started if it's a long way from
where it finishes. Make your sentences short for maximum comprehension.
2)1. Order Your Thoughts
You must plan the content of your speech in order to make the ideas flow
logically for your readers. You are bound to have more than one topic (orargument) in your speech, so do your best to order them in a way that
makes sense.
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If your speech is about fire safety, for example, you might have the
following topics:
1.Fire hazards around the home2.How to plan for an emergency3.The categories of fire
Make sure you talk about your topics one at a time; don't jump back and
forth, or you may lose your audience. Also, put all information for eachtopic together so that it's all in its logical place. This means that if you want
to list all the fire hazards in a home, group them all together under the fire
hazards around the home topic so that your audience can fully understand
the point you're trying to make.
3) Make Notes for Yourself
One of the wonderful things about speeches is that your audience won't
necessarily see the paper that you're speaking from. Because of this, feel
free to jot down any notes about the way you want to say a certain phrase,
where you want to pause for emphasis or dramatic effect, etc. These notes
can help you a great deal when you're on the spot, trying to make your
speech meaningful for your audience.
Of course, if your speech is also going to be read right off the page, be sure
to create a good copy, free from any pencilled-in hints to yourself about
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Every policy and procedure will not always apply to each of your
employees. Therefore, when you're writing, keep in mind the audience for
whom the policies and procedures are intended.
Using the same high school example, let's assume another policy is:
"Teachers must volunteer to lead one extra-curricular student activity."
This will be a very important section for your teachers to read, but what
about your school's caretakers and administrative staff? Clearly, such a
policy does not apply to them.
This is not to say that you have to write a separate policies and procedures
manual for every category of employee in your company. However, do
organize the contents of your manual under subheadings that direct
employees to read the areas that apply to them. A high school manual
might have the headings "For All Employees," "For Teachers Only," "For
Caretakers," etc. Be sure to include a table of contents so that your
employees can find the policies and procedures they need to read.
3) Use Proper Grammar and Spelling
Correct spelling and grammar are the cornerstones of a successful policies
and procedures manual. Your readers will have a much easier time
absorbing such a complex document if the meaning isn't clouded with
spelling mistakes, grammar errors, and typos. Take all the time necessaryto get it right.
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A well-run organization uses its policies and procedures as a backbone to
support and guide the activities its members. Your document simply must
be easy to read and structured for your audience. It's intuitive: if yourpolicies and procedures document is well organized and grammatically
flawless, your employees will be more likely to take its contents seriously.
HHHHHHHHoooooooowwwwwwwwttttttttoooooooo WWWWWWWWrrrrrrrriiiiiiiitttttttteeeeeeee aaaaaaaa BBBBBBBBeeeeeeeetttttttttttttttteeeeeeeerrrrrrrr ........................
BBuussiinneessss MMeemmooMemos are a quick way to pass information along. It can be frustrating,
however, to receive a memo with an unclear message. To make sure that
your memos get the point across, follow these helpful pointers:
1) Use Lists
Memos are, by their very definition, brief. Therefore, you can get away
with using point form. Lists are a great way to convey your expectations
without being too wordy. Take a look at how this memo effectively uses a
list:
"RE: Thursday's Conference
Kathy,
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We are 90% ready for Thursday's conference, but I need
you to check on the following:
- RSVP status for the McClintocks
- Finalize arrival time of caterers
- Projector setup by IT department
Thanks,
Bill"
As you can see, lists help pass along a lot of details without taking up too
much time or space. Use lists when you can so that your memos can be as
efficient as possible.
2) Start With a Heading
Unfortunately, the fact that memos are short means that your recipients
may dismiss them as unimportant. It may seem unreasonable, but some of
your memos may not even be read by a busy (or lazy) audience.
To avoid this, make your memos stand out by including a headline with
each one. A headline is a fantastic way to get the most important part of
your memo out there immediately for your readers to see. Once yourheadline tells them that your memo contains essential information, they
will be more likely to give the rest of it a closer look.
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20202020HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
1) Use Positive Language
You need an employee handbook because you want to make sure that your
employees do their jobs within the rules of your company. It seems
straightforward, but you must be careful about the way you word your
policies. Too much negativity will discourage your employees and cause
them to see you as the bad guy.
Whenever possible, state regulations in a positive way. Compare the
following sentence pairs:
"Always be punctual for work."
"Don't ever be late for work."
"Only make personal calls during your breaks."
"Do not make personal calls while you're on the clock."
Each pair states one rule, but the first sentence is much more positive than
the second in both cases. Although you may feel negativity makes a
stronger statement, your employees may find it condescending and
oppressive. Choose to state things positively in your employee handbook
for a more content work force.
2) When Negativity is Unavoidable
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4. Show how you are investing in your
project
A strong grant proposal does more than ask for funds; it also explains how
you will share in some of your project's financial burden. Even if it is a
small amount, be sure to explain your financial contribution to your project.
Potential donors want to know that your project is worthwhile enough for
you to add some of your own funds, instead of just asking for someone
else's.
Also, include any non-monetary resources that you plan to contribute, such
as labor and volunteer work. Your audience will recognize that contribution
as valuable, even if it isn't dollars and cents.
Remember, if you are unwilling to invest some of your organization's time
and money, it will turn potential donors off because it tells them that youaren't taking your own project seriously. Your audience needs to know that
your project is worthwhile and well planned. Make it your number one
priority to increase the chance that your grant donors will, too.
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personally and encourage them to keep reading. Using the above example,
try writing, "Our executive is proud to announce a 27% increase in profits
from the previous quarter." The word "proud" conveys a stronger messagethan the facts alone; it tells your readers that you have really accomplished
something substantial.
2) Use Quotations
Your audience will identify more with your press release if they can
mentally attach a personality to it. If you can, include some interesting
quotations that apply to your facts. For example, if your organization held a
press conference, consider pulling some key phrases from the speaker's
address.
Using the same example we used previously, let's assume that your
company's president released a statement saying, "I am excited about our
company's future and confident our profits will continue to rise." Such a
dynamic, captivating statement should be added to your press release so
that your readers can benefit from the impact of the message, as well.
3) Keep Your English Simple
Many different kinds of people will likely read your press release.Therefore, use straightforward English to keep the broadest audience
engaged. Of course, it will be necessary sometimes to use more technical
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TTeecchhnniiccaallDDooccuummeenntt
Technical documents often contain complex topics that can be difficult to
explain. To make sure your readers learn the most from your technicaldocument, check out some of the following tips:
1) State Your Intentions
Tell your audience what your technical document covers right in your first
pages. By letting your readers know in advance what your document does
and does not explain, you'll be laying a strong foundation for deep
understanding. Give your readers the basis they need to follow along to
really get their attention right from the start.
2) Organize Your Ideas
Technical documents are often full of a variety of difficult-to-understand
concepts. To help your readers along, sit down and organize your ideas. For
best readability, make sure you give each idea its own chapter to devote to
its explanation.
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Once you've clearly separated your ideas, decide on the most logical
sequence for your chapters. To figure out what the best order is, tryworking backwards. For example, if one concept can't be explained without
first explaining three other concepts, make sure those three concepts'
chapters come first in your document. Keep working until your ideas are
listed in such a way that your readers have all of the knowledge they need
from one chapter to be ready for the next.
Imagine trying to teach a child to read without first teaching them thealphabet. Without providing the fundamentals first, you wouldn't be able to
add on anything more complicated. It's the same with your technical
document. For increased understanding, give your audience the basics they
need first, so that they can better grasp the tougher concepts later.
3) Write for Your Audience
Before you get started, ask yourself: "For whom am I writing?" The type of
audience you have should govern the way you write your technical
document.
For example, if you're writing a software manual for computer engineers,
you can confidently use technical jargon because you're writing for people
who will understand what you're talking about. However, if your softwaremanual is meant for senior citizens, you'll need to use simple, everyday
language that someone with little computer experience could understand.
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EEddiittoorriiaall
AArrttiiccllee
Articles come in all shapes and sizes. They are in newspapers, magazines,
and posted on the Internet. They cover any and every topic imaginable.
Despite the wide variety, there are guidelines common to all articles that
can help you improve your articles' readability.
1) Plan Ahead
Without planning, your article is bound to come across as disorganized and
difficult to read. Even short articles require planning to be as readable as
possible.
Brainstorming is a great technique to help you figure out what topics you
want to cover in your article. From the ideas you get, decide which topics
are most important based on your intended article length. For example, if
youre writing an article about dancing, you could write about the many
types of dancing, dance classes, dance history the list goes on.
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If you want your article to delve deeply into one subject, make sure you
restrict yourself to only one of your brainstormed topics. If your article is
more of an overview, you have a bit more freedom with the number oftopics you choose.
You may find that youll have to brainstorm more than once to narrow
down your topics sufficiently. If you chose dance history from the above
example, you might brainstorm subtopics" such as the dance history of a
certain country, decade, or dance company. Again, depending on the aim of
your article, you might choose only one topic to explore or several.
2) Research Your Topics
Most people read articles because they want to learn something about a
particular subject. Your readers will be able to sense if your article is
backed up with fact or not, so do your homework before you write. Your
articles will be much more interesting if they are well researched. Youll
also find you will have many more quality details to incorporate into your
articles if you do adequate research first, and the more captivating facts you
include, the more loyal readers youll have.
3) Short, Short, and Simple!
Its the three "s"es of article writing: short sentences, short paragraphs, and
simple English.
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adjectives. Emphasize your key points with catchy phrases. Avoid
repeating the same message over and over again.
To really improve readability, monitor the length of your paragraphs. For
example, if your first message contains a paragraph with seven long
sentences, set a goal to reduce it to five short ones. It may take some time,
but the result will be a more readable, more effective business letter.
Try using a readability formula to get an idea of how easy it is tounderstand your document. Most word processors contain readability
results right in their grammar checkers. Aim for a Flesch Reading Ease
score between 40% and 60%. To learn how to calculate readability
yourself, visit ReadabilityFormulas.com
3) Use the Right Materials
Plain copier paper is flimsy and will not send a message of quality to your
audience. Opt instead to print your business letters on heavier, high quality
printer paper. Quality paper holds ink better and feels crisper in the hands
of your readers, which will enhance their opinion of your company's
professionalism.
Before printing, make sure that your ink cartridges are full, especially ifyou require colored ink for your logo or a graphic. If you do not have
enough of the right colors, your words and pictures will look faded and
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51515151HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
If you are selling something in particular, focus on that and don't give in to
the urge to promote other parts of your business. For example, if yourcompany is having a sale on living room furniture, use your sales letter to
talk about the quality of the furniture, the low prices, and to urge readers to
visit the store now. Don't waste valuable space by talking at length about
the appliances and lighting fixtures you also sell. Stick to the intent of your
sales letter to give it the most impact.
(Potential call-out: Stick to the intent of your sales letter to give it the mostimpact.)
On the other hand, if you are using your sales letter to introduce your
business to a community, you'll have a bit of leeway to present your
business more generally. For example, if you are a realtor trying to get
customers in a new subdivision, it's best to talk very briefly about each of
your services (such as buying homes, selling homes, and legal services).You won't be able to talk extensively about each part of your business, but
this method will motivate people to call you to learn more.
2) Simple Formatting Tricks
Try to limit your sales letter to one page, and no more than two pages (but
still only one page double-sided). Your potential customers will not takethe time to read anything longer than that.
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55555555HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
labeling your arguments (i.e. argument A, argument B, etc.) and then put
the appropriate label next to the corresponding part of your research. You'll
have an easier time finding helpful data when you need it.
3) Always Proofread!
Proofreading is a critical step in the writing of your thesis or dissertation. It
may seem exhausting to you after the months you spent putting it all
together, but it is nevertheless necessary. Proofreading helps you eliminate
every last error from your document. It also gives you the opportunity to
reword any sentences you don't like the second time around.
Virtually all word processors now come with spelling and grammar
checkers, which you will find very helpful. However, these alone are not
enough. You must physically proofread your thesis or dissertation yourself
usually more than once to catch all of the typos and other errors that
happened along the way.
Sometimes, the sheer volume of your work can make it hard for you to
catch all of the errors. A fresh pair of eyes will certainly help you find more
mistakes. If you can, enlist the help of a trusted friend or colleague to
proofread your thesis or dissertation for you. They can help find errors and
suggest alternate wording for places where your writing is a bit awkward. If
you've got a little extra money, you can also hire a professional to do thisjob for you.
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56565656HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
Remember that your thesis or dissertation is the culmination of years of
academic effort. Take the time to show your readership that you are an
educated professional who writes flawlessly and persuasively. You'll berewarded with a more polished and convincing finished product of which
you can be very proud.
HHHHHHHHeeeeeeeellllllllpppppppp MMMMMMMMeeeeeeee WWWWWWWWrrrrrrrriiiiiiiitttttttteeeeeeee aaaaaaaa BBBBBBBBeeeeeeeetttttttttttttttteeeeeeeerrrrrrrr........................
BBlloogg PPoosstt
Millions of people write blogs every day on thousands of topics: news,
reviews, personal journals the list goes on. If you're a blogger, here are a
few simple tips that can help make your blog a lot more appealing to your
readers.
1) Pick a Great Headline
Headlines mean the difference between stopping to read your blog and
passing it right by, so choose your words carefully. It's great to ask the
question that your blog answers. Let's look at the headline "Is Your
Shampoo Hurting the Environment?" It introduces your concept while
enticing your readers. You can also try picking an interesting detail from
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58585858HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
many words. For example, if your blog is about a supermarket sale, it's
better to make a list of what items are on sale instead of writing, "Lettuce,
cereal, frozen pizzas, toilet paper" A list clearly states relevantinformation in a concise, easy-to-read fashion.
4) Mind Your Spelling and Grammar
Do not underestimate the power of your words. Do not forget about
spelling and grammar just because you aren't handing your blog in to a
teacher. Proper spelling and grammar lend a degree of professionalism both
to you and your blog. Even if your friends are your only audience, it will be
frustrating to read your blog if you don't take care to remove typos and run
a spell check. If you have time, it's always a good idea to have someone
else proofread your blog before you post it. If not, put your blog away for a
day or even a few hours and then go back and read it again. You're sure to
find mistakes that you missed when you were first writing.
5) Be Consistent with Your Format
When you're posting your writing online, there are unlimited combinations
of fonts, colors, formats, etc. Resist the urge to make your blog too flashy.
Choose one font that is easy to read and keep the size of your body text
uniform (your headlines should be slightly larger).
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59595959HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
Make sure you keep your paragraphs short and put one line space between
them. It only takes a split second for a potential reader to decide if they'll
read your blog or not. One mass of text with a complicated font will notappeal to your audience. Even an informative and entertaining blog will be
overlooked if it's too hard on the eyes. Remember, blogs that are more
readable enjoy larger and more loyal audiences.
HHHHHHHHeeeeeeeellllllllpppppppp MMMMMMMMeeeeeeee WWWWWWWWrrrrrrrriiiiiiiitttttttteeeeeeee aaaaaaaa BBBBBBBBeeeeeeeetttttttttttttttteeeeeeeerrrrrrrr........................
BBrroocchhuurree
Brochures are fantastic sales tools for many businesses. However, a hard-
to-read brochure can turn potential customers off, so you need to make it as
appealing as possible to your customers. The following simple guidelineswill help you get the best out of your brochures.
1) A Picture Says a Thousand Words
A good brochure has very little text. To convey a strong message without
being wordy, choose a few effective pictures to include in your brochure. A
picture delivers an instant message to your readers because it takes less
time to process than reading. The best brochures will have relatively self-
explanatory pictures coupled with a few lines of eye-catching text.
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60606060HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
2) The Value of Call-OutsCall-outs are phrases in a slightly larger font that are embedded in a body
of words, similar to a picture. For sections of your brochure that simply
must have a fair amount of text, try using a call-out to steer your readers'
eyes to something that will really grab their attention. Choose something
particularly interesting. For example, imagine a paragraph in a technical
brochure that contains a lot of data about hardware specifications. These
details are important to your brochure, but are nevertheless fairly mundane
to read. A well-placed call-out, like the one in this paragraph, can highlight
an interesting bit of information that will help hold your audience longer.
(Call-out in the above paragraph: A great call-out spices up your brochure.)
3) Make an Impact with BulletsA brochure offers a limited amount of communication space, so use
bulleted lists to get people's attention efficiently. Readers will gravitate
toward anything that stands out, which is why lists are a perfect way to
convey important information. For example, it's better to write:
a)Friendly serviceb)No waiting
c)Satisfaction guarantee
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62626262HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
Finally, consult your printers before choosing a paper type. The quality and
finish of the paper will affect the readability of your brochure. Ask for
advice about which finishes will look best with your brochure's colors,pictures, and text. Finally, don't be afraid to ask for a sample before you
commit to a certain finish; your brochure is an important sales piece that
needs just the right look to showcase your business.
HHHHHHHHeeeeeeeellllllllpppppppp MMMMMMMMeeeeeeee WWWWWWWWrrrrrrrriiiiiiiitttttttteeeeeeee aaaaaaaa BBBBBBBBeeeeeeeetttttttttttttttteeeeeeeerrrrrrrr........................
BBuussiinneessss EEmmaaiill
Sending e-mails is a routine task that many businesspeople take for
granted. Keep in mind, however, that every e-mail you send reflects upon
your business, so it's critical that you make them as readable as possible.Below you will find several useful ways to get the most out of your
business e-mails.
1) Get Back to Basics
Nothing gives a terrible first impression like spelling and grammar errors.
It doesn't matter if it's simply a typo; failing to correct errors intentional
or not undermines your professionalism. Make no mistake: spelling and
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By stating your expectations in clear language, point by point, your e-mails
will be more successful in helping you accomplish your business goals.Remember that each e-mail represents your company, so spend the time to
get them right.
HHHHHHHHeeeeeeeellllllllpppppppp MMMMMMMMeeeeeeee WWWWWWWWrrrrrrrriiiiiiiitttttttteeeeeeee aaaaaaaa BBBBBBBBeeeeeeeetttttttttttttttteeeeeeeerrrrrrrr........................
RReessuummee
Your resume is a potential employer's first impression of you, so don't
underestimate its influence. Businesspeople can tell a lot about you from
your resume, and we aren't just talking about employment history. Your
resume's presentation - not just its content - has a great deal to do withwhether or not you get called for an interview.
1) Spelling and Grammar are #1!
Proofread, proofread, proofread. Use the grammar and spelling checkers in
your word processor. Ask your friends and family to look your resume over
before you call it a finished product. Typos and other mistakes have a way
of escaping the eyes of their author. Once you're finished your best draft,
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66666666HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
have someone with an eagle eye go over your resume again to spot any
straggling errors.
Perfect spelling and grammar in your resume may seem obvious, but it
really can't be stressed enough. Your resume tells your future employers if
you're a quality worker. Anything less than top grammatical quality on
your resume will leave them with doubts. It's worth saying again: get your
spelling and grammar right!
2) Keep Your Format Consistent
There are dozens of ways to design a resume. Choose one that's right for
you and stick with it. It's confusing to a reader if your resume is not laid out
in a consistent fashion. For example, say you choose to format one
employment history item like this:
Cashier -- Fast n' Fresh Supermarket -- Boston, MA
I processed grocery transactions and trained new employees.
The next item should be in the same format: position, company name, and
location on one line, with each detail separated by a dash. On the next line
should be a brief description of your duties at that job. Keep the format
identical throughout your resume so that your reader doesn't have troublefiguring out what you're trying to say.
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68686868HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
you have such a small amount of space to impress your potential employer
that you must trim the details that will have the least likelihood of helping
you get the job. Remember, your resume reflects you as a professional, sochoose the details that show you're just the professional they need.
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69696969HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
PPPPPPPPllllllllaaaaaaaaiiiiiiiinnnnnnnn EEEEEEEEnnnnnnnngggggggglllllllliiiiiiiisssssssshhhhhhhh
BBuussiinneessss WWrriittiinngg
At the office, it's critical that you know how to write well. Businesses need
to hold their writing to the same high standard they demand of their
products and services. Your clients and suppliers judge you on your
documents, so read on to learn about making your business writing
competent and professional.
1) Use the Right Tools
Even before your readers start reading, they will draw conclusions about
your document based on its physical characteristics. Text printed correctlyon the right stationery makes a great first impression.
Choose heavy enough paper. Standard copier paper is flimsy, slightly
translucent, and holds ink poorer than heavier paper. Documents printed on
quality paper convey a degree of elegance and professionalism. Also,
brighter paper makes text stand out better on the page. You can check the
brightness of the paper right on the packaging before you buy.
Before you print anything, invest in a good quality printer. The end result
will show whether you've used an old, cheap printer or a high-end machine,
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70707070HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
so spend the money to make your documents look amazing. Also, make
sure your ink cartridges are full before printing. Your documents will be
harder to read if the ink is faded.
If you're printing irregularly sized documents or you have a large volume,
consider using a printing company. They can provide samples of their work
and references, so you can be sure you're getting the quality you need.
Often, this option is less expensive for you than buying all of the ink and/or
special equipment you would need to do it yourself.
2) Layout Makes an Impression
Even a compelling message won't read well if it's poorly presented on the
page. Before you send any writing on its way, take note of the following:
a) Separate your ideas with paragraphs. Keep your paragraphs short and to
the point, and make sure there is one line space in between each one.
b) Use headings when you can. Headings get an idea across right away and
encourage your readers to learn more about it.
c) Be consistent with your font size. Choose a reasonable size (usually 10
to 12 points) and don't stray from it unless your document contains
headlines. Even your headlines should not be oversized; make them onlyslightly larger than your body text.
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71717171HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
3) Order Your Topics
Determine what topics your document will cover and order them
appropriately. It's always best to deliver the good news first. Keep the first
part of your document relatively light-hearted in order to draw in your
readers.
Difficult news, negative results, or boring statistics should always come
after a more cheerful part of your document. People will be more likely to
pay attention to the bad news if they aren't bombarded with it right off the
bat. Deliver negative information concisely and clearly so people
understand the details.
Always follow up negative or uninteresting news with a few positive
sentences before you close. Doing so will make the information more
digestible for your readers.
4) Grammar and Spelling
Make sure you run a spelling and grammar check before your documents
are read to avoid any miscommunication. You've heard it a million times,
but spelling and grammar truly are critical to the readability of your
business writing. Don't forget that a perfect business document makes agreat impression, regardless of your intended audience.
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MMiissuusseeddWWoorrddss1) ACCEPTACE, ACCEPTATIO.Acceptance is the act
of accepting; also favorable reception: as, The acceptance of agift, She sang with marked acceptance. Acceptation now meansthe sense in which an expression is generally understood oraccepted.
2)
ACCESS, ACCESSIO.Access has several meaningsauthorized by good use: () outburst; () admission; () way of entrance.Accession means the coming into possession of a right; or an addition.
3) ACTS, ACTIOS.Acts, in the sense of things done, ispreferable to actions, since actions also means processes of doing.
4) ADVACE, ADVACEMET.Advance is used inspeaking of something as moving forward; advancement, as being
moved forward.
5) ALLUSIO, ILLUSIO, DELUSIO.An allusion is anindirect reference to something not definitely mentioned. Roughlyspeaking, an illusion is an error of vision; delusion, of judgment. Inliterary and popular use an illusion is an unreal appearance presentedin any way to the bodily or the mental vision; it is often pleasing,harmless, or even useful.... A delusion is a mental error or deception,and may have regard to things actually existing, as well as to illusions.
Delusions are ordinarily repulsive and discreditable, and may even bemischievous.
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76767676HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
6) AVOCATIO, VOCATIO.Vocation means calling orprofession; avocation, something aside from ones regular calling, a
by-work.
7) COMPLETIO, COMPLETEESS.Completion is theact of completing; completeness is the state of being complete.
8) OBSERVATIO, OBSERVACE.Observation containsthe idea of looking at; observance, of keeping, celebrating. Wespeak of the observation of a fact, of a star; of the observance of afestival, of a rule.
9) PROPOSAL, PROPOSITIO.A proposal is somethingproposed to be done, which may be accepted or rejected. Aproposition is something proposed for discussion, with a view todetermining the truth or wisdom of it.
10) RELATIOSHIP, RELATIO.Relationship properlymeans the state of being related by kindred or alliance: as, Arelationship existed between the two families. Relation is a word ofmuch broader meaning. It does not necessarily imply kinship.
11) SOLICITUDE, SOLICITATIO.Solicitude is anxiety;solicitation is the act of soliciting or earnestly asking.
12) STIMULATIO, STIMULUS, STIMULAT.Stimulationis the act of stimulating or inciting to action; stimulus, originally agoad, now denotes that which stimulates, the means by which one is
incited to action; stimulant has a medical sense, being used of thatwhich stimulates the body or any of its organs. We speak of ambitionas a stimulus, of alcohol as a stimulant.
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83838383HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
54) ARISE, RISE.The choice between these words wasprimarily, and still often is, a matter of rhythm euphony. The literalmeanings, however, or those which seem literal, have become moreassociated with rise, and the consciously figurative with arise: as, herose from the chair; the sun rose; the provinces rose in revolt: troublearose; music arose with its voluptuous swell.
55) CAPTIVATE, CAPTURE.To captivate means tofascinate; to capture, to take prisoner.
56) DEPRECIATE, DEPRECATE.To depreciate means tobring down in value, to disparage; to deprecate means to argueearnestly against or to express regret for.
57) IMPUG, IMPUTE.To impugn means to call in question;to impute means to ascribe to.
58) Loan, lend.The use of loan as a verb is not sanctioned bygood use. Properly the word is a noun. A loan is money which a
person lends.
59) ATAGOIZE, OPPOSE.To antagonize means properlyto struggle against, to oppose actively, or to counteract. InEngland, antagonizing forces must be of the same kind, but in the
political phraseology of the United States a person may antagonize(i.e., oppose) a measure.
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85858585HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
65) DEMAD, ASK.To demand means to ask for withauthority or with insistence. The use of demand in the sense ofask is borrowed, possibly, from the French use of demander.
66) HIRE, LET, LEASE.To hire means to obtain the use of;to let, to give the use of. To lease means to give the use of bylease. The owner of a house leases it; the person who occupies ittakes a lease of it.
67) LEAR, TEACH.Learn means to acquire knowledge, notto impart it. In the latter sense the proper word is teach.
68) I have more information to-day than I had before, said Mr.Sheehan.
69) This has learned you something, said Mr. Goff.70) Oh no, replied Mr. Sheehan, it has taught me something.71) LIKE, LOVE.Like and love differ greatly in strength or
warmth, and may differ in kind. Like may be feeble and cool, and itnever has the intensity of love. We may like or even love a person; weonly like the most palatable kind of food. With an infinitive, like is thecommon word, love being appropriate only in the hyperbole of
poetical or rhetorical feeling.
72) MATERIALIZE, APPEAR.To materialize properly meansto make or to become physically perceptible; as, by means ofletters we materialize our ideas and make them as lasting as ink and
paper; the ideas of the sculptor materialize in marble.
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87878787HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
82) ARGUE, AUGUR.To argue is to bring forward reasons;to augur is to foretell, to forebode.
83) COMPARE WITH, COMPARE TO, COTRAST.Twothings are compared in order to note the points of resemblance anddifference between them; they are contrasted in order to note the
points of difference only. When one thing is compared to another, it isto show that the first is like the second; when one thing is comparedwith another, it is to show either difference or similarity, especiallydifference.
84) COSTRUE, COSTRUCT.To construe means tointerpret, to show the meaning; to construct means to build; wemay construe a sentence as in translation, or construct it as incomposition.
85) COVICE, COVICT.To convince is to satisfy theunderstanding; to convict, to pronounce guilty. The jury having
been convinced of the prisoners guilt, he was convicted.
86) DETECT, DISCRIMIATE.To detect is to find out; todiscriminate is to distinguish between.
87) DISCLOSE, DISCOVER.To disclose is to uncover, toreveal; to discover is, in modern usage, to find.
88) DOMIATE, DOMIEER.To dominate is to rule; todomineer is to rule in an overbearing manner.
89) DRIVE, RIDE.We go driving in carriages, riding in saddles.We drive behind horses, we ride on them.
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89898989HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
99) PREDICATE, PREDICT.To predicate is to affirm as anattribute or quality; to predict is to foretell.
100) PRESCRIBE, PROSCRIBE.To prescribe is to lay downas a rule or a remedy; to proscribe is to condemn to death or to lossof rights.
101) PURPOSE, PROPOSE.The verb purpose, in the sense ofintend, is preferable to propose, since to propose also means tooffer for consideration: the noun answering to the former is purpose;to the latter, proposal or proposition.
102) REPULSE, REPEL.Repulse usually implies hostility; repelis a milder term. We repulse an enemy or an assailant; we repel anofficious person or the unwelcome advances of a lover.
103) START, BEGI, COMMECE.To start is to set out orto set going, and is not followed by an infinitive. Before aninfinitive, begin or commence is used. Begin is preferred inordinary use; commence has more formal associations with law and
procedure, combat, divine service, and ceremonial.
104) SUSPECT, EXPECT, ATICIPATE.To suspect is tomistrust, to surmise. Expect, in the sense of look forward to, is
preferable to anticipate, since anticipate also means take up, perform,or realize beforehand; as, Some real lives do actually anticipate thehappiness of heaven.
105) GOOD, WELL.Good is an adjective: the adverbcorresponding to it is well. We say, He had a good sleep; He sleptwell. Well is sometimes an adjective, as in You look well.
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91919191HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
112) THIS, THESE; THAT, THOSE.This (plural these) and that(plural those) are the only adjectives in English that have distinctforms for the plural. A common mistake is to use the plural formswith singular collective nouns, as kind, class, sort.
113) FIRST, SECOD, SECODLY, etc.First is both adjectiveand adverb. Second, third etc., are adjectives only; the correspondingadverbs are secondly, thirdly, etc. Firstly is a vulgarism.
114) AGGRAVATIG, IRRITATIG.In good use aggravatingmeans making heavier, more grave, worse in some way. It is often
misused for irritating, exasperating, or provoking.
115) ALL, THE WHOLE.See page .116) APT, LIKELY, LIABLE.Apt implies a natural
predisposition, an habitual tendency. Likely implies a probability ofwhatever character; liable, an unpleasant probability. One is apt tospeak quickly, likely to hear good news, liable to be hurt.
117) BOTH, EACH, EVERY.Both, meaning the two, and notmerely one of them, groups objects, as, Both were men of hottemper. Each means all of any number, considered one by one, as,Each boy recited in his turn. Every means all of any number,considered as composing a group or class, as, Every pupil shouldhave a dictionary and use it freely. Every directs attention chiefly tothe totality, each chiefly to the individuals composing it. It may also
be observed that each usually refers to a numerically definite group....Thus, Each theory is open to objection relates to an understoodenumeration of theories, but Every theory is open to objection refersto all theories that may exist.
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94949494HHHHHHHHHHHHeeeeeeeeeeeellllllllllllpppppppppppp MMMMMMMMMMMMeeeeeeeeeeee WWWWWWWWWWWWrrrrrrrrrrrriiiiiiiiiiiitttttttttttteeeeeeeeeeee aaaaaaaaaaaa BBBBBBBBBBBBeeeeeeeeeeeetttttttttttttttttttttttteeeeeeeeeeeerrrrrrrrrrrr .................................... ((((((((((((IIIIIIIIIIIInnnnnnnnnnnnsssssssssssseeeeeeeeeeeerrrrrrrrrrrrtttttttttttt hhhhhhhhhhhheeeeeeeeeeeerrrrrrrrrrrreeeeeeeeeeee))))))))))))Published by http://www.LousyWriter.com
132) HEALTHY, HEALTHFUL, WHOLESOME.That ishealthy which is in good health; that is healthful or wholesome which
produces health. Wholesome commonly applies to food.
133) HUMA, HUMAE.Human denotes what pertains to manas man; as, human nature, human sacrifices. Humane meanscompassionate.
134) LATEST, LAST.Latest, like the word late, contains adistinct reference to time; that is latest which comes after all others intime: as, The latest news; The latest fashion. Last, which was
originally a contraction of latest, is now used without any distinctreference to time, and denotes that which comes after all others inspace or in a series: as, The last house on the street; The Last of theMohicans.
135) LEGTHY, LOG.Lengthy is said to have originated inthe United States, but the earliest quotations found are from Britishauthors. In the introduction to the second series of The Biglow Papers,Mr. Lowell wrote: We have given back to England the excellent
adjective lengthy ... thus enabling their journalists to characterize ourPresidents messages by a word civilly compromising between longand tedious, so as not to endanger the peace of the two countries bywounding our national sensitiveness to British criticism. Lengthy isused chiefly of discourses or writings, and implies tediousness. Longis used of anything that has length.
136) MAD, AGRY.Mad means insane; in the sense ofangry it is not in good use.
137) EW, OVEL.That is new which is not old; that is novelwhich is both new and strange.
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We will not go, for it is raining, the reason, it is raining, isannounced as itself a bit of news. Often the choice between thesewords is decided by the ear.
164) HOW.How properly means in what manner or to whatextent. It is often misused for that to introduce an object clause.
165) OR, OR.Nor is the correlative of neither, sometimes ofother negatives. Or is the correlative of either.
166) THEREFORE, SO.In the sense of for this reason,therefore is preferable to so, since so has other meanings.
167) THOUGH.Though means notwithstanding, in spite of thefact that.
168) AS IF, AS THOUGH.As if is, on the whole, preferable toas though.
169) WHE, WHILE.When means at the time that; while,during the time that, as long as. When fixes attention on a dateor period; while fixes attention on the lapse of time.