克里奥奖2013 - 第一册

Branded Entertainment & Content

Engagement

创新媒体

公关

广播

广播技术

户外

名人堂

内容与联系

平面

平面技术

Branded Entertainment & Content

金奖

品牌: The Village Voice广告公司: 李奥贝纳 ( 纽约)

行业: 媒体与出版媒体: 推广与活动市场: 美国

首席创意官: Jay Benjamin执行创意总监: Kieran Antill、MichaelCanning文案: Simen Braathen美术指导: Stian Bugten导演: Stephen Bishop Seely

New York Writes Itself 视频播放

点击查看详细信息点击查看全部克里奥奖获奖作品

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品牌: Old Spice广告公司: 韦登迪 ()

行业: 美容与健康媒体: 网络市场: 美国

首席创意官: Dan Wieden执行创意总监: Susan Hoffman、JoeStaples创意总监: Craig Allen、Jason Bagley文案: Andy Laugenour美术指导: Max Stinson导演: Tom Kuntz

Muscle Music 视频播放


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品牌: 日产广告公司: 腾迈 ( 洛杉矶)

行业: 汽车及相关服务媒体: 推广与活动市场: 美国

创意总监: Karl Dunn、Tito Melega文案: Alex Goulart美术指导: Joao Medeiros

GT Academy USA Season 2 视频播放


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品牌: Bethesda广告公司: Psyop ()

行业: 玩具与游戏媒体: 影视市场: 美国

创意总监: Rokkan、Charles Bae导演: Jon Saunders

BETHESDA “DISHONORED CHAPTER TWO : THE HAND THAT FEEDS” 视频播放


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品牌: Bethesda广告公司: Psyop ()

行业: 玩具与游戏媒体: 影视市场: 美国

创意总监: Rokkan、Charles Bae导演: Jon Saunders

Dishonored Prequel for Arkane Studios 视频播放








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品牌: Snoop Dogg广告公司: Pereira & O'Dell ( 旧金山)

行业: 烟草及相关用品媒体: 推广与活动市场: 美国

首席创意官: PJ Pereira创意总监: Paulo Coelho、Arício Fortes文案: Arício Fortes、PJ Pereira美术指导: Paulo Coelho

SNOOP DOGG'S SMOKABLE BOOK 视频播放


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品牌: Macy*s广告公司: 智威汤逊 ( 纽约)

行业: 零售与分销媒体: 推广与活动市场: 美国

首席创意官: Jeff Benjamin、RyanKutscher、Matt MacDonald创意总监: Ryan Kutscher、ShayneMillington文案: Ben Chiang、JustineCotter、Raihana Halim美术指导: Ben Chiang、JustineCotter、Raihana Halim

Macys Yes, Virginia The Musical 视频播放


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品牌: Hot Wheels广告公司: Mistress ( Venice)

行业: 玩具与游戏媒体: 推广与活动市场: 意大利

创意总监: Damien Eley、Scott Harris文案: Guy Helm美术指导: Elisa Tan

Hot Wheels For Real Part II 视频播放


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品牌: Nature Valley广告公司: 麦肯 ( 纽约)

行业: 食品媒体: 网络市场: 美国语言: 英语

首席创意官: Linus Karlsson执行创意总监: Andreas Dahlqvist、LeslieSims创意总监: Mat Bisher、Jason Schmall

Nature Valley Trail View 视频播放


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品牌: Steinway & Sons广告公司: 恒美 ( 杜塞尔多夫)

行业: 文化、娱乐与运动媒体: 推广与活动市场: 德国

首席创意官: Eric Schoeffler执行创意总监: Dennis May创意总监: Jan Propach、HolgerScheuermann文案: Tobias Hecking、Michael Schilling美术指导: Christian Bültmann、NadimHabib、Fabian Jung导演: Markenfilm、Martin Schoen

Piano for Peace 视频播放


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品牌: 喜力广告公司: 阳狮 ( 米兰)

行业: 酒精饮料媒体: 推广与活动市场: 意大利

创意总监: Coz Marketing、BrunoBertelli、Cristiana Boccassini、MichaSchipper文案: Michele Picci美术指导: Coz Marketing、JorgeDelgado、Marco Viganò

The Candidate 视频播放


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品牌: Museum of Communism广告公司: 扬罗必凯 ( 布拉格)

行业: 文化、娱乐与运动媒体: 户外市场: 捷克

创意总监: Jaime Mandelbaum文案: Marco Antonio doNascimento、Mirek Pomikal美术指导: Marco Antonio doNascimento、Matthew Edwards导演: Giulio De Blasio

Secret Agent 视频播放


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品牌: 雪佛兰广告公司: Goodby Silverstein &Partners ( 旧金山)


执行创意总监: Jamie Barrett、HunterHindman创意总监: Andrew Bancroft、JoakimBorgström、Niklas Lilja文案: Andrew Bancroft、NiklasLilja、Brian L. Perkins美术指导: Joakim Borgström导演: Brian L. Perkins

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品牌: 东芝广告公司: Pereira & O'Dell ( 旧金山)

行业: 视听与电子产品媒体: 影视市场: 美国

首席创意官: PJ Pereira执行创意总监: Jaime Robinson创意总监: Jason Apaliski文案: Neil Ramanan美术指导: Chaz Whitworth导演: Drake Doremus

The Beauty Inside 视频播放


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品牌: Rak'n'Roll广告公司: Jung von Matt ( 华沙)


创意总监: Mikołaj Sadowski美术指导: Mikołaj Sadowski

Rak'n'Roll Records - a Charity Record Label 视频播放


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Yes, Virginia The Musical 视频播放





































品牌: Save the Children广告公司: 天联 ( 纽约)

行业: 公益与非盈利组织媒体: 推广与活动市场: 美国

首席创意官: David Lubars执行创意总监: Toygar Bazarkaya创意总监: Paul Vinod文案: David Martin美术指导: Quoc Doan、James Kuczynski导演: The Fines

Every Beat Matters Integrated Campaign 视频播放


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品牌: Lacta广告公司: 奥美 ( 雅典)

行业: 糖果与零食媒体: 推广与活动市场: 希腊

执行创意总监: Panos Sambrakos创意总监: Konstantina Chatzaki文案: Franceska Galafti、PanagiotisIosifelis美术指导: Konstantinos Penlidis摄影: Giorgos Papandrikopoulos导演: Vasilis Kehagias

Love in the end 视频播放


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银奖

品牌: 大众广告公司: 恒美 ( 斯德哥尔摩)

行业: 汽车及相关服务媒体: 推广与活动市场: 瑞典

创意总监: Magnus Jakobsson、FredrikSimonsson文案: Stefan Gustafsson、SimonHigby、Martin Lindestaf美术指导: Gustav Holm

Bug Run 视频播放


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品牌: New York City Ballet广告公司: 恒美 ( 纽约)

行业: 文化、娱乐与运动媒体: 推广与活动市场: 美国

首席创意官: Matt Eastwood、MennoKluin执行创意总监: Menno Kluin创意总监: Sean Labounty文案: Rodrigo de Castro美术指导: João Unzer导演: Alec Helm

Faile, Art Series 视频播放


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行业: 糖果与零食媒体: 网络市场: 英国

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银奖

品牌: Lifebuoy广告公司: 奥美 ( 孟买)

行业: 公益与非盈利组织媒体: 其他投放: 2013年01月市场: 印度语言: 印度文

执行创意总监: Vipul Salvi创意总监: Aarti Nichlani美术指导: Shripad Paturkar、SanjeevSingh导演: Vishal Mangalorkar

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行业: 家居与日用品媒体: 户外投放: 2012年05月市场: 南非

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Days of Hope


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品牌: 大众广告公司: 恒美 ( 柏林)

行业: 公益与非盈利组织媒体: 互动市场: 德国

首席创意官: Eric Schoeffler创意总监: Nils Haseborg、Marc Isken文案: Valerie Von Meiss美术指导: Lilli Langenheim

A Crash Course to Shine 视频播放


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铜奖

品牌: Missing Children Society of Canada广告公司: 葛瑞 ( 伦敦)

行业: 公益与非盈利组织媒体: 网络市场: 英国

文案: Marshneill Abraham、JamesAnsley美术指导: Todd Lawson、Yusong Zhang

World's Most Valuable Social Network 视频播放


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品牌: Prime Television广告公司: 博达大桥 ( 奥克兰)

行业: 媒体与出版媒体: 广播市场: 新西兰

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Call Girl 视频播放


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品牌: 奥利奥广告公司: 360i ( 纽约)

行业: 糖果与零食媒体: 网络市场: 美国

首席创意官: Adam Kerj创意总监: Adam Gloo、Michael Nuzzo文案: Nick Bayne、Nick Panyotopoulus美术指导: Roberto Salas

The Oreo Blackout Tweet


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行业: 汽车及相关服务媒体: 网络市场: 瑞典

文案: Björn Engström、EvaRåberg、Martin Ringqvist美术指导: Andes Eklind、SophiaLindholm

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品牌: WaterIsLife.com广告公司: 恒美 ( 纽约)

行业: 公益与非盈利组织媒体: 网络市场: 美国

首席创意官: Matt Eastwood执行创意总监: Menno Kluin文案: Frank Cartagena美术指导: Sam Shepherd导演: Alec Helm

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品牌: Miele广告公司: McCann-Erickson ( 布拉迪斯拉发)

行业: 家居与日用品媒体: 互动市场: 斯洛伐克

创意总监: Boris Prexta、Vlado Slivka文案: Juraj Stehlik美术指导: Peter Brusko

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公关

大奖

品牌: 三星广告公司: Cheil ( 汉城)

行业: 金融与法律服务媒体: 互动市场: 韩国

执行创意总监: Thomas Hongtack Kim创意总监: Joohoon Lee文案: Yongkyu Choi、YukyungJoo、Byoung-hee Kang、DongwookKim、Youngjun Kim、Jieun Park美术指导: Jiyeon Choi、JaeyeonKim、Minjoo Kim、ChaehoonLee、Hyungkyun Oh、Jinwoo Ryu摄影: Planet W导演: Jaechul Lee、Yunsung So

Bridge of Life 视频播放








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金奖

品牌: Thai Health Promotion Foundation广告公司: 奥美 ( 曼谷)

行业: 公益与非盈利组织媒体: 推广与活动市场: 泰国

执行创意总监: WisitLumsiricharoenchoke、NopadolSrikieatikajohn创意总监: TaewitJariyanukulpan、Prasert Vijitpawan文案: Denchai Kheereerak、Kris GarfordSpindler美术指导: WisitLumsiricharoenchoke、NopadolSrikieatikajohn、Asawin Tejasakulsin导演: Kittithat Tangsirikit

Smoking Kid 视频播放


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品牌: SPCA广告公司: 博达大桥 ( 奥克兰)

行业: 公益与非盈利组织媒体: 推广与活动市场: 新西兰

执行创意总监: Tony Clewett、ReganGrafton、James Mok

Driving Dogs 视频播放


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品牌: Banco Popular de Puerto Rico广告公司: 智威汤逊 ( San Juan)

行业: 金融与法律服务媒体: 推广与活动市场: 波多黎各

创意总监: Miguel Fernández、LixaidaLorenzo、Johanna Santiago、ManuelTorres文案: Gabriela Bonilla、LixaidaLorenzo、Pablo Torres美术指导: Juan Carlos Montes、JohannaSantiago、Obed Varela、DanielVicente

THE MOST POPULAR SONG 视频播放


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Ozu ''The Game Of Your Life'' 视频播放


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银奖

行业: 学生作品媒体: 影视

导演: Gevorg Karensky

Rise 视频播放


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品牌: KLM广告公司: 恒美 ( 阿姆斯多芬)

行业: 旅游与运输媒体: 互动市场: 荷兰语言: 英语

创意总监: Sanne Braam、Olaf van derGeld文案: Sharon Cleary、Paul Fraser美术指导: Keith Kornson、ChristopherPugmire、Olaf van der Geld摄影: Bert Teunissen

Be My Guest 视频播放


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品牌: BUND (Friends of the EarthGermany)广告公司: 天联 ( 柏林)


首席创意官: Wolfgang Schneider创意总监: Jan Harbeck文案: Lukas Liske美术指导: Daniel Schweinzer

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品牌: La Redoute广告公司: 天联 ( 布洛涅-比扬古)

行业: 零售与分销媒体: 网络市场: 法国语言: 英语

执行创意总监: Matthieu Elkaïm创意总监: Olivier Lefebvre、BenjaminMarchal美术指导: Ronan Coursin

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Hover Car 视频播放


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Plumbers Without Borders 视频播放


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Waiting. For seven years. 视频播放


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The worlds most powerful banner 视频播放


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铜奖

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THEATRE RIGIBLICK ANNUAL BUSINESS REPORT 视频播放


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Not One Bullet More 视频播放


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The Ice Record Project 视频播放


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Laws of nurture 视频播放


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ECLIPSE LIVE FROM FUJIYAMA 视频播放


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CataCombo Sound System 视频播放


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Built By Heart 视频播放


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Frankfurt is building the new Staedel 视频播放


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金奖

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Shoes


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品牌: Ragú广告公司: Barton F. Graf 9000 ( 纽约)


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Roll Call





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银奖

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Polyphony Radio


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Cinco


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Thunder


























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Elves


























铜奖

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Look


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品牌: Little Caesars广告公司: Barton F. Graf 9000 ( 纽约)


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Boop


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Heart Tokens






















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Rescue Radio - Sinhalese Rescue


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WINDOWS DOWN, MOODS UP






















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品牌: Little Caesars广告公司: Barton F. Graf 9000 ( 纽约)


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Abbreviation





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广播技术

铜奖

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品牌: 耐克广告公司: 韦登迪 ( 波特兰)

行业: 服装媒体: 广播市场: 美国

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Nike Free - "I Would Run to You"


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行业: 公益与非盈利组织媒体: 广播市场: 美国

The Beat Behind the Song


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户外

金奖

品牌: 雷朋广告公司: Marcel ( 巴黎)

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1942 LOVERS


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行业: 金融与法律服务媒体: 户外市场: 印度

首席创意官: Prasoon Joshi执行创意总监: Akshay Kapnadak、RahulMathew创意总监: Prasoon Joshi、AkshayKapnadak、Rahul Mathew文案: Rahul Mathew美术指导: Mukesh Jadhav、AkshayKapnadak

QUEEN MAO 视频播放


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1992 RAPPER































1956 DANCING




























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行业: 玩具与游戏媒体: 互动市场: 危地马拉

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Rainstorm































Never hide

1965 MINISKIRT




























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Kiss































Never hide

Volunteer




























品牌: 可口可乐广告公司: 奥美 ( 上海)

行业: 非酒精饮料媒体: 户外投放: 2012年03月市场: 中国

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银奖

品牌: New York City Ballet广告公司: 恒美 ( 纽约)


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MUM DAD IOUPlan your gap year with the world'slargest online travel agency.Expedia.co.uk

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行业: 旅游与运输媒体: 平面投放: 2012年12月市场: 英国

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行业: 文化、娱乐与运动媒体: 平面市场: 阿根廷

执行创意总监: MaximilianoMaddalena、Javier Mentasti创意总监: Juan Pablo Carrizo、PatricioElfi文案: Guido Freiberg美术指导: Juan Ignacio Peirano

Ideas change this world. Spread them.

Lennon


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品牌: Doom Fogger广告公司: 腾迈 ( 约翰内斯堡)

行业: 家居与日用品媒体: 户外投放: 2012年05月市场: 南非

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Roachville - The Bedroom 视频播放








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Evita






















品牌: Freddo广告公司: 扬罗必凯 ( 布宜诺斯艾利斯)

行业: 糖果与零食媒体: 户外市场: 阿根廷

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品牌: The Sunday Times广告公司: CHI & Partners ( 伦敦)

行业: 媒体与出版媒体: 平面投放: 2011年11月市场: 英国

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Harry Potter



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品牌: Bischoefliches Hilfswerk Misereor广告公司: Kolle Rebbe ( 汉堡)


创意总监: Matthias Erb、Rolf Leger文案: Sascha Petersen美术指导: Matthias Grotter、Felix Schulz

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Franklyn Gandhi

































铜奖

Fruit bad soup:A gourmet treat on the Island of Palau.Adventure rating: 10/10

品牌: 路虎广告公司: 扬罗必凯 ( 迪拜)

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TERRAIN


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Stir Fried Sago Worms:A popular breakfast dish in the Jungles ofBorneo.Adventure rating: 7/10




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Bikers-Police


























CokeSanta

















品牌: 奔驰广告公司: 奥美 ( 波哥大)

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Fat



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Boat


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I hate waiting a full six months beforethe dentist will clean my teeth again.Donate to help solve real problems.

Dentist



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Toasted Goliath Tarantula:A favourite snack for children in theOrinoco River Basin.Adventure rating: 8/10




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行业: 公益与非盈利组织媒体: 互动市场: 新西兰

执行创意总监: Andy Fackrell创意总监: Steve Kane文案: Simone Louis、JonathanMcMahon美术指导: Lisa Fedyszyn、Toby Morris

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品牌: Brazilian Academy of Art广告公司: 恒美 ( 圣保罗)

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品牌: Engen广告公司: 博达大桥 ( 开普敦)

行业: 汽车及相关服务媒体: 互动市场: 南非

首席创意官: Brett Morris执行创意总监: Mike Barnwell创意总监: Shani Ahmed、Paul Carstens文案: Aaron Harris美术指导: Aaron Harris、SharleenHollick、Anna Marjoribanks

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品牌: Powerade广告公司: 奥美 ( 波哥大)

行业: 非酒精饮料媒体: 户外市场: 哥伦比亚

首席创意官: Juan Pablo Alvarez、JohnRaul Forero创意总监: Diego Cardenas、MauricioGuerrero、Juan Jose Posada、LuisRamírez、Iván Rivera、Camilo Ruano文案: Iván Mejia、Daniel Rincon、JorgeVillareal美术指导: Andrés Lamprea、CamiloRuano

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内容与联系

大奖

品牌: Dr. Dre广告公司: Chronic Touring ( 洛杉矶)


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金奖

品牌: SPCA广告公司: 博达大桥 ( 奥克兰)

行业: 公益与非盈利组织媒体: 推广与活动市场: 新西兰

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行业: 玩具与游戏媒体: 推广与活动市场: 意大利

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行业: 教育媒体: 推广与活动市场: 秘鲁

执行创意总监: Humberto Polar创意总监: Alejandro Aponte、JuanDonalisio文案: Alejandro Aponte美术指导: Juan Donalisio

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行业: 家居与日用品媒体: 网络市场: 美国

首席创意官: Jeff Benjamin、RyanKutscher、Matt MacDonald执行创意总监: Eric Weisberg创意总监: Rachael Birnbaum、YanaHunt、Josh Shabtai文案: Rachel Birnbaum美术指导: Bianca Guimaraes

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品牌: 耐克广告公司: R/GA ( 纽约)


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银奖

品牌: Banco Popular de Puerto Rico广告公司: 智威汤逊 ( San Juan)

行业: 金融与法律服务媒体: 推广与活动市场: 波多黎各

创意总监: Miguel Fernández、LixaidaLorenzo、Johanna Santiago、ManuelTorres文案: Gabriela Bonilla、LixaidaLorenzo、Pablo Torres美术指导: Juan Carlos Montes、JohannaSantiago、Obed Varela、DanielVicente

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铜奖

品牌: ALB广告公司: 天联 ( 布洛涅-比扬古)

行业: 文化、娱乐与运动媒体: 网络市场: 法国

创意总监: Olivier Lefebvre、BenjaminMarchal文案: Kevin Salembier美术指导: Julien Boissinot导演: Johnatan Broda

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品牌: 欧宝广告公司: 天联 ( 特拉维夫)

行业: 汽车及相关服务媒体: 推广与活动市场: 以色列

执行创意总监: Shani Gershi创意总监: Karmel Abuzlaf、SagiBlumberg文案: Arnon Rotem美术指导: Eitan Cohen

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首席创意官: Graham Fink执行创意总监: Dirk Eschenbacher、黄培兴创意总监: 陈燕燕、Rocky Hao、朱海良文案: Ray Hao、Elaine Jin、MartinLatham美术指导: 陈燕燕、Stephen Zhong

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银奖




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MUM DAD IOU





























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Never hide

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铜奖

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MUM DAD IOU





























SUN SEA SND SEXFind whatever floats your boat.Expedia.co.uk




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OFF


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THEODORE
























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MONKEY




















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克里奥奖2013 - 第一册

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