2013-14 lynn athletics corporate marketing programs overview

Corporate Marketing ProgramsCorporate Marketing ProgramsCorporate Marketing Programs

LYNN UNIVERSITY ATHLETICS

Alex Perez

Director of Athletics Marketing & Corporate Relations

561-237-7918 [email protected]

HOME OF 21 HOME OF 21 HOME OF 21

NATIONAL CHAMPIONSHIPSNATIONAL CHAMPIONSHIPSNATIONAL CHAMPIONSHIPS

201320132013---14 Corporate Marketing Programs14 Corporate Marketing Programs14 Corporate Marketing Programs

LYNN UNIVERSITY

ATHLETICS

HEART OF A CHAMPION. FIGHT OF A KNIGHT.

mailto:[email protected]



Alex Perez





Lynn University is an independent, nonprofit, coeducational, Lynn University is an independent, nonprofit, coeducational, Lynn University is an independent, nonprofit, coeducational,

residential institution founded in 1962. The campus is located residential institution founded in 1962. The campus is located residential institution founded in 1962. The campus is located

on 123 lushly landscaped acres in the City of Boca Raton on 123 lushly landscaped acres in the City of Boca Raton on 123 lushly landscaped acres in the City of Boca Raton

(population: 150,000) halfway between Palm Beach and Fort (population: 150,000) halfway between Palm Beach and Fort (population: 150,000) halfway between Palm Beach and Fort

Lauderdale.Lauderdale.Lauderdale.

Lynn’s academic units:Lynn’s academic units:Lynn’s academic units:

Burton D. Morgan School of AeronauticsBurton D. Morgan School of AeronauticsBurton D. Morgan School of Aeronautics

College of Arts and SciencesCollege of Arts and SciencesCollege of Arts and Sciences

College of Business and ManagementCollege of Business and ManagementCollege of Business and Management

Conservatory of MusicConservatory of MusicConservatory of Music

Donald E. and Helen L. Ross College of EducationDonald E. and Helen L. Ross College of EducationDonald E. and Helen L. Ross College of Education

Eugene M. and Christine E. Lynn College of International Eugene M. and Christine E. Lynn College of International Eugene M. and Christine E. Lynn College of International

CommunicationCommunicationCommunication

201320132013---14 Lynn University Athletics14 Lynn University Athletics14 Lynn University Athletics Corporate Marketing ProgramsCorporate Marketing ProgramsCorporate Marketing Programs

Lynn University Fighting Knights Lynn University Fighting Knights Lynn University Fighting Knights

About the UniversityAbout the UniversityAbout the University




Alex Perez





StudentsStudentsStudents

2,109 students from 44 states and 78 nations2,109 students from 44 states and 78 nations2,109 students from 44 states and 78 nations

24% of student population is international24% of student population is international24% of student population is international

30+ student organizations on campus30+ student organizations on campus30+ student organizations on campus

14 Varsity Sports14 Varsity Sports14 Varsity Sports

Intramural and Club SportsIntramural and Club SportsIntramural and Club Sports

13,500 Alumni13,500 Alumni13,500 Alumni

Faculty & StaffFaculty & StaffFaculty & Staff

450 Full450 Full450 Full---time Employeestime Employeestime Employees

300 Part300 Part300 Part---time Employeestime Employeestime Employees



Global DiversityGlobal DiversityGlobal Diversity




Alex Perez





VISIONVISIONVISION: to provide an exemplary athletic experience and a degree : to provide an exemplary athletic experience and a degree : to provide an exemplary athletic experience and a degree

for every studentfor every studentfor every student---athlete to prepare them for lifelong success.athlete to prepare them for lifelong success.athlete to prepare them for lifelong success.

MISSIONMISSIONMISSION: to support the University's mission to enable the : to support the University's mission to enable the : to support the University's mission to enable the

studentstudentstudent---athlete to realize his/her full potential and prepare for athlete to realize his/her full potential and prepare for athlete to realize his/her full potential and prepare for

lifelong success.lifelong success.lifelong success.

VALUESVALUESVALUES: : :

Integrity, Teamwork, Challenge, Experience, and AchievementIntegrity, Teamwork, Challenge, Experience, and AchievementIntegrity, Teamwork, Challenge, Experience, and Achievement

OBJECTIVESOBJECTIVESOBJECTIVES:::

Provide a structure and the resources for studentProvide a structure and the resources for studentProvide a structure and the resources for student---athletes to athletes to athletes to

excel academicallyexcel academicallyexcel academically

Enhance and develop intercollegiate athletic programs that Enhance and develop intercollegiate athletic programs that Enhance and develop intercollegiate athletic programs that

earn recognition at the national levelearn recognition at the national levelearn recognition at the national level

Engage the greater communityEngage the greater communityEngage the greater community



Athletics Vision & MissionAthletics Vision & MissionAthletics Vision & Mission




Alex Perez




NATIONAL CHAMPIONSHIPSNATIONAL CHAMPIONSHIPSNATIONAL CHAMPIONSHIPS 201320132013---14 Lynn University Athletics14 Lynn University Athletics14 Lynn University Athletics Corporate Marketing ProgramsCorporate Marketing ProgramsCorporate Marketing Programs


Tradition of ExcellenceTradition of ExcellenceTradition of Excellence

21 NATIONAL TITLES 21 NATIONAL TITLES 21 NATIONAL TITLES

1996 Women’s Tennis1996 Women’s Tennis1996 Women’s Tennis 1996 Women’s Golf1996 Women’s Golf1996 Women’s Golf 1996 Men’s Golf1996 Men’s Golf1996 Men’s Golf 1995 Women’s Soccer1995 Women’s Soccer1995 Women’s Soccer 1995 Women’s Tennis1995 Women’s Tennis1995 Women’s Tennis 1995 Women’s Golf1995 Women’s Golf1995 Women’s Golf 1994 Women’s Soccer1994 Women’s Soccer1994 Women’s Soccer 1993 Women’s Tennis1993 Women’s Tennis1993 Women’s Tennis 1992 Women’s Soccer1992 Women’s Soccer1992 Women’s Soccer 1991 Men’s Soccer1991 Men’s Soccer1991 Men’s Soccer

2013 Women’s Golf2013 Women’s Golf2013 Women’s Golf 2012 Men’s Soccer2012 Men’s Soccer2012 Men’s Soccer 2009 Baseball2009 Baseball2009 Baseball 2007 Men’s Tennis2007 Men’s Tennis2007 Men’s Tennis 2003 Men’s Soccer2003 Men’s Soccer2003 Men’s Soccer 2001 Women’s Tennis2001 Women’s Tennis2001 Women’s Tennis 1998 Women’s Tennis1998 Women’s Tennis1998 Women’s Tennis 1998 Women’s Soccer1998 Women’s Soccer1998 Women’s Soccer 1997 Women’s Tennis1997 Women’s Tennis1997 Women’s Tennis 1997 Women’s Golf1997 Women’s Golf1997 Women’s Golf

30 Sunshine State Conference 30 Sunshine State Conference 30 Sunshine State Conference

ChampionshipsChampionshipsChampionships


http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=IMRrScfqNXa4EM&tbnid=hJPDkddXv5YuwM:&ved=0CAUQjRw&url=http%3A%2F%2Ffloridatechsports.com%2Fnews%2Fdefault%2F133%2F3838%2F&ei=dqWLUfbQJonC9gTOiYBA&bvm=bv.46226182,d.eWU&p



Alex Perez





Lynn University teams have won 21 national titles: 10 NCAA Lynn University teams have won 21 national titles: 10 NCAA Lynn University teams have won 21 national titles: 10 NCAA

Championships and 11 NAIA National Titles.Championships and 11 NAIA National Titles.Championships and 11 NAIA National Titles.

Seven different programs have won national titles; four different Seven different programs have won national titles; four different Seven different programs have won national titles; four different

programs have won multiple national titles.programs have won multiple national titles.programs have won multiple national titles.

Since becoming a fullSince becoming a fullSince becoming a full---fledged member of the Sunshine State Conference fledged member of the Sunshine State Conference fledged member of the Sunshine State Conference

(SSC) in 1998(SSC) in 1998(SSC) in 1998---99, the Fighting Knights have taken home 30 SSC Titles.99, the Fighting Knights have taken home 30 SSC Titles.99, the Fighting Knights have taken home 30 SSC Titles.

Lynn University became the first school in SSC history to win backLynn University became the first school in SSC history to win backLynn University became the first school in SSC history to win back---tototo---

back men's and women's tennis titles simultaneously.back men's and women's tennis titles simultaneously.back men's and women's tennis titles simultaneously.

Lynn has accumulated 383 AllLynn has accumulated 383 AllLynn has accumulated 383 All---America selections since beginning America selections since beginning America selections since beginning

intercollegiate athletics play in 1984.intercollegiate athletics play in 1984.intercollegiate athletics play in 1984.

Lynn has finished in the topLynn has finished in the topLynn has finished in the top---25 of the Director's Cup seven times and top25 of the Director's Cup seven times and top25 of the Director's Cup seven times and top

---10 four times since 1996.10 four times since 1996.10 four times since 1996.

Since 1996, more than 3,600 studentSince 1996, more than 3,600 studentSince 1996, more than 3,600 student---athletes have turned in gradeathletes have turned in gradeathletes have turned in grade---point point point

averages of 3.0 or better. On the average, 106 LU studentaverages of 3.0 or better. On the average, 106 LU studentaverages of 3.0 or better. On the average, 106 LU student---athletes athletes athletes

produce GPA's of 3.0 or better each semester.produce GPA's of 3.0 or better each semester.produce GPA's of 3.0 or better each semester.



Points of PridePoints of PridePoints of Pride




Alex Perez





Lynn University Fighting Knights Lynn University Fighting Knights Lynn University Fighting Knights Corporate Marketing ProgramsCorporate Marketing ProgramsCorporate Marketing Programs

InInIn---Venue Signage Opportunities Venue Signage Opportunities Venue Signage Opportunities





Alex Perez





InInIn---Venue SignageVenue SignageVenue Signage de Hoernle Sports & Cultural Centerde Hoernle Sports & Cultural Centerde Hoernle Sports & Cultural Center

Backlit Scorer’s Table SignageBacklit Scorer’s Table SignageBacklit Scorer’s Table Signage

3’ tall x 10’ wide 3’ tall x 10’ wide 3’ tall x 10’ wide

Visible during all home Basketball games, plus various other events Visible during all home Basketball games, plus various other events Visible during all home Basketball games, plus various other events throughout the calendar yearthroughout the calendar yearthroughout the calendar year

Your Logo Here


http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=r5dWfMUF6fTUGM&tbnid=F6EH0-9Ll7ppgM:&ved=0CAUQjRw&url=http%3A%2F%2Fgrandlakenews.com%2Fsports%2Fcollection_e43c4dcf-a2d7-5476-a674-0b7b3f9fdd70.html&ei=0CQ6Uqi_OZHA9gSox



Alex Perez






Scoreboard PanelsScoreboard PanelsScoreboard Panels

Four (4) Scoreboard Panels available; two (2) on the North scoreboard Four (4) Scoreboard Panels available; two (2) on the North scoreboard Four (4) Scoreboard Panels available; two (2) on the North scoreboard

and two (2) on the South scoreboardand two (2) on the South scoreboardand two (2) on the South scoreboard

Permanent signage during all home Volleyball and Basketball games, Permanent signage during all home Volleyball and Basketball games, Permanent signage during all home Volleyball and Basketball games, plus various other events throughout the calendar yearplus various other events throughout the calendar yearplus various other events throughout the calendar year

YOUR LOGO

HERE

YOUR LOGO

HERE




Alex Perez






Banner SignageBanner SignageBanner Signage--- 3’ x 8’3’ x 8’3’ x 8’




Alex Perez





InInIn---Venue SignageVenue SignageVenue Signage Lynn Soccer FieldLynn Soccer FieldLynn Soccer Field

AAA---Frame FieldFrame FieldFrame Field---Level SignageLevel SignageLevel Signage--- 3’ x 8’3’ x 8’3’ x 8’




Alex Perez





InInIn---Venue SignageVenue SignageVenue Signage Lynn Baseball FieldLynn Baseball FieldLynn Baseball Field

Outfield Billboard SignageOutfield Billboard SignageOutfield Billboard Signage--- 8’ x 16’8’ x 16’8’ x 16’




Alex Perez





InInIn---Venue SignageVenue SignageVenue Signage Lynn Softball FieldLynn Softball FieldLynn Softball Field

Scoreboard PanelScoreboard PanelScoreboard Panel

YOUR LOGO HERE




Alex Perez





InInIn---Venue SignageVenue SignageVenue Signage Lynn Softball FieldLynn Softball FieldLynn Softball Field

Outfield Fence SignageOutfield Fence SignageOutfield Fence Signage––– 3’ x 8’3’ x 8’3’ x 8’




Alex Perez





InInIn---Venue SignageVenue SignageVenue Signage Perper Tennis ComplexPerper Tennis ComplexPerper Tennis Complex

AAA---Frame Banner SignageFrame Banner SignageFrame Banner Signage--- 3’ x 8’3’ x 8’3’ x 8’




Alex Perez





InInIn---Venue SignageVenue SignageVenue Signage Bobby Campbell StadiumBobby Campbell StadiumBobby Campbell Stadium

FieldFieldField---Level SignageLevel SignageLevel Signage--- 3’ x 8’3’ x 8’3’ x 8’

YOUR LOGO HERE




Alex Perez





InInIn---Venue SignageVenue SignageVenue Signage McCusker Pool ComplexMcCusker Pool ComplexMcCusker Pool Complex

Banner SignageBanner SignageBanner Signage--- 3’ x 8’3’ x 8’3’ x 8’

YOUR LOGO HERE YOUR LOGO HERE




Alex Perez





Lynn University Fighting Knights Lynn University Fighting Knights Lynn University Fighting Knights Corporate Marketing ProgramsCorporate Marketing ProgramsCorporate Marketing Programs


Additional Opportunities Additional Opportunities Additional Opportunities




Alex Perez





Digital MediaDigital MediaDigital Media Website & SocialWebsite & SocialWebsite & Social

Web Ads throughout the Official Lynn Web Ads throughout the Official Lynn Web Ads throughout the Official Lynn Athletics website: LynnFightingKnights.comAthletics website: LynnFightingKnights.comAthletics website: LynnFightingKnights.com

Opportunity to sponsor a feature on LynnFightingKnights.com. Opportunity to sponsor a feature on LynnFightingKnights.com. Opportunity to sponsor a feature on LynnFightingKnights.com. Examples: sponsorship of Student Athlete of the Week, Examples: sponsorship of Student Athlete of the Week, Examples: sponsorship of Student Athlete of the Week,

Upcoming Schedules, etc.Upcoming Schedules, etc.Upcoming Schedules, etc.

Fighting Knights Network Video PreFighting Knights Network Video PreFighting Knights Network Video Pre---RollRollRoll




Alex Perez





Print CollateralPrint CollateralPrint Collateral Schedule Cards and PostersSchedule Cards and PostersSchedule Cards and Posters

Your logo on Home Schedule Posters and CardsYour logo on Home Schedule Posters and CardsYour logo on Home Schedule Posters and Cards




Alex Perez





Marketing & PromotionalMarketing & PromotionalMarketing & Promotional InInIn---Game OpportunitiesGame OpportunitiesGame Opportunities

InInIn---Game Features (Lucky Seat, Fan of the Game, etc.)Game Features (Lucky Seat, Fan of the Game, etc.)Game Features (Lucky Seat, Fan of the Game, etc.) Halftime Promotions ($10,000 Shoot for the Loot, Kick for Cash, etc.)Halftime Promotions ($10,000 Shoot for the Loot, Kick for Cash, etc.)Halftime Promotions ($10,000 Shoot for the Loot, Kick for Cash, etc.)

Game SponsorshipsGame SponsorshipsGame Sponsorships Public Address AnnouncementsPublic Address AnnouncementsPublic Address Announcements

CoCoCo---Branded Promotional GiveawaysBranded Promotional GiveawaysBranded Promotional Giveaways OnOnOn---Court PresentationsCourt PresentationsCourt Presentations




Alex Perez





Marketing & PromotionalMarketing & PromotionalMarketing & Promotional Game Day DisplaysGame Day DisplaysGame Day Displays

Sampling and Couponing OpportunitiesSampling and Couponing OpportunitiesSampling and Couponing Opportunities Tabling and Display OpportunitiesTabling and Display OpportunitiesTabling and Display Opportunities

Fan EngagementFan EngagementFan Engagement




Alex Perez





Event MarketingEvent MarketingEvent Marketing OnOnOn---Site ExhibitorSite ExhibitorSite Exhibitor———Family Fun DayFamily Fun DayFamily Fun Day

Date: Saturday, January 25, 2014Date: Saturday, January 25, 2014Date: Saturday, January 25, 2014 2013 Attendance: 1,3002013 Attendance: 1,3002013 Attendance: 1,300 Objective: Objective: Objective: In support of the NCAA Division In support of the NCAA Division In support of the NCAA Division IIIIII Community Community Community

Engagement Initiative, Family Fun Day seeks to build and Engagement Initiative, Family Fun Day seeks to build and Engagement Initiative, Family Fun Day seeks to build and strengthen relationships between Lynn University strengthen relationships between Lynn University strengthen relationships between Lynn University Athletics and the community by inviting its residents and Athletics and the community by inviting its residents and Athletics and the community by inviting its residents and businesses to campus to experience NCAA Division businesses to campus to experience NCAA Division businesses to campus to experience NCAA Division IIIIII...

Activities: Mini Knights Challenge Adventure RaceActivities: Mini Knights Challenge Adventure RaceActivities: Mini Knights Challenge Adventure Race, , , Bounce Houses, Interactive Bounce Houses, Interactive Bounce Houses, Interactive Games, Face Painting, Arts & Crafts, Autographs from Lynn StudentGames, Face Painting, Arts & Crafts, Autographs from Lynn StudentGames, Face Painting, Arts & Crafts, Autographs from Lynn Student---Athletes, Athletes, Athletes, Food Truck ExpoFood Truck ExpoFood Truck Expo, , , Soccer Clinic, Basketball Games, Raffles and Corporate and Soccer Clinic, Basketball Games, Raffles and Corporate and Soccer Clinic, Basketball Games, Raffles and Corporate and


http://youtu.be/TvzWY6XDSKU



Alex Perez





Event MarketingEvent MarketingEvent Marketing OnOnOn---Site ExhibitorSite ExhibitorSite Exhibitor---Fundraising EventsFundraising EventsFundraising Events

Blue & White Auction Blue & White Auction Blue & White Auction Funds raised through the Blue & White Auction provide studentFunds raised through the Blue & White Auction provide studentFunds raised through the Blue & White Auction provide student---athlete athlete athlete

scholarships, equipment and travel enhancements, and facility improvements scholarships, equipment and travel enhancements, and facility improvements scholarships, equipment and travel enhancements, and facility improvements for Lynn’s14 athletics teamsfor Lynn’s14 athletics teamsfor Lynn’s14 athletics teams

Event attendees are treated to delicious food and beverage samples from a Event attendees are treated to delicious food and beverage samples from a Event attendees are treated to delicious food and beverage samples from a number of partnersnumber of partnersnumber of partners

22nd Annual Frank A. Robino Jr. Golf Classic, 22nd Annual Frank A. Robino Jr. Golf Classic, 22nd Annual Frank A. Robino Jr. Golf Classic, April 7, 2014April 7, 2014April 7, 2014 Funds raised through the Robino Jr. Golf Funds raised through the Robino Jr. Golf Funds raised through the Robino Jr. Golf

Classic benefit Lynn studentClassic benefit Lynn studentClassic benefit Lynn student---athletes by athletes by athletes by providing them with scholarship assistance providing them with scholarship assistance providing them with scholarship assistance to receive a college degreeto receive a college degreeto receive a college degree

Event attendees are treated to delicious Event attendees are treated to delicious Event attendees are treated to delicious food and beverage samples from partnersfood and beverage samples from partnersfood and beverage samples from partners




Alex Perez





LYNN UNIVERSITY

ATHLETICS


Alex Perez





2013-14 lynn athletics corporate marketing programs overview

Documents

sciences college of

fort population

city of boca raton population

student population

lynns academic units

landscaped acres

palm beach

fort lauderdale