2013 media kit - australia & new zealand

www.businessfranchiseaustralia.com.au

T h e m a g a z i n e f o r f r a n c h i s e e s

AUSTRALIA and NEW ZEALAND

“The team at CGB are impressive with both their passion for their products

and their proactive ‘can do’ approach. The publication is high quality, and

the mix of articles and profiles makes it a useful and informative resource

for prospective franchisees.”

Nick Hudson, National Franchise Manager Australia – New Zealand, Snap-on Tools

P u b l i s h e r s o f d i g i t a l a n d P r i n t m e d i a

LATEST NEWS FINANCIAL ADVICE FROM THE BANKS TOP LAWYERS’ ADVICE

T H E M A G A Z I N E F O R F R A N C H I S E E S

VOL 07 ISSUE 01 NOVEMBER / DECEMBER 2012AUSTRALIA and NEW ZEALAND

$4.95 (AUD), $6.95 (NZ) inc. GST.

IT’S THE FOOD EDITION!

FOR BETTER OR WORSE:

WORKING WITH YOUR BETTER HALF

AWARD WINNERS AUSTRALIA’S TOP FRANCHISE SYSTEMS

SUPPLIERFORUM

BUSINESS FRANCHISE AUSTRALIA & NEW ZEALANDBusiness Franchise Australia and New Zealand is a successful bi-monthly glossy magazine, sold in newsagents across Australia and New Zealand, and is also available at all major franchising expos, via subscription and also as an application via Apple and Android.

The Business Franchise App enables readers to take the magazine with them everywhere they go, and a subscription to our digital edition ensures they will never miss an issue again. Our target readership is new and prospective franchisees, however franchisors and people within the franchising community also subscribe. In addition to advertising many different franchise systems, we profile a different franchisor and franchisee each edition, to share their unique perspectives. Our contributing writers consists of franchising experts within various industries including banking, finance, legal, and real estate.

We also highlight various franchises available within a particular industry, in our regular main feature article.

ABoUT CGB PUBLISHING

CGB Publishing is the highly successful company behind Business Franchise. As an established publisher of business and leisure magazines for more than 28 years across the UK, North America, Canada, Australia and New Zealand, Business Franchise has proven, as a global brand, to be a leader in its field.

Why should franchise systems and services advertise with us:

1. We are well respected in the franchising industry. Our editorial is written by experts in franchising, offering informative editorial that is franchisee specific. Our editor specifically commissions writers to provide fresh articles that are directed to the interests and concerns of would-be franchisees. As members of the FCA, FANZ and IFA, we endeavour to ensure we get the latest industry information. These professional articles, as with our whole magazine, have a real structure. You will see that our publication is consistent, unique and not ‘busy’.

2. One of the key ingredients to the success of Business Franchise has been its major focus of news-stand sales. We believe this is due to our vast experience solely on franchise publications - both in Australia and internationally. Now available in digital formats, our publications are available anywhere, anytime. CGB Publishing have also been the top sellers with Business Franchise UK and Business Franchise Entrepreneur in Canada. Franchising USA and Canadian Franchising are also available as fully downloadable applications for iPad, iPhone and Android. Our background spans some 28 years in the magazine industry, with a focus on franchising. We concentrate solely on franchising and so are not preoccupied with several industry sectors. We know franchising and we do it well.

3. We offer real value for money to our readers. Our paper is high gloss and good quality; we don’t skimp for the sake of saving some dollars. Without compromising on the high quality of our magazine, we feature ‘real people’ on the covers of our magazine, whether they are franchisees or franchisors, and really try to ‘speak’ to our readership.



5 S T E P S T O

Marketing S U C C E S S

F R A N C H I S E

FINANCING E X P L A I N E D

C u s t o m e r S e r v i c e :

Stand Out and Succeed


Franchising USAISSUE 1 - NOV 2012

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5 S T E P S T O

Marketing S U C C E S S

F R A N C H I S E

FINANCING E X P L A I N E D

C u s t o m e r S e r v i c e :

Stand Out and Succeed


Franchisingw w w. c a n a d i a n f r a n c h i s e m a g a z i n e . c o m

C A N A D I A N$5.95

ISS

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Quarterly Publication

FranchisorVOL 02 ISSUE 03, 2012

AUSTRALIAN & NEW ZEALAND

B U S I N E S S

WHY YOU CAN’T AVOID ONLINE

NETWORKING: HOW TO

RECRUITING SUCCESS

Quarterly Publication

D I R E C T O R Y1500

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2012

AUST

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Annual Publication

HOW TO BUY, MANAGE AND PROFIT FROMYOUR OWN FRANCHISE

EXPERT ADVICE FROM INDUSTRY LEADERS

Annual Publication




A MOVING experience

A COMFORTABLE NEW CAREER

THE HOME & LEISURE

ISSUE

TAX ADVICE

DO’S & DON’TS

FOR THE NEW YEAR

OF SOCIAL MEDIA

Bi-Monthly Publication

ADVERTISING SoLUTIoNS

FRoNT CoVER

Front cover advertising packages are an extremely popular choice for advertisers who are aggressively marketing and are seeking maximum visibility on the newsstands. CGB Publishing is one of the few publishing houses who offer this product. The advertiser supplies us with a good quality, high resolution image – and our designer does the rest. The package also includes a full page editorial story inside the magazine, plus your cover will appear, for the duration of the issue, on our website.

INSIDE FRoNT CoVERThe IFC is the position of choice for many high-profile advertisers. This full page, full colour ad position ensures maximum visibility.

INSIDE BACK CoVERAgain, a popular and high profile position that is sought after by major advertisers.

oUTSIDE BACK CoVEROBC is a popular and high profile position that is sought after by major advertisers. A 12 month contract ensures consistent exposure.

Business Franchise Australia and New Zealand 11

COVER STORY

The Gelatissimo brand has been built on a commitment to using the perfect combination of the finest ingredients to produce irresistibly good artisan gelato made fresh daily in store. Now, as the business marks ten years of operation, Gelatissimo continues to invest in refining its systems to maintain the perfect recipe for the financial success of all franchisees.Its ingredients for success include a strong cohesive senior management team, steady and sustainable Australian and international expansion underpinned by astute franchisee selection, distinctive marketing and an ongoing commitment to product innovation and training.

Gelatissimo’s talented team is led by joint CEOs, Domenico and Marco Lopresti, who have lived and breathed gelato for most of their lives. The brothers have recently been joined by gelato expert Anna Temellini, who relocated from Italy to take up a new role in the business that ensures the product line remains full of delicious new surprises that consistently exceed customer expectations. Network logistics have never been stronger. Recent recruit, Retail Operations Manager, Chris Willis, brings years of corporate experience at Aldi, and Training and Compliance Manager, Nathaniel Rowe has years of service with McDonald’s and brings a level of enthusiasm and passion for the brand that is difficult to rival.Chris and Nathaniel’s experience with multi-national organisations ensures that they have the vision and experience to guide Gelatissimo as it becomes a more dominant international player.Australian expansion continues apace, with three new gelaterias recently opening in Newtown, Belconnen and Toowoomba. Gelatissimo’s scientific approach to site selection ensures that new outlets are ideally located, and a decade of experience combined with the property development knowledge of its parent company supports

The GELATISSIMO BRAND COMES OF AGEfranchisees with lease negotiation and store fit-outs.

Gelato is proving to be an international language with three gelaterias opening in rapid succession in Kuwait and two new outlets planned before Christmas in the Philippines.Unlike some franchises, Gelatissimo has no interest in undisciplined growth that disadvantages existing franchisees and weakens the entire network. Its recruitment process has been refined over time and new franchisees are only accepted once they have displayed commitment to product excellence and customer service. Most recruitment is handled in-house and transparent recruitment processes are FCA compliant.Gelatissimo seek franchisees through traditional and online media and take a lateral approach to finding candidates suitable to join the Gelatissimo family. This includes forming strategic alliances with migration agents, lawyers, accountants, and small business and franchise groups.Franchisee training is another important component to Gelatissimo’s success. New recruits are trained in business planning, sales, local store marketing, coffee and gelato making, food safety, equipment cleaning and maintenance, inventory and cash management, staff management, and customer service and loyalty building. There is ongoing training for new products and innovative customer service techniques and franchisees receive regular visits from field staff to ensure Gelatissimo’s exacting standards are upheld.

Marketing has always been one of Gelatissimo’s strengths. A dedicated marketing team produces ongoing product promotions, competitions and consumer activity that keeps the brand top of mind. Gelatissimo has a highly interactive new website and is successfully harnessing the power of social media through Facebook and Twitter.

If an ever growing army of happy customers and franchisees isn’t a clear demonstration that Gelatissimo is hitting its strides, the company has also recently been recognised in industry awards including the NAB FCA International Franchise and Italian Chamber of Commerce and Industry Business Awards. Ten years is a long time in business, but the brothers see the first decade as just the beginning. Over the last decade they have built the platform for a gelato empire that can encompass not just all corners of Australia, but across the world.For more information about franchise opportunities visit:

Web: www.gelatissimo.com.au/franchising

SMBB Full Page Advert ART PATH.indd 1

3/10/12 12:32 PM



VOL 07 ISSUE 01 NOVEMBER / DECEMBER 2012AUSTRALIA and NEW ZEALAND

$4.95 (AUD), $6.95 (NZ) inc. GST.

IT’S THE FOOD EDITION!

FOR BETTER OR WORSE:WORKING WITH YOUR BETTER HALF

AWARD WINNERS AUSTRALIA’S TOP FRANCHISE SYSTEMS

your own

“Stretch yourself and expand your mind about

what you want to be, create, do and see

during your journey as a franchisee.”


ADVERTISING SoLUTIoNS cont.

64 Business Franchise Australia and New Zealand


FRANCHISE IN FOCUS: THE MELTING POT

There’s just something about

a fondue pot that invites

conversation. Invites laughter.

Invites coming together.

The Melting Pot Restaurant offers a

dining experience like no other. A unique,

interactive dining experience creating

memorable moments with family and

friends, from the time the first piece of bread

is dipped and the last piece of dessert is

savored.

For more than three decades, The Melting

Pot has defined the fondue experience niche

across the American dining scene and now

looks forward to continued domestic success

as well as continued international expansion.

The Melting Pot is a unique franchise

opportunity, unlike any other franchise

restaurant. With no direct competition in the

restaurant industry, and a menu that has 80

per cent of patrons eagerly ordering dessert,

The Melting Pot franchise model has proven

to be successful. As a franchisee of The

Melting Pot, you’ll find yourself supported

by an experienced and established program

of training and consultation every step of the

way.

The Melting Pot Story

The first Melting Pot opened in April of 1975

in Maitland, Florida, just outside of Orlando.

It was a cozy, quaint location, and its first

menu consisted of just three items: Swiss

cheese fondue, beef fondue and a chocolate

fondue dessert. However, as the restaurant’s

popularity expanded, so did its menu and

ambiance.

Mark Johnston, who was working his way

through college as a waiter at The Melting

Pot, noticed the popularity boost and, with

the help of his brothers Mike and Bob,

scraped together funding to open The

Melting Pot of Tallahassee in 1979 (with the

blessing of the original owners in Maitland...

of course). The Tallahassee location grew

enormously popular, and within one year, its

success paved the way for future franchise

expansion.

In 1981, the Johnston brothers decided to

branch out and opened their second location

in Tampa, Florida. As their business grew,

the brothers began to consider franchising

even more stores in order to expand.

Then in 1985, Mark, Mike and Bob Johnston

purchased all rights to The Melting Pot brand

and established The Melting Pot Restaurants,

Inc., the new franchise company. After a

year of research and reorganisation, The

Melting Pot Restaurants, Inc. began its

franchise offering.

From the start, the Johnston brothers

were diligent in their search for energetic

entrepreneurs who were as excited as they

were about the concept and its potential.

Their commitment to building a close knit

fondue family proved successful.

In 2010, The Melting Pot Restaurants

celebrated its 35th anniversary, opened its

first international location in Edmonton,

Alberta, Canada, signed a seven-unit deal in

Mexico and opened its first Mexico location

in Mexico City.

Today, with more than 140 locations

across North America and more than 25

locations in development, The Melting Pot

Restaurants, Inc., is the premier fondue

restaurant franchise. The Melting Pot is an

affiliate of Front Burner Brands, a restaurant

management company headquartered in

Tampa, Florida.

At The Melting Pot, fondue truly becomes

a memorable four-course dining experience

where patrons can discover all the

ingredients for an unforgettable culinary

adventure including a relaxed atmosphere,

private tables, attentive service, fine wines

and signature fondue courses. The current

menu consists of a variety of salads, as

well as a selection of cheese, entree, and

chocolate fondues. The dining experience at

The Melting Pot is interactive and fun, with

much of the prep taking place tableside, and

patrons literally cooking their own meal at

the table. It is a great opportunity for family

and friends to slow down, spend some time

together, celebrating special occasions, or the

everyday.

Franchisee Support

If the thought of having a full service

restaurant without an executive chef, fryers,

ovens and grills appeals to you, The Melting

Pot is for you! We are an industry leader

in providing turn-key franchise operational

training and on-going marketing support

through our Restaurant Support Center.

Dan Stone, Vice President of Franchise

Development with The Melting Pot says

that with 65 full time support staff members

based in Tampa, Florida, “We provide a

tremendous level of support through every

step of the process.”

The Melting Pot franchisee support begins

with six to eight weeks of training, involving

not only restaurant management staff, but

also the franchise owners. Training takes

place in company-owned restaurants in

Tampa, Florida. For two weeks prior and

post opening of a new location, The Melting

Pot sends its ‘Road Warriors’ for onsite

training, and assistance with the opening.

THE FONDUE

Ongoing support is provided through

marketing and social media experts. There

is a large collection of online assets available

for individual franchise marketing use, which

allows for individuality in advertising while

maintaining the brand. Ongoing operations

support is offered by a team of ten franchise

business consultants, and a purchasing and

distribution team who source the highest

quality, lowest cost ingredients and supplies,

locally sourced when possible.

International Expansion

The Melting Pot is currently seeking

franchises in Australia, as well as the

United States, Canada, Japan, South

Korea, Brazil, China, India, and the United

Kingdom, among other select markets. For

international markets, The Melting Pot is

looking for multi-unit franchisees, who are

able to open and operate five units within five

years. The multi-unit franchisee could be

an individual, a partnership, or a company.

Experience in the restaurant or food industry

is required. Prospective franchisees who

have the resources to develop a minimum of

five units must also share The Melting Pot’s

passion for customer service and a dedication

to people, quality, innovation, and the

satisfaction and reward of hard work.

The Melting Pot is eager to partner with

franchisees who are interested in bringing

their brand to Australia.

For more information visit The Melting

Pot online:

Web: www.meltingpot.com

PRoFILE / SPoTLIGHT oN SERVICE

Our most popular product. Profiles comprise of one full page editorial plus one full page ad. You may supply the editorial portion yourself or our editor will interview you and write it for you at no additional charge. Good quality photos are required. Profiles will also be uploaded to our website and additional exposure through the App hyperlinks.

12 Business Franchise Australia and New Zealand


PROFILE: TOOLFORCE

With over 25 years of experience

in the automotive tool industry,

Toolforce is your opportunity

to join in the success of this growing

company.

Toolforce currently has 15 vans operating

throughout New South Wales and Canberra.

“Toolforce vans are a one stop shop for all

professional tradespeople in the automotive

industry,” says Director Andrew Vernon.

“Automotive workshops, motorcycle,

transport and even aviation service

businesses all rely on Toolforce. As a

respected and trusted supplier, Toolforce

offers its customers both great product and

service.”

Toolforce takes pride in its high quality

product range.

“We offer a large range of high quality tools

at competitive prices and take the store

directly to our customers.

“And when we say ‘high quality tools’,

we mean it. These tools are designed for

professional use only; Toolforce doesn’t sell

cheap, throwaway tools. Our range includes

some of the most well-known and respected

brands in the business.

“Our tagline, ‘Freedom of choice, not just

one brand’, demonstrates this.

“Toolforce’s exclusivity puts its vanchise

operators at a competitive edge over their

opponents – with a large number of our tools

not sold anywhere else,” says Andrew. “It is

this dedication to supplying a high quality

product that separates us from the rest,”

Andrew says.

Toolforce’s vanchise operator’s benefit from

a recognisable distribution brand, with the

comfort of having a marketing team to

support them, whilst enabling them to retain

their own independent business.

“Our easily recognised silver vans ensure we

always have a professional appearance that

sets us apart,” says Andrew.

A fantastic opportunity awaits those looking

to become a part of a growing company

and join successful owner/operators selling

automotive tools and equipment direct to end

users. You will be backed by a team of tool

professionals dedicated to customer support

and committed to high quality service.

As a group, Toolforce offers a proven

partnership package. This includes:

• No expensive commercial leases on retail

premises – a Toolforce operator owns their

retail space: it has four wheels!

• No ongoing licensee royalties – we are in

the same business as our operators: selling

tools.

• Advertising, marketing and promotions

provided by Toolforce.

• Ongoing negotiations with suppliers to

ensure Toolforce operators achieve the best

available price.

• Opportunity to expand/sell or divide areas

as some vanchises have already done.

• Minimum set up costs from around

$35,000.

• Toolforce’s success is directly linked to

the success of its operators – they want

you to succeed and they’ll give you all the

backing necessary for success.

“As a new Toolforce licensee, you will attend

onsite training at the head office in Kings

Park, NSW. You will be provided with a

checklist to help you get started, and we also

provide regular ongoing product knowledge

sessions for all of our operators,” says

Andrew.

“We also offer all of our vanchise operators a

2.5 per cent rebate for the entire years sales,

at Christmas time. This is a great incentive

to sell as much product as possible during the

year and get the bonus at a time when most

of us can do with a little extra money in our

pockets.

“Toolforce is a family owned business, and

we consider each of our vanchises as part of

the family.

“We have regular get-togethers with all of

the vanchise operators, where we can come

together in a social setting with our families

and share our experiences. We really are a

family orientated business,” he said.

If you would like to become part of the

Toolforce family contact:

Phone: 02 9831 6555

Email: [email protected]

Web: www.toolforce.com.au

QUALITY 1ST

JOIN TOOLFORCE,

A FORCE TO BE

RECKONED WITH!

For some there comes a time when working for the boss just isn’t fun,

or as rewarding as it should be.

If you’re looking for an opportunity to be your own boss, with a proper

business system that rewards you and your family for your efforts,

look no further.

Toolforce van operators sell high quality professional use tools

including the most well-known and respected brands in the

business.

Backed by an effective marketing program including

ongoing marketing and promotions, you and your trade

customers will be the winners.

Join the 15 strong independent operators who have

never looked back!

Call us today to discuss joining Toolforce.

02 9831 6555

[email protected]

1 Romford Road, Kings Park NSW 2148

Business hours: Mon - Fri, 8am - 5pm

www.toolforce.com.au

A DRIVING

FORCE IN TOOLS

FoCUS FEATURE

Colour editorial feature comprising of two pages of edit plus one full page ad. Focus features are limited to four per issue – early booking is suggested, as they are often reserved in advance. You may supply the editorial pages yourself or our editor will interview you and write it for you at no additional charge. Good quality photos are required. Focus Feature advertisers also receive a free video upload to the home-page of our website and additional exposure through the App hyperlinks.


A-Z LISTINGAn A-Z listing offers an alternative option for a more conservative approach to advertising whilst still providing consistent exposure over a 12 month period. The A-Z listing is available in all our magazine format publications and includes a 150 word description of your business, plus your logo in full colour. This is also replicated on our website for the full 12 months.

ADVERTISING SoLUTIoNS cont.

®

EXPRESSEXPRESSEXPRESS

A revolutionary ADD-ON or

STAND ALONE fast food

system designed for Service

Stations and Convenience

Stores, Shopping Malls or

smaller Take-away Shops that

do not have the room or full

kitchen facility for cooking on

the premises.

With a Country Chicken &

Pizza Express business system

you add value and increase

turn over to your business. With

low start-up, minimum space,

low labour & big profits, an

automated system that requires

no fryer cooking, and boast

proven quality products that

create return custom. The menu

is extensive, with products based

on highest market demand.

The Country Chicken & Pizza

Express business system

features IFP technology whereby

the food is prepared, cooked

and blast frozen and then

delivered for reconstituting in the

supplied fully programmed oven.

Phone: 07 5571 6722


www.countrychickenandpizzaexpress.com.au

LET US HELP YOU BUILD YOUR BUSINESS TODAY

ARE YOU MAXIMISING THE

RETURNS FROM YOUR

FLOOR SPACE & STAFF?

A proven fast food retail

system backed by a strong

brand that can offer you

immediate income!

Country Chicken & Pizza

Express will supply you with

everything you need to run

a successful and profitable

business including -

Plan designs for the

Store Fit Out

Equipment and Products

Training & Initial start up

and ongoing

Opening Marketing

Field Support

Low start up investment

All inclusive system

Pays for itself from Day One

Minimum kiosk size

footprint & increases retail

location possibilities

Healthy products cooked

in our unique seasoning

formula and 100%

cholesterol free cottonseed

oil & Halal Approved

“GET INTO

YOUR OWN FAST-

FOOD SHOP

AT LESS COST!”

NOW YOU HAVE THE PERFECT FAST FOOD BUSINESS

SYSTEM TO SUIT ANY SIZE LOCATION!

Business Franchise Australia and New Zealand 121Business Franchise Australia and New Zealand 121

TACO BILL

Taco Bill is the longest established Mexican family

restaurant in Australia and has built a loyal following

since its inception in 1967. Taco Bill’s Mexican food

is fun, fresh and affordable and presented in a

casual, relaxed environment.

The menu consists of a variety of fresh, authentic

Mexican cuisine cooked daily on site, including

Taco Bill’s special salsas, quesadillas, fajitas, rice

and frijoles, enchiladas, burritos, nachos and tacos.

Thirty brands of tequila are on offer at the various

restaurants as well as Australia’s largest Margarita –

Pancho Villa (fishbowl) - giving the restaurant even

more flavour and authenticity!

With 37 Taco Bill restaurants in Australia and 28

franchisees, Taco Bill Directors Tom Kartel and

Stan Teschke are keen to increase Taco Bill’s

Mexican wave with expansion plans nationally in

metro and regional areas.

If you’re interested in becoming part of the

Taco Bill family call 9690 2077 or email

[email protected]

SUMOSALAD

SumoSalad is Australia’s most commercially

successful healthy fast food franchise; serving over

145,000 customers each week. We’re on a mission

to recruit like-minded franchisees who want to

provide healthy, nutritious food and be part of the

solution to Australia’s obesity crisis.

SumoSalad started a health food revolution nine

years ago when founders Luke Baylis and James

Miller came to the conclusion that ‘fast food’ didn’t

have to mean ‘snatch and grab, lardy laden food’.

SumoSalad’s unique concept of a fast food outlet

that sold made-to-order salads that were nutritious,

delicious and convenient is as popular now as it

was in 2003.

If you’re enthusiastic, health conscious and want

to make a difference, come join our revolution,

just contact Graham Streeter, General Manager

Business Development on 0418 870 920 or email

[email protected] who’d love to hear from

you.

TELECHOICE

TeleChoice’ success story began 17 years

ago. We’ve grown to more than 150 locations

while maintaining our franchisee stability. With

this growth, we’ve become Optus’ largest

independent premium franchise.

The telecommunications industry is dynamic and

only suitable for smart, energetic investors. Don’t

be fooled by Telco retailers offering a “Licensed

Dealership”. Licensed dealerships are not

covered by the Franchising Code of Conduct.

Your investment is not safe. TeleChoice is a safer

way to secure your hard work.

If you have the passion for business and the drive

to succeed, we would like you to be a part of our

team.

Call our National Franchise Manager on 03-8699

2555 or visit www.telechoice.com.au/franchise

THE AUSTRALIAN DRUG DETECTION AGENCY

The Australian Drug Detection Agency PTY Limited wants

highly motivated and independent people to join the team,

as either Master or Regional Franchisees.

The NZ operation was established in April 2005 and

consists of 15 regional franchisees throughout New

Zealand, 18 offices and over 30 specialised on-site testing

vehicles, employing over 65 staff and is recognised as the

Market leader in the field of on-site drug, alcohol workplace

testing and education services.

The ADDA is based on the NZ business model, and will

provide excellent financial rewards for those who are

prepared to work hard and fit the criteria.

This is a huge opportunity for business-orientated

individuals, to get in at the ground level and grow their own

enterprise.

Are you ready to join our experienced group and secure a

lucrative future? Our guess is Yes, you are!

Email: [email protected] or visit www.tadda.com.au

THE LEATHER DOCTOR

Decades of dedication and service have made the

Leather & Vinyl Doctor what we are today; Reliable,

Reputable and Really good at what we do.

We offer:

all descriptions

them to original or add a fresh new look

Our success has come from providing professional

systems and a ‘white-collar’ Service.

For more information on becoming a Franchisee

contact 1300 453 284

PRoFESSIoNAL SERVICES LISTING

Professional Services listings are available for companies such as lawyers, accountants,

consultants, who service the franchise industry. The advertisement is a full quarter page in size and

includes a 200 word description and a logo or image of your choice. A Professional Services listing runs for a full 12 months in both

print and web formats.

FULL PAGEA full-page, full-colour ad in any of our glossy A4 publication ensures maximum visibility in the market place. Clients may request left or right handed pages, and early placement (subject to availability).

HALF PAGEAvailable in either horizontal or

vertical orientation.

qUARTER PAGE

Available in either horizontal or vertical orientation.

STARTS WITH BRAND PASSIONSUCCESS

LET US HELP YOU TO PUT THE FUN AND PASSION

BACK INTO YOUR CONFERENCES AND MEETINGS.

We have a team of expert facilitators and presenters who

understand franchising from the inside out and the bottom

up. They really do know how to deliver meaty, practical

sessions that truly engage franchisees and show them how to

generate more sales, deliver a better customer experience and

participate more constructively in the network.

We call it creating profitable partnerships. And because all our

sessions are based on the proven psychology of success, we

reckon no-one does it better than us.

Talk to us on how we can support your group in:

BUILDING BRAND PASSION

GETTING THEIR MOJO WORKING

GENERATING BUYIN TO NEW INITIATIVES

CREATING POSITIVE FRANCHISE RELATIONSHIPS

Phone: (07) 3510 9000


Contact: Andy Reid, Director of Profitable Partnerships

www.franchiserelationships.com

Mason sier Turnbull

MST is one of Australia’s leading franchising law firms. Our lawyers provide solutions and advice on all franchising-related matters.

Our clients include franchisors, franchisees and suppliers to the franchising sector. Our expertise and experience cover all domestic and international

franchising legal issues and our network of international affiliations

allows team members to stay in touch with global franchising trends and developments.Our experienced team has acted for many new and emerging franchise

systems, including some of the best-known names in Australian franchising.

We also maintain solid working relationships with other skilled professional

advisers in the franchising sector, allowing us to provide advice and services beyond the scope of most law firms.

315 Ferntree Gully Road, Mount Waverley VIC 3149P 03 8540 0200 F 03 8540 0202 Contacts Raynia Theodore, Principal / John Sier, PrincipalE [email protected] www.mst.com.au


1 issue 3 issues 6 issues

FRONT COVeR $4000 - -

iNsiDe FRONT COVeR $2866 $2570 (per issue) $2300 (per issue)

iNsiDe BACK COVeR $2866 $2570 (per issue) $2300 (per issue)

OuTsiDe BACK COVeR $3115 $2800 (per issue) $2525 (per issue)

FOCus FeATuRe $2800 - -

PROFiLe / sOs $2695 $2195 (per issue) $1995 (per issue)

FuLL PAGe $2395 $2095 (per issue) $1795 (per issue)

½ PAGe $1550 $1300 (per issue) $1054 (per issue)

¼ PAGe $1050 $895 (per issue) $760 (per issue)

PROFessiONAL seRViCes LisTiNG - - $2395

A-Z LisTiNG - - $2195

rates

Kathleen Lennox Sales & Marketing Manager Phone: 03 9787 8077 Fax: 03 9787 8499 email: [email protected]

Maria Cook Sales & Marketing Executive Phone: 03 9787 8077 Fax: 03 9787 8499 email: [email protected]

For all your advertising and media solutions on your franchise development, contact:


T h e m a g a z i n e f o r f r a n c h i s e e s


issue FeATuRes eDiT DeADLiNe sALes DeADLiNe ON sALe DATe

Jan/Feb 2013 – BFA 7#2 HOME V’S MOBIlE 23 Nov 2012 30 Nov 2012 4 Jan 2013

Mar/Apr 2013 – BFA 7#3 HEAlTH, FITNESS & BEAUTY 25 Jan 2013 1 Feb 2013 1 Mar 2013

May/Jun 2013 – BFA 7#4 BUSINESS SErVICES / IT 28 Mar 2013 5 Apr 2013 3 May 2013

Jul/Aug 2013 – BFA 7#5 rETAIl 31 May 2013 7 Jun 2013 5 Jul 2013

Sep/Oct 2013 – BFA 7#6 FOOd & drINK 2 Aug 2013 9 Aug 2013 6 Sep 2013

Nov/dec 2013 – BFA 8#1 BUIldING & lANdSCAPING 27 Sep 2013 4 Oct 2013 1 Nov 2013

2013 EDIToRIAL FEATURES & DEADLINES

• DistributedAustraliaandNewZealandwidethroughGordon & Gotch

• MailedtoeveryfranchisesysteminAustralia and New Zealand

• Availableandpromotedatstatefranchiseexpos

• Selectedbanksandlibraries

• Availableviaourwebsite www.businessfranchiseaustralia.com.au

• NowavailableasafullydownloadableAppfrom Apple and Andoid via Pocketmag ad many other outlets


Crop Marks (offset to 6mm, so they dON’T ENTEr INTO THE BlEEd ArEA)

¼ PageaDVerT

½ PageVerTical aDVerT

½ PagehorizonTal aDVerT

Bleed (extend artwork out 5mm past the trim area)

Trim (‘safe’ area generally 7-10mm in from margin)

Artwork area (‘safe’ area generally 7-10mm in from margin)

ImAGE/LoGo SPECIFICATIoNSWhen supplying images please follow the following guidelines:

• AllimagesaretobesuppliedasHIGHRESOLUTION,CMYK,300dpifiles

• Allimagestobeat,orbiggerthan,thefinishedsizethatwillbeappearing in the magazine

• AllimagestobeTIFimagesorLevel12JPGfiles,orIllustratoreditablefiles

• PublicationisCMYKonly.Donotusespotcolours.

PRoDUCTIoN GUIDELINES

FuLL PAGe: Type area 185mm wide x 272mm highTrim size 210mm wide x 297mm highWith 5mm bleed 220mm wide x 307mm high

½ PAGe HORiZONTAL: 185mm wide x 135mm high

½ PAGe VeRTiCAL: 90mm wide x 272mm high

¼ PAGe: 90mm wide x 135mm high

All ads are to be supplied as print ready PDF’s with 5mm bleed and trim lines.


2013 media kit - australia & new zealand

Documents

franchise publications

n c h i s e e saustralia

n c h i s e e s vol

business franchise app

success of business

i s h e r s o f d i

z i n e f o r f r

n d p r i n t