CONNECT:BUSINESS

UNIVERSITY OF WOLLONGONG2

STUDY OPTIONSCONNECT: BUSINESS

1BUSINESS

Business is always changing. That’s why we’re not teaching the same things we were 10 years ago or even three years ago. We focus on strong links with industry, business and government so our degrees reflect industry and student needs. We aim to develop professionals, managers and business leaders with critical thinking skills who will succeed in their chosen fields. As a student in the Faculty of Business you will:

� develop significant analytical, critical thinking and research skills necessary for the business world.

� learn the essential disciplines of accounting, economics, finance, marketing and management.

� have the choice to specialise in fourteen discipline areas. � be taught by leading researchers and academics from the

industry. � engage with business via our Internship Program or

Industry Partners Learning Program. � tailor the degree to suit your interests. � contribute to ethical and social business decision making.

In 2014, the Faculty of Business will be offering two brand new degrees from our Sydney Business School, Circular Quay location. These programs are limited to 40 students each intake and are enhanced by industry development opportunities that will connect students with businesses relevant to the degrees.

UNIVERSITY OF WOLLONGONG2

OUT IN THE WORLD There are hundreds of careers in business and commerce. And for every career, a hundred ways to get there. UOW Business graduates are making their own way.

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“I wasn’t a student who always received high distinctions, but I worked hard and got involved in a lot of extracurricular activities like joining the marketing club and going to the USA on a study abroad program,” says Paul Gray, UOW graduate and Co-Founder at video game developers Bubble Gum Interactive. “Those are the kinds of opportunities I had at UOW that gave me the additional skill set for when I stepped out in the real world.”

Bubble Gum Interactive was born in 2010 when Paul along with a group of friends decided they wanted to get together and pursue their passion in creating an amazing entertainment experience for kids.

“We saw the tremendous growth occurring in the social games space and decided to put our skills and experiences together to create a virtual universe for the next generation.”

“The company’s executive producer, Phil Mason, originally dreamed up the story idea for Little Space Heroes over 10 years ago, which he was going to write as a comic book. I had previously worked with Phil at Disney and we knew kids loved games and we

both loved to tell stories and make video games, so that’s how the concept of a virtual playground came about.”

A few years later, Paul and Phil approached colleagues, associates and people they’d worked with over the years to discuss the idea of starting a business to create the game, Little Space Heroes.

“We started out on a challenging journey of raising funds while building our product at the same time. With a huge team effort and applying our combined business skills, we managed to raise over $1.5 million to date from private investors and government grants.”

“An idea is nothing if you can’t execute it properly. You need passion and enthusiasm but you also need the skills and abilities to make it all work. I needed to know how to build a business plan, how to write proposals to potential investors and how to conduct market research. This is the kind of base knowledge I gained in my marketing and management degree at UOW which laid out the foundation for where I am today.”

Paul GrayCO-FOUNDER aND DIRECTOR OF COmmUNITY, BUBBLE GUm INTERaCTIvE

UNIVERSITY OF WOLLONGONG4

David is the Group Manager of TMS, the largest independent media buying agency in Australia. Since graduating from UOW with a Bachelor of Commerce in 2001, David has worked with brands including Toyota, Sealy and Pet Barn.

“I never thought I’d say this, but taking subjects from each discipline in Business in that very first year of uni set the path for understanding my true passion for sales and business. In my current role I find that I have to take on multiple tasks like controlling budgets, statistical analysis on research and consumer insight that I learnt the basics of in that very first year.”

David left his home town of Tamworth to attend UOW and moved into International House on campus. “Uni isn’t just about study. International House was a vibrant and culturally diverse support network for me. I met a lot of international and study abroad students who have become life-long friends. Being a kid from the country, this had a huge impact on me.”

“In my current role I engage with people who have a variety of skills. For us to communicate effectively—and be able to challenge each other professionally—we need to have a common language. Uni teaches you the importance of communication and about setting yourself smaller tasks in order to achieve a larger goal.”

“If I were to give advice to new UOW students I’d say: embrace what uni can offer you and take full advantage of it. Don’t be afraid to talk to your lecturers after class, look around for support groups with people that could be your mentors and take part in the social life and fun activities.

“Approach that first year in Business with an open mind because as you progress down that business career path, you’ll find yourself calling upon skills you never imagined you’d need.“

DaviD loDGeGROUP maNaGER, TmS

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Angela is Digital Media Coordinator for Fitness Australia, Australia’s national health and fitness industry association. Her portfolio includes multimedia work for Fitness Australia’s digital communications, helping exercise scientists and fitness professionals stay at the top of their game.

“UOW is different than other universities as it taught me to think differently. The Business department taught me critical thought, to look at topics and people from different angles, to challenge my assumptions and experience.

“When I was studying, I was able to challenge my traditional thoughts through an internship. It showed me the real life applications of the topics I was studying and gave me the professional and personal experience to be prepared for a future and career.

“UOW is different because they understand that studying and earning a degree is not everything. They understand that starting a job and a life outside of university is as important as the journey to get there.

“One particular lecturer had a profound influence on me and my thirst for a career and making a difference through commerce. He nurtured the competitive side in me and urged me not to settle for a career I didn’t want but to fight and learn what I needed to get what I really wanted once I graduated.

“My real passion is storytelling. My role now involves creating interesting narratives online creating purpose and reason from different perspectives. At the same time I’m working towards strategic goals and organisational success—as I learned in my studies.

“I continue to be very proud of the work and time I spent at UOW. My advice is to make the most of your time and the resources afforded to you. Be sure to pick every brain and have a thirst for knowledge. These lessons will stay with you for the rest of your life. “

anGela KarPouzisDIGITaL mEDIa COORDINaTOR, FITNESS aUSTRaLIa

UNIVERSITY OF WOLLONGONG6

BaChelor degreeS

BaChelor oF aCCoUNTINg aNd FINaNCIal SerVICeS *NeW IN 2014*

ATAR 85DURATION 3 years STARTS Autumn (February), Spring (July)LOcATIONS Sydney Business School, Sydney

city (UAc TBA)cRIcOS 078817c

This specialist undergraduate degree from the Faculty of Business, designed in collaboration with industry partners, is offered only at the Sydney City campus. Graduates will acquire accounting qualifications recognised by leading professional bodies, complemented by direct industry-based learning experiences and knowledge of the practical business disciplines that support the financial services industry.

This is an ideal program for those wishing to establish a career in roles such as: accountant, business development manager, management consultant, policy and governance analyst.

This is an elite program only offered to 40 students each intake. The small class sizes allow for maximum learning, more face-to-face class time and most importantly, industry development opportunities where you will connect with firms and businesses directly related to your degree.

The Bachelor of Accounting and Financial Services is designed for students displaying a strong academic performance who seek a career in the financial services sector and who wish to study in the heart of Sydney’s CBD.

The degree offers an unique opportunity for potential finance professionals to acquire the sort of specialised knowledge that reflects the needs of the contemporary financial services sector, which encompasses banking, funds management, financial planning/advice, superannuation and insurance institutions.

BaChelor oF BaNKINg aNd FINaNCIal SerVICeS *NeW IN 2014*

ATAR 85DURATION 3 years STARTS Autumn (February), Spring (July)LOcATIONS Sydney Business School, Sydney

city (UAc TBA)cRIcOS 078818B

The financial services sector encompasses banking, funds management, financial planning/advice, superannuation and insurance institutions.

Graduates will acquire banking and financial services qualifications recognised by leading professional bodies, complemented by direct industry-based learning experiences and knowledge of the practical business disciplines that support the financial services industry.

This is an ideal program for those wishing to establish a career in roles such as: banker, investment analyst, management consultant, business analyst, business development manager, portfolio manager.

This is also an elite program only offered to 40 students each intake. The small class sizes allow for maximum learning, more face-to-face class time and most importantly, industry development opportunities where you will connect with firms and businesses directly related to your degree.

The Bachelor of Banking and Financial Services is designed for students displaying a strong academic performance who seek a career in the financial services sector and who wish to study in the heart of Sydney’s business district.

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BaChelor oF BUSINeSS

ATAR 70 DURATION 3 years STARTS Autumn (February) or

Spring (July) LOcATIONS Wollongong (UAc 753660) Batemans Bay (UAc 753662) Bega (UAc 753663) Shoalhaven (UAc 753661) Southern Highlands (UAc

753664) Southern Sydney (UAc 753665)cRIcOS 075096M

This is the most flexible degree in the Faculty of Business. It will teach you the core disciplines of business and let you tailor your own study program.

Like the Bachelor of Commerce, in the first year you will study the essential core disciplines of accounting, economics, finance, management and marketing. As there is no specialisation in the Bachelor of Business, students are given more flexibility to study a range of electives and subjects to meet individual interests. This includes subjects outside of Business that you may be interested in.

Graduates with a Bachelor of Business have the knowledge and experience to move into many types of business careers, such as business development, project management, management and marketing.

If you complete a Bachelor of Business and want to work in specialist careers such as accountancy or finance, you will have to complete further study. Alternatively, you can complete a Bachelor of Commerce, which offers accredited majors in these areas, listed below.

BaChelor oF eCoNomICS aNd FINaNCe

ATAR 80DURATION 3 years STARTS Autumn (February), Spring (July)LOcATIONS Wollongong (UAc 753670 Batemans Bay (UAc 753672) Bega (UAc 753673) Shoalhaven (UAc 753671) Southern Highlands (UAc

753674) Southern Sydney (UAc 753675)cRIcOS 075271A

The Bachelor of Economics and Finance is a three-year degree for students who want to specialise in economics and finance from the very start of their degree.

In the first year of study you will learn the core disciplines of accounting, economics and finance. Second-year and third-year subjects focus on advanced economics and finance. In the final year, you will also undertake an applied research project. This may include a workplace project or more traditional research paper related to economics and finance.

A select number of top-performing students will also have the opportunity of a funded field trip to London, Chicago and New York Stock Exchanges.

You will focus your degree by choosing one of four majors. These major studies are closely modeled on the majors within the Bachelor of Commerce. You can start in any major at any UOW campus, but you must complete your degree at UOW Wollongong.

BaChelor degreeS

UNIVERSITY OF WOLLONGONG8

BaChelor oF CommerCe

ATAR Wollongong – 75 / 93 (DS) Batemans Bay – 72 / 93 (DS) Bega – 72 / 93 (DS) Shoalhaven – 72 / 93 (DS) Southern Highlands – 72 / 93 (DS) Southern Sydney – 75 / 93 (DS) DURATION 3 years STARTS Autumn (February) or Spring

(July) LOcATIONS Wollongong

UAc 753602 / 753610 (DS) Accountancy and Management

majors only: Batemans Bay

UAc 753604, 753612 (DS) Bega

UAc 753605 / 753613 (DS) Shoalhaven

UAc 753603 / 753611 (DS) Southern Highlands

UAc 753606 / 753614 (DS) Southern Sydney

UAc 753607 / 753615 (DS) cRIcOS 027464A

DS: Dean’s Scholar degree.

This degree is for students who would like to specialise in one or more of the principle areas (majors) of business and commerce. It consists of two components: nine core subjects and the flexibility to choose subjects from fourteen majors. You can also choose a double major or a major and a minor.

The Bachelor of Commerce is also offered as part of the Dean’s Scholar program for high-achieving students. Double degrees with a Bachelor of Commerce include: Arts, Creative Arts, Engineering, Law, the Sciences, Psychology and Journalism.

deaN’S SCholarThe Dean’s Scholar Program is designed for high-achieving students.

Dean’s Scholars complete the Bachelor of Commerce with a number of added benefits:

� access to an academic mentor You’ll be paired with a mentor in the Faculty. You’ll be able to draw on their experience, insight and guidance to overcome academic challenges and take advantage of special opportunities.

� access to industry events, seminars and workshops You will be invited to attend relevant industry seminars and workshops. You’ll gain insights into your field not normally available to undergraduate students.

� opportunity for internships, self-directed study and special projects The Dean’s Scholar program is highly adaptive to your interests and strengths. Towards the end of your degree, you’ll have the chance to choose what projects you want to work on, just like an Honours or postgraduate research student.

The program has a limited intake and you’ll need a minimum ATAR of 93 to get in. You may be asked to attend an interview on-campus and are encouraged to apply for a Faculty undergraduate scholarship.

BaChelor degreeS

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Bachelor of commerce (cONTINUED)

DOUBLE DEGREESA double degree lets you study two degrees at the same time and complete quicker than if you studied them one after the other. By completing two degrees you’ll broaden your career options—or prepare yourself for highly specialised careers.

The Bachelor of Commerce is available in the following double degree combinations:

Bachelor of Arts – Bachelor of CommerceATAR 75 Duration 4.5 years UAC 751301 CRICOS 012086A

Bachelor of Arts (Psychology) – Bachelor of CommerceATAR 75 Duration 4.5 years UAC 751305 CRICOS 012086A

Bachelor of Commerce – Bachelor of Laws ATAR 90 Duration 5 years UAC 751202 CRICOS 003683K

Bachelor of Communication & Media Studies – Bachelor of CommerceATAR 75 Duration 4.5 years UAC 751351 CRICOS 049641G

Bachelor of Creative Arts – Bachelor of CommerceATAR 75 Duration 4.5 years UAC 751502 CRICOS 028396M

Bachelor of Engineering – Bachelor of CommerceATAR 80 Duration 5 years UAC 751601 CRICOS 001707A

Bachelor of Engineering (Electrical, Computer or Telecommunications) – Bachelor of CommerceATAR 80 Duration 5 years UAC 751602 CRICOS 042625G

Bachelor of International Studies – Bachelor of CommerceATAR 75 Duration 4.5 years UAC 751311 CRICOS 069057B

Bachelor of Journalism – Bachelor of CommerceATAR 75 Duration 4.5 years UAC 751661 CRICOS 058985G

Bachelor of Psychology – Bachelor of CommerceATAR 92 Duration 5.5 years UAC 751751 CRICOS 031408G

Bachelor of Science (Psychology) – Bachelor of CommerceATAR 80 Duration 4.5 years UAC 751814 CRICOS 031409G

Bachelor of Science – Bachelor of CommerceATAR 80 Duration 4.5 years UAC 751802 CRICOS 028399G

BaChelor degreeS

UNIVERSITY OF WOLLONGONG10

majorS IN The BaChelor oF CommerCe

accountancy

SAMPLE cAREERSAuditorBankerBusiness analystcompany treasurercorporate accountantcost accountant Financial controllerForensic accountantPolicy advisor

Accountancy is about providing useful (reliable, timely and accurate) information for decision makers, especially in relation to economic decisions. Whether you are working for a multinational company, a government agency or in public practice, accountants play a pivotal role in advising senior management on the financial performance and direction of the organisation. If you’re the type of person interested in business and have an aptitude for both logical and critical thinking, accountancy might be the right choice for you.

WHAT YOU STUDYYou will study advanced accountancy topics including financial reporting, auditing and management accounting. You will learn about financial accounting in its organisational, social and political contexts as well as study relevant law subjects (including taxation law and law of business organisations) so as to be eligible for associate membership of professional accounting bodies.

Professional recognitionWhen you graduate, you may be eligible for associate membership of the Australian accounting professional accounting bodies, CPA Australia, the Institute of Chartered Accountants Australia (ICAA) and the Institute of Public Accountants (IPA). Graduates can also apply for associate membership of international professional accounting bodies including the Association of Chartered Certified Accountants (ACCA) and the Chartered Institute of Management Accountants (CIMA).

Business Innovation

SAMPLE cAREERSBusiness development managerBusiness ownerEntrepreneurSmall and Medium Enterprises (SME) developerSocial innovator

Innovation is what causes businesses to grow. The rapid development and integration of technologies, markets and organisations is a key feature of business innovation. Studying business innovation will enable you to thrive in this ever-changing environment. You will learn concepts from management, marketing and economics in a non-technical and accessible manner, giving you the tools to create and adopt innovations successfully.

WHAT YOU STUDYYou’ll study innovation with a focus on the relationship between innovation and business structures, processes and structures. You’ll also learn economic theory relevant to innovation and change.

You’re free to specialise your major with a range of electives including change management, creating and marketing new products, the Chinese economy and electronic commerce.

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Business law

SAMPLE cAREERSBusiness advisercontracts negotiatorclient managerHR consultantOHS officerPolicy advisor

Understanding the context, application and the impact of law on the structures and transaction of business is crucial to business innovation. By studying business law, you will learn the necessary skills and knowledge base to provide a legal perspective to business practice. You will cover the theory and practice behind e-commerce law, contract law and taxation law.

WHAT YOU STUDYYou will study the fundamentals of business law and then choose from a wide range of electives. Business law encompasses many overlapping fields, ranging from specific regulatory frameworks to corporate governance. Fields you can focus on include international business law, banking and taxation law, employment and anti-discrimination law and media law.

economics

SAMPLE cAREERSBusiness forecasterInvestment analystPolicy advisor Stock broker

Economics is about the economy—the distribution of resources between people and organisations. Areas of interest to economists include the behaviour of consumers and business firms, the labour market, health care, the environment, technology and innovation, economic growth and development, monetary and fiscal policy, international trade and finance, and the global economy.

WHAT YOU STUDYYou’ll study both macroeconomic and microeconomic theory with an emphasis on policy and its effect on working economies. You’ll look at what determines supply and demand for various goods and services and how prices are determined, consumption and investment patterns, international influences on the economy, the role of government within the economy, money and interest rates.

Later in your degree, you will be able to choose electives that focus on topics like the environment, labour markets and employment, health care, international trade and forecasting.

You can also develop a historical understanding of the Australian economy. Emphasis will be placed on the practical analytical tools that are applied to a wide range of topics affecting the national and international economy.

Finance

SAMPLE cAREERScost adviserFinancial systems adviserEquities research analystMerchant bankerVenture capitalist

Finance is the management of money. In practice, it incorporates maths, economics, statistics and accounting to provide a balanced view of money, the markets it works in, and the tools used to manage it. Modern finance is a combination of rigorous, scientific measurement and creative, practical problem-solving.

WHAT YOU STUDYYou’ll study finance in depth, examining investment, financial markets, financial modeling and portfolio analysis. You will learn advanced statistical techniques for analysis and modeling, including the classical linear regression model, model diagnostics, univariate time series modelling and forecasting. You’ll explore corporate finance including financial strategies, security analysis and portfolio management.

Professional recognitionThe Finance major is recognised by the Financial Services Institute of Australasia (FINSIA).

majorS IN The BaChelor oF CommerCe

UNIVERSITY OF WOLLONGONG12

Financial Planning

SAMPLE cAREERSBusiness risk manager Insurance brokerFinancial adviserFund manager

Financial planners must have an understanding not only of finance but also of accounting, management and marketing. Financial Planning is the design of specific financial outcomes that meet a client’s unique needs and objectives, given their financial resources and risk profile. Its broad approach is to fulfill clients’ total needs, incorporating investment planning, taxation and social services planning, retirement planning, risk planning and estate planning.

WHAT YOU STUDYYou will study a broad range of disciplines to give you the knowledge a financial planner needs. You will investigate securities and the market they operate in as well as theories of the market and the equilibrium prices of securities. You will learn how to assess investments, and the method for identifying the best financial product for a client, with particular attention to their risk profile. You will also learn the codes of conduct governing the financial planning industry and relevant regulatory frameworks.

Professional recognitionThis degree meets the training requirements of the Australian Securities and Investments Commission (ASIC) and is accredited as meeting all the skill and knowledge components of ASIC Regulatory Statement 146 (RG146) Tier 1 and is listed on the ASIC Training Register. The degree is also recognised by the Financial Services Institute of Australasia (FINSIA) and is accredited with the Financial Planning Association (FPA) for entry into the FPA CFP Education Program.

In all cases, the planner needs to be able to understand and interpret a large amount of client data—and then use a mix of solid industry knowledge and creativity to recommend investments and products to the client.

Some financial planners specialise in particular fields such as superannuation, managed investment, personal risk insurance, investment advice, estate planning, personal financial needs or career planning.

human resource management

SAMPLE cAREERSHR policy adviserHR consultantIndustrial officerRecruitment officer/managerRemuneration officer/managerTraining and development officer/manager

Human Resources Management (HRM) is concerned with finding the right staff for an organisation—and having employed them, look after them so they want to stay and give their best to their jobs. If you prefer working with people, you might consider a career in human resource management. Rather than focusing solely on the economic bottom line, you will learn about motivational factors, social and individual wellbeing, human rights and ethics.

WHAT YOU STUDYYou’ll learn about the people side of business operation by gaining a sound understanding of human resource management theories, including organisational behavior and strategic management, and how to apply these to your future career roles. This includes detailed study of theory and practices in key functional areas of HRM, including job planning, job design and analysis, recruitment and selection, training and development, salary and benefits, turnover and retention, change management, occupational health and safety (OHS) management and international HRM.

Professional recognitionThe HRM major has accreditation from the Australian Human Resources Institute, which means you can become a professional Member of the Institute when you graduate.

majorS IN The BaChelor oF CommerCe

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International Business

SAMPLE cAREERSBusiness intelligence analystExporterImporterInternational business analystTrade logistics manager

International business gives you an awareness and understanding of business in other cultures and regions. You will gain an understanding of leadership, strategy, cultural diversity, communication and decision-making as they relate to contemporary international business issues. Major topics covered include financial management; employment relations; industry and trade in South East Asia; international marketing and management; and business in Europe.

WHAT YOU STUDYDuring this major you’ll learn how to manage across cultural boundaries in an international business context, having gained knowledge on international human resource management and international trade environments. You’ll learn how to develop international marketing strategies that consider the socio-economic, legal, political, financial and cultural factors affecting regional markets, including strategic options for entry and expansion; and contemporary issues in multinational marketing. You’ll also gain a sound understanding on the workings of foreign exchange markets, and the effects of exchange rate policies and learn how to analyse the effect of commercial policies on the economic welfare of nations.

International economics

SAMPLE cAREERSGlobal strategy analystInternational trade specialistStock market regulator

The forces of globalisation are continuing to create new opportunities in the world economy for individuals who can understand and deal with the increasing complexities involved. International Economics is perfect for students who want to develop a sound understanding of the economic and social forces that are shaping the world economy.

WHAT YOU STUDYAs well as detailed study in macroeconomic theory, you will learn international trade theory and explore economic development. International trade will be examined in terms of debt and growth, the effects of commercial policies on national welfare, and the interrelation of foreign exchange markets. The international economist also needs to understand how governments affect development and roles of savings, investments and public infrastructure. You can focus your degree further with elective subjects in areas including trade in East Asia, global economics or the foundations of the Australian economy.

management

SAMPLE cAREERScompany managercustomer service coordinatorOperations managerProcurement officerStrategic development executiveWorkforce planner

Management is the art and science of organising assets to reach a goal. Studying management you will learn how to interpret the procedures and systems used in an organisation to assess how individuals and the organisation as a whole can best operate. You will develop skills in decision-making, conflict resolution, administration and communication.

WHAT YOU STUDYYou’ll study management from a range of perspectives, each aimed at expanding your management knowledge and future success in management roles. You’ll learn how to strategically manage both physical and intangible assets for organisational success. You’ll do this by gaining a sound understanding of the framework of organisational structures, including the local and international environments in which they operate. Final year subjects will have you identifying and analysing quality management systems, strategically managing risk and developing international business strategies.

majorS IN The BaChelor oF CommerCe

UNIVERSITY OF WOLLONGONG14

marketing

SAMPLE cAREERSAdvertising executiveBrand managerMarketing managerRelationship manager

Marketing is about generating products and services to meet a defined customer need. It’s also about establishing a competitive advantage by effective positioning in the market with reference to product, promotion, pricing and distribution strategies. In addition to commercial marketing, the industry has diversified into specialist marketing applications including social marketing and not-for-profit marketing.

WHAT YOU STUDYYou will be immersed in marketing, from understanding consumer behaviour and measuring the effectiveness of communication channels to the product positioning and the effectiveness of market research. You’ll learn about how to use creative advertising techniques, including graphic design software, to develop creative and effective marketing communications. You will also see how marketing can influence positive change in social behaviour.

Public relations

SAMPLE cAREERSArtistic agentcommunications managercorporate counsellingcrisis communicationsEvent managerMedia relationsOnline communications consultant PR consultancyPR coordinatorPublicistStrategic planning

If you’re interested in people and love to write, have good analytical skills and are able to work under pressure, a career in public relations (PR) may be right for you. It covers a variety of subjects including business communication, PR concepts, PR strategies, corporate identity and branding, marketing communications and advertising and PR campaigns.

WHAT YOU STUDYYou’ll learn how to communicate effectively with internal and external stakeholders using a range of media including blog posts and social media, develop effective media relations and campaign plans, and write reports, speeches, video and presentation scripts, and strategic organisational responses. Our PR major draws upon communication theory and teaches you how to evaluate the cultural and organisational contexts, key trends and ethical issues influencing contemporary PR and to critically evaluate the role of PR in society and organisations.

During this major you’ll also learn how to develop brand strategies and leverage this equity to create organisational value. This major also includes the practical development of proposals for social marketing campaigns to effect behavior change as a solution various social problems.

You can add value to what you are learning in this major, by doubling it with a marketing, communications and media studies or a journalism major.

majorS IN The BaChelor oF CommerCe

15BUSINESS

Quantitative analysis in economics

SAMPLE cAREERSEconomic modellerEconomic researcherInvestment analyst Organisational economistStatistical analyst

Quantitative analysis is an evidence-based approach to estimating and forecasting how a modern economy works using complex computational and data analysis. This set of knowledge and skills will enable you to interpret and undertake advanced economic analysis for private sector firms and government agencies. Graduating with this major will make you highly employable in the national and international job market.

WHAT YOU STUDYYou’ll learn about the major factors determining economic behaviour and evaluate how alternative macroeconomic policies can improve economic performance. You’ll analyse aggregate supply equilibrium in terms of wages, prices and employment. The problems of inflation and employment are considered alongside wages policies, with long term explanations of economic growth and associated policies also considered.

This major will provide you with a sound understanding of consumer demand theory, compensated demand functions, production theory, models of market structure and the macroeconomics of an open economy.

You’ll learn how to apply game theory as a tool for analysing a wide range of situations, including those within the social sciences and problems of strategic choice in duopoly markets.

Supply Chain management

SAMPLE cAREERSDemand analystLogistic managerMaterials controller Procurement and compliance officerSourcing manager

Supply chain management is concerned with the entire lifecycle of a product or service, from before it’s made, to how it is disposed of, and how it moves between every stage. As well as goods and services, supply chain managers analyse and manage information from the suppliers, through intermediaries, to the customer—and their customers, if your client is a business. It includes managing technical processes: both within the firm between functions such as procurement, manufacturing and marketing; and between organisations such as manufacturers, distributors, wholesalers and retailers.

WHAT YOU STUDYYou’ll gain an overall understanding of supply chain structures and develop an understanding of procurement and inventory management models, the role of enabling technologies within the supply chain, and performance measurements techniques.

During this major you’ll learn the principles and tools associated with ‘quality management’ and the relationships between e-commerce and supply chains. You’ll gain an understanding of total supply chain management and have opportunity to specialise in a number of areas such as logistics, operations, systems thinking, quality and supply chain strategies.

majorS IN The BaChelor oF CommerCe

UNIVERSITY OF WOLLONGONG16

SPeCIalIST joINT TaFe ProgramS aNd degreeSWe offer three specialist degrees that combine a UOW Bachelor of Commerce with a TAFE Diploma. They offer advanced vocational skills relevant and specific to these industries and require a fixed program of study.

The first two years are a combination of TAFE and University study while the third year is University only. Upon successful completion of this degree, you will graduate with a Diploma from TAFE as well as a Commerce degree that identifies the area of specialisation: event management, hospitality or tourism.

BaChelor oF CommerCe (eVeNT maNagemeNT)

ATAR Wollongong – 72 Shoalhaven – 70 Southern Sydney – 72 DURATION 3 years STARTS Autumn (February) TAFE AWARD Diploma in Event Management LOcATIONS Wollongong (UAc 753640) Shoalhaven (UAc 753642) Southern Sydney (UAc 753641)cRIcOS 068763F

Events and festivals, charity fundraisers, conferences and concerts all form part of a multibillion-dollar worldwide industry. Event Management is the special branch of management that focuses on using managerial techniques to plan, organise and run these events.

BaChelor oF CommerCe (hoSPITalITy maNagemeNT)

ATAR Wollongong – 72 Southern Sydney – 72 DURATION 3 years STARTS Autumn (February)TAFE AWARD Diploma in HospitalityLOcATIONS Wollongong (UAc 753630) Southern Sydney (UAc 753631)cRIcOS 068764E

The hospitality industry includes co-ordinating entertainment and recreation, accommodation and food services and forms an important part of many nations’ economies, including Australia. It is a highly dynamic industry that requires flexible, responsive managers to successfully guide businesses.

BaChelor oF CommerCe (ToUrISm maNagemeNT)

ATAR 72DURATION 3 years STARTS Autumn (February)TAFE AWARD Advanced Diploma in Tourism

ManagementLOcATION Wollongong (UAc 753650)cRIcOS 068765D

Tourism is a worldwide industry that continues to play an important part in both wealthy nations and developing economies. It can be in many ways the business of adventure, but is also building the global community and creating wealth at every level. The industry also supports a number of innovative specialist fields including eco-tourism and global volunteering.

STeFFI ChUNg – BaChelor oF CommerCe (hoSPITalITy)

There are so many different areas in hotel management that we learn in the course, including food and beverage, reservations, management and marketing. The degree is an excellent balance between learning about business functions and practical operations.

I am also studying a Certificate III in retail as I work as a manager in a popular restaurant chain. all of these skills and the knowledge I am acquiring are making me highly valued as an employee as I understand the reasons behind strategic business decisions.

LEaRN mORESTUdeNT eNQUIrIeSPhone +61 2 4221 4478 Email commerce-enquiries@uow.edu.au www.uow.edu.au/commerce

geNeral eNQUIrIeSwww.uow.edu.au/future Within Australia: 1300 367 869 International: +61 2 4221 3218 uniadvice@uow.edu.au facebook.com/uowfuture

The University of Wollongong attempts to ensure the information contained in this publication is correct at the time of production (April 2013); however, sections may be amended without notice by the University in response to changing circumstances or for any other reason. Check with the University at the time of application/enrolment for any updated information. UNIVERSITY OF WOLLONGONG CRICOS: 00102E