supplyingpartner

M A R K E T I N G P R O G R A M A N D T R A D E S H O W

For more than 30 years, IPI has fostered meaningful

relationships with thousands of entrepreneurs in the print and

photo industry. IPI members mean more to us than names

and numbers; they give us reasons to celebrate daily through

their successes – they make up our extended family.

We’ve witnessed businesses grow and thrive through several

generations. We’ve welcomed startup companies who have

demonstrated innovation by working from the ground up. As our

industry has changed over the years, we’ve offered guidance,

information and feedback to help our members make the best choices

in their businesses. IPI members constantly learn by sharing in each

other’s experiences, and we are the facilitators that bring them together.

It’s been even more rewarding to watch our members unleash

their own creativity as they share their enthusiasm with

customers. We recognize and appreciate how fortunate we are to

be a trusted ally, business partner and friend to wildly successful

members who have helped us revolutionize this industry.

Now we invite you to join our family.

THEIR VISION.YOUR PASSION.OUR NETWORK.

“Being one of IPI’s Supplying Partners has been a great business relationship for

CRE. We have been fortunate to develop partnerships and long lasting friendships

with many of the IPI members, as well as the group’s HQ Team and board members.”

Aleksandra Jaric of CRE Inc. SAID:

Pooling our expertise, passion and connections with businesses like yours,we have developed a network unparalleled in

this industry. These powerful partnerships allow

members to focus on their core competencies while

competing with national brands, increasing sales and

remaining relevant in a continually changing industry.

With a global membership of nearly 500 members

representing more than 700 retail locations, IPI

has collaborated with a growing network of partners in

a variety of photo-related fields since 1982. Together

we serve members as a full-service marketing

team, educator, purchasing co-op, networking hub

and business consultant in all aspects of digital,

print, photography, signage, graphics and art.

Capturing memories has never been so simple.

While members empower their customers to

share, personalize and memorialize life’s precious

moments, the IPI Member Network gives them their

strength. You can be a part of this experience.

“We are so thrilled to be a supplying partner with

IPI and it’s members. The Supplying Partner Trade

Show in Las Vegas exceeded our expectations. It

was the most positive group of business people

in the photo industry I have seen in many years.

Members are excited about their business and

what the future holds. It is a real collaboration

of members, suppliers and IPI to ensure the

future success of everyone’s business.”

Robin Gross of GNP Frame SAID:

MEMBER FOCUS AREAS

PHOTO RETAIL

Specialty photographic retail businesses that include processing, printing and

creative products + services

SPORTS & EVENT PHOTOGRAPHY

Capturing fast-paced individual and team athelics as well as on-location events like

parties, bar and bat mitzvahs and corporate events

PHOTO BOUTIQUE

Targeting niche markets with a focus on unique and exclusive

products or services

COMMERCIAL

Focused on serving business and commerical clientele

through creative partnerships and project production

PORTRAIT STUDIO

Indoor and outdoor portraiture for children, families,

couples, graduates and business professionals

DIGITAL PRESS/STATIONERY

Featuring custom products printed with digital press

technology, including stationery and other creative output

SCHOOL PHOTOGRAPHY

Image capture businesses specialized in school photography.

CAMERA & HARD GOODS RETAIL

Selling cameras, camera accessories, moblile accessories,

related hardware and merchandise to photo enthusiasts and everyday picture takers.

CONSUMER EDUCATION

Offering consumer education and training on photography, mobile

applications and creative projects

THE SUPPLYING PARTNER PROGRAM

THIS is a key element of the IPI Member Network that provides

quality products, equipment and services that our members need

and use to sustain growth, stay competitive and increase market

share. When you join this innovative alliance of trusted leaders in the

industry, you enter into a valuable partnership that goes beyond the

bottom line.

Receive exclusive access to market your products and services

directly to the owners and decision makers within our membership –

people who influence their customers’ decisions each and every day.

Explore business development opportunities with members as

they cultivate new professional models, adopt different services and

increase sales.

Interact with members on the popular IPI Forum. Introduce new

products, post purchasing information, answer member questions

and participate in idea discovery as the industry changes. You will

have a private area to chat directly with members to learn how you

can best work together.

BUILD YOUR BUSINESSSupplying Partner benefits include:

Presence at the IPIC trade show

Take advantage of an engaged audience to promote new

products, foster relationships and make sales.

Promotions in the electronic tradeshow

Enjoy dedicated space in our digital brochure, distributed quarterly to all IPI members.

ACCESS TO WORLDWIDE MEMBER NETWORK

Connect with IPI’s complete list of domestic and

international members.

ABILITY TO OFFER EXCLUSIVE DEALS

Foster loyalty by providing monthly promotions

and discounts, exclusive to IPI members.

Trade Show booth

Your partnership includes a booth at the IPIC trade

show with various levels to meet your specific needs.

Webinar, email and educational collaboration

Collaborate with the HQ team to contribute advice on relevant

topics, solidifying your status as an industry leader.

Be present. Leave a lasting impression.

Considered one of the most effective Supplying Partner

benefits, this annual event is the perfect opportunity for

industry leaders to meet with IPI members, participate

in educational sessions and network with those making

purchasing decisions about the products and services you sell.

IPIC Opportunities:

• Complete booth package included in partner program

• Supplying Partner Madness Invitation

• Network & build relationships during IPI hosted dinner and cocktail party

• Invitation to IPIC Live Learning General

Sessions with IPI Members

• Presentation Opportunities

The IPIC Trade Show is one of the highlights of our year

because we are reunited with old friends and given the

opportunity to meet new members and partners face-to-

face. The IPIC Trade Show is unlike any you’ve attended

-- packed with sales opportunities, networking and fun.

It is an experience you’ll never want to miss again.

We can’t wait to see you there!

INTERNATIONAL

PRINT + IMAGINGCONFERENCE AND TRADE SHOW

JULY 12 – 13, 2016

We’re ridiculously obsessed

with innovating how people

creatively use photographs,

imagery and video.

THE VISION PROJECTToday is the most exciting time in the print and photo industry. Digital

technology, countless mobile apps and sophisticated editing capabilities have

exponentially increased curiosity and released untapped artistry throughout

the population. Every day, people of all ages embrace the ease of photography,

integrating it into their social fabric – and unleashing exhilarating business

opportunities for those working in the trade.

We are beyond thrilled to tell you about tHE VISION PROJECT, a revolutionary way of

doing business in today’s photo-centric world. Just as photography has changed

the way people interact with each other, The Vision Project will change how they

think about photography by fusing creative storytelling, digital messaging, idea

generation and social collaboration with high-tech tools and solutions for both

personal and commercial applications.

This inspiring business initiative will offer countless new ways for members to

generate enthusiasm, offer insight and introduce even more innovative ways for

customers to meld photography into their daily lives. Opportunities for Supplying

Partners include participation in outsourcing, production, product development,

merchandising, order systems, work flow and more as the program evolves.

Billions of images are captured every year – more than any other time in

history. We’re convinced that even though today is the most exciting day in our

industry; tomorrow will be even better.

The IPI Marketing Solutions Program (MSP) offers unique sales

opportunities to a Supplying Partner. This popular program was

created to help IPI members be more effective and efficient with their

marketing efforts and it is a proven way to increase member sales.

Become a partner in product and service development

and work closely with the IPI team to create unique and

innovative new solutions for use in member stores.

This highly collaborative partnership will result in new thinking,

improved integration and unique marketing strategies which

translate into greater adoption among members.

Participating Supplying Partners are promoted within the MSP

as THE recommend source for a particular product or service

solution. For example, when a new product is introduced that

is affiliated with your business, IPI provides members with

specific ordering details, templates and a complete marketing

campaign. This process makes sourcing a product or service

easier for the member while generating new business for you.

INNOVATION +

DEVELOPMENT

“Great organization, great audience, great positioning! You (IPI) really

have it right, and I see how we can all benefit from your direction!”

DAVE EARBLAND FROM STOREFRONT.COM SAID:

Partner with members to provide fulfillment solutions for exclusive MSP products and services.

Collaborate with the IPI Marketing Team to reinventand create relevant new products + services.

Be part of IPI’s new Vision Project business model and help develop unique products and services that scream innovation!

Become THE resource for specific production materials, supplies and merchandise within the MSP.

Supply the tools and equipment needed for members to produce MSP products and services efficiently at the store level.

Provide technical expertise and software support that integrates MSP content with e-commerce, workflow and ordering processes.

Production/outsourcing

Signature Products/Services (Vision Project)

Provide Equipmen for in-house production

Product development

Supply materials AND merchandise

Software/Technical integration

Ways you can participate in THE MSP

A R U B A • A U S T R A L I A • C A N A D A • N E W Z E A L A N D • U N I T E D K I N G D O M • U S A

2518 Anthem Village Drive, Suite 104Henderson, Nevada 89052

Phone: 702-617-1141Fax: 702-617-1181info@ipiphoto.com

W W W . I P I P H O T O . C O M