2017 - aagl » aagl · position requests and dual page spreads (dps). once your request is...

2017ADVERTISING MEDIA KIT

AAGL PUBLICATIONS

Online AdvertisingNEW FOR 2017

Advertising Media Kit21 7

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The AAGL - Our Mission, Our Members, Your CustomersThe Mission of the AAGL is to remain focused on the ultimate goal of improving patient care in gynecologic medicine by supporting the lifelong learning commitment made by surgical gynecologists and other clinicians in the specialty of minimally invasive gynecology. Our diverse membership includes residents, fellows, physicians in practice and allied health professionals around the world. Our members, readers, and subscribers have come to rely on the AAGL for updates on surgical techniques, technology, and innovation to

help expand their knowledge and practice in the world of minimally invasive gynecologic surgery.

These are your customers and the website and publications of the AAGL are excellent vehicles to carry your message, build brand awareness, and solidify your shared commitment to their mission as an industry partner. Encourage your customers to think of you first by advertising on the AAGL website and in the AAGL publications.

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The Journal of Minimally Invasive GynecologyThe Journal of Minimally Invasive Gynecology (JMIG), the official journal of the AAGL, is a classic scientific periodical. As the most important publication of its kind, JMIG presents doctors with vital current clinical information and serves as a valuable reference tool.

Elsevier Publishing provides publishing and advertising services for this journal.

For rates and artwork specifications, please contact Roxana Muniz at e-mail: [email protected] or call 347.702.0380.

Ad rates for full page ads in JMIG start at $3,325 for black & white and $4,925 for full color.

The AAGL WebsiteThe AAGL website (www.aagl.org) is a frequent destination for our 7,500+ members, strategic partners and sister organizations. AAGL can strategically bring awareness to your brand through the placement of banner advertising on our Global Congress, SurgeryU, and news pages. Increase your brand visibility by placing your ad in front of our 97,000+ annual web site visitors who consume over 576,000 pages of content on our site annually from 180 countries. See page 7 for more details, pricing, and specifications on this brand-new advertising offering.

Collaboration in ColombiaAAGL and FECOLSOG showcase their successful partnership in Cartagena PAGE 14

From the Scientifi c Program ChairThe Theme for the 2017 Annual Meeting in Dr. As-Sanie’s Own Words PAGE 5

Pelvic Pain WorkshopA New Direction in Globally Treating Pelvic PainPAGE 6

SIG: Reproductive Surgery/EndometriosisDr. Sinervo Describes His Experiences with

Treating Diaphragmatic EndometriosisPAGE 8

SIG: UrogynecologyNovel Approaches to Treating Fecal Incontinence

PAGE 10

ICELAND IS TRENDING

Vol. 31 № 1January—March 2017

NewsScope™NewsScope™ is the AAGL’s quarterly membership publication, registered with the Library of Congress, and serves as the official membership magazine. In its pages, the AAGL presents news within the specialty, and feature articles submitted by members of the Board, clinical articles from our Special Interest Groups (SIGs), as well as articles on issues affecting our members, and events taking place both inside and outside of the AAGL.

NewsScope is mailed quarterly to all active members who have opted in to receive mail communications and is also held as an archived enduring document on the AAGL website. NewsScope offers multiple advertising opportunities, including full page and fractional ads, premium placement opportunities, and a Product Listings section designed to highlight new products and technologies.

The AAGL Annual Meeting Scientific ProgramAlso called the “Final Program”, the Scientific Program is produced for the Global Congress of Minimally Invasive Gynecology that takes place November 12-16, 2017. The Final Program serves as a guidebook for the largest annual congress on minimally invasive therapies in gynecology, and features comprehensive listings of the daily events, including all the PG courses and labs, scientific presentations, exhibit hall hours and activities, industry-sponsored events, and AAGL-sponsored social activities.

The Final Program is distributed to all attendees at the meeting and is the primary repository for the agendas, faculty, descriptions, and learning objectives of all the CME and non-CME sessions; descriptions and listings for all exhibitors; and recognition of all the support received from industry. Advertising in the Final Program is a prime opportunity for exhibiting companies to complement and promote their exhibit space at the meeting, any industry-sponsored symposia, as well as highlight their partnership with the AAGL.

Advertising in the publications of the AAGL is an effective way to build and maintain your brand and product awareness. No one else can help you hit your target as comprehensively as the AAGL. If you have any questions about these publications, please contact the AAGL for more information.

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Advertising GuidelinesWebsite, Annual Meeting Final Program & NewsScope

WebsiteWebsite ads are accepted throughout the year.All website advertising is clearly marked as ADVERTISEMENT and is separated from content. Ads are run as part of our general ad inventory using a weighted display algorithm.

Request for Submission of AdsRequests to submit an ad should be sent via email no later than five (5) working days prior to the publication closing date (see dates on pages 5 and 6), or anytime for website ads. Please specify any special placement requests, including premium position requests and dual page spreads (DPS). Once your request is approved, your ad should be submitted on or before the closing date via the method described on the rate card.

Email for Final Program ads: [email protected] for NewsScope ads: [email protected]

ReviewAll advertisements are subject to publisher’s approval. Publisher reserves the right to cancel or reject any advertisement, placement request and space reservation.

PlacementAds are placed in both the Final Program and NewsScope on a first-come, first-served basis, and are placed run of book (ROB). Priority placement is available in both publications for an additional fee (see rates on pages 5 and 6) and are non-cancelable. Publisher reserves the right to change the placement of any ad as it sees fit. Publisher also reserves the right to place two or more fractional units on a page (NewsScope only).

Special PlacementFractional ads related to full page ads may be placed opposite without preferred position charges, NewsScope only. For facing fractional ads in

NewsScope only, please refer to the half page spread (HPS) rates.

BillingPayments are due thirty (30) days from date of issue. If any accounts are still outstanding by the next issue, all placements by that advertiser will be suspended. Also, advertiser will lose any earned discounts. Agency is responsible for payment of all advertising ordered. Preferred positions will not be guaranteed until payment is received.

Uniform RatesPublisher guarantees uniform rates and discounts to all advertisers using same amount and kind of space. No exceptions. When number of ad submissions are greater or lesser than contracted for the year, rates are adjusted accordingly.

Rate ChangesRates are subject to change with ninety (90) days notice. In the event of a rate increase, contracts may be terminated without penalty of short rate.

Agency CommissionsPublisher offers standard 15% agency commissions unless otherwise noted.

MaterialsIf materials are not provided by the deadline, the publisher reserves the right to repeat the last advertisement. If no previous ad was placed, the advertiser forfeits space. If the advertiser will be unable to meet the materials deadline, please notify the publisher five (5) working days in advance. Advertiser bears sole responsibility for the accuracy of the materials and content.

Advertising DisclaimerThe opinions, viewpoints, conclusions, recommendations, and statements in publications produced by the AAGL are solely those of the authors or advertisers and are not attributable to the sponsor, publisher, editor or editorial board of the publication or its affiliates. Appearance of advertising in publications of the AAGL does not constitute a guarantee or endorsement of the quality or value of such product or of the claims made for by its manufacturer. Furthermore, reference to a product within a paper published by the AAGL does not constitute a guarantee or endorsement of that product or its manufacturer’s claims. The fact that a product, service, or company is advertised in a publication of the AAGL or, cited in an article shall not be referred to by the manufacturer in collateral advertising. Any advertisement simulating editorial content must carry the word ADVERTISEMENT at the top of the page in 12-point type.

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Website AdvertisingRate Card No. 1, effective January 1, 2017

Average Annual Website Visitors97,000+

Pages of Content Consumed Annually576,000+

Two Banner Positions available

Top Leaderboard (excluding Home Page): 728x90 pixels (GIF, JPG, or PNG – non-animated)Right Side Skyscraper (excluding Home Page): 160x600 pixels (GIF, JPG, or PNG – non-animated)

Note: Diagrams are not to scale. Please refer to the mechanical specifications above to see which are available.

Contact for Submission RequestsE-mail: [email protected] Tel: 800.554.2245 | 714.503.6200

Rate$85 CPM (Cost per thousand impressions)

General Website Advertising InformationAll website advertising is clearly marked as ADVERTISEMENT and is separated from content. Advertisers will not receive advance knowledge of editorial content. Website advertising will not be sold or purchased based on editorial adjacency. Website advertising will not be placed on any pages that contain CME accredited content.

Advertising is reserved on a first-come, first-served basis.Note: Ads are run as part of our general ad inventory using a weighted

display algorithm. Your ad will be shown as often as all other purchased ads, and you will only be charged for the number of impressions that you receive per quarter.

Ads received from AAGL Corporate Sponsors may receive additional weight in our inventory placement subject to their sponsorship level, up to a combined maximum of 50% of our total inventory.

AAGL DOES NOT accept: Pop-Ups, Pop-Unders, Above Page or Floating and Between Layer Units

All ads are subject to publisher approval.

File SubmissionFiles must be submitted through the AAGL ShareFile website. Please go to www.aagl.org/uploadads/ to submit your files.

Top Leaderboard Right Side SkyScaper

Online AdvertisingNEW FOR 2017

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Rate Card No. 20, effective January 1, 2017

Average Print Circulation 5,473 January 2016 – December 2016


Closing DatesIssue Space MaterialsQ1 Jan-Mar February 13 February 20Q2 Apr-Jun May 15 May 22Q3 Jul-Sep August 14 August 21Q4 Oct-Dec November 13 November 27Q1 Jan-Mar 2018 February 12, 2018 February 19, 2018

Advertising Rates Advertisers will have the opportunity to purchase a full year of ad space at a discount. Corporate Sponsors with eligible ad placement opportunities will receive applicable additional rate adjustments.

COLOR RATES ................................ 1x......................... FULL YEARFULL PAGE ...............................................$2,500 .......................$8,500DUAL PAGE SPREAD ..........................$4,000 .......................$13,600HALF PAGE ...............................................$1,750.........................$5,950HALF PAGE SPREAD ...........................$2,750 .......................$9.350

PREMIUM POSITIONS: ......................add’l over color rateIFC (INSIDE FRONT COVER): .........$1,250IBC (INSIDE BACK COVER):............$750BACK COVER: .........................................$1,250DUAL PAGE SPREAD:.........................$500OTHER PREMIUM POSITIONS: .....$500

New Product ListingsThis one-page section of NewsScope is intended to feature the latest instrumentation, equipment and devices pertinent to the gynecologic surgeon. Advertisers may offer a brief overview of their product’s features and application, the company’s contact information, as well as an image of the product. The publisher reserves the right to edit listings as necessary for space, including adjusting the image size for purposes of graphic design and placement, and to reject submissions for reasons that include, but are not limited to, inappropriateness, unsubstantiated claims, deceptive wording, etc.

Rate: $500

NewsScope Advertising StandardsPDFs with Press Settings, CMYK colors, and embedded fonts will be accepted. Files submitted with spot colors will not be accepted.

NewsScope

Page Spread ½ Page ½ Page Spread

Ad SizesNote: Diagrams are not to scale. Please refer to the mechanical specifications below to see which are available.

Ad size Trim Bleed Live/Safety Non Bleed

Page 8.5” x 11” 8.75” x 11.25” 8” x 10” 8” x 10”

Spread 17” x 11” 17.25” x 11.25” 16” x 10” (.5” gutter) 16” x 10” (.5” gutter)

½ Page 4.25” x 5.5” 4.5” x 5.75” 3.75” x 5” 3.75” x 5”

½ Page Spread 17” x 5.5” 17.25” x 5.75” 16.5” x 5” (.5” gutter) 16.5” x 5” (.5” gutter)

NewsScope Trim Size Trim size is 8.5” x 11”

Paper StockWhite, 70# dull

BindingNewsScope is approximately 24-28 pages and is saddle stitched.

Creating Print Optimized FileFor your convenience, the AAGL has a PDF exporting preset available for download at: http://www.aagl.org/pdfpreset/. To import the PDF preset, open Adobe InDesign, and navigate to the: File menu, click on Adobe PDF Presets. In the Adobe Presets window, click on Define, click on Load, and navigate to the downloaded file. When exporting the PDF, choose the PDF preset: XMF PDF.

New Product Listings Product listings must be submitted with an image. Maximum word count length (including headline and contact information) is 65 words. All images must be in TIFF, EPS or high-quality JPEG format. Images must be a minimum of 8.5” x 11” at 300 dpi resolution. Please note that color reproduction is not guaranteed. For further information on listing in the New Products section of NewsScope, please contact [email protected].

File SubmissionFiles must be submitted through the AAGL ShareFile website. Please go to http://www.aagl.org/uploadads/ to submit your files.

Collaboration in ColombiaAAGL and FECOLSOG showcase their successful partnership in Cartagena PAGE 14

From the Scientifi c Program ChairThe Theme for the 2017 Annual Meeting in Dr. As-Sanie’s Own Words PAGE 5

Pelvic Pain WorkshopA New Direction in Globally Treating Pelvic PainPAGE 6

SIG: Reproductive Surgery/EndometriosisDr. Sinervo Describes His Experiences with

Treating Diaphragmatic EndometriosisPAGE 8

SIG: UrogynecologyNovel Approaches to Treating Fecal Incontinence

PAGE 10

ICELAND IS TRENDING

Vol. 31 № 1January—March 2017

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Rate card No. 21, effective January 1, 2017

Average Annual Print Run3,000 copies


Closing Dates - Materials DueSept 15, 2017

Advertising Rates* Corporate Sponsors are eligible for the applicable branding opportunity discount as defined in the 2017 Corporate Sponsorship Program.

COLOR RATES FULL PAGE: .................................................... $3,000DUAL PAGE SPREAD: ........................... $5,000

PREMIUM POSITIONS: ......................... add’l over color rateIFC (INSIDE FRONT COVER): .......... $1,250IBC (INSIDE BACK COVER): ............. $750BACK COVER: ............................................... $1,250DUAL PAGE SPREAD (DPS): ...............$500OTHER PREMIUM POSITIONS: ...... $500

AAGL Final Program Advertising StandardsOnly PDFs with Press Settings, CMYK colors, and embedded fonts will be accepted. Files submitted with spot colors will not be accepted.

Creating Print Optimized FileFor your convenience, the AAGL has a PDF exporting preset available for download at: http://www.aagl.org/pdfpreset/.

To import the PDF preset, open Adobe InDesign, navigate to the File menu, and click on Adobe PDF Presets. In the Adobe Presets window, click on Define, then click on Load, and navigate to the downloaded file.

When exporting the PDF, choose the PDF preset: XMF PDF.

AAGL Global Congress of Minimally Invasive GynecologyAnnual Meeting Final Program

File SubmissionFiles must be submitted through the AAGL ShareFile website. Please go to http://www.aagl.org/uploadads/ to submit your files.

Page Spread

Ad SizesNote: Diagrams are not to scale. Please refer to the mechanical specifications below to see which are available.

Ad size Trim Bleed Live/Safety Non Bleed

Page 8.5” x 11” 8.75” x 11.25” 8” x 10” 8” x 10”

Spread 17” x 11” 17.25” x 11.25” 16” x 10” (1” gutter) 16” x 10” (1” gutter)

AAGL Final Program Trim Size Trim size is 8.5” x 11”

BindingThe AAGL Global Congress Final Program is approximately 160 pages and is perfect bound. An allowance for a 1” gutter is recommended for 2 page spread ads.

Paper StockWhite, 70# gloss

*Ad space is available on a priority basis to Corporate Sponsors and Global Congress Exhibitors. Other advertisers will be wait-listed until the conclusion of priority refusal.

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2017 - aagl » aagl · position requests and dual page spreads (dps). once your request is...

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