2017 action plan - miskas liquors · 2017-08-23 · 2017 action plan 3/9/17 updates ... we believe...

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IDEAL PROMOTIONS Marketing and Management Services 2017 Action Plan 3/9/17 UPDATES

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Page 1: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

IDEAL PROMOTIONS Marketing and Management Services

2017 Action Plan

3/9/17 UPDATES

Page 2: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

1 Profitably operate your stores without excessive inventory investment at competitive acquisition costs without becoming over inventoried and stagnant.

2   To give you the ability to be competitive in a retail market that has become oversaturated with national chains jumping into the category and capturing your business

3   To provide you with additional revenue streams that are not dependent on sales through your register, but through our ability as a chain to capitalize on our customer base and exploit opportunities.

We appreciate your participation in IDEAL BEVERAGE NETWORK’s CO-OP. We have new plans for 2017 give you the tools to:

MISSION

In 2017 we will shift our focus away from from turning your retail space into an extended warehouse space without helping move excessive inventory.

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Page 3: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

The Ideal Beverage Network buying Co-op grew out of the Miska’s Liquor Store chain. The first Miska’s store was opened in 1936, making us at 80 years old the oldest continuous operating retail beverage chain in the country. This is the reason we ask you to brand your stores. It lends history, loyalty, credibility, and recognition. Remember to watch the film either on our Miska’s web site or on YouTube. It’s very enlightening.

B e v e r a g e N e t w o r kI D E A L

SM

The stores were sold throughout the mid-1970’s. We decided to license the brand and help all types of independent retailers to reap the benefits that could be achieved through a co-op. This gave small stores the opportunity to compete,

40 years ago we pioneered Cost Books and other tools that are taken for granted today. We used our skills to help large national chains as well. Today we are innovating again and, this year, bringing you into the digital age.

4

Page 4: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

INVENTORY & BUYING POWER

Our stores, independent stores, don’t have the capacity of a box store or mass retailer. Floor space and back rooms are a fraction of their size. But we do have•  Quick destination stops. •  Traffic flowing through our doors.We are important to wholesalers and suppliers.

When items are properly priced to generate turns, the return on inventory is very high. Is it worth the extra savings of .50 a bottle to hold inventory for more than 60 or even 90 days. Is it worth tying up all that money in slow turning inventory? Profit is built on turns. In 2017 we will help you •  Tighten Inventory Controls•  Manage your number of SKU’S•  Maintain a solid core

Managing inventory is key. Just in time inventory has been the guiding force in every retail channel except ours for a long time. Did you ever ask yourself why we’re not using it ? Proper usage of supply chain logistics adds margin points to your bottom line. We’re going to help you use it to your full advantage in 2017 to generate a better Return On your Inventory Investment.

HOW DO WE RE-CAPTURE BUYING POWER AND INVENTORY CONTROL

5

Page 5: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty, rather than occasional discounts. We are going to apply an EDLP strategy to help you achieve these goals. We will help you with proper signage to reflect the clearer pricing strategy to maintain sales retention and build local customer loyalty.

PRICING STABILITY

Customizedcardsbrandedbutwheretheretailerchooseshisowncompe88vepricepointontheshelfbecomethestrongestsellingtool.MaintainthefairEDLPpriceandyouwillbeabletodevelopareasonablesalesmomentum.

MERCHANDISING

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Page 6: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

1 1800RTD&GOLDEN spirits2 1800TEQ spirits3 ABSOLUTFLAVORS ABSOLUTSM spirits

4BACARDI BACARDIMM200-375ML spirits

5 BELVEDERE spirits6 CABOWABO spirits7 CASANOBLE spirits8 CASTLEBRNDJEFFGOSLING spirits9 CAZADORES spirits10 CHRISTIANBRO spirits11 CUERVORTD spirits12 DEWARSSAPPHIRE spirits13 GOSLINGSRUMGINGERBEER spirits14 GREYGOOSE GREYGOOSE spirits15 JAGERMEISTER spirits16 JOSECUERVO spirits17 PERNODSPIRITSFAM spirits18 SKYY+INFUSION spirits19 SOBIESKI SOBIESKI spirits20 SVEDKA spirits1 BERINGER wine2 CAVIT CAVIT wine3 DEUTSCHFAM wine4 JACOBSCREEK wine5 LINDEMANS wine6 M&RASTI wine7 MUMMCHNAPA wine8 OYSTERBAY wine9 PERNODWINE wine10 RUFFINO wine11 SUTTERHOME SUTTERHOME wine12 YELLOWTAIL wine

32

Here is a list of 32 items that you can start planning around. They are among the most common items in each category.

7

Page 7: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Pricing is suggested to achieve a competitive EDLP. Use your discretion for short promotional features.

We plan to provide you with a core of roughly a hundred items to build your promotional plan around. Throughout the month we will provide buying and price planners consisting of up to fifty items per installment.

We are approaching Constellation Brand's Pulse Month. Take advantage of their programs. Build your ROII around your planned inventory turns. Be aggressive with display.

8

Page 8: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

BuildYourIni1alStrategyWithTheseItems

Take a careful look at the expiration dates.

9

Page 9: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

Trinchero Family Estates  

MENAGE A TROIS MID TIER WINES INCLUDE: CHARD -MERLOT - WHITE - ROSE -ZINFANDEL- SAUV BLANC & P GRIGIO – RED

MENAGE A TROIS CAB - MALBEC & PINOT NOIR

4315 4/30/17 5 750ML 140.00 32.00 108.00 9.00 11.99 25% SWS

  MENAGE A TROIS MIDNIGHT RED

4315 4/30/17 5 750ML 140.00 32.00 108.00 9.00 11.99 25% SWS  

MENAGE A TROIS SILK RED BLEND

4315 4/30/17 5 750ML 140.00 32.00 108.00

9.00 11.99 25% SWS  

MENAGE A TROIS WINES 4315 4/30/17 5 750ML 122.50 32.50 90.00 7.50 9.99 25% SWS

  MENAGE A TROIS MOSCATO 4315 4/30/17 5 750ML 110.00 29.00 81.00 6.75 7.99 16% SWS

 

MENAGE A TROIS CAB - MALBEC & PINOT NOIR

4315 4/30/17 10 750ML 140.00 34.00 106.00 8.83 11.99 26% SWS

  MENAGE A TROIS MIDNIGHT RED

4315 4/30/17 10 750ML 140.00 34.00 106.00 8.83 11.99 26% SWS  

MENAGE A TROIS SILK RED BLEND

4315 4/30/17 10 750ML 140.00

34.00 106.00 8.83 11.99 25% SWS  

MENAGE A TROIS WINES 4315 4/30/17 10 750ML 122.50 32.50 90.00 7.50 9.99 25% SWS

 

Page 10: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

MENAGE A TROIS CAB - MALBEC & PINOT NOIR

4315 4/30/17 15 750ML 140.00 36.50 103.50 8.63 11.99 28% SWS

  MENAGE A TROIS MIDNIGHT RED

4315 4/304/30/17

17 15 750ML 140.00 36.50 103.50 8.63 11.99 28% SWS  

MENAGE A TROIS SILK RED BLEND

4315 4/30/17 15 750ML 140.00

36.50 103.50 8.63 11.99 25% SWS  

MENAGE A TROIS WINES 4315 4/30/17 15 750ML 122.50 36.20 86.30 7.19 9.99 28% SWS

  MENAGE A TROIS MOSCATO 4315 4/30/17 15 750ML 110.00 38.00 72.00 6.00 7.99 25% SWS

 

SUTTER HOME WINES 187 15 + 1 n/c 4443 6/30/17 15 187ML 60 8.30 51.70

1.01 1.49 32% SWS SUTTER HOME WINES 187 4 + 1 n/c 4386 6/30/17 4 187ML 60 0.25 59.75

1.00 1.49 33% SWS

SUTTER HOME WINES 9 + 5n/c

3524 6/30/17

9 750ML 74.25 15.00 59.25 3.17 3.99 20%

SWS  

SUTTER HOME WINES 9 + 5n/c

3524 6/30/17

9 1.5L 72.75 18.50 54.25 5.81 7.99 27%

SWS  

Page 11: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

SUTTER HOME WINES 9 + 5n/c 3524

6/30/179 750ML 74.25 15.00 59.25 3.17 3.99

20% SWS  

SUTTER HOME WINES 9 + 5n/c 3524

6/30/179 1.5L 72.75 18.50 54.25 5.81 7.99

27% SWS  

                         SUTTER HOME WINES 5 + 2n/c 3524

6/30/175 750ML 74.25 15.00 59.25 3.53 4.99

29% SWS  

SUTTER HOME WINES 5 + 2n/c 3524

6/30/175 1.5L 72.75 18.50 54.25 6.46 8.99

28% SWS  

SUTTER HOME WINES 32 + 25 n/c 3525 3/31/17 32 750ML 74.25 15.00 59.25 2.77 3.99 31% SWS   SUTTER HOME WINES 32 + 25 n/c 3525 3/31/17 32 1.5L 72.75 18.50 54.25 5.08 7.99 36% SWS  

SUTTER HOME WINES 18 +13n/c 3527 3/31/17 18 750ML 74.25 15.00 59.25 2.87 3.99 28% SWS  

JOEL GOTT 815 CABERNET - ZINFANDEL

4563 4/30/17 3 750ML 204.50 53.25 151.25 12.60 16.99 26% SWS  

JOEL GOTT CHARDONNAY 4563 4/30/17 3 750ML 184.00 22.00 162.00 13.50 17.99 25% SWS

  JOEL GOTT REISLING - SAUV BLANC

4563 4/30/17 3 750ML 143.50 26.50 117.00 9.75 12.99 25% SWS  

Page 12: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

JOEL GOTT 815 CABERNET - ZINFANDEL 6+1n/c 1335 6/30/17 6 750ML 204.50 53.25 151.25 10.80 13.99 23% SWS   JOEL GOTT CHARDONNAY 6+1n/c 1335 6/30/17 6 750ML 184.00 22.00 162.00 11.57 14.99 23% SWS   JOEL GOTT REISLING - SAUV BLANC 6+1n/c 1335 6/30/17 6 750ML 143.50 26.50 117.00 8.36 10.99 24% SWS  

Wine Group

CUPCAKE WINES INCLUDE CABERNET - CHARDONNAY - MERLOT - SHIRAZ - RED VELVET - MALBEC - PETITE SYRAH - PINOT NOIR

CUPCAKE WINES INCLUDE: PINOT GRIGIO - REISLING (GERMAN) - REISLING ( WASHINGTON) - SAUVIGNON BLANC

CUPCAKE WINES 4600 3/31/17 10 750ML 136.50 55.00 81.50 6.79 8.99 24% SWS  

CUPCAKE WINES 4598 3/31/17 5 750ML 136.50 55.00 81.50 6.79 8.99 24% SWS  

Page 13: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

Wine Group

FRANZIA HOUSE WINE FAVORITES 3737

3/31/17 53 5LTR 59.00 20.00 54.00 10.50 15.99 34% SWS  

FRANZIA VITNERS SELECTION:

3737 3/31/17

53 5LTR 42.00 11.10 39.23 14.44 19.99 28% SWS  

                          HOUSE WINE FAVORITES 3726

3/31/17 26 5LTR 59.00 14.00 55.50 10.50 15.99 34% SWS  

FRANZIA VITNERS SELECTION:

3726 3/31/17

26 5LTR 42.00 11.75 39.06 14.44 19.99 28% SWS  

FRANZIA HOUSE WINE FAVORITES 3737

3/31/17 53 5LTR 59.00 20.00 54.00 10.50 15.99 34% SWS  

Deutsch YELLOW TAIL WINES 4784

3/31/17 25 1.5L 86.00 41.00 45.00 7.50 9.99 25% SWS

  YELLOW TAIL WINES 4784

3/31/17 25 750ML 88.50 40.50 48.00 4.00 4.99 20% SWS

 

YELLOW TAIL WINES 4436

3/31/17 15 1.5L 86.00 36.50 49.50 8.25 10.99 25% SWS

  YELLOW TAIL WINES 4436

3/31/17 15 750ML 88.50 36.00 52.50 4.38 5.99 27% SWS

 

Page 14: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

Deutsch YELLOW TAIL WINES 4435

3/31/17 10 1.5L 86.00 33.25 52.75 8.79 10.99 20% SWS

  YELLOW TAIL WINES 4435

3/31/17 10 750ML 88.50 34.50 54.00 4.50 5.99 25% SWS

 

CK Mondavi CK MONDAVI HIGH TIER VAR. 10+2n/c

2752 4/1/31   750ML 79.50 30.50 40.83 3.40 4.99 32% SWS  

CK MONDAVI HIGH TIER VAR. 10+2n/c

2752 4/1/31   1.5L 75.50 34.50 34.17 5.69 10.99 48% SWS  

Coppola Coppola family 5c mix n match COPPOLA DIAMOND HIGH TIER

4058 6/30/17 5 750ML 207.50 36.50 171.00 14.25 18.99 25% SWS  

DIAMOND LOW TIER WINES 4058 6/30/17 5 750ML 169.45 52.45 117.00 9.75 12.99 25% SWS

  COPPOLA DIAMOND MID TIER

4058 6/30/17 5 750ML 187.50 43.50 144.00 12.00 15.99 25% SWS  

Page 15: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

Coppola Coppola family 5c mix n match COPPOLA DIRECTOR'S CHARDONNAY

4058 6/30/17 5 750ML 186.00 36.00 150.00 12.50 16.99 26% SWS  

COPPOLA DIRECTOR'S WINES

4058 6/30/17 5 750ML 216.00 36.00 180.00 15.00 19.99 25% SWS  

COPPOLA SOFIA BLANC 4058 6/30/17 5 750ML 184.45 10.00 174.45 14.54 19.49 25% SWS

  COPPOLA SOFIA ROSE 4058 6/30/17 5 750ML 184.45 10.00 174.45 14.54 19.49 25% SWS

  COPPOLA VOTRE CHARD - PINOT NOIR

4058 6/30/17 5 750ML 163.00 18.00 145.00 12.08 15.99 24% SWS  

COPPOLA WINES "PRESENTS" 4058 6/30/17 5 750ML 123.45 24.45 99.00 8.25 10.99 25% SWS

 

Delegats OYSTER BAY WINES 15 + 4n/c 1475 6/30/17 15               SWS

  OYSTER BAY PINOT NOIR 1475 6/30/17 15 750ML 212.50 64.60 147.90 9.73 12.99 25% SWS

  OYSTER BAY WINES 1475 6/30/17 15 750ML 172.50 49.90 122.60 16.13 20.99 23% SWS

 

Page 16: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

OYSTER BAY WINES 5 + 1 n/c 1475 6/30/17 15               SWS

  OYSTER BAY PINOT NOIR 1475 6/30/17 15 750ML 212.50 64.60 147.90 10.27 12.99 21% SWS

  OYSTER BAY WINES 1475 6/30/17 15 750ML 172.50 49.90 122.60 17.03 20.99 19% SWS

 

Palm Bay CAVIT WINES 10+1 2115 3/31/17 10 1.5L 97.50 39.00 58.50 8.86 11.99 26% SWS

  CAVIT WINES 10+1 2115 3/31/17 10 750ML 111.50 39.50 72.00 5.45 6.99 22% SWS

 

ROSCATO 10+ 5 n/c

ROSCATO ROSSO DOLCE & ROSSO BIANCO

5520 3/31/17 10 750ML 148.50 0.00 99.00 8.25 10.99 25% SWS  

ROSCATO ROSSO DOLCE - WHITE - PINOT GRIGIO 5520

3/31/17 10

750ML 148.50 0.00

99.00 8.25

10.99 25% SWS  

Page 17: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

Prestige

MEZZACORONA 5 case m/m 2 case n/c

                       

MEZZACORONA CAB - P. GRIGIO-P. NOIR

3660 6/30/17 5 1.5L 96.50 31.50 46.43 7.74 9.99 23%

SWS  

MEZZACORONA CHARDONNAY - MERLOT

3660 6/30/17 5 1.5L 88.50 23.50 46.43 7.74 9.99 23%

SWS  

MEZZACORONA CAB - P. GRIGIO-P. NOIR & MOSCATO

3660 6/30/17 5 750ML 114.50 27.00 62.50 5.21

6.99 25%

SWS  

MEZZACORONA CHARD - MERLOT

3660 6/30/17 5 750ML 105.50 18.00 62.50 5.21 6.99 25%

SWS  

CHAT STE MICH                        

CHAT STE MICH 2 + 2 n/c                      

  CHAT STE MICH SEMILLON - GEURZ.

4638 3/31/17 2 750ML 110.50 21.00 100.00 8.33 9.99 25% SWS  

CHAT STE MICHELLE RIESLING

4638 3/31/17 2 750ML 110.50 21.00 100.00 8.33 9.99 25% SWS  

Page 18: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

CHAT STE MICH                        

CHAT STE MICH 2 + 2 n/c                      

  CHAT STE MICHELLE SAUV BLANC

4638 3/31/17 2 750ML 130.50 23.00 119.00 9.92 11.99 25% SWS  

CHAT STE MICH. CAB SAUV & MERLOT

4638 3/31/17 2 750ML 169.00 25.00 156.50 13.04 16.49 27% SWS  

CHAT STE MICHELLE MERLOT

4638 3/31/17 2 750ML 169.00 25.00 156.50 13.04 16.49 27% SWS  

CHAT STE MICHELLE INDIAN WELLS WINES

4638 3/31/17 2 750ML 195.00 34.00 178.00 14.83 17.99 25% SWS

 

Terlato

MARKHAM 5 + 1 n/c

MARKHAM SAUVIGNON BLANC

3947 3/31/17 5 750ML 165.00 11.25 128.13 10.68 13.99 24% SWS  

MARKHAM CHARDONNAY 3947 3/31/17 5 750ML 199.00 22.00 147.50 12.29 15.99 23% SWS

  MARKHAM RED BLEND 3947 3/31/17 5 750ML 230.50 34.00 163.75 13.65 16.99 20% SWS

  MARKHAM MERLOT 3947 3/31/17 5 750ML 249.00 33.00 180.00 15.00 18.99 21% SWS

 

Page 19: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

Treasury

BERINGER 5 + 2 n/c 1045 6/30/17 5            

     BERINGER CALIFORNIA TIER 750'S

1045 6/30/17 5 750ML 89.60 11.00 56.14 3.74 4.99 25% SWS  

BERINGER CALIFORNIA TIER 1.5L

1045 6/30/17 5 1.5L 72.50 9.50 45.00 7.50 9.99 25% SWS  

STERLING 2 + 1 n/c                   LINDEMANS WINES 5 + 2 n/c  

                   

LINDEMANS WINES 5147 6/30/17 5 750ML 103.50 31.50 51.43 4.29 5.99 28% SWS  

LINDEMANS 5147 6/30/17 5 1.5L 76.50 13.50 45.00 7.50 9.99 25% SWS  

LINDEMANS WINES 11 + 10 n/c  

                   

LINDEMANS WINES 832 6/30/17 5 750ML 103.50 31.50 37.71 3.14 3.99 21% SWS  

LINDEMANS WINES 1.5L 832 6/30/17 5 1.5L 76.50 13.50 33.00 5.50 6.99 21% SWS  

Page 20: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

1800 Tequila Reposado - Silver & Coconut 20 + 5

3337 3/31/17 20 1.75 250.00 20.00 184.00 30.67 39.99 23% SWS

  1800 Tequila Reposado - Silver & Coconut

1996 3/31/17 11 200ML 195.00 25.00 170.00 7.08 10.49 32% SWS

ARBORMISTMM10C+3CARBOR MIST WINES 8858 12/31/17 10 750ML 52.75 9.65 33.15 2.76 3.99 31% SWS

ARBOR MIST WINES 8858 12/31/17 10 1.5L 44.00 9.50 26.54 4.42 6.99 37% SWS

1800 Tequila Reposado - Silver & Coconut 20 + 5

3337 3/31/17 20 1.75 250.00 20.00 184.00 30.67 39.99 23% SWS

  1800 Tequila Reposado - Silver & Coconut

1996 3/31/17 11 200ML 195.00 25.00 170.00 7.08 10.49 32% SWS

ARBORMISTMM5C+1CNCARBOR MIST WINES 8858 12/31/17 10 750ML 52.75 9.65 35.92 2.99 3.99 25% SWS

ARBOR MIST WINES 8858 12/31/17 10 1.5L 44.00 9.50 28.75 4.79 6.99 31% SWS

Page 21: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

BACARDIPULSE10CBACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 1.75L 163.50 46.25 117.25 19.54 24.99 22% SWS

BACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 200ML 204.10 44.25 159.85 3.33 5.99 44% SWS

BACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 375ML 168.65 15.00 135.95 5.66 8.99 37% SWS

BACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 750ML 172.55 15.00 125.15 12.52 15.99 22% SWS

BACARDIPULSE25cBACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 1.75L 163.50 46.25 117.25 19.54 24.99 22% SWS

BACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 200ML 204.10 44.25 159.85 3.33 4.99 33% SWS

BACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 375ML 168.65 15.00 117.70 4.90 6.99 30% SWS

BACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 750ML 172.55 64.55 108.00 9.00 11.99 25% SWS

Page 22: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

BACARDIPULSE50CBACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 1.75L 163.50 59.20 104.30 17.38 21.99 21% SWS

BACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 200ML 204.10 69.22 134.88 2.81 4.99 44% SWS

BACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 375ML 168.65 15.00 117.70 4.90 6.99 30% SWS

BACARDI RUM LIGHT - DARK - BLACK

4219 3/31/17 10 750ML 172.55 15.00 125.15 12.52 15.99 22% SWS

GREYGOOSEPULSE15CDISCGREY GOOSE 80 PROOF VODKA 4148 3/31/17 15 750ML 369.10 24.00 345.10 28.76 35.99 20% SWS

GREY GOOSE VODKA & ORANGE,CITRON

4148 3/31/17 15 1.75L 358.00 68.20 289.80 24.15 29.99 19% SWS

GREY GOOSE VODKA & ORANGE,CITRON,

4148 3/31/17 15 200ML 113.80 25.40 88.40 7.37 9.99 26% SWS

GREY GOOSE VODKA & ORANGE,CITRON,

4148 3/31/17 15 375ML 183.50 43.00 140.50 11.71 15.99 27% SWS

Page 23: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

GREYGOOSEPULSE10CDISCGREY GOOSE 80 PROOF VODKA 4148 3/31/17 15 750ML 369.10 69.00 300.10 25.01 31.99 22% SWS

GREY GOOSE VODKA & ORANGE,CITRON

4148 3/31/17 15 1.75L 358.00 81.00 277.00 46.17 57.99 20% SWS

GREY GOOSE VODKA & ORANGE,CITRON,

4148 3/31/17 15 200ML 113.80 24.00 89.80 7.48 9.99 25% SWS

GREY GOOSE VODKA & ORANGE,CITRON,

4148 3/31/17 15 375ML 183.50 24.00 159.50 13.29 15.99 17% SWS

GREYGOOSEPULSE25CDISCGREY GOOSE 80 PROOF VODKA 4148 3/31/17 15 750ML 369.10 89.10 280.00 23.33 29.99 22% SWS

GREY GOOSE VODKA & ORANGE,CITRON

4148 3/31/17 15 1.75L 358.00 87.00 271.00 45.17 57.99 22% SWS

GREY GOOSE VODKA & ORANGE,CITRON,

4148 3/31/17 15 200ML 113.80 27.00 86.80 7.23 9.99 28% SWS

GREY GOOSE & ORANGE,CITRON,

4148 3/31/17 15 375ML 183.50 43.00 140.50 11.71 15.99 27% SWS

Page 24: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

J BEAM SM SZ 10C+1C MAKERS MARK 90 3696 6/30/17 10 200ML 228.50 33.75 177.05 7.38 10.99 33% SWS

  MAKERS MARK 90 3696 6/30/17 10 375ML 184.00 15.00 153.64 12.80 18.99 33% SWS

 

SAUZA HORNITOS ANEJO

3696 6/30/17 10 200ML 201.40 40.00 146.73 6.73 9.49 29% SWS  

SAUZA HORNITOS ANEJO

3696 6/30/17 10 375ML 332.65 40.00 266.05 12.19 16.99 28% SWS  

SAUZA HORNITOS PLATA 3696 6/30/17 10 200ML 194.40 40.00 140.36 6.43 8.99 28% SWS  

SAUZA HORNITOS PLATA 3696 6/30/17 10 375ML 319.15 40.00 253.77 11.63 15.99 27% SWS

  SAUZA HORNITOS REPOSADO

3696 6/30/17 10 200ML 194.40 40.00 140.36 6.43 9.49 32% SWS  

Page 25: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

JAMESON MM 10C

Jameson Irish 80 3876 3/31/17 6 1.75L 286.00 18.25 238.75 39.79 54.99 28% SWS  

Jameson Irish 80 3876 3/31/17 24 200M

L 164.25 4.75 132.00 5.50 9.49 42% SWS  

Jameson Irish 80 3876 3/31/17 24 375M

L 279.00 9.00 234.00 9.75 15.99 39% SWS  

Jameson Irish 80 3876 3/31/17 12 750M

L 318.50 12.00 255.00 21.25 26.99 21% SWS  

JAMESONMM3C

Jameson Irish 80 3873 3/31/17 3 1.75L 286.00 18.25 258.00 43.00 54.99 22% SWS  

Jameson Irish 80 3873 3/31/17 3 200ML 164.25 4.75 132.00 5.50 9.49 30% SWS  

Jameson Irish 80 3873 3/31/17 3 375ML 279.00 9.00 270.00 11.25 15.99 30% SWS  

Jameson Irish 80 3873 3/31/17 3 750ML 318.50 51.50 267.00 22.25 31.99 30% SWS  

Page 26: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

JOSECUERVO375ML5C+2CNCILDCUERVO TEQUILA TRADICIONAL

2043 3/31/17 5 375ML 168.25 0.00 120.18 7.19 10.99 35% SWS  

JOSECUERVOMM15CCUERVO TEQUILA TRADICIONAL

1270 3/31/17 15 1.75L 206.00 51.00 155.00 25.83 31.99 19% SWS  

CUERVO TEQUILA TRADICIONAL

1270 3/31/17 15 375ML 168.25 -6.75 175.00 7.29 10.99 34% SWS  

CUERVO TEQUILA TRADICIONAL

1270 3/31/17 15 750ML 207.50 56.25 151.25 12.60 15.99 21% SWS  

Page 27: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

PATRONTEQUILAPULSE3CPATRON TEQUILA ANEJO 4161 3/31/17 3 1.75L 336.50 19.70 316.80 105.60 136.99 21% SWS

  PATRON TEQUILA ANEJO 4161 3/31/17 3 375ML 264.00 12.50 251.50 21.58 29.99 28% SWS

  PATRON TEQUILA ANEJO 4161 3/31/17 3 750ML 533.00 25.00 508.00 43.58 54.49 20% SWS

  PATRON TEQUILA REPOSADO 4161 3/31/17 3 1.75L 311.80 10.00 301.80 100.60 124.99 20% SWS

  PATRON TEQUILA REPOSADO 4161 3/31/17 3 375ML 240.50 5.00 235.50 19.63 26.99 27% SWS

  PATRON TEQUILA REPOSADO 4161 3/31/17 3 750ML 491.00 10.00 481.00 40.08 49.99 20% SWS

  PATRON TEQUILA SILVER 4161 3/31/17 3 1.75L 276.25 10.00 266.25 88.75 110.99 20% SWS

  PATRON TEQUILA SILVER 4161 3/31/17 3 375ML 225.50 35.00 220.50 18.38 24.99 26% SWS

  PATRON TEQUILA SILVER 4161 3/31/17 3 750ML 473.00 10.00 463.00 38.58 47.99 20% SWS

 

Page 28: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

SOBIESKICYCLEDOWN10CSOBIESKI POLISH VODKA 4726 3/31/17 10 1.75L 125.95 30.00 95.95 15.99 23.99 21% SWS

  SOBIESKI POLISH VODKA 4726 3/31/17 10 375ML 142.95 32.50 110.45 4.60 6.99 26% SWS

  SOBIESKI POLISH VODKA 4726 3/31/17 10 750ML 143.95 38.00 105.95 8.83 13.49 22% SWS

 

SOBIESKICYCLEDOWN5CSOBIESKI POLISH VODKA 4727 3/31/17 5 1.75L 125.95 25.00 100.95 16.83 23.99 21% SWS

  SOBIESKI POLISH VODKA 4727 3/31/17 5 375ML 142.95 27.00 115.95 4.83 6.99 26% SWS

  SOBIESKI POLISH VODKA 4727 3/31/17 5 750ML 143.95 33.00 110.95 9.25 13.49 22% SWS

 

SOBIESKICYCLEDOWN10CSOBIESKI POLISH VODKA 4726 3/31/17 10 1.75L 125.95 30.00 95.95 15.99 23.99 21% SWS

  SOBIESKI POLISH VODKA 4726 3/31/17 10 375ML 142.95 32.50 110.45 4.60 6.99 26% SWS

 

Page 29: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes

 

Page 30: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

CH

Dom

estic Off D

eal Sheet

* Som

e discounts have changed * N

ot all Packages/B

rands are Available Everyw

here * C

ook County and C

ity of Chicago taxes are not included in prices

PRO

MO

TION

DATE: 3/6/2017-3/31/2017

REG

DISC

CA

SEU

NIT

BR

AN

D(S)

PAC

KA

GE(S)

PRIC

ELEVELS

DISC

OU

NT

CO

STC

OST

GO

LDEN

/ LT30pk LO

OS

E C

AN

S$17.75

10+cs.$0.80

$16.95$16.95

BU

D / B

UD

LT/SELECT

24pk LOO

SE

CA

NS

25+cs.$2.00

$15.75$15.75

50+ cs$2.85

$14.90$14.90

BIG

RED

/ BIG

BLU

ELO

OS

E LN

BTLS

-High G

loss$17.75

10+cs.$0.80

$16.95$16.95

BU

DW

EISER SELEC

T25+cs

$2.00$15.75

$15.7550+cs

$2.85$14.90

$14.90

BU

D / B

UD

LT 18/12oz LN

NR

$13.301+cs.

$1.75$11.55

$11.55B

UD

WEISER

SELECT

18/12oz CA

NS

BU

D / B

UD

LT4/6 LN

7oz$13.40

1+cs.$1.25

$12.15$3.04

GO

LDEN

/ LT / SELECT 55

4/6pk LN B

TLS$18.25

1+cs.$1.10

$17.15$4.29

BU

D / B

UD

LT4/6pk C

AN

S$17.90

1+cs.$0.75

$17.15$4.29

BU

DW

EISER SELEC

T

BU

D / LT / B

UD

ICE / LT

2/12pk CA

NS

$18.151-24cs

$0.85$17.30

$8.65G

OLD

EN / LT / SELEC

T 552/12pk LN

BTLS

25+cs$1.60

$16.55$8.28

BU

DW

EISER SELEC

T50+cs

$2.85$15.30

$7.6556+cs.

$3.15$15.00

$7.50

Bud Ice O

nly2/12pk LN

BTLS

$13.955+cs

$1.20$12.75

$6.3815/22oz B

TLS$21.85

1+cs.$6.15

$15.70$1.05

15/25oz CA

NS

$17.255+cs.

$5.25$12.00

$0.80

BU

D / B

UD

LT / SELECT

24/16 4/6pk CA

NS

$22.401+cs.

$2.40$20.00

$5.00

BU

D / B

UD

LT / SELECT

15/22oz BTLS

$22.951+cs.

$1.50$21.45

$1.43$22.95

5+cs.$3.50

$19.45$1.30

BU

D / B

UD

LT12/8oz C

an$14.65

5+ cs.$3.65

$11.00$5.50

BU

D/B

UD

LIGH

T3/8 16oz A

LNR

$25.001+cs.

$4.15$20.85

$6.9520/16 C

ALN

R$20.90

1+cs.$5.20

$15.70$5.23

3/8 16oz Can

$21.552+cs.

$4.95$16.60

$5.5315pak A

LNR

$15.401+cs.

$3.00$12.40

$12.4015/12oz C

an$22.75

10+cs.$5.85

$16.90$8.45

24/16oz ALN

R$25.80

2+cs.$3.25

$22.55$22.55

BU

D / B

UD

LT15/25oz C

AN

S$25.20

1+cs.$2.00

$23.20$1.55

5+cs.$3.25

$21.95$1.46

BU

D / B

UD

LT12/40oz B

TLS$27.75

2+cs.$1.70

$26.05$2.17

BU

D / B

UD

LT18/16oz TT

$16.652+cs.

$3.25$13.40

$13.40

LAN

DSH

AR

K2/12pk B

TLS$20.50

3+cs.$1.10

$19.40$9.70

4/6pak Btls

$22.203+cs.

$1.00$21.20

$5.30

BU

DW

EISER

2/12pk LN B

TLS$20.10

2+cs.$3.55

$16.55$8.28

BL LIM

E, BL PLATIN

UM

4/6pk LN B

TLS$22.20

2+cs.$3.45

$18.75$4.69

BL LIM

E, BL PLATIN

UM

18/12oz CA

NS

/LNN

R$15.90

2+cs.$2.50

$13.40$13.40

15/25oz CA

NS

$27.252+cs.

$4.00$23.25

$1.55

Bud Light Lim

e-A-R

ita / Strwa-ber-R

ita2/12 8oz TT

$20.901-62cs.

$1.00$19.90

$9.95LEM

ON

-AD

E-RITA

63+cs.$3.00

$17.90$8.95

Mang-O

-Rita

24/16oz 6/4$35.60

1+cs.$9.30

$26.30$4.38

Waterm

elon GR

APE N

OW

AVAILA

BLE!!!!!

25oz Can

$31.351+cs.

$1.20$30.15

$30.15

Bud &

Bud Light C

helada / PICA

NTE

15/25oz Can

$33.952+ cs.

$2.95$31.00

$2.07

Prices Effective March 6, 2017 thru M

arch 31, 2017

"WE R

ESERVE TH

E RIG

HT TO

LIMIT Q

UA

NTITIES TO

PRO

TECT PR

OD

UC

T FRESH

NESS"

"PRO

MO

TION

AL D

ISCO

UN

TS MAY B

E RESC

IND

ED AT TH

E DISC

RETIO

N O

F LAK

ESHO

RE B

EVERA

GE

Page 31: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

CH

Dom

estic Off D

eal Sheet

4/6 12 oz TT$26.75

2+ cs.$7.05

$19.70$4.93

6/4 16oz TT$33.30

2+ cs.$1.00

$32.30$5.38

MIC

H U

LTRA

LOO

SE

CA

NS

$19.105+cs.

$3.45$15.65

$15.6518pk B

TL$13.85

1+cs.$2.10

$11.75$11.75

2/12 8oz Can

$16.753+cs.

$5.90$10.85

$5.4316oz A

LUM

CA

LNR

8pk$28.60

1+cs.$4.75

$23.85$7.95

25 oz can$25.10

1+cs.$3.90

$21.20$1.41

AM

BER

BO

CK

, MIC

HELO

B, U

LTRA

4/6pk LN B

TLS$21.20

2+cs.$2.45

$18.75$4.69

AM

BER

BO

CK

, MIC

HELO

B2/12pk LN

BTLS

$19.052+cs.

$2.10$16.95

$8.48

MIC

H U

LTRA 12pks O

NLY!

2/12 Btl and C

an$18.65

5+cs.$3.15

$16.40$8.20

MIC

HELO

B U

LTRA LIG

HT C

IDER

4/6PK

LN$30.80

1+cs.$2.75

$28.05$7.01

BEST D

AM

N R

OO

TBEER

/CH

ERRY C

OLA

4/6pak Btl

$30.602+cs.

$3.00$27.60

$6.90

RO

LLING

RO

CK

25OZ TT

$22.953+cs.

$3.15$19.80

$1.322/12pk B

TL$13.95

5+cs.$1.20

$12.75$6.38

4/6pk CA

NS

$14.805+cs.

$1.65$13.15

$3.29

O'D

OU

LS / AM

BER

4/6pk LN B

TLS$17.55

2+cs.$0.75

$16.80$4.20

2/12pk CA

NS

$18.152+cs.

$1.50$16.65

$8.33

BU

SCH

/ BU

SCH

LIGH

T / RO

LLING

RO

CK

30pk LOO

SE

CA

NS

$16.1010+cs

$1.95$14.15

$14.1525+cs

$2.45$13.65

$13.6550+cs.

$2.95$13.15

$13.1575+cs

$4.00$12.10

$12.10

BU

SCH

/ BU

SCH

LIGH

T 18/12 LN

BTLS

$11.155+cs.

$0.55$10.60

$10.60

BU

SCH

/ BU

SCH

LIGH

T2/12pk LN

BTLS

$13.955+cs.

$1.20$12.75

$6.382/12pk C

AN

$15.055+cs.

$2.30$12.75

$6.38$15.05

10+cs$3.85

$11.20$5.60

BU

SCH

/ BU

SCH

LIGH

T / RO

CK

24/16oz 4/6pk CA

NS

$17.353+cs.

$1.35$16.00

$4.00

BU

SCH

/ BU

SCH

LIGH

T 15/25oz C

AN

S$21.90

1+cs.$5.20

$16.70$1.11

BU

SCH

NA

2/12pk CA

N$15.75

2+cs.$1.95

$13.80$6.90

4/6pk CA

N$14.80

5+cs.$1.65

$13.15$3.29

NATU

RA

L LIGH

T / ICE

30pk LOO

SE

CA

NS

$15.105+cs.

$2.95$12.15

$12.15$15.10

10+cs$3.70

$11.40$11.40

$15.1039+cs

$4.65$10.45

$10.454/6pk C

AN

S$13.60

5+cs.$1.30

$12.30$3.08

2/12pk CA

NS

/BTL

$13.805+cs.

$2.05$11.75

$5.88

Page 32: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

CH

Dom

estic Off D

eal Sheet

NATU

RA

L ICE

24/16 4/6 CA

N$16.80

5+cs.$4.45

$12.35$3.09

NATU

RA

L ICE

12/40oz BTLS

$18.351+ C

S.

$0.90$17.45

$1.45

NATU

RA

L LIGH

T / ICE

15/25oz TT$18.30

1+cs.$0.50

$17.80$1.19

KIN

G C

OB

RA M

ALT

12/40oz BTLS

$16.551+cs.

$0.95$15.60

$1.3010+cs.

$2.70$13.85

$1.15

15/25oz CA

N$18.20

1+cs.$5.15

$13.05$0.87

HU

RR

ICA

NE H

IGH

GR

AVITY15/25oz

$17.651+cs.

$3.75$13.90

$0.93

REG

DISC

CA

SEU

NIT

BR

AN

D(S)

PAC

KA

GE(S)

PRIC

ELEVELS

DISC

OU

NT

CO

STC

OST

MO

NTEJO

4/6pak B

tls$29.35

5+cs.$1.10

$28.25$7.06

ON

LY GO

OD

THR

U 3/12/17

2/12pk 12oz CA

NS

$25.6515+cs.

$7.65$18.00

$9.00O

NLY G

OO

D TH

RU

3/12/172/12oz B

TL$29.50

15+cs.$11.50

$18.00$9.00

ESTRELLA / JA

LISCO

4/6pak Btl

$28.601+cs.

$2.15$26.45

$6.6115+cs.

$8.60$20.00

$5.00

2/12 Can

$28.801+cs.

$3.00$25.80

$12.905+cs.

$4.35$24.45

$12.23

24oz Can

$20.951+cs.

$3.20$17.75

$1.48

PRESID

ENTE

2/12pk BTLS

$20.953+cs.

$1.10$19.85

$9.934/6pak B

tls$22.80

3+cs.$1.00

$21.80$5.45

Cabernet, Chardonnay, Merlot, M

oscato, Pinot, Riesling12/187M

L$25.10

3+cs.$2.60

$22.50$1.88

White Zinfandel

KIN

KY PIN

K4/6 P

ak Btl

28.00$

1+ cs$1.05

$26.95$6.73

5+ cs$2.80

$25.20$6.30

MILW

AU

KEE C

LASSIC

IC

E24/16oz 4P

K C

AN

S13.95

$ 1+cs

$0.70$13.25

$2.21IC

E24/12oz 4P

K C

AN

S11.95

$ 1+cs

$2.05$9.90

$1.655+cs

$2.95$9.00

$1.50

ICE

12/40oz NR

20.00$

1+cs$3.20

$16.80$1.40

ICE

24/24oz CA

NS

24.00$

1+cs$4.80

$19.20$0.80

LAC

RO

SSE LAG

ER

30/12oz CA

NS

30/12oz CA

NS

15.00$

1+cs$2.20

$12.80$12.80

LUC

KY N

UM

BER

24/16oz 4PK

CA

Ns

19.95$

1+cs$6.45

$13.50$2.25

CA

MO

BLA

CK

ICE &

SILVER IC

E12/40oz N

R23.00

$ 1+cs

$3.80$19.20

$1.6012/24oz C

AN

S15.50

$ 1+cs

$3.60$11.90

$0.9924/16oz 4 P

K C

AN

S18.00

$ 1+cs

$3.50$14.50

$2.42

CA

MO

BLA

CK

EXTRA

12/24oz CA

N-cam

o extra 12.217.50

$ 1+cs

$2.95$14.55

$1.21

JOO

SE12/23.5oz C

AN

- MA

RG

AR

ITA (STR

AWB

ER

RY, P

EA

CH

, CLA

SS

IC), H

UR

RIC

AN

E,

SC

RE

WD

RIV

ER

, SP

ICY M

AN

GO

MA

RG

AR

ITA12/23.5oz C

an24.00

$ 1+cs

$3.00$21.00

$1.75S

TAC

K (G

RA

PE

, PU

NC

H)

NEW

!!! J SERIES JO

OSE 14%

AB

V Original, B

lack Berry, Fruit Punch

12/23.5oz Can

24.00$

1+cs$3.00

$21.00$1.75

McA

LESH

ard Root B

eer, Orange n C

ream, H

ard Cola, G

inger Ale

12/23.5oz$25.65

1+cs.$3.05

$22.60$11.30

AB

IMPO

RTS

CO

PA DI VIN

O

KIN

KY B

EVERA

GE

LAC

RO

SSE

CA

MO

BR

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ITED B

RA

ND

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Page 33: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

CH

Dom

estic Off D

eal Sheet

MO

OS

EH

EA

D24/4/6PA

K 12oz N

R25.40

$ 1+cs

$2.80$22.60

$5.6524/2-12PA

K 12oz N

R22.00

$ 1+cs

$4.00$18.00

$9.005+cs

$4.50$17.50

$8.75

TSIN

GTA

O6pk B

TL29.50

$ 1+cs

$1.00$28.50

$7.13

SCH

LITZ MA

LT LIQU

OR

24/16oz 4PK

CA

NS

17.59$

2+cs.$0.84

$16.75$2.79

ST IDES

12/24oz CA

N15.00

$ 1+cs

$1.85$13.15

$1.1012/40oz N

R22.13

$ 1+cs

$1.23$20.90

$1.7424/16oz 4P

K C

AN

S17.59

$ 1+cs

$1.74$15.85

$2.64

HO

NEY B

RO

WN

24/12oz 6PAK

NR

20.00$

1+cs$2.00

$18.00$4.50

24/12oz 12PAK

NR

20.00$

1+cs$3.55

$16.45$8.23

OLD

STY

LE, O

LD S

TYLE

LIGH

T24/12oz 12P

K N

R17.30

$ 1+cs

$3.80$13.50

$6.7524/12oz 6P

K N

R*

18.35$

24/12oz 12PK

CA

NS

17.30$

1+cs$5.30

$12.00$6.00

17.30$

5+cs$6.10

$11.20$5.60

24/12oz FLAT CA

NS

17.30$

1+cs$4.95

$12.35$12.35

5+cs$5.40

$11.90$11.90

24/16oz 6PK

CA

NS

20.95$

1+cs$4.95

$16.00$4.00

12/24oz CA

NS

*17.60

$ 1+cs

$4.10$13.50

$1.13S

PE

CIA

L EX

PO

RT

24/12oz 12PK

NR

16.50$

1+cs$3.00

$13.50$6.75

24/16oz 6PK

CA

NS

18.00$

1+cs$2.00

$16.00$4.00

30/12oz CA

NS

16.39$

1+cs$4.44

$11.95$11.95

OLD

MILW

AU

KE

ER

EG

ULA

R &

LIGH

T30/12oz C

AN

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eg & Light

14.99$

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SC

HLITZ

24/12oz 6 PK

NR

18.30$

1+cs$0.35

$17.95$4.49

24/16oz 6 PK

CA

N23.06

$ 1+cs

$4.56$18.50

$4.6324/12oz 12 P

K N

R17.30

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$7.35

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LUE

RIB

BO

N12/24oz C

AN

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K N

R17.30

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$6.7524/12oz 12P

K C

AN

S16.50

$ 1+cs

$4.50$12.00

$6.0016.50

$ 5+cs

$5.30$11.20

$5.6024/12oz 6P

K N

R18.95

$ 24/16oz 6P

K C

AN

S19.00

$ 1+cs

$3.00$16.00

$4.00P

BR

Big 12 A

rt Pack

19.00$

1+cs$3.40

$15.60$3.90

30/12oz CA

NS

16.50$

1+cs$4.00

$12.50$12.50

39+cs$4.15

$12.35$12.35

78+$4.55

$11.95$11.95

Dog Tag Lager

4/16oz Can

31.50$

5+cs$4.50

$27.00$6.75

CH

AM

PALE

EX

TRA D

RY, G

OLD

EN

PIN

K4/6P

K N

R-extra dry, golden, pink

22.95$

1+cs$1.45

$21.50$5.38

5+cs Mix n M

atch$2.00

$20.95$5.24

CO

LT 4512/24oz C

AN

15.00$

1+cs$2.50

$12.50$1.04

12/40oz NR

23.00$

1+cs$1.25

$21.75$1.81

15/22oz NR

17.07$

1+cs$2.12

$14.95$1.00

5+cs$2.47

$14.60$0.97

24/12oz 12PK

CA

NS

NE

W PA

CK

AG

E14.00

$ 1+cs

$3.10$10.90

$5.4524/12oz 12P

K N

R15.95

$ 1+cs

$2.00$13.95

$6.9824/16oz 4P

K C

AN

S17.59

$ 2+cs

$1.74$15.85

$2.645+cs

$2.79$14.80

$2.47

SMA

LL TOW

NN

ot Your Father's - Root B

eer / Ginger / Vanilla C

ream4/6pak

31.50$

5+cs$1.50

$30.00$7.50

Not Your M

om's - Straw

berry Rhubarb / A

pple Pie / Ice Tea NEW

4/6pak31.50

$ 5+cs

$1.50$30.00

$7.50

Not Your M

om's Ice Tea O

nly24oz C

an21.80

$ 1+cs

$3.80$18.00

$1.50

GEN

ESEEIC

E24/16oz 6P

K C

AN

S16.00

$ 1+cs

$3.20$12.80

$3.20IC

E12/24oz C

AN

S13.00

$ 1+cs

$3.00$10.00

$0.83C

RE

AM

30/12oz CA

NS

15.00$

5+cs$3.20

$11.80$11.80

SEAG

RA

MS ESC

APES

VAR

IETY PA

K/Jam

aican Me H

appy24/12oz 12pak N

R19.50

$ 5+cs

$2.00$17.50

$8.75

Seagram

s Multiple/Various Flavors

24/4/16oz Can

25.00$

1+cs$0.00

$25.00$4.17

Seagram

s Multiple/Various Flavors

24/2/12oz Can

19.50$

1+cs$2.00

$17.50$8.75

Seagram

s Multiple/Various Flavors

24/12oz 4PAK

NR

23.00$

5+cs$5.00

$18.00$3.00

Seagram

s Multiple/Various Flavors

24/12PAK

Cans

23.00$

1+cs$5.00

$18.00$9.00

5+cs$6.25

$16.75$8.38

Seagram

s Multiple/Various Flavors

12/23.5oz Can

19.00$

1+cs$2.30

$16.70$1.39

IMPO

RT B

EERS

LAB

ATTS B

LUE

, LIGH

TB

LUE

, LIGH

T24/12oz 6P

K N

R20.00

$ 1+cs

$3.48$16.52

$4.13B

LUE

, LIGH

T24/12oz 12P

K N

R20.00

$ 1+cs

$5.55$14.45

$7.23B

LUE

, LIGH

T24/12oz C

AN

S20.00

$ 5+cs.

$5.80$14.20

$14.20 B

LUE

, LIGH

T24/16oz 6P

K C

AN

S22.00

$ 1+cs

$2.00$20.00

$5.00B

LUE

, LIGH

T12/24oz C

AN

S20.60

$ 1+cs

$4.75$15.85

$15.85

US B

EV

CO

NSTELLATIO

N

PAB

ST BR

EWIN

G

NO

RTH

AM

ERIC

AN

BR

EWER

IES

Page 34: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

CH

Dom

estic Off D

eal Sheet

LaBatt M

ax Ice Fruit Punch/B

lack Cherry

12/24oz16.70

$ 1+cs

$2.75$13.95

$1.16

IMP

ER

IAL

24/12oz 6PK

NR

24.00$

1+cs.$0.00

$24.00$6.00

"WE R

ESERVE TH

E RIG

HT TO

LIMIT Q

UA

NTITIES TO

PRO

TECT PR

OD

UC

T FRESH

NESS"

"PRO

MO

TION

AL D

ISCO

UN

TS MAY B

E RESC

IND

ED AT TH

E DISC

RETIO

N O

F LAK

ESHO

RE B

EVERA

GE

Page 35: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

I and C O

FF-PR

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ISE

SUPPLIER

NA

ME

BR

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SUPPLIER

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BR

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SUPPLIER

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SUPPLIER

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ME

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SUPPLIER

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SUPPLIER

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ST PA

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ST PA

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T PAU

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SUPPLIER

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MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

2+5+

AB

/INB

EV

BA

SS

PALE

ALE

BA

SS

PALE

ALE

4/6/12 NR

7216$22.80

$1.00$1.00

AB

/INB

EV

BA

SS

PALE

ALE

BA

SS

PALE

ALE

2/12/12 NR

7212$20.90

$0.00$1.10

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+A

B/IN

BE

VB

EC

KS

FAM

ILYB

EC

KS

24/14.9 OZ 6/4 C

AN

S3295

$26.95$4.40

AB

/INB

EV

BE

CK

S FA

MILY

BE

CK

S4/6/12 N

R3112

$22.80$1.00

AB

/INB

EV

BE

CK

S FA

MILY

BE

CK

S24/12 O

Z 2/12 BTL

3114$20.90

$1.10A

B/IN

BE

VB

EC

KS

FAM

ILYB

EC

KS

LIGH

T24/12 O

Z 2/12 BTL

3214$20.90

$1.10A

B/IN

BE

VB

EC

KS

FAM

ILYB

EC

KS

DA

RK

24/12 OZ 2/12 B

TL3314

$20.90$1.10

AB

/INB

EV

BE

CK

S FA

MILY

BE

CK

S S

AP

PH

IRE

24/12 O

Z 2/12 BTL

3514$20.90

$1.10A

B/IN

BE

VB

EC

KS

FAM

ILYB

EC

KS

NA

BE

CK

S N

/A 4/6 LN3412

$22.80$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

2+A

B/IN

BE

VFR

AN

ZISK

AN

ER

FRA

NZIS

KA

NE

R4/6/12 N

R08480

$30.10$0.55

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

2+A

B/IN

BE

VS

PATEN

SPATE

N4/6/12 N

R08450

$30.10$0.55

AB

/INB

EV

SPATE

NS

PATEN

MA

RZE

N (O

KTO

BE

RFE

ST)

4/6/12 NR

8445$30.10

$0.55A

B/IN

BE

VS

PATEN

OP

TIMATO

R D

OP

PE

LBO

CK

4/6/12 NR

08470$30.10

$0.55

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+A

B/IN

BE

VE

LYS

IAN

ELY

SIA

N S

PAC

E D

US

T IPA4/6/12 N

R51971

$37.35$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+A

B/IN

BE

V10 B

AR

RE

LTE

N B

AR

RE

L JOE

IPA4/6/12 N

R78001

$37.35$8.35

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+A

B/IN

BE

VB

LUE

PO

INT

TOA

STE

D LA

GE

R4/6/12 N

R77998

$32.85$3.85

AB

/INB

EV

BLU

E P

OIN

TH

ON

EY R

OB

BE

R4/6/12 N

R78004

$32.85$3.85

AB

/INB

EV

BLU

E P

OIN

TB

LUE

BE

RR

Y4/6/12 N

R$32.85

$3.85A

B/IN

BE

VB

LUE

PO

INT

HO

PTIC

AL ILLU

SIO

N4/6/12 N

R77999

$35.85$3.92

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

AG

AIN

ST TH

E G

RA

INA

GA

INS

T THE

GR

AIN

FAM

ILYS

HO

'NU

FF6/4 16O

Z CA

N9118

$50.00A

GA

INS

T THE

GR

AIN

AG

AIN

ST TH

E G

RA

IN FA

MILY

BAY &

PE

PP

ER

YO

UR

BR

ETTS

12/750ML B

TL5080

$125.00A

GA

INS

T THE

GR

AIN

AG

AIN

ST TH

E G

RA

IN FA

MILY

35K6/4 16O

Z CA

N9429

$55.00A

GA

INS

T THE

GR

AIN

AG

AIN

ST TH

E G

RA

IN FA

MILY

A BE

ER

6/4 16OZ C

AN

9435$55.00

AG

AIN

ST TH

E G

RA

INA

GA

INS

T THE

GR

AIN

FAM

ILYC

OQ

DE

LA MA

RC

HE

6/4 16OZ C

AN

S9500

$50.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

BU

RN

T CITY

BU

RN

T CITY FA

MILY

BA

LLOO

N B

OY W

HE

AT4/6C

N5481

$29.00B

UR

NT C

ITYB

UR

NT C

ITY FAM

ILYD

ICK

THE

BU

TCH

ER

4/6CN

5480$29.00

BU

RN

T CITY

BU

RN

T CITY FA

MILY

FAC

EM

ELTE

R IPA

4/6CN

5479$29.00

BU

RN

T CITY

BU

RN

T CITY FA

MILY

FRE

IGH

T HA

ND

LER

MILK

STO

UT

4/6CN

9737$29.00

Page 36: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

I and C O

FF-PR

EM

ISE

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+ATW

ATER

ATWATE

R FA

MILY

DE

CA

DE

NT D

AR

K C

HO

CO

LATE4/6 B

TL5715

$32.00$3.50

ATWATE

RATW

ATER

FAM

ILYD

IRTY B

LON

DE

4/6 BTL

5713$32.00

$3.50ATW

ATER

ATWATE

R FA

MILY

HO

P-A

-PE

EL IPA

4/6 BTL

5714$32.00

$3.50ATW

ATER

ATWATE

R FA

MILY

VAN

ILLA JAVA PO

RTE

R4/6 B

TL5711

$32.00$3.50

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

AQ

UA

NA

UT

AQ

UA

NA

UT FA

MILY

MA

IDE

N V

OYA

GE

6/4 16OZ C

N32164

$52.00A

QU

AN

AU

TA

QU

AN

AU

T FAM

ILYM

AD

HO

US

E M

ILD6/4 16O

Z CA

N33000

$48.00A

QU

AN

AU

TA

QU

AN

AU

T FAM

ILYB

AR

RE

L AG

ED

MO

ON

RAY P

OR

TER

12/16.9OZ B

TLS9774

$92.20

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

BA

NTA

M C

IDE

RB

AN

TAM

AM

ER

CA

IN6/4 12oz C

AN

9269$43.00

BA

NTA

M C

IDE

RB

AN

TAM

RO

JO6/4 12oz C

AN

9270$43.00

BA

NTA

M C

IDE

RB

AN

TAM

WU

ND

ER

KIN

D6/4 12oz C

AN

9268$43.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+B

AR

D'S

BA

RD

'S FA

MILY

GO

LD4/6 B

TL18024

$33.00$13.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

5+B

ELL'S

BE

LL'S FA

MILY

OA

RS

MA

N A

LE4/6 C

AN

5634$25.70

$0.00B

ELL'S

BE

LL'S FA

MILY

OB

ER

ON

4/6 BTL

36726$30.70

$2.00Available 3/27

BE

LL'SB

ELL'S

FAM

ILYA

MB

ER

4/6 BTL

35036$30.70

$2.00B

ELL'S

BE

LL'S FA

MILY

LAG

ER

OF TH

E LA

KE

S4/6 B

TL36636

$30.70$2.00

BE

LL'SB

ELL'S

FAM

ILYO

ATSM

OB

ILE PA

LE A

LE4/6 B

TL38136

$30.70$2.00

BE

LL'SB

ELL'S

FAM

ILYP

OR

TER

4/6 BTL

35236$30.70

$2.00B

ELL'S

BE

LL'S FA

MILY

WIN

TER

WH

ITE4/6 B

TL35436

$30.70$2.00

BE

LL'SB

ELL'S

FAM

ILYTH

IRD

CO

AS

T BE

ER

4/6 BTL

35836$30.70

$2.00B

ELL'S

BE

LL'S FA

MILY

KA

LAM

AZO

O S

TOU

T4/6 B

TL35736

$33.10$0.00

BE

LL'SB

ELL'S

FAM

ILYTH

E O

RA

CLE

: DO

UB

LE IPA

4/6 BTL

5623$33.10

$0.00B

ELL'S

BE

LL'S FA

MILY

RO

UN

DH

OU

SE

IRA

4/6 CA

N9738

$33.10$0.00

BE

LL'SB

ELL'S

FAM

ILYTW

O H

EA

RTE

D4/6 B

TL36336

$33.10$0.00

BE

LL'SB

ELL'S

FAM

ILYD

OU

BLE

CR

EA

M S

TOU

T4/6 B

TL35936

$34.10$0.00

BE

LL'SB

ELL'S

FAM

ILYJAVA S

TOU

T4/6 B

TL36236

$46.60$0.00

BE

LL'SB

ELL'S

FAM

ILYE

XP

ED

ITION

STO

UT

4/6 BTL

36136$50.10

$0.00B

ELL'S

BE

LL'S FA

MILY

TWO

HE

AR

TED

6/4 16 oz CA

N35764

$37.75$0.00

BE

LL'SB

ELL'S

FAM

ILYO

BE

RO

N6/4 16 oz C

AN

36764$33.70

$0.00Available 3/27

BE

LL'SB

ELL'S

FAM

ILYW

INTE

R W

HITE

6/4 16oz CA

N35464

$33.70$0.00

BE

LL'SB

ELL'S

FAM

ILYS

MITTE

N6/4 16 O

Z CA

N36564

$33.70$0.00

BE

LL'SB

ELL'S

FAM

ILYTW

O H

EA

RTE

D2/12 C

AN

36346$28.50

$0.00B

ELL'S

BE

LL'S FA

MILY

OB

ER

ON

2/12 BTL

36760$26.70

$0.00Available 3/27

BE

LL'SB

ELL'S

FAM

ILYO

BE

RO

N2/12 C

AN

36746$26.70

$0.00Available 3/27

BE

LL'SB

ELL'S

FAM

ILYW

INTE

R W

HITE

2/12 BTL

35460$26.70

$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+5+

10+B

RO

OK

LYN

BR

OO

KLY

N FA

MILY

LOC

AL 1

12/750 ML B

TL1243

$90.00$0.00

$0.00$0.00

BR

OO

KLY

NB

RO

OK

LYN

FAM

ILYLO

CA

L 212/750 M

L BTL

1244$90.00

$0.00$0.00

$0.00B

RO

OK

LYN

BR

OO

KLY

N FA

MILY

SO

RA

CH

I AC

E12/750 M

L BTL

1252$90.00

$0.00$0.00

$0.00B

RO

OK

LYN

BR

OO

KLY

N FA

MILY

PAR

TY PAC

K2/12 B

TL1084

$29.50$0.00

$4.50$6.50

BR

OO

KLY

NB

RO

OK

LYN

FAM

ILYA

ME

RIC

AN

ALE

2/12 CA

N9449

$29.50$0.00

$4.50$6.50

BR

OO

KLY

NB

RO

OK

LYN

FAM

ILYS

UM

ME

R A

LE2/12 C

AN

1477$29.50

$0.00$4.50

$6.50B

RO

OK

LYN

BR

OO

KLY

N FA

MILY

LAG

ER

2/12 CA

N1596

$29.50$0.00

$4.50$6.50

BR

OO

KLY

NB

RO

OK

LYN

FAM

ILYD

EFE

ND

ER

IPA4/6 B

TL9260

$29.50$0.00

$2.50$2.50

BR

OO

KLY

NB

RO

OK

LYN

FAM

ILYLA

GE

R4/6 B

TL1065

$29.50$0.00

$2.50$2.50

BR

OO

KLY

NB

RO

OK

LYN

FAM

ILYB

EL A

IR4/6 B

TL9905

$29.50$0.00

$2.50$2.50

BR

OO

KLY

NB

RO

OK

LYN

FAM

ILYS

UM

ME

R A

LE4/6 B

TL1063

$29.50$0.00

$2.50$2.50

BR

OO

KLY

NB

RO

OK

LYN

FAM

ILYA

ME

RIC

AN

ALE

4/6LN9904

$29.50$0.00

$2.50$2.50

BR

OO

KLY

NB

RO

OK

LYN

FAM

ILYS

OR

AC

HI A

CE

4/6 BTL

5307$29.50

$0.00$2.50

$2.50B

RO

OK

LYN

BR

OO

KLY

N FA

MILY

BLA

CK

CH

OC

OLATE

STO

UT

4/6 BTL

9765$39.50

$0.00$0.00

$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+2+

10+C

BA

KO

NA FA

MILY

BIG

WAV

E2/12 B

TL49660

$26.00$3.60

$3.60$3.60

CB

AK

ON

A FAM

ILYK

ON

A LON

GB

OA

RD

2/12 BTL

49460$26.00

$3.60$3.60

$3.60C

BA

KO

NA FA

MILY

ISLA

ND

HO

PP

ER

VAR

IETY

2/12 BTL

49060$26.00

$3.60$3.60

$3.60C

BA

KO

NA FA

MILY

KO

NA H

AN

ALE

I IPA4/6 B

TL50937

$28.50$3.00

$3.00$3.00

CB

AK

ON

A FAM

ILYK

ON

A WA

ILUA W

HE

AT4/6 B

TL50938

$28.50$3.00

$3.00$3.00

CB

AK

ON

A FAM

ILYK

ON

A BIG

WAV

E4/6 B

TL49636

$28.50$3.00

$3.00$3.00

CB

AK

ON

A FAM

ILYK

ON

A LON

GB

OA

RD

4/6 BTL

49436$28.50

$3.00$3.00

$3.00C

BA

KO

NA FA

MILY

KO

NA K

OK

O B

RO

WN

- SE

AS

ON

AL

4/6 BTL

49036$28.50

$3.00$3.00

$3.00C

BA

KO

NA FA

MILY

KO

NA C

AS

TAWAY

4/6 BTL

49136$28.50

$3.00$3.00

$3.00C

BA

KO

NA FA

MILY

KO

NA FIR

E R

OC

K4/6 B

TL49736

$28.50$3.00

$3.00$3.00

CB

AK

ON

A FAM

ILYK

ON

A LON

GB

OA

RD

24/16 oz CA

N49444

$33.10$6.50

$6.50$6.50

CB

AR

ED

HO

OK

FAM

ILYR

ED

HO

OK

ES

B4/6 B

TL71671

$25.50$4.00

$4.00$4.00

CB

AR

ED

HO

OK

FAM

ILYR

ED

HO

OK

LON

GH

AM

ME

R4/6 B

TL71634

$25.50$4.00

$4.00$4.00

CB

AR

ED

HO

OK

FAM

ILYR

ED

HO

OK

LON

GH

AM

ME

R6/4 16 oz C

AN

71644$33.60

$6.50$6.50

$6.50C

BA

RE

DH

OO

K FA

MILY

RE

DH

OO

K LO

NG

HA

MM

ER

2/12 LNN

R71593

$27.00$6.00

$6.00$8.50

CB

AR

ED

HO

OK

FAM

ILYR

ED

HO

OK

VAR

IETY PA

CK

2/12 LNN

R72589

$27.00$6.00

$6.00$8.50

CB

AW

IDM

ER

FAM

ILYW

IDM

ER

HE

FEW

EIZE

N4/6 B

TL72736

$28.50$3.00

$3.00$3.00

CB

AW

IDM

ER

FAM

ILYW

IDM

ER

OM

ISS

ION

IPA4/6 B

TL75436

$30.00$0.00

$0.00$0.00

CB

AW

IDM

ER

FAM

ILYW

IDM

ER

OM

ISS

ION

LAG

ER

4/6 BTL

75236$30.00

$0.00$0.00

$0.00C

BA

WID

ME

R FA

MILY

WID

ME

R O

MIS

SIO

N PA

LE4/6 B

TL75136

$30.00$0.00

$0.00$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

CE

NTR

AL W

ATER

SC

EN

TRA

L WATE

RS

FAM

ILYM

UD

PU

PP

Y PO

RTE

R4/6 B

TL1469

$29.50C

EN

TRA

L WATE

RS

CE

NTR

AL W

ATER

S FA

MILY

SATIN

SO

LITUD

E4/6 B

TL1471

$29.50C

EN

TRA

L WATE

RS

CE

NTR

AL W

ATER

S FA

MILY

HH

G A

PA4/6 B

TL9453

$29.50C

EN

TRA

L WATE

RS

CE

NTR

AL W

ATER

S FA

MILY

SLA

INTE

4/6 BTL

1648$29.50

CE

NTR

AL W

ATER

SC

EN

TRA

L WATE

RS

FAM

ILYB

RE

WH

OU

SE

CO

FFEE

STO

UT

12/22 oz3101

$48.00C

EN

TRA

L WATE

RS

CE

NTR

AL W

ATER

S FA

MILY

HE

AD

LES

S H

ER

ON

12/22 oz5223

$60.00C

EN

TRA

L WATE

RS

CE

NTR

AL W

ATER

S FA

MILY

SPA

CE

GH

OS

T12/22 oz

3511$54.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+C

HU

RC

H S

TRE

ET

CH

UR

CH

STR

EE

T FAM

ILYB

RIM

STO

NE

IPA4/6 B

TL17215

$32.00$2.00

CH

UR

CH

STR

EE

TC

HU

RC

H S

TRE

ET FA

MILY

CO

NTIN

EN

TAL LA

GE

R4/6 B

TL17213

$32.00$2.00

CH

UR

CH

STR

EE

TC

HU

RC

H S

TRE

ET FA

MILY

HE

AVE

NLY H

ELLE

S4/6 B

TL17214

$32.00$2.00

CH

UR

CH

STR

EE

TC

HU

RC

H S

TRE

ET FA

MILY

SH

ON

Y SC

OTTIS

H A

LE4/6 B

TL17212

$32.00$2.00

CH

UR

CH

STR

EE

TC

HU

RC

H S

TRE

ET FA

MILY

HA

UC

H von H

IMM

EL H

EFE

WE

IZEN

4/6 BTL

17217$32.00

$0.00C

HU

RC

H S

TRE

ET

CH

UR

CH

STR

EE

T FAM

ILYH

OLY C

OW

MILK

STO

UT

4/6 BTL

9813$32.00

$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+2+

3+5+

DIA

GE

OG

UIN

NE

SS

GU

INN

ES

S D

RA

UG

HT

GU

INN

ES

S - 4P

K D

FT CA

N2461

$37.00$0.00

$0.00$1.00

$1.00D

IAG

EO

GU

INN

ES

SG

UIN

NE

SS

GILR

OY

GU

INN

ES

S TO

UC

AN

- 4PK

DFT C

AN

3934$37.00

$0.00$0.00

$1.00$1.00

DIA

GE

OG

UIN

NE

SS

GU

INN

ES

S D

RA

UG

HT

GU

INN

ES

S - 8P

K D

FT CA

N2462

$33.25$0.00

$0.00$2.50

$2.50D

IAG

EO

GU

INN

ES

SG

UIN

NE

SS

DR

AU

GH

TG

UIN

NE

SS

- 11.2NR

6PK

2465$28.50

$0.00$0.00

$1.00$1.65

DIA

GE

OG

UIN

NE

SS

GU

INN

ES

S E

XTR

A STO

UT

GU

INN

ES

S - S

TOU

T 4/6 NR

2420$28.50

$0.00$0.00

$1.00$1.65

DIA

GE

OS

MITH

WIC

KS

SM

ITHW

ICK

SS

MITH

WIC

KS

- 4/6 NR

5220$28.50

$0.00$0.00

$1.00$1.65

DIA

GE

OG

UIN

BLO

ND

EG

UIN

BLO

ND

EG

UIN

BLO

ND

E - 4/6 N

R5160

$28.50$0.00

$0.00$1.00

$2.00D

IAG

EO

GU

INN

ES

SG

UIN

IRIS

H W

HE

ATG

UIN

IRIS

H W

HE

AT 4/6NR

9956$28.50

$0.00$0.00

$1.00$2.00

DIA

GE

OG

UIN

NE

SS

RY

EG

UIN

RY

E PA

LE A

LER

YE

PALE

ALE

4/6 NR

9525$28.50

$0.00$0.00

$1.00$2.00

DIA

GE

OG

UIN

NITR

O IPA

GU

IN N

ITRO

IPAG

UIN

NITR

O IPA - 4/6 11.2 C

AN

9213$28.50

$0.00$0.00

$1.00$2.00

DIA

GE

OG

UIN

NE

SS

GU

INN

ES

S D

RA

UG

HT

GU

INN

ES

S - 11.2 2/12

2466$28.25

$0.00$0.00

$1.00$4.00

DIA

GE

OG

UIN

NE

SS

GU

INN

ES

S E

XTR

A STO

UT

GU

INN

ES

S - S

TOU

T 2/12 NR

2450$28.25

$0.00$0.00

$1.00$4.00

DIA

GE

OG

UIN

NE

SS

GU

INN

ES

S B

RE

WE

R C

OLLE

CTIO

NG

UIN

NE

SS

- BR

EW

ER

VAR

IETY 2/12 N

R9816

$28.25$0.00

$0.00$1.00

$4.00D

IAG

EO

SM

ITHW

ICK

SS

MITH

WIC

KS

SM

ITHW

ICK

S - 2/12 N

R5250

$28.25$0.00

$0.00$1.00

$4.00D

IAG

EO

GU

IN B

LON

DE

GU

INN

ES

S B

LON

DE

GU

IN B

LON

DE

- 11.2 2/129104

$28.25$0.00

$0.00$1.00

$4.00D

IAG

EO

GU

INN

ES

SG

UIN

NE

SS

EX

TRA S

TOU

TG

UIN

NE

SS

- 12/22OZ

2464$25.05

$0.00$0.00

$0.00$0.00

DIA

GE

OH

AR

PH

AR

PH

AR

P - 2/12 NR

2550$27.00

$0.00$0.00

$1.00$4.00

DIA

GE

OH

AR

PH

AR

PH

AR

P - 4/6 NR

2520$28.50

$0.00$0.00

$1.65$4.30

DIA

GE

OK

ALIB

ER

KA

LIBE

RK

ALIB

ER

- 4/6 NR

2720$21.75

$0.00$0.00

$0.00$0.00

DIA

GE

OS

MIR

NO

FFS

MIR

NO

FF ICE

SM

IRN

OFF IC

E - 4/6 N

R2120

$29.93$0.00

$0.00$0.00

$3.32D

IAG

EO

SM

IRN

OFF

SM

IR S

CR

EW

DR

VR

SM

IR S

CR

EW

DR

VR

- 4/6 NR

2190$29.93

$0.00$0.00

$0.00$3.32

DIA

GE

OS

MIR

NO

FFTW

IST R

AS

PTW

IST R

AS

P - 4/6 NR

2820$29.93

$0.00$0.00

$0.00$3.32

DIA

GE

OS

MIR

NO

FFTW

IST G

RA

PE

TWIS

T GR

AP

E - 4/6 N

R3420

$29.93$0.00

$0.00$0.00

$3.32D

IAG

EO

SM

IRN

OFF

TWIS

T GR

AP

PLE

TWIS

T GR

AP

PLE

- 4/6 NR

3120$29.93

$0.00$0.00

$0.00$3.32

DIA

GE

OS

MIR

NO

FFS

MIR

PE

AC

H B

ELLIN

IS

MIR

PE

AC

H B

EL - 4/6 N

R2620

$29.93$0.00

$0.00$0.00

$3.32D

IAG

EO

SM

IRN

OFF

SM

IR B

LUE

HU

RR

ICA

N P

UC

HS

MIR

HU

RR

ICA

N - 4/6 N

R9646

$29.93$0.00

$0.00$0.00

$3.32D

IAG

EO

SM

IRN

OFF

SM

IR S

PR

K W

ATER

ME

LON

SM

IR S

PR

K W

ATR - M

IMO

SA

4/611.23591

$29.93$0.00

$0.00$0.00

$3.32D

IAG

EO

SM

IRN

OFF

TWIS

T GR

AP

PLE

TWIS

T GR

AP

PLE

- 12/24OZ N

R3122

$21.50$1.00

$1.00$3.95

$3.95D

IAG

EO

SM

IRN

OFF

SM

IRN

OFF IC

ES

MIR

NO

FF ICE

- 12/24OZ N

R2122

$21.50$1.00

$1.00$3.95

$3.95D

IAG

EO

SM

IRN

OFF

SM

IR S

CR

EW

DR

VR

SM

IR S

CR

EW

DR

VR

- 12/24 NR

2192$21.50

$1.00$1.00

$3.95$3.95

DIA

GE

OS

MIR

NO

FFTW

IST R

AS

PTW

IST R

AS

P - 12/24OZ N

R2822

$21.50$1.00

$1.00$3.95

$3.95D

IAG

EO

SM

IRN

OFF

TWIS

T GR

AP

ETW

IST G

RA

PE

- 12/24OZ N

R3422

$21.50$1.00

$1.00$3.95

$3.95D

IAG

EO

SM

IRN

OFF

SP

IKE

D O

RIG

INA

LS

I SP

KD

OR

IG 12/23.5O

Z CN

6970$21.50

$1.00$1.00

$3.95$3.95

DIA

GE

OS

MIR

NO

FFS

PIK

ED

AP

PLE

SI S

PK

D G

R A

PP 12/23.5O

Z CA

N6972

$21.50$1.00

$1.00$3.95

$3.95D

IAG

EO

SM

IRN

OFF

SP

IKE

D G

RA

PE

SI S

PK

D G

RA

PE

12/23.5OZ C

AN

6971$21.50

$1.00$1.00

$3.95$3.95

DIA

GE

OS

MIR

NO

FFS

PIK

ED

SC

RE

WD

RIV

ER

SI S

PK

D S

CR

EW

12/23.5OZ C

N6987

$21.50$1.00

$1.00$3.95

$3.95D

IAG

EO

SM

IRN

OFF

HU

RR

ICA

NE

PU

NC

HS

MIR

HU

RR

PU

NC

12/246819

$21.50$1.00

$1.00$3.95

$3.95

Page 37: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

I and C O

FF-PR

EM

ISE

DIA

GE

OS

MIR

NO

FFS

MIR

NO

FF ICE

SM

IRN

OFF IC

E - 2/12 N

R2150

$29.27$0.00

$0.00$4.00

$4.00D

IAG

EO

SM

IRN

OFF

SM

IR IC

E PA

RTY

SM

IR IC

E PA

RTY - 2/12 N

R3350

$29.27$0.00

$0.00$4.00

$4.00D

IAG

EO

SM

IRN

OFF

SM

IRN

VAR

IETY

SM

IRN

VAR

IETY - S

EA

SO

NA

L 2/129153

$29.27$0.00

$0.00$4.00

$4.00D

IAG

EO

SM

IRN

OFF

SM

IRN

OFF IC

E B

ER

RY

BE

RR

Y 6/4 16OZ P

LAS

TIC77397

$42.75$0.00

$5.05$5.05

$6.75D

IAG

EO

SM

IRN

OFF

SM

IRN

OFF IC

E W

ATER

ME

LON

ME

LON

6/4 16OZ P

LAS

TIC77497

$42.75$0.00

$5.05$5.05

$6.75D

IAG

EO

SM

IRN

OFF

SM

IRN

OFF IC

E M

AN

DA

RIN

MA

NA

DA

RIN

6/4 16OZ P

LAS

TIC77496

$42.75$0.00

$5.05$5.05

$6.75D

IAG

EO

SM

IRN

OFF

Sm

irnoff Spiked S

parkling Seltzer Variety

SM

R S

SS

VAR

IET 2/12/12 C

AN

9796$30.25

$0.00$0.00

$5.05$5.05

DIA

GE

OS

MIR

NO

FFS

mirnoff S

piked Sparkling S

eltzer Cran Lim

eS

MR

SS

S C

RA

N L 4/6/12 C

AN

9797$30.95

$0.00$0.00

$2.45$2.45

DIA

GE

OS

MIR

NO

FFS

mirnoff S

piked Sparkling S

eltzer Waterm

elonS

MR

SS

S W

ATER

M 4/6/12 C

AN

9798$30.95

$0.00$0.00

$2.45$2.45

DIA

GE

OS

MIR

NO

FFS

mirnoff S

piked Sparkling S

eltzer Orange-M

angoS

MR

SS

S O

RA M

A 4/6/12 CA

N9799

$30.95$0.00

$0.00$2.45

$2.45

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+3+

5+D

UV

EL M

OO

RTG

AT US

AC

HO

UFFE

FAM

ILYH

OU

BLO

N C

HO

UFFE

6/4 BTL

1132$75.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AC

HO

UFFE

FAM

ILYLA C

HO

UFE

E6/4 B

TL1131

$75.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

CH

OU

FFE FA

MILY

LA CH

OU

FEE

12/750 ML B

TL1330

$104.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

CH

OU

FFE FA

MILY

MC

CH

OU

FFE6/4 B

TL2978

$75.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

CH

OU

FFE FA

MILY

N'IC

E C

HO

UFFE

6/4 BTL

3434$75.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AD

UV

EL FA

MILY

DU

VE

L6/4 B

TL1099

$75.00$0.00

$0.00$3.00

DU

VE

L MO

OR

TGAT U

SA

DU

VE

L FAM

ILYD

UV

EL

12/750 ML B

TL1257

$104.00$0.00

$0.00$3.00

DU

VE

L MO

OR

TGAT U

SA

DU

VE

L FAM

ILYD

UV

EL

12/2 11.2 oz w G

lass9069

$75.00$0.00

$0.00$3.00

DU

VE

L MO

OR

TGAT U

SA

DU

VE

L FAM

ILYD

UV

EL TR

IPLE

HO

P6/4 B

TL2977

$75.00$0.00

$0.00$3.00

DU

VE

L MO

OR

TGAT U

SA

LIEFM

AN

S FA

MILY

LIEFM

AN

S C

UV

EE

BR

UT

12/750 ML B

TL1247

$94.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

LIEFM

AN

S FA

MILY

LIEFM

AN

S G

OU

DE

NB

AN

D12/750 M

L BTL

1246$96.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AM

AR

ED

SO

US

FAM

ILYM

AR

ED

SO

US

BLO

ND

E6/4 B

TL1102

$68.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

MA

RE

DS

OU

S FA

MILY

MA

RE

DS

OU

S B

LON

DE

12/750 ML B

TL1260

$93.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

MA

RE

DS

OU

S FA

MILY

MA

RE

DS

OU

S B

RU

IN6/4 B

TL1101

$72.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

MA

RE

DS

OU

S FA

MILY

MA

RE

DS

OU

S TR

IPLE

6/4 BTL

1103$75.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AM

AR

ED

SO

US

FAM

ILYM

AR

ED

SO

US

TRIP

LE12/750 M

L BTL

1262$104.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AO

MM

EG

AN

G FA

MILY

AB

BE

Y ALE

6/4 BTL

1070$43.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AO

MM

EG

AN

G FA

MILY

AB

BE

Y ALE

12/750 ML B

TL1255

$78.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

OM

ME

GA

NG

FAM

ILYG

NO

ME

GA

NG

6/4 BTL

5087$43.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AO

MM

EG

AN

G FA

MILY

GR

EAT B

EY

ON

D D

OU

BLE

IPA4/6 B

TL9495

$42.00$4.00

$4.00$4.00

DU

VE

L MO

OR

TGAT U

SA

OM

ME

GA

NG

FAM

ILYH

EN

NE

PIN

6/4 BTL

1069$43.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AO

MM

EG

AN

G FA

MILY

HE

NN

EP

IN12/750 M

L BTL

1254$78.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AO

MM

EG

AN

G FA

MILY

GR

AIN

S O

F TRU

TH4/6 B

TL9666

$36.00$3.00

$3.00$3.00

DU

VE

L MO

OR

TGAT U

SA

OM

ME

GA

NG

FAM

ILYG

OT: IR

ON

THR

ON

E12/750 M

L BTL

2755$78.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AO

MM

EG

AN

G FA

MILY

SIR

EN

SO

NG

6/4 BTL

59158$48.00

$0.00$0.00

$5.00D

UV

EL M

OO

RTG

AT US

AO

MM

EG

AN

G FA

MILY

SH

OR

T SLE

EV

E S

AIS

ON

4/6 BTL

10002$33.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AO

MM

EG

AN

G FA

MILY

RA

RE

VO

S6/4 B

TL1062

$40.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

OM

ME

GA

NG

FAM

ILYR

AR

E V

OS

4/6 BTL -- *N

EW

CO

NFIG

*9864

$36.00$3.00

$3.00$3.00

DU

VE

L MO

OR

TGAT U

SA

OM

ME

GA

NG

FAM

ILYR

OS

ETTA

6/4 BTL

9245$43.00

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AO

MM

EG

AN

G FA

MILY

THR

EE

PH

ILOS

OP

HE

RS

12/750 ML B

TL1263

$101.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

OM

ME

GA

NG

FAM

ILYTH

RE

E P

HILO

SO

PH

ER

S6/4 B

TL1073

$80.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

OM

ME

GA

NG

FAM

ILYW

ITTE4/6 B

TL -- *NE

W C

ON

FIG*

1072$36.00

$3.00$3.00

$3.00D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYB

oulevard 80 Acre H

oppy Wheat

4/6/12 LN9719

$29.00$0.00

$0.00$2.60

DU

VE

L MO

OR

TGAT U

SA

BO

ULE

VAR

D FA

MILY

Boulevard U

nfiltered Wheat B

eer4/6/12 LN

9697$29.00

$0.00$0.00

$2.60D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYE

arly Rise P

orter4/6/12 LN

9853$29.00

$0.00$0.00

$2.60D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYB

oulevard Tropical Pale A

le4/6/12 C

AN

9710$29.00

$0.00$0.00

$2.60D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYB

oulevard Ginger Lem

on Radler

4/6/12 CA

N9707

$29.00$0.00

$0.00$2.60

DU

VE

L MO

OR

TGAT U

SA

BO

ULE

VAR

D FA

MILY

Boulevard S

ampler

2/12 LN9730

$29.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

BO

ULE

VAR

D FA

MILY

Boulevard The C

alling6/4/12 LN

9723$49.50

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYB

oulevard Tell Tale Tart6/4/12 LN

9726$49.50

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYB

oulevard Tank 76/4/12 LN

9731$49.50

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYB

oulevard The Sixth G

lass6/4/12 LN

9692$49.50

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYB

oulevard Dark Truth S

tout6/4/12 LN

9695$49.50

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYB

oulevard Saison B

rett12/750M

L9702

$115.00$19.00

$19.00$19.00

DU

VE

L MO

OR

TGAT U

SA

BO

ULE

VAR

D FA

MILY

Boulevard Love C

hild12/750M

L9693

$175.00$0.00

$0.00$0.00

DU

VE

L MO

OR

TGAT U

SA

BO

ULE

VAR

D FA

MILY

Boulevard Tank 7

12/750ML

9690$77.50

$0.00$0.00

$0.00D

UV

EL M

OO

RTG

AT US

AB

OU

LEVA

RD

FAM

ILYB

oulevard Bourbon B

arrel Quad

6/4/12 LN9706

$67.00$0.00

$0.00$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

IDFL PR

ICE

1+5+

15+FO

UN

DE

RS

FOU

ND

ER

S FA

MILY

ALL D

AY IPA15/12 oz C

AN

S70878

$14.50$0.00

$1.00$1.00

FOU

ND

ER

SFO

UN

DE

RS

FAM

ILYA

ZAC

CA

15/12 oz CA

NS

70919$14.50

$0.00$1.00

$1.00FO

UN

DE

RS

FOU

ND

ER

S FA

MILY

CE

NTE

NN

IAL IPA

2/12 CA

N28102

$27.00$0.00

$0.00$0.00

FOU

ND

ER

SFO

UN

DE

RS

FAM

ILYR

UB

AE

US

2/9 CA

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70818$27.00

$0.00$0.00

$0.00FO

UN

DE

RS

FOU

ND

ER

S FA

MILY

DIR

TY BA

STA

RD

2/12 CA

N28046

$27.00$0.00

$0.00$0.00

FOU

ND

ER

SFO

UN

DE

RS

FAM

ILYA

LL DAY IPA

4/6 BTL

70874$32.00

$2.25$2.25

$2.25FO

UN

DE

RS

FOU

ND

ER

S FA

MILY

CE

NTE

NN

IAL IPA

4/6 BTL

28130$32.00

$2.25$2.25

$2.25FO

UN

DE

RS

FOU

ND

ER

S FA

MILY

DIR

TY BA

STA

RD

4/6 BTL

28030$32.00

$2.25$2.25

$2.25FO

UN

DE

RS

FOU

ND

ER

S FA

MILY

PO

RTE

R4/6 B

TL28330

$32.00$2.25

$2.25$2.25

FOU

ND

ER

SFO

UN

DE

RS

FAM

ILYA

ZAC

CA

4/6 BTL

71774$32.00

$2.25$2.25

$2.25FO

UN

DE

RS

FOU

ND

ER

S FA

MILY

IMP

ER

IAL S

TOU

T6/4 B

TL70904

$52.50$0.00

$2.50$2.50

FOU

ND

ER

SFO

UN

DE

RS

FAM

ILYB

RE

AK

FAS

T STO

UT

6/4 BTL

28865$52.50

$4.00$8.50

$8.50

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+5+

GA

MB

RIN

US

SH

INE

R FA

MILY

SE

AS

ON

AL: S

trawberry B

londe2/12 B

TL96660

$27.00$0.00

$8.50G

AM

BR

INU

SS

HIN

ER

FAM

ILYS

EA

SO

NA

L: Straw

berry Blonde

2/12 CA

N59155

$27.00$0.00

$8.50G

AM

BR

INU

SS

HIN

ER

FAM

ILYS

HIN

ER

BO

CK

2/12 CA

N88573

$27.00$0.00

$8.50G

AM

BR

INU

SS

HIN

ER

FAM

ILYS

HIN

ER

BO

CK

2/12 BTL

88360$27.00

$0.00$8.50

GA

MB

RIN

US

SH

INE

R FA

MILY

SH

INE

R FA

MILY R

EU

NIO

N PA

CK

2/12 BTL

95360$27.00

$0.00$8.50

GA

MB

RIN

US

SH

INE

R FA

MILY

SE

AS

ON

AL: S

trawberry B

londe4/6 B

TL96636

$27.50$3.00

$3.00G

AM

BR

INU

SS

HIN

ER

FAM

ILYS

HIN

ER

BO

CK

4/6 BTL

88036$27.50

$3.00$3.00

GA

MB

RIN

US

TRU

ME

RTR

UM

ER

PILS

4/6 CA

NS

98036$28.50

$1.00$1.00

GA

MB

RIN

US

TRU

ME

RTR

UM

ER

PILS

4/6 BTL

98036$28.50

$1.00$1.00

GA

MB

RIN

US

TRU

ME

RTR

UM

ER

PILS

2/12 BTL

98360$27.00

$0.00$2.50

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+2+

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYB

AM

BIE

RE

12/750 ML B

TL2378

$90.00$11.00

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYB

AM

NO

IRE

12/750 ML B

TL2506

$90.00$11.00

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYC

ALA

BA

ZA BLA

NC

A12/750 M

L BTL

2226$90.00

$11.00JO

LLY PU

MP

KIN

JOLLY P

UM

PK

IN FA

MILY

OR

O D

E C

ALA

BA

ZA12/750M

L BTL

2227$94.00

$7.00JO

LLY PU

MP

KIN

JOLLY P

UM

PK

IN FA

MILY

BA

M B

IER

E12/375 M

L BTL

5130$48.00

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYB

AM

NO

IRE

12/375 ML B

TL5237

$48.00JO

LLY PU

MP

KIN

JOLLY P

UM

PK

IN FA

MILY

BIE

RE

DE

MA

RS

12/750 ML B

TL2979

$119.00JO

LLY PU

MP

KIN

JOLLY P

UM

PK

IN FA

MILY

CA

LAB

AZA B

LAN

CA

12/375 ML B

TL3671

$48.00JO

LLY PU

MP

KIN

JOLLY P

UM

PK

IN FA

MILY

FUE

GO

DE

L OTO

NO

12/750ML B

TL2377

$119.00JO

LLY PU

MP

KIN

JOLLY P

UM

PK

IN FA

MILY

LA PAR

CE

LA12/750M

L BTL

2225$119.00

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYM

AD

RU

GA

DA O

BS

CU

RA

12/750ML B

TL2799

$119.00JO

LLY PU

MP

KIN

JOLLY P

UM

PK

IN FA

MILY

MA

RA

CA

IBO

ES

PE

CIA

L12/750M

L BTL

2567$119.00

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYO

RO

DE

CA

LAB

AZA

12/375 ML B

TL3657

$52.00JO

LLY PU

MP

KIN

JOLLY P

UM

PK

IN FA

MILY

WE

IZEN

BA

M12/750 M

L BTL

2032$68.00

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYLA R

OJA D

U K

RIE

K12/750 M

L BTL

9076$119.00

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYIN

NO

VATOR

MA

N12/750 M

L BTL

9407$125.00

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYLU

CIE

RN

AG

A12/750 M

L BTL

3060$119.00

JOLLY P

UM

PK

INJO

LLY PU

MP

KIN

FAM

ILYIO

RE

D S

AIS

ON

12/750 ML B

TL3060

$130.00JO

LLY PU

MP

KIN

JOLLY P

UM

PK

IN FA

MILY

NO

EL D

E C

ALA

BA

ZA12/750M

L BTL

2500$119.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

5+M

cKE

NZIE

CID

ER

McK

EN

ZIE FA

MILY

BLA

CK

CH

ER

RY

4/6 BTL

41836$28.00

$2.00M

cKE

NZIE

CID

ER

McK

EN

ZIE FA

MILY

OR

IGIN

AL

4/6 BTL

41676$28.00

$2.00M

cKE

NZIE

CID

ER

McK

EN

ZIE FA

MILY

PU

MP

KIN

JAC

K4/6 B

TL43676

$28.00$2.00

McK

EN

ZIE C

IDE

RM

cKE

NZIE

FAM

ILYVA

RIE

TY PAC

K2/12 B

TL41760

$25.00$1.50

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

MILW

AU

KE

E B

RE

WIN

GM

ILWA

UK

EE

FAM

ILYH

OP FR

EA

K6/4 16 oz C

AN

3649$45.00

MILW

AU

KE

E B

RE

WIN

GM

ILWA

UK

EE

FAM

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OP H

AP

PY

6/4 16 oz CA

N3525

$38.00M

ILWA

UK

EE

BR

EW

ING

MILW

AU

KE

E FA

MILY

LOU

IES

DE

MIS

E6/4 16 oz C

AN

1750$38.00

MILW

AU

KE

E B

RE

WIN

GM

ILWA

UK

EE

FAM

ILYO

H-G

II WIT

6/4 16 oz CA

N2802

$45.00M

ILWA

UK

EE

BR

EW

ING

MILW

AU

KE

E FA

MILY

OU

TBO

AR

D6/4 16 oz C

AN

5750$38.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

MO

OD

Y TON

GU

EM

OO

DY TO

NG

UE

FAM

ILYC

AR

ME

L CH

UR

RO

BA

LTIC P

OR

TER

6/4 BTL

5413$60.00

MO

OD

Y TON

GU

EM

OO

DY TO

NG

UE

FAM

ILYS

LICE

D N

EC

TAR

INE

IPA6/4 B

TL5371

$43.50M

OO

DY TO

NG

UE

MO

OD

Y TON

GU

E FA

MILY

STE

EP

ED

EM

PE

RO

R'S

LEM

ON

SA

ISO

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$43.50M

OO

DY TO

NG

UE

MO

OD

Y TON

GU

E FA

MILY

AP

PLE

WO

OD

GO

LD6/4 B

TL9462

$40.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+5+

PO

INT B

RE

WE

RY

CID

ER

BO

YS

FAM

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ST P

RE

SS

4/6 BTL

17301$30.00

$0.00$1.50

PO

INT B

RE

WE

RY

CID

ER

BO

YS

FAM

ILYP

EA

CH

CO

UN

TY4/6 B

TL17303

$30.00$0.00

$1.50P

OIN

T BR

EW

ER

YC

IDE

R B

OY

S FA

MILY

PIN

EA

PP

LE4/6 B

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$30.00$0.00

$1.50P

OIN

T BR

EW

ER

YC

IDE

R B

OY

S FA

MILY

RA

SP

BE

RR

Y4/6 B

TL17304

$30.00$0.00

$1.50P

OIN

T BR

EW

ER

YC

IDE

R B

OY

S FA

MILY

STR

AWB

ER

RY M

AG

IC4/6 B

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$30.00$0.00

$1.50P

OIN

T BR

EW

ER

YC

IDE

R B

OY

S FA

MILY

CR

AN

BE

RR

Y4/6 B

TL17305

$30.00$0.00

$1.50P

OIN

T BR

EW

ER

YP

OIN

T BE

ER

FAM

ILYP

OIN

T SP

EC

IAL

4/6 BTL

6762$25.00

$4.00$4.00

PO

INT B

RE

WE

RY

CID

ER

BO

YS

FAM

ILYG

RA

ND

MIM

OS

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$30.00$0.00

$1.50P

OIN

T BR

EW

ER

YC

IDE

R B

OY

S FA

MILY

MA

D B

AR

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$30.00$0.00

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OIN

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ER

YJP

'S FA

MILY

CA

SP

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WH

ITE S

TOU

T4/6 C

AN

6788$30.00

$0.00$0.00

Page 38: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

I and C O

FF-PR

EM

ISE

PO

INT B

RE

WE

RY

PO

INT B

EE

R FA

MILY

PO

INT S

PE

CIA

L2/12 B

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$25.00$7.00

$7.00P

OIN

T BR

EW

ER

YC

IDE

R B

OY

S FA

MILY

VAR

IETY

2/12 BTL

17320$30.00

$0.00$1.00

PO

INT B

RE

WE

RY

WH

OLE

HO

G FA

MILY

PE

AC

H H

EFE

WE

IZEN

6/4 BTL

9078$39.00

$0.00$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

RO

GU

E A

LES

RO

GU

E FA

MILY

DE

AD

GU

Y4/6 B

TL17913

$34.50R

OG

UE

ALE

SR

OG

UE

FAM

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RU

TAL IPA

4/6 BTL

17918$34.50

RO

GU

E A

LES

RO

GU

E FA

MILY

HA

ZELN

UT B

RO

WN

4/6 BTL

17916$34.50

RO

GU

E A

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RO

GU

E FA

MILY

DE

AD

GU

Y CA

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4/6 CA

N17997

$34.50R

OG

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SR

OG

UE

FAM

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OP C

AN

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17996$34.50

RO

GU

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RO

GU

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MILY

AM

ER

ICA

N A

MB

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ALE

6/4 16 oz CA

N17981

$45.95R

OG

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SR

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FAM

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17933$62.00

RO

GU

E A

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RO

GU

E FA

MILY

7 HO

P IPA12/22 B

TL17939

$61.95R

OG

UE

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FAM

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UIT S

ALA

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R12/22 B

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$74.00R

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FAM

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LNU

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N12/22 B

TL17937

$62.00R

OG

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SR

OG

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FAM

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H R

OA

ST

12/22 BTL

17975$62.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+S

CH

LAFLY

SC

HLA

FLY FAM

ILYG

RA

PE

FRU

IT IPA4/6 B

TL18319

$32.50$3.00

SC

HLA

FLYS

CH

LAFLY FA

MILY

KO

LSC

H4/6 B

TL18313

$32.50$3.00

SC

HLA

FLYS

CH

LAFLY FA

MILY

WH

ITE LA

GE

R4/6 B

TL18320

$32.50$3.00

SC

HLA

FLYS

CH

LAFLY FA

MILY

TAZM

AN

IAN

IPA (TIPA)

4/6 BTL

18352$35.50

$0.00S

CH

LAFLY

SC

HLA

FLY FAM

ILYD

OU

BLE

BE

AN

BLO

ND

E4/6 B

TL18321

$35.50$0.00

SC

HLA

FLYS

CH

LAFLY FA

MILY

CO

CO

NU

T CR

EA

M4/6 B

TL88037

$35.50$0.00

SC

HLA

FLYS

CH

LAFLY FA

MILY

CO

FFEE

STO

UT

4/6 BTL

80089$35.50

$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

5+S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYPA

LE A

LE12/24O

Z BTL

31324$29.30

$0.00S

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RA N

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DA

SIE

RR

A FAM

ILYTO

RP

ED

O12/24O

Z BTL

31424$29.30

$0.00S

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RA N

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DA

SIE

RR

A FAM

ILY4 W

AY12/24 O

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31849$29.30

$0.00S

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RA N

EVA

DA

SIE

RR

A FAM

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OLD

EN

IPA12/24 O

Z BTL

31402$29.30

$0.00S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYH

OP H

UN

TER

4/6 BTL

34036$29.95

$1.50S

IER

RA N

EVA

DA

SIE

RR

A FAM

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OLD

EN

IPA4/6 B

TL31400

$29.95$1.50

SIE

RR

A NE

VAD

AS

IER

RA FA

MILY

NO

ON

ER

4/6 BTL

33336$29.95

$1.50S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYPA

LE A

LE4/6 B

TL31336

$29.95$1.50

SIE

RR

A NE

VAD

AS

IER

RA FA

MILY

TOR

PE

DO

4/6 BTL

31436$29.95

$1.50S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYO

TRA V

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4/6 BTL

38036$29.95

$1.50S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYS

IDE

CA

R4/6 B

TL31409

$29.95$1.50

SIE

RR

A NE

VAD

AS

IER

RA FA

MILY

TRO

PIC

AL TO

RP

ED

O4/6 B

TL39036

$29.95$1.50

SIE

RR

A NE

VAD

AS

IER

RA FA

MILY

OV

ILA VAR

IETY

4/3 750ML

37753$74.50

$0.00S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYO

VILA B

AR

RE

L AG

ED

DU

BB

EL

12/750ML

37750$164.00

$0.00S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYB

IGFO

OT 2015

6/4 BTL

35064$48.00

$0.00S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYH

OP H

UN

TER

2/12 BTL

34360$29.95

$4.45S

IER

RA N

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DA

SIE

RR

A FAM

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LE A

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TL31360

$29.95$4.45

SIE

RR

A NE

VAD

AS

IER

RA FA

MILY

PALE

ALE

2/12 CA

N31346

$29.95$4.45

SIE

RR

A NE

VAD

AS

IER

RA FA

MILY

TOR

PE

DO

2/12 BTL

31460$29.95

$4.45S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYTO

RP

ED

O2/12 C

AN

31460$29.95

$4.45S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYG

OLD

EN

IPA2/12 B

TL31401

$29.95$4.45

SIE

RR

A NE

VAD

AS

IER

RA FA

MILY

SID

EC

AR

2/12 BTL

31410$29.95

$4.45S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILYTR

OP

ICA

L TOR

PE

DO

2/12 BTL

39360$29.95

$4.45S

IER

RA N

EVA

DA

SIE

RR

A FAM

ILY4 W

AY2/12 B

TL31860

$29.95$4.45

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+5+

10+S

T. KILLIA

N IM

PO

RTIN

GC

AR

LSB

ER

G FA

MILY

CA

RLS

BE

RG

4/6 BTL

16713$29.00

$1.50$1.50

$1.50S

T. KILLIA

N IM

PO

RTIN

GC

AR

LSB

ER

G FA

MILY

CA

RLS

BE

RG

6/4 16 oz CA

N16746

$32.00$9.50

$9.50$9.50

ST. K

ILLIAN

IMP

OR

TING

CA

RLS

BE

RG

FAM

ILYC

AR

LSB

ER

G2/12 16.9O

Z CA

N16467

$25.20$5.70

$5.70$5.70

ST. K

ILLIAN

IMP

OR

TING

CA

RLS

BE

RG

FAM

ILYC

AR

LSB

ER

G2/12 B

TL16714

$29.00$0.00

$5.30$5.30

ST. K

ILLIAN

IMP

OR

TING

CA

RLS

BE

RG

FAM

ILYC

AR

LSB

ER

G E

LEP

HA

NT

4/6 BTL

16763$29.50

$0.50$2.50

$2.50S

T. KILLIA

N IM

PO

RTIN

GO

KO

CIM

FAM

ILYO

KO

CIM

2/10/500ML

16412$29.50

$0.00$5.50

$10.00S

T. KILLIA

N IM

PO

RTIN

GO

KO

CIM

FAM

ILYO

KO

CIM

6/4 16 oz CA

N16466

$29.50$0.00

$7.00$10.50

ST. K

ILLIAN

IMP

OR

TING

CR

AB

BIE

'S FA

MILY

OR

AN

GE

GIN

GE

R B

EE

R6/4 12oz B

TL16623

$47.00$2.00

$6.50$6.50

ST. K

ILLIAN

IMP

OR

TING

CR

AB

BIE

'S FA

MILY

OR

AN

GE

GIN

GE

R B

EE

R12/16.9oz B

TL16628

$38.00$0.00

$0.00$0.00

ST. K

ILLIAN

IMP

OR

TING

CR

AB

BIE

'S FA

MILY

OR

IGIN

AL G

ING

ER

BE

ER

6/4 12oz BTL

16613$47.00

$2.00$6.50

$6.50S

T. KILLIA

N IM

PO

RTIN

GC

RA

BB

IE'S

FAM

ILYC

LOU

DY LE

MO

NA

DE

GIN

GE

R B

EE

R6/4 12oz B

TL16633

$47.00$2.00

$6.50$6.50

ST. K

ILLIAN

IMP

OR

TING

CR

AB

BIE

'S FA

MILY

RA

SP

BE

RR

Y GIN

GE

R B

EE

R6/4 12oz B

TL16614

$47.00$2.00

$6.50$6.50

ST. K

ILLIAN

IMP

OR

TING

KR

ON

EN

BO

UR

G FA

MILY

KR

ON

EN

BO

UR

G 1664

4/6 BTL

16513$29.00

$1.50$1.50

$1.50S

T. KILLIA

N IM

PO

RTIN

GK

RO

NE

NB

OU

RG

FAM

ILYK

RO

NE

NB

OU

RG

1664 BLA

NC

4/6 BTL

16512$33.00

$2.25$2.25

$2.25S

T. KILLIA

N IM

PO

RTIN

GN

AU

TI FAM

ILYN

AU

TI LEM

ON

LIME

4/6 12OZ C

AN

16826$28.00

$0.00$0.00

$0.00S

T. KILLIA

N IM

PO

RTIN

GN

AU

TI FAM

ILYN

AU

TI GR

AP

EFR

UIT

4/6 12OZ C

AN

16825$28.00

$0.00$0.00

$0.00S

T. KILLIA

N IM

PO

RTIN

GN

AU

TI FAM

ILYN

AU

TI RA

SP

BE

RR

Y4/6 12O

Z CA

N16827

$28.00$0.00

$0.00$0.00

ST. K

ILLIAN

IMP

OR

TING

NA

UTI FA

MILY

NA

UTI C

RA

NB

ER

RY

4/6 12OZ C

AN

16824$28.00

$0.00$0.00

$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+2+

3+10+

SU

MM

ITS

UM

MIT FA

MILY

SA

GA IPA

4/6 BTL

1824$29.00

$0.00$0.55

$0.55$0.55

SU

MM

ITS

UM

MIT FA

MILY

SA

GA IPA

4/6 CA

N5091

$29.00$0.00

$0.55$0.55

$0.55S

UM

MIT

SU

MM

IT FAM

ILYW

INTE

R4/6 B

TL1047

$29.00$0.00

$0.55$0.55

$0.55S

UM

MIT

SU

MM

IT FAM

ILYE

XTR

A PALE

4/6 BTL

9906$29.00

$0.00$0.55

$0.55$0.55

SU

MM

ITS

UM

MIT FA

MILY

PILS

EN

ER

4/6 B

TL1483

$29.00$0.00

$0.55$0.55

$0.55S

UM

MIT

SU

MM

IT FAM

ILYM

AIB

OC

K4/6 B

TL1043

$29.00$0.00

$0.55$0.55

$0.55S

UM

MIT

SU

MM

IT FAM

ILYIPA C

OLLE

CTIO

N (S

EA

SO

NA

L)2/12 B

TL1082

$29.00$0.00

$0.00$3.50

$5.00S

UM

MIT

SU

MM

IT FAM

ILYP

ILSE

NE

R 12O

Z CA

N2/12 C

AN

9424$29.00

$0.00$0.00

$3.50$5.00

SU

MM

ITS

UM

MIT FA

MILY

SA

GA IPA

16 oz CA

N9421

$36.60$0.00

$3.00$3.00

$0.55S

UM

MIT

SU

MM

IT FAM

ILYE

PA16 oz C

AN

9423$36.60

$0.00$3.00

$3.00$0.55

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+5+

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILYG

OIN

CO

AS

TAL

2/12 CA

NTB

D$25.00

$0.00$2.00

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILYTA

CK

LEB

OX

2/12 BTL

12660$25.00

$0.00$2.00

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILY420

2/12 CA

N12146

$25.00$0.00

$2.00S

WE

ETW

ATER

SW

EE

TWATE

R FA

MILY

IPA2/12 C

AN

12246$25.00

$0.00$2.00

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILYG

OIN

CO

AS

TAL

4/6 BTL

14436$30.00

$1.00$3.00

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILY420

4/6 BTL

12136$30.00

$1.00$3.00

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILYB

LUE

4/6 BTL

12336$30.00

$1.00$3.00

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILYIPA

4/6 BTL

12236$30.00

$1.00$3.00

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILYG

RA

SS

MO

NK

EY - S

EA

SO

NA

L4/6 B

TL13710

$30.00$1.00

$3.00S

WE

ETW

ATER

SW

EE

TWATE

R FA

MILY

HA

SH

BR

OW

N4/6 B

TL13636

$30.00$1.00

$3.00S

WE

ETW

ATER

SW

EE

TWATE

R FA

MILY

HA

SH

SE

SS

ION

4/6 BTL

14136$30.00

$1.00$3.00

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILYH

AS

H S

ES

SIO

N15pk C

AN

9758$12.50

$0.00$0.00

SW

EE

TWATE

RS

WE

ETW

ATER

FAM

ILYP

ULLE

D P

OR

TER

- LIMITE

D4P

K 16O

Z CA

N9863

$46.95$0.00

$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+5+

TALLG

RA

SS

TALLG

RA

SS

FAM

ILYR

AS

PB

ER

RY JA

M4/6 12oz C

AN

9914$29.00

$0.00$3.50

TALLG

RA

SS

TALLG

RA

SS

FAM

ILY8 B

IT PALE

4/6 12oz CA

N9772

$29.00$0.00

$3.50TA

LLGR

AS

STA

LLGR

AS

S FA

MILY

STY

RIA

N4/6 12O

Z CA

N9924

$29.00$0.00

$3.50TA

LLGR

AS

STA

LLGR

AS

S FA

MILY

BU

FFALO

SW

EAT

4/6 12oz CA

N9771

$29.00$0.00

$3.50TA

LLGR

AS

STA

LLGR

AS

S FA

MILY

BU

FFALO

SW

EAT

2/12 12oz CA

N9768

$26.00$0.00

$2.00TA

LLGR

AS

STA

LLGR

AS

S FA

MILY

8 BIT PA

LE A

LE2/12 12oz C

AN

9769$26.00

$0.00$2.00

TALLG

RA

SS

TALLG

RA

SS

FAM

ILYVA

RIE

TY2/12 12oz C

AN

9770$26.00

$0.00$2.00

TALLG

RA

SS

TALLG

RA

SS

FAM

ILYK

ING

BU

FFALO

SW

EAT

6/4 12oz CA

NTB

D$42.00

$0.00$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

RE

TRO

IPA6/4 can 12oz

9414$32.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

MO

DE

RN

IPA6/4 can 12oz

9416$32.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

CITR

A SU

NS

HIN

E S

LAC

KE

R6/4 C

AN

16OZ

5386$40.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

BIK

INI B

EE

R4/6 C

AN

3265$36.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

IMP

ER

IAL B

ISC

OTTI B

RE

AK

6/4 16 oz CA

N5331

$65.00TW

ELV

E P

ER

CE

NT

EV

IL TWIN

FAM

ILYE

VE

NM

OR

E JE

SU

S6/4 16 oz C

AN

1388$65.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

NO

HE

RO

6/4 16 oz CA

N9653

$48.00TW

ELV

E P

ER

CE

NT

EV

IL TWIN

FAM

ILYW

ET FR

EA

M6/4 16 oz C

AN

2309$48.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

FALC

O6/4 16 oz C

AN

5385$40.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

FRE

UD

IAN

SLIP

6/4 BTL

3577$64.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

HIP

STE

R A

LE4/6 C

AN

2289$36.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

I LOV

E Y

OU

6/4 BTL

4323$64.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

LOW

LIFE P

ILS6/4 16 oz C

AN

5387$40.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

MO

LOTO

V C

OC

KTA

IL6/4 B

TL3093

$64.00TW

ELV

E P

ER

CE

NT

EV

IL TWIN

FAM

ILYM

OLO

TOV

LITE6/4 16 oz C

AN

5280$40.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

NO

MA

DE

R W

EIS

S4/6 C

AN

5102$48.00

TWE

LVE

PE

RC

EN

TE

VIL TW

IN FA

MILY

YAN

G6/4 B

TL2798

$64.00TW

ELV

E P

ER

CE

NT

EV

IL TWIN

FAM

ILYY

IN6/4 B

TL2797

$64.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYA S

AIS

ON

DA

RK

LY6/4 B

TL5066

$48.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYA

S FO

LLOW

S6/4 B

TL3904

$48.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYE

XTR

A DR

Y4/6 16O

Z CA

N9675

$45.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYN

U TR

OP

IC6/4 12O

Z CA

N9654

$48.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYC

ELLA

R D

OO

R6/4 B

TL2880

$48.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYC

LAS

SIQ

UE

4/6CN

3266$36.00

TWE

LVE

PE

RC

EN

TS

TILLWATE

R FA

MILY

DE

BU

TAN

TE6/4 B

TL5100

$48.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYE

XIS

TEN

T6/4 B

TL2881

$48.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYFO

LKLO

RE

6/4 BTL

3662$48.00

TWE

LVE

PE

RC

EN

TS

TILLWATE

R FA

MILY

MO

NO

6/4 BTL

5396$40.00

Page 39: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Lakeshore March 2017 D

eal Sheets.xlsx M

AR

I and C O

FF-PR

EM

ISE

TWE

LVE

PE

RC

EN

TS

TILLWATE

R FA

MILY

OF LO

VE

& R

EG

RE

T6/4 B

TL4319

$48.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYS

TATES

IDE

SA

ISO

N6/4 B

TL2810

$48.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYS

UR

RO

UN

D6/4 B

TL5398

$64.00TW

ELV

E P

ER

CE

NT

STILLW

ATER

FAM

ILYYA

CH

T6/4 C

AN

9239$40.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

5+U

PLA

ND

UP

LAN

D FA

MILY

CH

AM

PAG

NE

VE

LVE

T6/4 16oz C

N9216

$38.00$0.00

UP

LAN

DU

PLA

ND

FAM

ILYC

HA

MPA

GN

E V

ELV

ET

4/6 BTL

3563$29.50

$2.50U

PLA

ND

UP

LAN

D FA

MILY

DR

AG

ON

FLY IPA4/6 B

TL3342

$29.50$2.50

UP

LAN

DU

PLA

ND

FAM

ILYW

HE

AT4/6 B

TL3343

$29.50$2.50

UP

LAN

DU

PLA

ND

FAM

ILYW

HE

AT6/4 16oz C

N5212

$38.00$0.00

UP

LAN

DU

PLA

ND

FAM

ILYP

EA

CH

12/750ML

3706$202.00

$0.00U

PLA

ND

UP

LAN

D FA

MILY

PR

IM12/750M

L9983

$220.00$0.00

UP

LAN

DU

PLA

ND

FAM

ILYIR

IDE

SC

EN

T12/500M

L9944

$71.00$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+5+

UR

BA

N C

HE

STN

UT

UR

BA

N C

HE

STN

UT FA

MILY

ZWIC

KE

L6/4 16oz C

AN

58216$42.00

$0.00$9.00

UR

BA

N C

HE

STN

UT

UR

BA

N C

HE

STN

UT FA

MILY

SC

HN

ICK

ELFR

ITZ6/4 16oz C

AN

58351$42.00

$0.00$9.00

UR

BA

N C

HE

STN

UT

UR

BA

N C

HE

STN

UT FA

MILY

FAN

TAS

YLA

ND

IPA6/4 16oz C

AN

58416$42.00

$0.00$9.00

UR

BA

N C

HE

STN

UT

UR

BA

N C

HE

STN

UT FA

MILY

STA

MM

TISC

H6/4 16oz C

AN

9984$42.00

$0.00$9.00

UR

BA

N C

HE

STN

UT

UR

BA

N C

HE

STN

UT FA

MILY

ZWIC

KE

L6/4 16.9 oz B

TL58264

$42.00$0.00

UR

BA

N C

HE

STN

UT

UR

BA

N C

HE

STN

UT FA

MILY

SC

HN

ICK

ELFR

ITZ6/4 16.9 oz B

TL58364

$42.00$0.00

UR

BA

N C

HE

STN

UT

UR

BA

N C

HE

STN

UT FA

MILY

FAN

TAS

YLA

ND

IPA6/4 16.9 oz B

TL58464

$42.00$0.00

UR

BA

N C

HE

STN

UT

UR

BA

N C

HE

STN

UT FA

MILY

CH

ER

RY TH

RA

LE'S

6/4 16.9 oz BTL

58565$42.00

$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

1+10+

US

BE

VE

RA

GE

CZE

CH

VAR

CZE

CH

VAR

4/6 BTL

24036$27.00

$2.00$2.00

US

BE

VE

RA

GE

ES

TRE

LLAE

STR

ELLA D

AM

M4/6 B

TL3571

$28.00$4.00

$4.00U

S B

EV

ER

AG

EE

STR

ELLA

ES

TRE

LLA DA

UR

A4/6 B

TL3574

$30.00$3.00

$3.00U

S B

EV

ER

AG

EE

STR

ELLA

INE

DIT

12/750 ML

3642$94.00

$0.00$0.00

US

BE

VE

RA

GE

MO

OS

EH

EA

D FA

MILY

MO

OS

EH

EA

D2/12 B

TL555

$21.50$3.10

$0.00U

S B

EV

ER

AG

EM

OO

SE

HE

AD

FAM

ILYM

OO

SE

HE

AD

RA

DLE

R2/12 C

AN

546$21.50

$3.10$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

2+V

IRTU

EV

IRTU

E FA

MILY

LAP

INE

TTE12/756 M

L BTL

5164$87.00

$0.00V

IRTU

EV

IRTU

E FA

MILY

THE

MITTE

N12/756 M

L BTL

3506$87.00

$0.00V

IRTU

EV

IRTU

E FA

MILY

BR

UT

6/4 LN9667

$43.00$1.00

VIR

TUE

VIR

TUE

FAM

ILYM

ICH

IGA

N H

AR

VE

ST

6/4 LN9762

$43.00$1.00

VIR

TUE

VIR

TUE

FAM

ILYM

ITTEN

6/4 LN9954

$61.60$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

5+S

MA

LL TOW

NN

YF

NY

FRB

4/6 LN5232

$31.50$1.53

SM

ALL TO

WN

NY

FN

YFG

A4/6 LN

9317$31.50

$1.53S

MA

LL TOW

NN

YF

VAN

ILLA CR

EA

M A

LE4/6 LN

9647$31.50

$1.53S

MA

LL TOW

NN

YF

VAR

IETY PA

CK

2/12 LN9650

$29.99$0.00

SUPPLIER

NA

ME

BR

AN

D FA

MILY

BR

AN

D N

AM

EITEM

DESC

RIPTIO

NITEM

IDFL PR

ICE

WIS

EA

CR

EW

ISE

AC

RE

TINY B

OM

B P

ILSN

ER

4/6 CN

59614$29.00

WIS

EA

CR

EW

ISE

AC

RE

GO

TTA GE

T UP TO

GE

T DO

WN

4/6 CN

59620$29.00

WIS

EA

CR

EW

ISE

AC

RE

AN

AN

DA IPA

4/6 CN

59613$29.00

WIS

EA

CR

EW

ISE

AC

RE

SE

AS

ON

AL: S

TAR

LES

S4/6 C

N59615

$29.00W

ISE

AC

RE

WIS

EA

CR

EH

OLY C

AN

DY

12/22OZ

59634$75.00

WIS

EA

CR

EW

ISE

AC

RE

AVAS

T PIR

ATE P

OR

TER

12/22OZ

59603$45.00

WIS

EA

CR

EW

ISE

AC

RE

FUTU

RE

AN

CE

STO

R - O

FF CO

LOR

CO

LLAB

12/22OZ

59604$45.00

WIS

EA

CR

EW

ISE

AC

RE

PS

YC

HE

DE

LIC P

ILGR

IM - H

ALF A

CR

E C

OLLA

B12/22O

Z59622

$75.00

Page 40: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,
Page 41: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

MA

RC

H 2017 PR

OM

OTIO

NS

DO

MESTIC

BR

AN

DS &

PAC

KA

GES

BR

AN

DS: M

iller Lite, MG

D, M

iller 64, Coors, C

oors Light

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

1/2 Barrels

$99.00N

.A.

99.003/6To

3/31

24/12 oz Loose Cans

$17.7550-99 cs. $1.75 O

ff16.00

3/624/12 oz H

G B

tls.100-199 cs. $2.25 O

ff15.50

To200-U

p cs. $2.85 Off

14.903/31

24/12 oz Loose Btls. LN

$18.7525-49 cs. $.10 O

ff18.65

3/6(O

n-Premise O

nly)50-99 cs. $.40 O

ff18.35

To(Including) C

oors Banquet 4/6 B

tls.100-U

p cs. $.60 Off

18.153/31

24/12 oz 2/12 Btls. (F-12)

$17.7525-49 cs. $2.00 O

ff15.75/7.87/3.93

3/624/12 oz 2/12 C

ans50-U

p cs. $2.75 Off

15.00/7.50/3.75To

24/12 oz 4/6 Cans

3/31(O

ff-Premise O

nly)

24/12 oz 4/6 LN B

tls.$18.75

5-Up cs. $1.50 O

ff17.25/4.31

3/6To

3/31

18/12 oz Btls. LN

$13.3010-U

p cs. $2.10 Off

11.203/6

(Off-Prem

ise Only)

To3/31

15/16 oz Alum

inum B

tls.$15.65

5-Up cs. $2.20 O

ff13.45

3/6M

iller Lite & C

oors Light To

3/31

18/16 oz 2/9 pk. Alum

inum B

tls.$18.45

5-9 cs. $.95 Off

17.50/8.753/6

10-Up cs. $2.20 O

ff16.25/8.13

To3/31

24/16 oz Loose Alum

inum B

tls.$27.50

5-Up cs. $5.50 O

ff22.00

3/6M

iller Lite, Coors Light, &

MG

D

To3/31

18/12 oz Btls.

$13.3020-U

p cs. $3.30 Off

10.003/6

(MG

D O

nly!)To

3/31

24/8 oz 4/6 Cans

$13.40N

.A.

13.40/3.353/6

Miller Lite &

Coors Light

To3/31

Page 42: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/16 oz 4/6 Cans

$22.405-9 cs. $2.40 O

ff20.00/5.00

3/6M

iller Lite, Coors Light,

10-Up cs. $4.40 O

ff18.00/4.50

To&

MG

D3/31

24/7 oz 4/6 Pk. B

tls.$13.40

5-Up cs. $1.25 O

ff12.15/3.04

3/6To

3/31

12/24 oz Cans

$18.405-U

p cs. $.85 Off

17.55/1.463/6To

3/31

15/24 oz NR

Btls.

$22.00N

.A.

22.00/1.473/6To

3/31

12/40 oz NR

Btls.

$26.803-U

p cs. $1.60 Off

25.20/2.103/6To

3/31

24/12 oz. 4/6 Btls.

$17.30N

.A.

17.30/4.333/6

Coors N

ATo

3/31

BR

AN

DS: M

iller High Life, M

iller High Life Light

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 2/12 Cans

$14.205-U

p cs. $3.00 Off

11.20/5.603/6To

3/31

24/12 oz 4/6 Cans

$14.202-U

p cs. $2.20 Off

12.00/3.003/6To

3/31

30/12 oz Loose Cans

$16.1010-49 cs. $2.90 O

ff13.20

3/650-U

p cs. $4.00 Off

12.10To

3/31

24/12 oz 4/6 LN B

tls.$17.75

5-Up cs. $5.75 O

ff12.00/3.00

3/6To

3/31

24/12 oz 2/12 LN B

tls. (F-12)$17.75

10-19 cs. $5.75 Off

12.00/6.003/6

Off-Prem

ise Only

20-Up cs. $6.55 O

ff11.20/5.60

To3/31

24/12oz High G

loss Btls.

$17.755-U

p cs. $5.65 Off

12.103/6

Off-Prem

ise Only

To3/31

24/12oz Loose Btls.(B

rown B

ox)$18.20

5-Up cs. $3.00 O

ff15.20/.63

3/6O

n-Premise O

nlyTo

Page 43: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

3/31

18/12 oz LN B

tls.$11.95

5-Up cs. $2.35 O

ff9.60

3/6To

3/31

15/24 oz NR

Btls.

$18.802-U

p cs. $2.00 Off

16.80/1.123/6To

3/31

12/40 oz NR

Btls.

$23.402-U

p cs. $6.60 Off

16.80/1.403/6To

3/31

12/24 oz Cans

$15.853-U

p cs. $2.50 Off

13.35/1.113/6To

3/31

24/16 oz 4/6 Cans

$16.802-U

p cs. $.80 Off

16.00/4.003/6To

3/31

24/7 oz 4/6 Pk. B

tls.$10.50

3-Up cs. $2.00 O

ff8.50/2.13

3/6To

3/31

BR

AN

DS: Icehouse &

Icehouse Edge

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 2/12 Btls.

$14.205-9 cs. $2.20 O

ff12.00/6.00

3/610-U

p cs. $3.00 Off

11.20/5.60To

3/31

24/12 oz 2/12 Cans

$14.205-U

p cs. $3.00 Off

11.20/5.603/6To

3/31

30/12 oz Loose Cans

$16.1010-24 cs. $2.90 O

ff13.20

3/625-U

p cs. $4.00 Off

12.10To

3/31

12/24 oz Cans

$13.353-U

p cs. $.75 Off

12.60/1.053/6

Icehouse Edge Only

To3/31

12/24 oz Cans

$13.355-U

p cs. $3.75 Off

9.60/.803/6

Icehouse Only (N

o Edge)To

3/31

24/16 oz 4/6 Cans

$16.803-U

p cs. $.80 Off

16.00/4.003/6To

3/31

Page 44: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Btls.

$14.202-U

p cs. $2.20 Off

12.00/3.003/6To

3/31B

RA

ND

: Red D

og

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

30/12 oz Loose Cans

$14.655-U

p cs. $3.55 Off

11.103/6To

3/31

BR

AN

DS: M

ilwaukee B

est, Milw

aukee Best Light, M

ilwaukee B

est Ice, Magnum

, Ham

ms,

Ham

ms D

raft

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Cans

$12.955-U

p cs. $3.35 Off

9.60/2.403/6To

3/31

24/12 oz 2/12 Cans

$12.955-U

p cs. $3.35 Off

9.60/4.803/6To

3/31

30/12 oz Loose Cans

$14.6510-24 cs. $2.45 O

ff12.20

3/6M

ilwaukee B

est Family O

nly25-U

p cs. $3.55 Off

11.10To

3/31

30/12 oz Loose Cans

$13.205-U

p cs. $2.30 Off

10.903/6

Ham

ms

To3/31

6/16 oz. Cans

$14.952-U

p cs. $2.95 Off

12.00/3.003/6

Ham

ms

To3/31

12/40 oz NR

Btls.

$17.503-U

p cs. $3.70 Off

13.80/1.153/6

Milw

aukee Best

To3/31

12/24 oz Cans

$13.355-U

p cs. $3.75 Off

9.60/.803/6

Magnum

Only

To3/31

12/24 oz Cans

$13.352-U

p cs. $3.75 Off

9.60/.803/6

Milw

aukee Best Ice O

nlyTo

3/31

12/40 oz Btls.

$17.503-U

p cs. $3.70 Off

13.80/1.153/6

Magnum

Only

To3/31

BR

AN

DS: K

eystone Light & K

eystone Ice

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

Page 45: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/24 oz Can

$13.353-U

p cs. $3.75 Off

9.60/.803/6

Keystone Light

To3/31

30/12 oz Cans

$14.655-U

p cs. $3.55 Off

11.103/6To

3/31

30/12 oz 2/15 Cans

$12.955-U

p cs. $3.35 Off

9.60/4.803/6To

3/31

BR

AN

D: Sharps N

.A.

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 2/12 Cans

$13.651-U

p cs. $.15 Off

13.50/6.75/3.373/6To

3/31

24/12 oz 4/6 LN B

tls.$15.00

N.A

.15.00/3.75

3/6To

3/31

BR

AN

DS: Steel R

eserve, Blackberry, Spiked Punch, Pineapple, W

atermelon, &

Triple Export

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Cans

$12.955-U

p cs. $.95 Off

12.00/3.003/6

Steel Reserve 211 H

igh Gravity

To3/31

24/12 oz 2/12 Cans

$12.953-U

p cs. $1.75 Off

11.20/5.603/6

Steel Reserve 211 H

igh Gravity

To3/31

12/24 oz Cans

$13.355-U

p cs. $.75 Off

12.60/1.053/6

Steel Reserve 211 H

igh Gravity

ToSteel R

eserve Triple Export3/31

12/24 oz Cans

$17.003-U

p cs. $1.05 Off

15.95/1.333/6

Blackberry &

Spiked PunchTo

Pineapple & W

atermelon

3/31

24/16 oz 6/4 Cans

$19.00N

.A.

19.00/3.173/6

Blackberry &

Spiked PunchTo

Pineapple & Spiked Lim

eade3/31

12/40 oz NR

Btls.

$21.852-U

p cs. $5.05 Off

16.80/1.403/6

Steel Reserve 211 H

igh Gravity

To3/31

15/22 oz NR

Btls.

$18.203-U

p cs. $4.65 Off

13.55/.903/6

Steel Reserve 211 H

igh Gravity

To

Page 46: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

3/31

24/16 oz 6/4 pk Cans

$18.803-U

p cs. $2.10 Off

16.70/2.783/6

Steel Reserve 211 H

igh Gravity

To3/31

BR

AN

DS: H

enry's Hard Soda O

range, Ginger A

le, Cherry C

ola, Grape &

Passion Fruit

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/16 oz Cans 6/4 P

k.$36.00

3-Up cs. $6.00 O

ff30.00/5.00

3/6To

3/31

24/12 oz 4/6 NR

Btls.

$29.003-U

p cs. $.50 Off

28.50/7.133/6To

3/31

BR

AN

DS: M

ike's Hard Lem

onade, Limeade, C

ran Passion, Black C

herry, Variety, B

lack Raspberry, Straw

berry, Peach, Mango Punch, C

hill Cherry, W

atermelon &

Limited Edition

Mike's H

arder Lemonade, H

arder Cranberry, H

arder Black C

herry, Harder C

herry Lime,

Harder M

ango Punch, & H

arder Strawberry &

Palm B

reeze (All Flavors)

Margaritas by M

ike's (Original &

Strawberry) W

hite Claw

(Lime, B

lack Cherry, G

rapefruit, & Variety)

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/24 oz NR

Btls.

$25.10N

.A.

25.10/2.093/6To

3/31

24/11.2 oz 4/6 Pk. B

tls.$29.00

4-Up cs. $ .50 O

ff28.50/7.13

3/6To

3/31

24/12 oz. 4/6 Pk. C

ans$29.95

3-Up cs. $1.45 O

ff28.50/7.13

3/6W

hite Claw

(All Flavors)

To3/31

18/12 oz. Cans

$18.00N

.A.

18.003/6

White C

law (A

ll Flavors)To

3/31

24/11.2 oz. 2/12 NR

Btls.

$29.005-14 cs. $2.00 O

ff26.50/13.25

3/624/11.2 oz. 2/12 C

ans & Fridge P

ack15-U

p cs. $3.50 Off

25.50/12.75To

Mike's Lem

onade, Black C

herry,3/31

& Variety Packs

24/8 oz. 2/12 Cans

$22.905-U

p cs. $3.00 Off

19.90/9.953/6

Harder Lem

onade To

Harder B

lack Cherry

3/31

12/23.5 oz Can

$25.101-U

p cs. $1.70 Off

23.40/1.953/6

Mike's Lem

onadeTo

Mike's B

lack Cherry

3/31

Page 47: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/16 oz Loose Cans

$30.00N

.A.

30.00/1.253/6

Mike's H

arder Lemonade

ToM

ike's Harder B

lack Cherry

3/31M

ike's Harder C

ranberryM

ike's Harder Lim

ited Edition (New

)M

ike's Harder Straw

berry Lemonade (N

ew)

Mike's H

arder Blood O

range

12/23.5 oz Can

$25.101-U

p cs. $1.70 Off

23.40/1.953/6

Mike's H

arder Mango Punch

ToM

ike's Hard Straw

berry Pineapple Lemonade (N

ew)

3/31M

ike's Hard C

herry Lime Sm

ash (New

)M

ike's Harder O

riginal Orange Soda

Mike's H

arder Black C

herryM

ike's Harder Lem

onade & M

ike's Harder C

ranberry

24/12 oz. 4/6 Pk. C

ans$25.65

3-Up cs. $1.65 O

ff24.00/6.00

3/6Palm

Breeze R

uby Red C

itrusTo

Palm B

reeze Pineapple Mandarin O

range3/31

Palm B

reeze Strawberry Pineapple

24/12 oz. 2/12 Pk. C

ans$24.00

5-Up cs. $4.50 O

ff19.50/9.75

3/6Palm

Breeze Variety Pack

To3/31

BR

AN

DS: A

merican Vintage B

ev. (AVB C

ayman Jack)

PA

CK

AG

E DESC

RIPTIO

N FR

ON

T LINE PR

ICE A

LLOW

AN

CE C

OST D

ATE

24/8 oz 2/12 Cans

$22.902-U

p cs. $3.00 Off

19.90/9.953/6

Caym

an JackTo

3/31

24/11.2 oz 4/6 Btls.

$30.00N

.A.

30.00/7.503/6

Caym

an JackTo

3/31

BR

AN

DS: Joose (J-Series) B

lackberry, Original, &

Punch PA

CK

AG

E DESC

RIPTIO

N FR

ON

T LINE PR

ICE A

LLOW

AN

CE C

OST D

ATE

12/23.5 oz Can

$21.75N

.A.

21.75/1.813/6To

3/31

12/23.5 oz Can

$15.95N

.A.

15.95/1.323/6

Stack - Waterm

elonTo

3/31

BR

AN

DS: Four Loko (Fruit Punch, W

atermelon, Straw

berry Lemonade, Sour A

pple, Grape,

Black C

herry, Lemon, Peach, G

old, Frost, Blaze, &

Mango)

Page 48: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/23.5 oz Can

$22.00N

.A.

22.00/1.833/6To

3/31

24/16 oz. 6/7 Pk. C

ans$30.00

N.A

.30.00/5.00

3/6B

lue Mofo, Pink Scorpion, &

Purple Hooter

To3/31

6/24.3 oz. Btls.

$30.95N

.A.

30.95/5.153/6

Moskato Life, M

oskato Rose, &

ToM

oskato Strawberry

3/31

BR

AN

D: Earthquake

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/24 oz Can

$12.553-U

p cs. $2.55 Off

10.00/ .833/6To

3/31

BR

AN

DS: M

ickeys Malt Liquor, O

lde English 800 Malt Liquor

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/40 oz NR

Btls.

$21.852-U

p cs. $5.05 Off

16.80/1.403/6

Mickeys O

nlyTo

3/31

12/40 oz NR

Btls.

$21.852-U

p cs. $5.05 Off

16.80/1.403/6

Olde English O

nlyTo

3/31

15/22 oz NR

Btls.

$17.752-9 cs. $.95 O

ff16.80/1.12

3/6O

lde English Only

10-Up cs. $4.20 O

ff13.55/.90

To3/31

24/16 oz 6/4 Pk. C

ans$18.78

5-Up cs. $4.18 O

ff14.60/2.43

3/6O

lde English Only

To3/31

24/16 oz 6/4 Pk. C

ans$16.50

3-Up cs. $3.90 O

ff12.60/2.10

3/6M

ickeys Malt Liquor

To3/31

24/12 oz 4/6 NR

Btls.

$17.95N

.A.

17.95/4.483/6To

3/31

24/12 oz 2/12 NR

Btls.

$17.50N

.A.

17.50/8.753/6To

Page 49: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

3/31

12/24 oz Cans

$15.852-U

p cs. $3.25 Off

12.60/1.053/6To

3/31

BR

AN

DS: M

inhas Craft B

rewery

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/24 oz. Cans

$23.95N

.A.

23.95/.993/6

AxeH

ead Malt Liquor

To3/31

24/24 oz. Cans

$29.50N

.A.

29.50/1.223/6

AxeH

ead Waterm

elon,To

Axehead Fruit Punch &

Black C

herry3/31

12/40 oz. Btls.

$19.00N

.A.

19.00/1.583/6

AxeH

ead Malt Liquor

To3/31

BR

AN

D: C

LASSIC

BR

EWIN

G C

OM

PAN

Y

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/16 oz 6/4 Pk. C

ans$42.00

N.A

.42.00/7.00

3/6R

oot Sellers Row

Hard R

oot Beer

To3/31

BR

AN

D: W

hiplashhh Energy Drink &

Blue R

aspberry

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

3 Gallon-B

ag In The Box

$135.00N

.A.

135.003/6To

3/31

Cook C

ounty and Chicago C

ity Liquor Taxes and Deposit on B

arrels are not included in theabove costs. The above cost is subject to change w

ithout notice.

HAYES B

EER D

ISTRIB

UTIN

G C

OM

PAN

Y

James D

. Hayes Jr.

President

Page 50: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

MA

RC

H 2017 PR

OM

OTIO

NS

CR

AFT B

RA

ND

S & PA

CK

AG

ES

BR

AN

D: M

ILLER FO

RTU

NE

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$25.501-U

p cs. $4.50 Off

21.00/5.253/6To

3/31

24/12 oz 2/12 NR

Btls.

$25.501-U

p cs. $6.40 Off

19.10/9.553/6To

3/31

BR

AN

D: SM

ITH &

FOR

GE H

AR

D C

IDER

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/16 oz. 6/4 Pk. C

ans$32.00

2-Up cs. $2.00 O

ff30.00/5.00

3/6To

3/31

24/12 oz. 4/6 Cans

$29.002-U

p cs. $2.00 Off

27.00/6.753/6

24/12 oz. 4/6 Btls.

To3/31

24/12 oz. 2/12 Cans

$29.003-U

p cs. $5.00 Off

24.00/12.003/6To

Page 51: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

3/17

24/12 oz. 2/12 Cans

$29.005-U

p cs. $5.70 Off

23.30/11.653/20To

3/31

JAC

OB

LEINEN

KU

GEL B

REW

ING

CO

MPA

NY

EVERY DAY B

RA

ND

S: Summ

er Shandy, Grapefruit Shandy, C

anoe Paddler (Seasonal), B

erry Weis, H

oney Weiss, Sunset W

heat, Bavarian D

unkel, Cream

y Dark, W

atermelon, &

Original

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 2/12 NR

Btls.

$27.005-U

p cs. $3.00 Off

24.00/12.003/6

24/12 oz 2/12 Cans

ToM

ix and Match w

/Seasonals3/17

24/12 oz 2/12 NR

Btls.

$27.0015-U

p cs. $3.70 Off

23.30/11.653/20

24/12 oz 2/12 Cans

ToM

ix and Match w

/Seasonals3/31

24/12 oz 4/6 NR

Btls.

$27.002-U

p cs. $1.50 Off

25.50/6.383/6

Mix &

Match w

/SeasonalsTo

3/31

24/16 oz 6/4 Pk. C

ans$36.00

2-Up cs. $6.00 O

ff30.00/5.00

3/6Leinenkugel G

rapefruit ShandyTo

3/31

1/2 Barrels

$137.00N

.A.

137.003/6To

3/31

BR

AN

DS: R

edds Apple A

le, Blueberry, Straw

berry, Ginger A

pple, Peach, Raspberry, &

Variety

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 2/12 NR

Btls.

$29.005-U

p cs. $3.50 Off

25.50/12.753/6To

3/17

24/12 oz 2/12 NR

Btls.

$29.0010-U

p cs. $4.30 Off

24.70/12.353/20To

3/31

24/12 oz 4/6 NR

Btls.

$29.002-U

p cs. $.50 Off

28.50/7.133/6To

3/31

24/16 oz 6/4 Pk. C

ans$36.00

2-Up cs. $6.00 O

ff30.00/5.00

3/6To

3/31

Page 52: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

BR

AN

DS: R

edds Wicked A

pple Ale, M

ango, Blood O

range, Strawberry K

iwi, &

Black C

herry

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/10 oz 2/12 Cans

$22.103-U

p cs. $2.60 Off

19.50/9.753/6To

3/31

12/24 oz Cans

$24.202-U

p cs. $2.45 Off

21.75/1.813/6To

3/31

24/16 oz 6/4 Cans

$36.002-U

p cs. $6.00 Off

30.00/5.003/6To

3/31

BR

AN

DS: K

ILLIAN

S Irish Red

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$25.502-U

p cs. $4.50 Off

21.00/5.253/6To

3/31

24/12 oz 2/12 NR

Btls.

$25.502-U

p cs. $6.40 Off

19.10/9.553/6To

3/31

5 Gallon K

eg$60.00

N.A

.60.00

3/6K

illian's Irish Red

To3/31

1/2 Barrel

$135.00N

.A.

135.003/6

Killian's Irish R

ed To

3/31

BR

AN

DS: Sam

uel Adam

s Boston Lager, Seasonal (H

opscape, Brew

nited, & Fresh as H

elles), &

Seasonal Variety 12 pk. Sam

Adam

s Light, Cherry W

heat, Rebel IPA

, Rebel Juice,

Traveler, Illusive Traveler Grapefruit, A

loha, & Jolly

Barrel R

oom C

ollection (Stonybrook Red, Thirteenth H

our Stout, New

World Triple)

Angry O

rchards Crisp A

pple, Seasonal-Maple, Edge O

ld Fashioned, Easy, Knotty Pear, &

Variety G

reen Apple, A

pple Ginger, C

iderhouse Collection (Icem

an, & Straw

man)

*NEW

* TRU

LY SPIKED

& SPA

RK

LING

(Blood O

range, Grapefruit Pom

elo, Pomegranate, &

Lime)

& Variety - 12 Pk. C

ans

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$29.955-U

p cs. $1.45 Off

28.50/7.123/6

TRU

LY SPIKED

& SPA

RK

LING

To3/31

24/12 oz 2/12 Pk. C

ans$29.95

10-Up cs. $5.25 O

ff24.70/12.35

3/6TR

ULY SPIK

ED &

SPAR

KLIN

GTo

Page 53: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

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ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

(LIME O

NLY)

3/31

24/12 oz 4/6 NR

Btls.

$29.955-U

p cs. $1.50 Off

28.45/7.113/6To

3/31

24/12 oz 2/12 NR

Btls.

$29.957-14 cs. $3.00 O

ff26.00/13.00

3/624/12 oz 2/12 C

ans15-U

p cs. $4.45 Off

25.50/12.75To

Mix and M

atch3/17

24/12 oz 2/12 NR

Btls.

$29.9525-U

p cs. $5.25 Off

24.70/12.353/20

24/12 oz 2/12 Cans

ToM

ix and Match

3/31

24/12 oz 4/6 Btls.

$29.953-U

p cs. $1.50 Off

28.45/7.113/6

TravelerTo

3/31

24/12 oz 2/12 NR

Btls.

$29.955-U

p cs. $4.45 Off

25.50/12.753/6

TavelerTo

3/31

24/15 oz 6/4 Pk. C

ans$47.20

2-Up cs. $2.25 O

ff44.95/7.49

3/6N

itro Coffee Stout, N

itro IPA,

To&

Nitro W

hite Ale

3/31

24/16 oz 6/4 Pk. C

ans$31.00

N.A

.31.00/5.17

3/6Sam

Adam

s Lager Only

ToA

ngry Orchard C

risp, Ginger, &

Rebel IPA

3/31

24/12 oz 4/6 Pk. B

tls.$31.45

N.A

.31.45/7.86

3/6Edge O

ld Fashioned & Edge K

notty PearTo

3/31

12/22 oz NR

Btls.

$49.95N

.A.

49.95/4.163/6

Tasman R

ed To

3/31

6/25.4 oz Btls.

$46.15N

.A.

46.15/7.693/6

Stonybrook Red, 13th H

our Stout,To

New

World Tripel

3/31

6/25.4 oz. Btls.

$67.20N

.A.

67.20/11.203/6

Iceman &

Strawm

anTo

3/31

24/12 oz 6/4 NR

Btls.

$48.71N

.A.

48.71/8.113/6

Imperial Series

To3/31

1/6 Barrel

$64.00N

.A.

64.003/6

Sam Lager, Seasonal, &

TravelerTo

3/31

1/6 Barrel

$64.00N

.A.

64.003/6

Page 54: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

Rebel

To3/31

1/2 Barrel

$161.00N

.A.

161.003/6To

3/31

BR

AN

D: C

ON

EY ISLAN

D B

REW

ING

CO

MPA

NY

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$32.955-U

p cs. $3.00 Off

29.95/14.97/7.483/6

24/12 oz. 2/12 Pk. C

anTo

Mix and M

atch3/31

Coney Island H

ard Root B

eer & Lem

on Lime

BR

AN

DS: Tw

isted Tea Original, Tw

isted 1/2 & 1/2, Tw

isted Raspberry, Peach, Frosted C

herry,M

ango, & Tw

isted Mix 12pk, Tw

isted Bourbon, Tw

isted Lemonade, &

Twisted Variety

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$28.505-U

p cs. $1.55 Off

26.95/6.743/6

24/12 oz 4/6 Cans

To3/31

24/12 oz. 2/12 NR

Btls.

$28.505-U

p cs. $3.80 Off

24.70/12.353/6

24/12 oz. 2/12 Cans

ToM

ix and Match

3/31

24/16 oz. Cans

$34.503-U

p cs. $3.05 Off

31.45/1.313/6To

3/31

12/24 oz. Cans

$21.80N

.A.

21.80/1.813/6To

3/31

BR

AN

DS: D

ogfish Head 60 M

inute, 90 Minute, Indian B

rown, Palos Santo, B

eer to Drink,

Midas Touch, B

urton Baton, Flesh &

Blood, W

orld Wine Stout, &

Nam

aste

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$34.50N

.A.

34.50/8.623/6

60 Minute

To3/31

24/12 oz. 6/4 Btls.

$43.00N

.A.

43.00/7.163/6

Punkin Ale

To3/31

24/12 oz. 6/4 Bt.s

$49.00N

.A.

49.00/8.163/6

90 Minute

To3/31

24/12 oz 6/4 Btls.

$59.00N

.A.

59.00/9.833/6

Page 55: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

Midas Touch

To3/31

24/12 oz 6/4 Btls.

$70.00N

.A.

70.00/11.663/6

Burton B

aton To

3/31

1/6 Barrel

$89.00N

.A.

89.003/6

60 Minute

To3/31

1/6 Barrel

$110.00N

.A.

110.003/6

90 Minute

To3/31

1/6 Barrel

$120.00N

.A.

120.003/6

Midas Touch

To3/31

1/2 Barrel

$230.00N

.A.

230.003/6

90 Minute

To3/31

BR

AN

DS: N

ew H

olland Hoptronix, M

ad Hatter, Poet, D

ragons Milk, &

Night Trip

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Btls.

$30.00N

.A.

30.00/7.503/6

Mad H

atter & Poet

To3/31

24/12 oz 6/4 Btls.

$70.00N

.A.

70.00/11.663/6

Dragons M

ilk To

3/31

12/22 oz Btls.

$68.00N

.A.

68.00/5.663/6

Dragons M

ilk To

3/31

1/6 Barrel

$105.00N

.A.

105.003/6

Dragons M

ilkTo

3/31

1/2 Barrel

$275.00N

.A.

275.003/6

Dragons M

ilkTo

3/31

BR

AN

D: R

evolution Brew

ing

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Cans

$29.95N

.A.

29.95/7.483/6

Bottom

Up W

it, Eugene, Rev. Pilsner,

ToA

nti-Hero, Fist C

ity, A Little Crazy, &

Seasonal 3/31

Page 56: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Cans

$39.00N

.A.

39.00/9.753/6

Hero Series

To3/31

24/12 oz 2/12 Cans

$26.95N

.A.

26.95/13.473/6

Fist City &

VarietyTo

3/31

1/6 Barrel

$90.00N

.A.

90.003/6

Hero Series

To3/31

1/6 Barrel

$76.00N

.A.

76.003/6

Anti H

ero, Fist City, Seasonal,

ToC

ross of Gold, B

ottom U

p, Eugene, & R

ev. Pilsner3/31

1/2 Barrel

$161.00N

.A.

161.003/6

Eugene, Cross of G

old, To

Bottom

Up W

it, Seasonals, & R

ev. Pilsner3/31

1/2 Barrel

$164.00N

.A.

164.003/6

Anti-H

ero & Fist C

ityTo

3/31

1/2 Barrel

$194.00N

.A.

194.003/6

Hero Series

To3/31

BR

AN

D: Sierra N

evada

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$29.953-U

p cs. $1.50 Off

28.45/7.113/6

Pale Ale, Torpedo, Seasonal,

ToH

op Hunter IPA

, Nooner, O

tra Vez, 3/31

Side Car O

range Pale Ale, &

Tropical Torpedo Pale Ale

24/12 oz 2/12 Btls.

$29.955-9 cs. $4.45 O

ff25.50/12.75

3/624/12 oz 2/12 P

k. Cans

ToPale A

le, Torpedo, Seasonal, Hop H

unter IPA,

3/31Side C

ar Pale Ale, O

tra Vez, & Varieties

1/2 Barrel

$161.00N

.A.

161.003/6

Pale Ale, Seasonal, O

tra Vez, To

Side Car, &

Nooner

3/31

BR

AN

DS: N

ew B

elgium B

rewing C

ompany - Fat Tire A

mber A

le, Voodoo Ranger,

Citradelic, A

bbey Ale, Folly Pack, Seasonal, D

ayblazer, & G

lutiny (Pale & G

olden)

Page 57: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$29.953-U

p cs. $1.50 Off

28.45/7.113/6To

3/31

24/12 oz 2/12 NR

Btls.

$29.955-U

p cs. $4.45 Off

25.50/12.753/6

24/12 oz 2/12 Cans

To3/31

30/12oz 2/15 Cans

$28.00N

.A.

28.00/14.003/6

Dayblazer

To3/31

24/12 oz 4/6 Cans

$25.50N

.A.

25.50/6.373/6

Dayblazer

To3/31

12/24 oz Cans

$25.10N

.A.

25.10/2.093/6

Dayblazer

To3/31

12/22 oz NR

Btls.

$31.502-U

p cs. $5.30 Off

26.20/2.183/6

Voodoo Ranger

ToFat Tire

3/31

1/6 Barrel

$62.00N

.A.

62.003/6

Citradelic, Fat Tire, &

SeasonalTo

3/31

1/6 Barrel

$150.00N

.A.

150.003/6

LOF - Series

To3/31

1/2 Barrel

$161.00N

.A.

161.003/6

Fat Tire, Voodoo Ranger,

To&

Citradelic

3/31

BR

AN

DS: N

orth Am

erican Brew

eries - Magic H

at #9, Seasonal & Variety 12 Pk. B

tls.

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$29.953-9 cs. $ .55 O

ff28.45/7.11

3/610-U

p cs. $1.50 Off

28.45/7.48To

3/31

24/12 oz 2/12 Btls.

$29.955-U

p cs. $4.45 Off

25.50/12.753/6To

3/31

1/2 Barrel

$155.00N

.A.

155.003/6To

3/31

BLU

E MO

ON

BR

EWIN

G C

OM

PAN

Y

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Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

EVERY DAY B

RA

ND

S: Belgian W

hite, White IPA

, & C

innamon H

orchataSPR

ING

-SUM

MER

SEASO

NA

L BR

AN

DS: Seasonal - 12 Pk. C

ans & B

ottles

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 LN B

tls.$29.00

5-Up cs. $.50 O

ff28.50/7.13

3/6To

3/31

24/12 oz 2/12 LN B

tls.$29.00

5-Up cs. $3.50 O

ff25.50/12.75

3/624/12 oz 2/12 C

ansTo

Mix and M

atch3/17

24/12 oz 2/12 LN B

tls.$29.00

15-Up cs. $4.30 O

ff24.70/12.35

3/2024/12 oz 2/12 C

ansTo

Mix and M

atch3/31

15/22 oz. NR

Btls.

$32.452-U

p cs. $1.10 Off

31.35/2.093/6To

3/31

24/16 oz. 6/4 pack Cans

$36.002-U

p cs. $6.00 Off

30.00/5.003/6To

3/31

1/6 Barrel

$63.00N

.A.

63.003/6To

3/31

1/2 Barrel

$161.00N

.A.

161.003/6To

3/31

BR

AN

DS: C

rispin Original, B

rut, Pacific Pear & B

lackberry Pear

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 6/4 Pk. B

tl.$33.75

3-Up cs. $2.15 O

ff31.60/5.27

3/6C

rispin To

3/31

24/12 oz 4/6 Pk. B

tl.$32.00

3-Up cs. $2.00 O

ff30.00/7.50

3/6C

rispin To

3/31

1/6 Barrel

$72.00N

.A.

72.003/6

Blackberry Pear

To3/31

1/2 Barrel

$150.07N

.A.

150.073/6

Original O

nlyTo

3/31

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Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

BR

AN

DS: A

bita Am

ber, Purple Haze, Turbo D

og, & Variety

Seasonal Series & H

arvest Series

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Pk. B

tls.$29.95

N.A

.29.95/7.48

3/6To

3/31

24/12 oz 2/12 Pk. B

tls.$28.50

3-Up cs. $3.00 O

ff25.50/12.75

3/6Variety

To3/31

1/2 Barrel

$155.00N

.A.

155.003/6To

3/31

BR

AN

DS: H

opothesis IPA, &

Hopothesis D

rafty Window

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Pk. C

ans$29.95

3-Up cs. $3.00 O

ff26.95/6.73

3/6To

3/31

BR

AN

DS: Southern Tier B

rewing - IPA

, 2xIPA, O

ld Man, &

Seasonal

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Pk. B

tls.$29.00

N.A

.29.00/7.25

3/6To

3/31

24/12 oz 4/6 Pk. B

tls.$32.00

N.A

.32.00/8.00

3/62xIPA &

2x Milk Stout

To3/31

5.16 Gallon B

arrel$115.00

N.A

.115.00

3/6C

hoklat StoutTo

3/31

BR

AN

DS: Firestone W

alker Brew

ing - Luponic, Union Jack, D

BA

, DB

A Nitro, N

itro Velvet, M

erlin Milk Stout, Easy Jack, Pivo Pilsner, &

Variety - 12 Pk. Cans

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Btls. &

Cans

$28.50N

.A.

28.50/7.123/6

Luponic, DB

A, Easy Jack,

ToU

nion Jack, & Pivo Pilsner

3/31

24/12 oz 2/12 Cans

$27.20N

.A.

27.20/13.603/6

VarietyTo

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Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

3/31

1/2 Barrel

$160.00N

.A.

160.003/6

Union Jack, D

BA N

itro, Nitro Velvet,

To&

Merlin M

ilk Stout3/31

BR

AN

DS: C

hicago Beer C

ompany-W

indy City W

heat, 1871 Black,

Magnificent M

ile, & The B

ean

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Btls. &

Cans

$28.00N

.A.

28.00/7.003/6To

3/31

BR

AN

DS: A

rgus Brew

ery-Pegasus, Holsteiner, &

Ironhorse

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Btls.

$29.00N

.A.

29.00/7.253/6To

3/31

15.5 Gallon B

arrel$150.00

N.A

.150.00

3/6To

3/31

BR

AN

DS: Lakefront B

rewery - Fixed G

ear, New

Grist G

luten Free, Lakefront IPA, H

op Jockey, N

ew G

rist Ginger, Fuel C

afé, Seasonal, Variety, & Sm

ash Series

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Btls.

$29.95N

.A.

29.95/7.433/6To

3/31

24/12 oz 2/12 Pk. B

tls.$28.00

N.A

.28.00/14.00

3/6Variety Pack

To3/31

1/2 Barrel

$140.00N

.A.

140.003/6To

3/31

BR

AN

DS: IN

NIS &

GU

NN

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/11.2 oz 6/4 Pk. B

tls.$49.46

N.A

.49.46/8.24

3/6Innis &

Gunn O

ak,Toasted Oak, &

White O

akTo

3/31

12/16.9 oz. Btls.

$170.00N

.A.

170.00/14.163/6

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PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

Vintage Ale

To3/31

BR

AN

D: STO

UT B

REW

ING

CO

MPA

NY

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

6/23.5 oz NR

Btls.

$21.00N

.A.

21.00/3.503/6

Great A

merican C

arolina Clear

ToG

reat Am

erican Apple Pie

3/31G

reat Am

erican PeachG

reat Am

erican Strawberry

BR

AN

D: LA

ZY MA

GN

OLIA M

ISSISSIPPI'S BR

EWERY

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 6/4 Pk. B

tls.$50.00

N.A

.50.00/8.33

3/6B

ackwoods B

elgianTo

3/31

24/12 oz 4/6 Pk. B

tls.$29.00

N.A

.29.00/7.25

3/6Southern H

opspitality &

ToLazy Saison

3/31

1/6 Barrel (5.4 G

allon)$65.00

N.A

.65.00

3/6Southern B

elle &To

Backw

ood Brew

lock3/31

BR

AN

D: W

ISCO

NSIN

BR

EWIN

G C

OM

PAN

Y

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Pk. B

tls.$29.00

1-Up cs. $.55 O

ff28.45/7.11

3/6A

mber Lager, B

rown Porter,

ToB

etray, Yankee Buzzard, &

OL'R

eliable3/31

24/12 oz 4/6 Pk. B

tls.$33.00

1-Up cs. $.50 O

ff32.50/8.12

3/6Psychopath

ToB

lister In The Sun3/31

24/12 oz 2/12 Pk. B

tls.$29.00

N.A

.29.00/14.50

3/6Variety

To3/31

BR

AN

D: C

RA

ZY MO

UN

TAIN

BR

EWIN

G C

OM

PAN

Y

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Pk. C

ans$29.95

N.A

.29.95/8.23

3/6Lava Lake W

it & Pale A

leTo

3/31

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PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/750 ML

$100.00N

.A.

100.003/6

Honey K

olschTo

3/31

BR

AN

D: SLA

PSHO

T BR

EWIN

G C

OM

PAN

Y

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/22 oz. Btls.

$96.00N

.A.

96.00/8.003/6

Daddy's G

onna Kill R

alphie To

3/31

12/750 ML B

tl.$125.00

N.A

.125.00

3/6B

A Curse

To3/31

1/2 Barrel

$82.00N

.A.

82.003/6

Honey B

londe To

3/31

BR

AN

D: PEC

ATON

ICA B

REW

ING

CO

MPA

NY

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Pk. B

tls.$29.00

N.A

.29.00/8.00

3/6A

lphorn Pale Ale, N

ightfall Lager,To

Quinns A

mber Lager, &

IPA3/31

SHIPYA

RD

BR

EWIN

G C

OM

PAN

Y

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz. 4/6 Btls.

$30.00N

.A.

30.00/7.503/6

Pumpkinhead

To3/31

15/12 oz. Cans

$13.505-U

p cs. $1.00 Off

12.503/6

Island Time

To3/31

1/6 Barrel

$68.00N

.A.

68.003/6

Pumpkinhead

To3/31

1/6 Barrel

$89.00N

.A.

89.003/6

Smashed Pum

pkinTo

Imperial Stout

3/31

1/6 Barrel

$148.00N

.A.

148.003/6

Bourbon B

arrel Double Scot A

leTo

3/31

BR

AN

D: EM

PIRIC

AL B

REW

ING

CO

MPA

NY

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Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Pk. B

tls.$29.95

N.A

.29.95/7.48

3/6Infinity IPA &

SingularityTo

3/31

24/12 oz 6/4 Pk. B

tls.$39.95

N.A

.39.95/9.98

3/6C

hromatic

To3/31

1/6 Barrel

$75.00N

.A.

75.003/6

Infinity IPA & C

hromatic

To3/31

BR

AN

D: G

OO

DW

OO

D B

REW

ING

CO

MPA

NY

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 6/4 Pk. B

tls.$50.00

N.A

.50.00/8.33

3/6G

oodwood B

ourbon Ale

ToG

oodwood B

randy Barrel H

oney Ale

3/31G

oodwood B

ourbon Barrel Stout

Goodw

ood Honey A

le

1/6 Barrel

$75.00N

.A.

75.003/6

Goodw

ood Brandy B

arrel Honey A

leTo

Goodw

ood Honey A

le3/31

BR

AN

D: FIN

CH

BEER

CO

MPA

NY

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Pk. C

ans$30.95

N.A

.30.95/7.73

3/6Finch C

himera A

merican IPA

To3/31

4/16 oz. Cans

$44.00N

.A.

44.00/11.003/6

Finch Secret StacheTo

3/31

1/6 Barrel

$70.00N

.A.

70.003/6

Finch Sungasm Pale A

leTo

3/31

Cook C

ounty and Chicago C

ity Liquor Taxes and Deposit on B

arrels are not included in theabove costs. The above cost is subject to change w

ithout notice.

HAYES B

EER D

ISTRIB

UTIN

G C

OM

PAN

Y

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PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

James D

. Hayes Jr.

President

MA

RC

H 2017 PR

OM

OTIO

NS

IMPO

RT B

RA

ND

S & PA

CK

AG

ES

CO

NSTELLATIO

N B

RA

ND

S

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/32 oz NR

Btls.

$33.50N

.A.

33.50/2.793/6

Corona Fam

iliar, Pacifico, & Victoria

To3/31

18/12 oz. Btls. &

Cans

$19.9510-19 cs. $.65 O

ff19.30

3/6C

orona, Corona Light

20-Up cs. $1.65 O

ff18.30

To3/31

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Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/24 oz NR

Btls./C

ans$25.10

N.A

.25.10/2.09

3/6C

orona, PacificoTo

3/31

24/12 oz 4/6 NR

Btls.

$29.0110-49 cs. $2.50 O

ff26.51/6.62

3/624/12 oz 4/6 C

ans (Corona O

nly)50-U

p cs. $3.15 Off

25.86/6.46To

Corona, C

orona Light, Negra M

odelo 3/31

Modelo Especial, Pacifico, &

VictoriaM

ix and Match

24/12 oz 2/12 NR

Btls.

$29.0125-49 cs. $1 .25 O

ff27.76/13.88

3/624/12 oz 2/12 C

ans (Corona &

Corona Light)

50-99 cs. $2.75 Off

26.26/13.13To

24/12 oz 24 Pk. (H

igh Gloss)

100-Up cs. $4.00 O

ff25.01/12.50

3/3124/12 oz Loose C

ans (Corona)

Corona, C

orona Light, Negra M

odeloM

odelo Especial, Pacifico, Victoria, & C

ervezas Clasicas

Mix and M

atch

1/2 Barrel

$136.00N

.A.

136.003/6

Corona Light

To3/31

24/7 oz Loose - Parrot P

ack$18.70

10-Up cs. $2.00 O

ff16.70

3/6C

oronita & C

oronita Light (Loose Only)

To3/31

24/7 oz 4/6 Btls.

$18.70N

.A.

18.70/4.683/6

Coronita

To3/31

12/24 oz Cans

$25.10N

.A.

25.10/2.103/6

Modelo C

helada To

3/31

24/12 oz 4/6 Cans

$26.8525-99 cs. $1.65 O

ff25.20/12.60/6.30

3/624/12 oz 2/12 C

ans/Flats100-199 cs. $2.05 O

ff24.80/12.40/6.20

ToM

odelo Especial & Victoria

200-Up cs. $2.35 O

ff24.50/12.25/6.12

3/31

18/12 oz Cans

$19.0520-U

p cs. $.75 Off

18.303/6

Modelo Especial

To3/31

24/16 oz 6/4 Cans

$29.355-U

p cs. $4.20 Off

25.15/4.193/6

Modelo Especial

ToC

orona *NEW

*3/31

12/24 oz Cans

$23.30N

.A.

23.30/1.943/6

Modelo Especial

To3/31

12/24 oz Cans 4/3 P

ack$23.30

N.A

.23.30/5.82

3/6

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PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

Modelo Especial

To3/31

1/4 BB

LS$80.00

N.A

.80.00

3/6M

odelo Especial, Negra M

odeloTo

& Pacifico

3/31

1/2 BB

LS (15.5 gallon)

$146.00N

.A.

146.003/6

Modelo Especial

To3/31

24/12 oz. 4/6 Btl. &

Cans

$30.505-U

p cs. $5.30 Off

25.20/6.303/6

Tocayo Hom

iny White A

leTo

3/31

1/4 Slim

Keg

$90.00N

.A.

90.003/6

TocayoTo

3/31

HEIN

EKEN

USA

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$29.0110-24 cs. $2.15 O

ff26.86/6.71

3/624/12 oz 4/6 C

ans25-U

p cs. $3.15 Off

25.86/6.46To

Mix and M

atch3/31

Heineken, H

eineken Dark,

Heineken Light, A

mstel Light, A

mstel R

adler,N

ew C

astle Brow

n Ale, &

New

Castle Seasonal

Mix and M

atch

24/12 oz Loose Btls.

$29.0110-49 cs. $2.50 O

ff26.51/13.25

3/624/12 oz 2/12 B

tls.50-U

p cs. $4.00 Off

25.01/12.50To

24/12 oz 2/12 Cans Fridge P

ack3/31

Mix and M

atchH

eineken, Heineken D

ark,H

eineken Light, Am

stel Light, Am

stel Radler,

Heineken H

eritage PackN

ew C

astle Brow

n Ale, &

New

Castle Seasonal

Mix and M

atch

24/12 oz Loose Cans (Flats)

$29.0010-U

p cs. $5.25 Off

23.753/6

Heineken

To3/31

24/16 oz 4 Pk. C

ans$26.65

5-Up cs. $2.65 O

ff24.00/4.00

3/6H

eineken, Heineken Light

To3/31

12/24 oz Btls./C

ans$25.10

N.A

.25.10/2.09

3/6H

einekenTo

Page 67: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

3/31

24/7 oz 4/6 NR

Btls.

$18.7010-U

p cs. $2.35 Off

16.35/4.093/6

Heineken

To3/31

24/8.5 oz 2/12 Pack C

ans$17.75

3-Up cs. $2.75 O

ff15.00/7.50

3/6H

einekenTo

3/31

2/5.0 Liter Draught K

eg$32.50

N.A

.32.50/16.25

3/6H

eineken & N

ewC

astleTo

3/31

20 Liter Slim

Keg

$64.00N

.A.

64.003/6

Heineken &

New

Castle

To3/31

Brew

lock 20 Liter Barrel

$64.00N

.A.

64.003/6

Heineken &

New

Castle

To3/31

18/12 oz Btls.

$21.005-U

p cs. $2.70 Off

18.303/6

Heineken

To3/31

50 Liter Keg

$152.00N

.A.

152.003/6

Heineken

To3/31

24/12 oz 4/6 NR

Btls.

$22.50N

.A.

22.50/5.633/6

Buckler

To3/31

12/18.6 oz Btls.

$25.10N

.A.

25.10/2.093/6

New

Castle B

rown A

leTo

3/31

50 Liter Keg

$158.00N

.A.

158.003/6

New

Castle B

rown A

leTo

3/31

24/12 oz 4/6 NR

Btls.

$29.952-U

p cs. $1.50 Off

28.45/7.113/6

Strongbow G

old To

Strongbow H

oney Apple

3/31

24/12 oz 2/12 NR

Btls.

$29.952-U

p cs. $4.45 Off

25.50/12.753/6

Strongbow G

oldTo

3/31

24/14.9 oz 6/4 Pk. C

ans$36.25

2-Up cs. $5.25 O

ff31.00/5.16

3/6Strongbow

Gold

To3/31

Page 68: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

1/2 Barrel

$138.00N

.A.

138.003/6

Strongbow G

oldTo

3/31

24/12 oz 4/6 Btls.

$27.453-6 cs. $1.00 O

ff26.45/6.61

3/6R

ed Stripe7-U

p cs. $2.15 Off

25.30/6.33To

3/31

24/12 oz 2/12 Btls.

$27.453-9 cs. $2.00 O

ff25.45/12.72

3/624/12 oz 2/12 C

ans10-14 cs. $3.85 O

ff23.60/11.80

ToR

ed Stripe15-U

p cs. $5.25 Off

22.20/11.103/31

24/16 oz 6/4 Pk. C

ans$26.65

5-Up cs. $2.65 O

ff24.00/4.00

3/6R

ed StripeTo

3/31

12/24 oz Btls.

$23.55N

.A.

23.55/1.963/6

Red Stripe

To3/31

HEIN

EKEN

USA / C

CM

BR

AN

DS

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

1/2 Barrel

$141.00N

.A.

141.003/6

Dos Equis (Lager &

Am

ber)To

3/31

24/12 oz 2/12 Btls.

$29.005-9 cs. $3.85 O

ff25.15/12.57

3/6B

ohemia, D

os Equis (Lager & A

mber),

10-19 cs. $5.85 Off

23.15/11.58To

Indio, & B

eers of Mexico

20-Up cs. $6.20 O

ff22.80/11.40

3/31

24/12 oz 4/6 Btls.

$29.005-U

p cs. $3.15 Off

25.85/6.463/6

Bohem

ia, Dos Equis,

To&

Indio3/31

24/12 oz 2/12 Cans

$27.455-U

p cs. $5.85 Off

21.60/10.803/6

Dos Equis

To3/31

18/12 oz Btls.

$19.1010-U

p cs. $1.70 Off

17.403/6

Dos Equis

To3/31

12/24 oz. Cans &

Btls.

$25.10N

.A.

25.10/2.093/6

Dos Equis

To3/31

1/2 Barrel

$149.00N

.A.

149.003/6

Dos Equis

To3/31

24/12 oz 2/12 Btls.

$28.0010-24 cs. $4.50 O

ff23.50/11.75

3/6

Page 69: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

Carta B

lanca & Sol

25-Up cs. $5.50 O

ff22.50/11.25

To3/31

24/12 oz 4/6 Btls.

$28.005-9 cs. $4.00 O

ff24.00/6.00

3/6C

arta Blanca &

Sol10-U

p cs. $5.30 Off

22.70/5.67To

3/31

24/12 oz 4/6 Btls.

$17.755-U

p cs. $2.75 Off

15.00/3.753/6

24/12 oz 4/6 Cans

ToTecate

3/31

24/12 oz 2/12 Btls.

$17.755-24 cs. $1.00 O

ff16.75/8.37

3/624/12 oz 2/12 C

ans25-U

p cs. $2.75 Off

15.00/7.50To

Tecate3/31

24/12 Loose Cans (Flats)

$17.7525-49 cs. $1.90 O

ff15.85

3/6Tecate

50-Up cs. $2.85 O

ff14.90

To3/31

12/24 oz Cans

$18.402-U

p cs. $.85 Off

17.55/1.463/6

TecateTo

3/31

12/24 oz Cans

$27.153-U

p cs. $2.25 Off

24.90/2.073/6

Tecate Michelada D

iabloTo

3/31

12/32 oz Btls.

$25.302-U

p cs. $3.60 Off

21.70/1.813/6

Carta B

lanca, Sol, TecateTo

3/31

HEIN

EKEN

USA / FIVE PO

INTS TR

AD

ING

CO

MPA

NY B

RA

ND

S

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/11.2 oz 4/6 NR

Btls.

$34.002-U

p cs. $4.00 Off

30.00/7.503/6

Moretti LaR

ossaTo

3/31

24/11.2 oz 4/6 NR

Btls.

$32.003-U

p cs. $4.00 Off

28.00/7.003/6

Moretti Pilsner

To3/31

30 Liter Keg

$99.00N

.A.

99.003/6

Moretti Pilsner

To3/31

14.9 oz 4 Pk. C

ans$41.70

3-Up cs. $10.20 O

ff31.50/5.25

3/6M

urphy's Irish StoutTo

3/31

14.9 oz 10 Pk. C

ans$32.50

3-Up cs. $3.00 O

ff29.50/14.75

3/6M

urphy's Irish StoutTo

3/31

Page 70: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

30 Liter Barrel

$97.00N

.A.

97.003/6

Murphy's Irish Stout

To3/31

11.2 oz 6 Pk. B

tls.$26.70

3-Up cs. $2.70 O

ff24.00/6.00

3/6Tiger Lager

To3/31

16.9 oz 4 Pk. C

ans$29.00

3-Up cs. $3.00 O

ff26.00/4.33

3/6Tiger Lager

To3/31

TOTA

L BEVER

AG

E SOLU

TION

S

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz. 4/6 NR

Btls.

$34.00N

.A.

34.00/8.503/6

Fischer Am

berTo

3/31

24/11.2 oz. 4/6 NR

Btls.

$34.501-U

p cs. $1.55 Off

32.95/8.233/6

Weihenstephan O

riginal Lager, To

Weihenstephan H

efe Weissbeer, W

eihenstephan Fest,3/31

& W

eihenstephan Pilsner

6/4 14.9 oz. Cans

$44.95N

.A.

44.95/7.493/6

Old Speckled H

enTo

3/31

20/16.9 oz Btls.

$48.75N

.A.

48.75/2.433/6

Weihenstephan O

riginal Lager, Vitus,To

Hefe W

eissbeer, Kristall, &

Korbinian

3/31W

eihenstephan Oktoberfest

PAU

LAN

ER U

SA

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$31.503-4 cs. $1.00 O

ff30.50/7.62

3/6H

acker Pschorr Weisse &

Octoberfest

5-Up cs. $3.05 O

ff28.45/7.11

ToPaulaner A

ll Flavors & O

ctoberfest3/31

Paulaner Weizen-R

adler NA

24/12 oz 2/12 NR

Btls.

$30.503-6 cs. $2.50 O

ff28.00/14.00

3/6H

acker Pschorr Weisse &

Ocktoberfest

7-Up cs. $4.50 O

ff26.00/13.00

ToPaulaner A

ll Flavors & O

ctoberfest3/31

20/16.9 oz Btls.

$38.502-U

p cs. $1.00 Off

37.50/1.873/6

Hacker Pschorr W

eisseTo

3/31

5/ I Liter Gift P

ack$54.00

N.A

.54.00/10.80

3/6Paulaner O

ktoberfestTo

3/31

Page 71: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

50 Liter Keg

$155.00N

.A.

155.003/6

Hacker Pschorr W

eiss & O

ctoberfestTo

3/31

24/12 oz 6/4 NR

Btls.

$39.50N

.A.

39.50/6.583/6

Fuller's (Prid, ESB, Porter)

To3/31

24/12 oz 6/4 NR

Btls.

$38.50N

.A.

38.50/6.423/6

O'H

ara's (Stout, Red Irish Pale)

To3/31

24/12 oz 6/4 NR

Btls.

$58.00N

.A.

58.00/9.673/6

FruliTo

3/31

SAB

/MILLER

IMPO

RTS

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 2/12 NR

Btls.

$19.102-U

p cs. $4.10 Off

15.00/7.503/6

Molson C

anadian, Molson Ice,

ToM

olson Golden

3/31

12/25 oz Cans

$22.252-U

p cs. $1.25 Off

21.00/1.753/6

Fosters Lager, & Fosters Prem

iumTo

3/31

1/2 Barrel

$125.00N

.A.

125.003/6

Fosters LagerTo

3/31

24/12 oz 4/6 NR

Btls.

$24.005-U

p cs. $3.00 Off

21.00/5.253/6

TyskieTo

3/31

24/12 oz 2/12 Btls.

$24.0025-U

p cs. $4.90 Off

19.10/9.553/6

TyskieTo

3/31

20/16.9 oz NR

Btls.

$26.455-U

p cs. $5.65 Off

20.80/1.043/6

TyskieTo

3/31

16.9 oz 6/4 Pk. C

ans$25.00

5-Up cs. $3.35 O

ff21.65/3.61

3/6Tyskie

To3/31

24/12 oz 4/6 NR

Btls.

$29.005-U

p cs. $.50 Off

28.50/7.133/6

Pilsner Urquell &

Peroni To

3/31

24/12 oz 2/12 NR

Btls.

$29.005-U

p cs. $3.50 Off

25.50/12.753/6

Pilsner Urquell

To

Page 72: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

3/31

24/12 oz 2/12 NR

Btls.

$29.003-U

p cs. $3.50 Off

25.50/12.753/6

PeroniTo

3/31

24/12 oz 4/6 Pk. S

lim C

ans$29.00

2-Up cs. $.50 O

ff28.50/7.12

3/6Peroni

To3/31

24/12 oz 4/6 NR

Btls.

$28.502-U

p cs. $4.50 Off

24.00/6.003/6

LechTo

3/31

24/16.9 oz 6/4 Pack C

ans$26.95

5-Up cs. $2.95 O

ff24.00/4.00

3/6Pilsner U

rquellTo

3/31

13.2 Gallon K

eg$142.00

N.A

.142.00

3/6Pilsner U

rquellTo

3/31

Slim

Keg

$91.00N

.A.

91.003/6

Peroni Nastro A

zzuroTo

3/31

20/16.9 oz Btl.

$27.851-U

p cs. $2.85 Off

25.00/1.253/6

Lech Premium

LagerTo

3/31

24/15.2 oz 6/4 Pack B

tls.$42.45

3-Up cs. $6.45 O

ff36.00/6.00

3/6G

rolschTo

3/31

24/12 oz 4/6 NR

Btls.

$29.002-U

p cs. $8.00 Off

21.00/5.253/6

Grolsch

To3/31

24/12 oz 2/12 NR

Btls.

$29.002-U

p cs. $9.90 Off

19.10/9.553/6

Grolsch

To3/31

WA

RSTEIN

ER IM

POR

TERS

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/11.2 oz 4/6 NR

Btls.

$29.002-4 cs. $2.30 O

ff26.70/6.67

3/6W

arsteiner 5-U

p cs. $3.70 Off

25.30/6.32To

Konig Ludw

ig Weissbier

3/31

24/11.2 oz 2/12 NR

Btls.

$27.953-9 cs. $4.25 O

ff23.70/11.85

3/6W

arsteiner, & D

unkel10-24 cs. $5.75 O

ff22.20/11.10

To25-U

p cs. $6.45 Off

21.50/10.753/31

16.9 oz 6/4 Pk. C

ans$29.75

3-Up cs. $7.30 O

ff22.45/3.74

3/6

Page 73: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

Warsteiner &

Grapefruit

To3/31

50 Liter Keg

$150.00N

.A.

150.003/6

Warsteiner, &

Dunkel

ToK

onig Ludwig W

eissbier3/31

PAB

ST BR

EWIN

G C

OM

PAN

Y

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Btls.

$29.50N

.A.

29.50/7.373/6

Tsing TaoTo

3/31

VERM

ON

T CID

ER

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

12/19.2 oz NR

Btl.

$28.002-U

p cs. $1.00 Off

27.00/2.253/6

Magners C

ider & Pear C

iderTo

3/31

24/12 oz. 2/12 Pk. B

tls.$27.00

3-Up cs. $1.50 O

ff25.50/12.75

3/6M

agners Cider &

Pear Cider

To3/31

24/12 oz 4/6 NR

Btls.

$35.953-9 cs. $3.00 O

ff32.95/8.24

3/6M

agners Cider

10-Up cs. $7.95 O

ff28.00/7.00

ToPear C

ider3/31

24/16.9 oz 6/4 Pk. C

ans$44.95

3-Up cs. $4.50 O

ff40.45/6.74

3/6M

agners Cider

To3/31

50 Liter Keg

$164.00N

.A.

164.003/6

Magners C

ider & Pear C

iderTo

3/31

Woodchuck (A

mber, G

umption, Pear, G

ranny Smith, R

aspberry, & Variety)

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 NR

Btls.

$32.953-U

p cs. $4.95 Off

28.00/7.003/6

Mix and M

atchTo

3/31

24/12 oz 2/12 NR

Btls.

$29.005-U

p cs. $4.30 Off

24.70/12.353/6

(Woodchuck H

ard Cider)

To3/31

1/6 BB

L$61.00

N.A

.61.00

3/6

Page 74: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

Woodchuck

To3/31

24/12 oz 4/6 Pk. B

tls.$32.95

N.A

.32.95/8.23

3/6W

oodchuck Private Reserve (Pum

pkin)To

Woodchuck O

ut On A Lim

b Oopsy D

aisy3/31

CEN

TRA

L BEER

IMPO

RT &

EXPOR

T - FAM

OSA

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz. 4/6 Btls.

$27.152-U

p cs. $3.15 Off

24.00/6.003/6To

3/31

24/12 oz. 2/12 Btls.

$27.152-U

p cs. $4.15 Off

23.00/11.503/6To

3/31

24/12 oz 4/6 Cans

$24.002-U

p cs. $1.40 Off

22.60/5.653/6To

3/31

24/12 oz 2/12 Cans

$23.505-U

p cs. $1.40 Off

22.10/11.053/6To

3/31

12/24 oz. Cans

$20.353-U

p cs. $1.05 Off

19.30/1.603/6To

3/31

12/33.8 oz. Btls.

$29.102-U

p cs. $3.60 Off

25.50/2.123/6To

3/31

BR

AN

D: RYE R

IVER B

REW

ING

CO

MPA

NY

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

30 Liter Brew

lock Barrel

$115.00N

.A.

115.003/6

McG

arles Cousin R

osies Pale Ale

ToM

cGarles G

ranny Mary R

ed Ale

3/31

ST. KILLIA

N IM

POR

TING

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 4/6 Pk. B

tls.$28.00

1-Up cs. $1.00 O

ff27.00/6.75

3/6B

itburger Pilsner/Bitburger D

rive NA

To3/31

24/12 oz 4/6 Pk. B

tls.$33.00

2-Up cs. $3.00 O

ff30.00/7.50

3/6K

ostritzerTo

3/31

Page 75: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

Sheet1 H

ayes Beer M

arch 2017.xls Sheet1

PAC

KA

GE D

ESCR

IPTION

FRO

NT LIN

E PRIC

E ALLO

WA

NC

E CO

ST DATE

24/12 oz 2/12 Pk. B

tls.$28.00

1-9 cs. $4.00 Off

24.00/12.003/6

Bitburger

10-Up cs. $6.00 O

ff22.00/11.00

To3/31

16.9 oz 6/4 Pk. C

ans$31.50

1-4 cs. $4.55 Off

26.95/4.493/6

Bitburger

5-Up cs. $9.05 O

ff22.45/3.74

To3/31

50 Liter Keg

$150.00N

.A.

150.003/6

Kostritzer

To3/31

50 Liter Keg

$159.00N

.A.

159.003/6

Bitburger

To3/31

Cook C

ounty and Chicago C

ity Liquor Taxes and Deposit on B

arrels are not included in theabove costs. The above cost is subject to change w

ithout notice.

HAYES B

EER D

ISTRIB

UTIN

G C

OM

PAN

Y

James D

. Hayes Jr.

President

Page 76: 2017 Action Plan - Miskas liquors · 2017-08-23 · 2017 Action Plan 3/9/17 UPDATES ... We believe that a stable pricing strategy (EDLP) serves better in building customer loyalty,

PRICE PLANNER

Description Deal # Expires Case Level Size Case List

Case Disc

Case Net

Each Cost Resale G.P. Vendor Notes