2017 INNOVATION LAB DENMARK / NORWAY / UAE / CALIFORNIA

2017 INNOVATION LAB HACKATHON GUIDE PUBLIC V1

2017 INNOVATION LAB

WE HELP ORGANIZATIONS STAY RELEVANT

Innovation Lab is the most experienced innovation agency in the Nordics.

Innovation Lab A/S (LtD) are present at 4 locations in the Nordics + Dubai.

We have been working with companies such as Intel, Siemens, Google, Samsung, MARS, Sony, LEGO and a host of Nordic Companies as well as governments and public institutions in Scandinavia and internationally. We’ve launched more than 20 companies, and

invented more than 10 new-to-the-world concepts.

2017 INNOVATION LAB

SOME OF OUR CLIENTS

ARLA, STARTUP MALAYSIA, GRUNDFOS, MCKINSEY, SR-BANK, DNB, SANTANDER CONSUMER BANK, MBR SPACE CENTER

3

SPUTNIK5MARTIN SCHORLINGMSO@ILAB.DK 52 30 20 55

ANDERS SAHLASH@ILAB.DK61 65 07 68

STRATEGY BY INNOVATION LAB

2017 INNOVATION LAB

HACKATHONS: STAY AGILE

VS

5

2017 INNOVATION LAB

Catherine BracyHacker, community managerCode for America

"Hacking is really just any amateur innovation on an existing system, and it is a deeply democratic activity."

6

2017 INNOVATION LAB

HACKATHON:

They are all doing it. Facebook, Google, Yahoo, British Airways, and our customers in Scandinavia, among them Maersk Arla, and Siemens Wind Power.

They are experimenting with new ways of getting ideas into action. Fast, cheap and fun. It’s called a ‘Hackathon’.

An intense, team-based, time-limited, action-packed, sleep-deprived, coffee-infused innovation process. Hackathons are used to develop new ideas and prototypes fast by involving employees and/or externals.

CHALLENGE 48 HOURS SOLUTION PROTOTYPE

7

2017 INNOVATION LAB

Radar

Disruption Board

CC Lab

Garage

Hackathon

Sprint

Incub./Acc.

Excubation

Intrapreneurs

X-Lab

Digital Toolbox

ProjectPad

Inspiration &Insights

Ideas Development Test Launch/Implement

AGILE INNOVATION OVERVIEW READ MORE AT https://ilab.dk/product/design-your-innovation-strategy-aim

2017 INNOVATION LAB

USE HACKATHONS WHEN...YOU NEED FAST RESULTS (1-3 DAYS)

YOU WISH TO INVOLVE MANY PEOPLE. EMPLOYEES, AND/OR EXTERNALS

YOU ARE OK WITH LETTING GO OF THE CONTROL AND RELEASING THE CREATIVE POTENTIAL

YOU WISH TO CREATE AN INTENSE LEARNING EXPERIENCE FOR THE PARTICIPANTS

YOU DON'T HAVE TIME TO INNOVATE DUE TO DAILY OPERATIONS9

2017 INNOVATION LAB

“CLASSIC” IDEATION VS HACKATHONCLASSIC IDEATION HACKATHON

VERY SPECIFIC SCOPE SPECIFIC- OR FREE-FOR-ALL SCOPE

STRUCTURED SEMI-CHAOTIC

HANDS-ON FACILITATION AS-NEEDED FACILITATION

LOW TEAM AUTONOMY HIGH TEAM AUTONOMY

TEAM ARE “DESIGNED” TO MATCH THE SCOPE TEAMS ARE FORMED BY PASSION FOR THE IDEA

OUTCOME: IDEAS/CONCEPTS CONCEPTS + PROTOTYPES

ALL IDEAS ARE PROCESSED 1-3 WINNERS ONLY

KEY LEARNING: PROCESS KEY LEARNING: PROGRESS

10

2017 INNOVATION LAB

HACKATHON TYPESPRODUCT

CODEENGINEERING

DATABUSINESS MODEL

+++

HACKATHON

11

2017 INNOVATION LAB

HIGH LEVEL STRUCTURE

3CONCEPTUAL

IZATION

2IDEATION

INTRO TO HACKATHON CHALLENGES

+ IDEA PITCHES

+TEAM FORMATION

EXPLORE & DEFINE THE PROBLEM

IDEA GENERATION W SUPPORT FROM

INNOVATION LAB

PRETOTYPING

BUSINESS MODELING

CONCEPT DEVELOPMENT

PRODUCT DESIGN SPEC.

DESIGNING THE MVP

REAL-LIFE INTEGRATIONS /

TEST OF SOLUTIONS

CUSTOMER FEEDBACK

TEAMS PRESENTS SOLUTIONS IN FRONT

OF “JURY”+

FEEDBACK +

EVALUATION+

WINNER ANNOUNCEMENT

/AWARDS

4TEST &

ITERATION

1KICK-OFF

DAY 1

5PITCHING!

DAY 2 12

2017 INNOVATION LAB

HACKATHON PRINCIPLESWELCOME NEW PEOPLE AND IDEAS

PROGRESS OVER PROCESS

DOING BEATS TALKING,

BUILDING BEATS THINKING

EVERYBODY CAN CONTRIBUTE...

BUT IT'S YOUR OWN RESPONSIBILITY

WE CAN ACHIEVE AMAZING THINGS! 13

2017 INNOVATION LAB

HACKATHON SETUP GUIDEV1.0

2017 INNOVATION LAB

IF YOU FAIL TO PLAN, YOU PLAN TO FAIL

15

2017 INNOVATION LAB

AMBITION: WHY ARE YOU HOSTING A HACKATHON?“WE WANT NEW IDEAS AND FAST RESULTS TO OUR CHALLENGE”

“WE WISH TO INSPIRE OUR EMPLOYEES”

“WE WANT TO INVOLVE EXTERNALS IN OUR INNOVATION”

“WE WANT TO BE SEEN AS AN INNOVATIVE COMPANY”

16

2017 INNOVATION LAB

AMBITION

INCREMENTAL INNOVATION:

WE WANT SOLUTIONS THAT

WE CAN IMPLEMENT

WITHIN A SHORT TIMEFRAME

DISRUPTIVE INNOVATION:

WE WANT GROUNDBREAKI

NG

SOLUTIONS FOR OUR FUTURE

?

17

2017 INNOVATION LAB

SCOPE OF CHALLENGE

WE HAVE A VERY SPECIFIC CHALLENGE

WE HAVE A HIGH-LEVEL CHALLENGE AREA

WE WANT PEOPLE TO WORK ON THEIR OWN CHALLENGES AND IDEAS

COMBINATION OF ABOVEWHAT WE WISH TO SOLVE WITH THE HACKATHON

CUSTOMER CHALLENGE

18

2017 INNOVATION LAB

TYPE OF HACKATHON

PRODUCT / SERVICE / BUSINESS MODEL

DATA

ENGINEERING

SOFTWARE / WEB / CODING

OTHER

WHAT IS THE DOMAIN OF THE HACKATHON?

19

2017 INNOVATION LAB

PARTICIPANTS

EMPLOYEES

PARTNERS / VENDORS / SUPPLIERS

STUDENTS

STARTUPS / ENTREPRENERUS

WILDS CARDS / EXPERTS

WHO DO YOU WISH TO INCLUDE?

WHO CAN HELP CREATE INNOVATIVE SOLUTIONS?

20

2017 INNOVATION LAB

OUTCOME / DOCUMENTATION

VIDEO/PICTURES: CAPTURE ALL PRESENTATIONS/PITCHES ON VIDEO

VIDEO: EACH TEAM SHOULD CREATE THEIR OWN VIDEO-PITCH AND SHARE IT

PRESENTATIONS: ALL TEAMS SUBMIT THEIR SLIDES

SUMMARY: EVERYTHING SHOULD BE CAPTURED AND SUMMARIZED FOR SHARING/VIEWING

HOW WILL WE CAPTURE THE SOLUTIONS (IDEAS/CONCEPTS) FROM THE

HACKATHON?

DO WE NEED TO REPORT TO ANYONE AFTER THE HACKATHON?

21

2017 INNOVATION LAB

PRIZES

CASH

GIFT CARDS / VOUCHERS

SLOT IN SPRINT OR ACCELERATOR?

OTHER

WHAT ARE THE REWARDS FOR THE WINNERS?

1ST

2ND

3RD 22

2017 INNOVATION LAB

PRE-HACKATHON

HOW WILL YOU PREP THE PARTICIPANTS?

SOURCE IDEAS IN ADVANCE: PARTICIPANTS SUBMIT IDEAS (AND FORM TEAMS)

NO-PREP. WE HANDLE EVERYTHING AT THE KICK-OFF

WE DETERMINE THE TEAMS/IDEAS/CHALLENGES IN ADVANCE

IDEA GARAGE: WE HOST A PRE-EVENT AND LET PEOPLE AND IDEAS CONNECT

23

2017 INNOVATION LAB

FACILITATORS

WE’LL HANDLE IT (INTERNAL)

WE PREFER TO HAVE SOMEONE OUTSIDE THE COMPANY HANDLE IT (EXTERNALS)

CO-OP: WE’LL DO IT TOGETHER

WHO WILL PLAN, COORDINATE AND FACILITATE?

24

2017 INNOVATION LAB

VENUE

OFF-SITE

AT OUR OFFICES

AT A CUSTOMER

OTHER

WHERE CAN YOU GET THE IDEAL ENVIRONMENT TO WORK AND HACK?

CONSIDER GOING OFF-SITE TO GET EMPLOYEES OUT OF THEIR USUAL

SETTINGS25

2017 INNOVATION LAB

JURY

SPONSOR / OWNER

TECH SPECIALIST

MARKET / CUSTOMER SPECIALIST

OTHER

WHO DO YOU NEED TO JUDGE AND EVALUATE THE SOLUTIONS?

TRY TO GET EXTERNALS AND END-USER REP’S INVOLVED

26

2017 INNOVATION LAB

FOLLOW-UP

NOTHING REALLY. IT’S A “1-TIME-THING”

WE’LL INVITE THE MOST PROMISING TEAMS BACK TO EXPLORE FURTHER COLLABORATION

WE’LL EXPLORE FUNDING OPPORTUNITIES

WE’LL INCUBATE THE IN OUR INCUBATOR / ACCELERATOR

WE’LL SET UP SPRINTS (4-12 WEEKS DEVELOPMENT PROCESS) TO VALIDATE THE POTENTIAL

WHAT HAPPENS AFTER THE HACKATHON?

WHAT IS OUR AMBITION FOR THE IDEAS?

27

2017 INNOVATION LAB

INSPIRATION

KEYNOTES

DEMOLAB: GADGETS AND TECH

GAMES

MINI COMPETITIONS

CHALLENGE IMMERSION

HOW WILL YOU INSPIRE AND STIMULATE THE PARTICIPANTS?

28

2017 INNOVATION LAB

RECRUITMENT

INTERNAL CHANNELS

OPEN TO THE PUBLIC

SCREENING AND PRE-APPROVAL OF PARTICIPANTS

HOW WILL YOU SOURCE PARTICIPANTS?

29

2017 INNOVATION LAB

HIGH LEVEL OUTLINE

3CONCEPTUA

LIZATION

2IDEATION

4INTEGRA

-TION

1KICK-OFF

DETAILED PLANNING & COORDINATION

WITH OWNER

INSPIRATION SESSIONS

SPEAKERS

RECRUITMENT OF PARTICIPANTS

PREPARA-TION

HANDOVER TO OWNER

SPRINT(S)

PRESENT UPDATED SPEC’S (+ 2 WEEKS)

OPTION FOR INNOVATION LAB

SPARRING W TEAMS

FOLLOW-UP

1-3 DAYS+4 WEEKS 2+ WEEKS

5PITCHING!

30

2017 INNOVATION LAB

SAMPLE AGENDA

DAY 1 DAY 2 DAY 3

AM KICK-OFF ● WHAT IS A HACKATHON +

AGENDA● THE CHALLENGES● TEAMS

FACILITATED IDEATION● SCOPING● BRAINSTORM

CHECK-IN WITH TEAMS / STATUS

CHECK-IN WITH TEAMS / STATUS

INSPIRATIONAL KEYNOTE: AND/OR DEMOLAB (90-120 MIN

INDEPENDENT WORK

IDEATION FIELD-WORK: SEEK + PRESENT INSPIRATION FROM OTHER INDUSTRIES

INDEPENDENT WORK / INTEGRATION + PITCHING(OPTION FOR ILLUSTRATION SUPPORT)

CHECK-IN WITH TEAMS / STATUS

PM INSPIRATIONAL KEYNOTE: TECH & TRENDS W BRAINSTORMING SESSIONS (90-120 MIN)

IDEATION● BRAINSTORM● SKETCHING● HORISONTAL THINKING TOOLS

SPARRING W MENTORS / ILAB

CHECK-IN WITH TEAMS / STATUS

5 PM: INDEPENDENT WORK

INDEPENDENT WORK

PITCHING & PRETOTYPING CRASH-COURSE

PRETOTYPE DEVELOPMENT + HOW-TO-INTEGRATE THE SOLUTION

“SHARK TANK” DRY RUN PITCH SESSION + TRAINING

5 PM: INDEPENDENT WORK / INTEGRATION / TESTING / VALIDATION

INDEPENDENT WORK / INTEGRATION + PITCHING

PITCH-ROUNDS: 5 MINUTES PRESENTATION+3 MINUTES FEEDBACK

JURY VOTINGJURY FEEDBACKWINNER ANNOUNCEMENT

4 PM END

OBJECTIVE: GET IDEA(S) OBJECTIVE: SELECT, REFINE, & BUILD IDEAS

OBJECTIVE: TEST, ITERATE, & PRESENT IDEA 31

2017 INNOVATION LAB

HACKATHON CHECK-LISTBEFORE ✓ DURING ✓ AFTER ✓

SCOPE FACILITATE: TEAMS, IDEAS ETC. FOLLOW UP WITH TEAMS

CHALLENGE SUPPORT WITH RESOURCES STAKEHOLDER MANAGEMENT

PARTICIPANTS KEEP ENERGY KEEP MOMENTUM

JURY INSPIRATION AND BREAK-OUT SESSIONS HANDOVER TO SPRINT

PRIZE BE PREPARED TO CHANGE THE PLAN!

VENUE STAY COOL

PROGRAM INTRODUCE JURY AND EXPERTS

INVITES RUN PITCH SESSION

FACILITATORS INFORM WHAT WILL HAPPEN AFTER THE HACK

SPEAKERS COMMUNICATION: FACEBOOK GROUP, SLACK OR OTHER?

MATERIALS + TOOLS

DATA: WHAT + HOW

PICTURE AND VIDEO

POST-HACKATHON PLAN

32

2017 INNOVATION LAB

VENUE CHECKLISTITEM COMMENT

A/V EQUIPMENT PROJECTOR, SCREEN, SOUNDS ETC.

TABLES+CHAIRS GROUP SETTINGS + PRESENTATION MODE

(FAST!) WI-FI

STAGE FOR PRESENTATIONS

WORK AREAS

FOOD & DRINKS ENERGY DRINKS, SOFT DRINKS, PIZZA??

SLEEPING: CRASH AT VENUE OR NEARBY

BREAK-OUT ACTIVITIES WHAT CAN PARTICIPANTS DO AND WHERE, WHEN THEY NEED A BREAK?

MATERIALS PENS, PAPER, PRETOTYPING ETC.33

2017 INNOVATION LAB

CASES

2017 INNOVATION LAB

GRUNDFOSCONCEPT- & SERVICE DEVELOPMENT

APPROACH➔ Tech & trend scouting➔ Co-Creation & ideation

➔ Service innovation

OUTCOMES➔ New service concepts + Business models

35

2017 INNOVATION LAB

KK WIND SOLUTIONSINNOVATION PROGRAM &

STRATEGY

APPROACH➔ Development of custom innovation internal/external

program➔ Roll-out

➔ Sprints + Hackathons

OUTCOMES➔ Innovation program + business concepts

36

2017 INNOVATION LAB

DONG ENERGY THERMAL POWERINNOVATION ROADMAP &

STRATEGY

APPROACH➔ Tech & trend scouting➔ Co-Creation & ideation

➔ MVP & Prototyping

OUTCOMES➔ Technology roadmap + strategic concepts

➔ Customized innovation process37

2017 INNOVATION LAB

ARLA FOODS HACKATHON1 DAY

40 PARTICIPANTS

38

2017 INNOVATION LAB

MAERSK HACKATHON2 DAYS

60 PARTICIPANTS

39

2017 INNOVATION LAB

SIEMENS WIND POWER HACKATHON

2,5 DAYS60 PARTICIPANTS

40

2017 INNOVATION LAB

ADD-ON’S

2017 INNOVATION LAB

ADD-ON: DEMOLAB

Demolab is our collection of 30+ innovative technologies and gadgets:IoT, VR, AR, 3D printers, Smart Home, etc.

Participants will be inspired and have hands-on experience with cutting edge technologies during the process.

Demolab can be introduced on Monday, and be available for the teams for the remaining days.

42

2017 INNOVATION LAB

ADD-ON: VISUAL CONCEPTUALIZATION

INNOVATION LAB’S ILLUSTRATORS CAN ASSIST THE TEAMS IN VISUALIZING THEIR IDEAS FOR THE IDEATION & PRETOTYPING

43

2017 INNOVATION LAB

ADD-ON: PROJECTPAD “Kickstarter Platform”

Share ideas - get feedback - get support - get funded - get STARTED

SWP Innovation Dashboard. Everything is transparent and measurableWWW.PROJECTPAD.IO

44