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2017 Sponsorship Opportunities

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ABOUT THE EVENT Our lives are shaped by the rapid advancements in technology and, in order to maintain a competitive edge in the marketplace, it is critical to stay ahead of the curve and next disruption. Industries have to adapt and integrate enhanced and safer technology into the manufacturing of their products and the products themselves – the automotive industry is a testament to this. Waterloo EDC and the Automotive Parts Manufacturing Association (APMA) in partnership with the Waterloo Centre for Automotive Research (WatCAR) are hosting the second annual AutoTech Symposium on Wednesday, October 4, 2017 in Waterloo, Ontario. The symposium brings together Ontario based automotive technology companies and connects them with global automotive decision-makers in the areas of security software, artificial intelligence and automation and will include panel discussions, industry experts, WatCAR tours and more. Building on the enormous success of the 2016 event, the 2017 AutoTech Symposium is an opportunity to learn about the future of the automotive industry. As one of the only event of its kind in North America, the agenda will focus on Ontario’s capabilities in the auto sector, specifically on the smarter, safer and connected technologies Canadian companies are developing to cause the next shift in the automotive and mobility sectors.

2016 AutoTech Symposium, keynote speaker, Dr. Charlie Miller. Known as “one of the most technically

proficient hackers on Earth.”

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WHY SPONSOR? As a sponsor for the 2017 AutoTech Symposium, you are connecting your brand with a key cluster of technology and innovation excellence in Ontario. Your sponsorship will support the globally recognized hub of autotech and security in Ontario. This is your opportunity to showcase your company and products to new clients, potential customers and businesses. The 2016 AutoTech Symposium sold out and, with that success, we are anticipating bigger interest and attendance this year.

WHY WATERLOO? A Canadian powerhouse and one-half of the Toronto-Waterloo Corridor, Waterloo Region is a major hub for technology, innovation and disruption in the automotive industry. As a community, we are inventing the future. Home to a number of internationally recognized companies, such as Eclipse Automation, ESCRYPT, General Motors, Intelligent Mechatronic Systems Inc. (IMS), Miovision and Toyota, leading research centers such as the University of Waterloo Centre for Automotive Research (WatCAR) and Conestoga College’s Smart Manufacturing Labs, and world-class incubators and accelerator programs, such as Communitech, Catalyst137 and Velocity. Located less than 100km from Toronto, Waterloo Region offers the opportunity to work with technology companies that are solving real-world challenges and heavily influencing the global automotive sector.

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MEDIA OPPORTUNITIES Media engagement is key to raising awareness amongst our target audience for this event, and a number of internationally recognized media outlets have been invited to attend and report on the event. We are excited to confirm that 570 News™ - Waterloo Region’s only local news and information radio station – has committed to do a live-to-air broadcast from the 2017 AutoTech Symposium. We will continue to update other media outlet coverage as they are confirmed.

The 2016 AutoTech Symposium team from Waterloo EDC and the APMA.

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SPONSORSHIP OPPORTUNITIES

Platinum: ($20,000) x 1 Recognition as the Platinum sponsor in all print and digital marketing materials, including but not

limited to: pre-conference promotions, printed conference materials, digital signage, website,

and social media.

Company logo prominently featured on the 2017 AutoTech Symposium event app.

Digital logo featured in the main event space on Wednesday, October 4, 2017.

Banner (provided by sponsor) displayed in the Registration area.

Two, 30-second live interview spots with Mike Farwell of 570 News.

Opportunity to introduce the Keynote Speaker.

Mention in all major press releases and opportunity for engagement and participation in media

activities.

Five (5) complimentary attendee registrations, which includes first come, first serve reserve

seating in the main event space.

Complimentary tradeshow booth (maximum 8 foot table), with one staff member managing the

booth.

Opportunity to select tradeshow booth location.

Sponsor the Event Shuttle (which will run between Federation Hall and the University of

Waterloo’s Design Centre, WatCAR).

Provide 250 company branded lanyards, used for delegate nametags.

Mention in the Event Welcome and Thank you speeches.

Minimum 15 social media mentions (LinkedIn, Twitter), leading up to, during and post event by

Waterloo EDC.

Contact information for all conference participants, including emails.

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Title ($15,000) x 1

Recognition as the Title sponsor in all print and digital marketing materials, including but not

limited to: pre-conference promotions, printed conference materials, digital signage, website,

and social media.

Company logo prominently featured on the 2017 AutoTech Symposium event app.

Banner (provided by sponsor) displayed in the Registration area.

Digital logo featured in the main event space on Wednesday, October 4, 2017.

One, 30-second live interview spot with Mike Farwell of 570 News.

Complimentary tradeshow booth (maximum 8 foot table), with one staff member managing the

booth.

Opportunity to select tradeshow booth location.

Four (4) complimentary registrations, which includes first come, first serve reserve seating in the

main event space.

Introduce the Lunch speaker on Wednesday, October 4, 2017.

Minimum 12 social media mentions (LinkedIn, Twitter), leading up to, during and post event by

Waterloo EDC.

Provide 250 delegate bags with company logo and 2017 AutoTech Symposium branding.

Note: The deadline for the delegate bags is Monday, September 18, 2017

Mention in the Event Welcome and Thank you speeches.

Include company-branded marketing materials in the delegate bags.

Contact information for all conference participants, excluding emails.

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Gold ($10,000) x 5

Recognition as a Gold sponsor in all print and digital marketing materials, including but not

limited to: pre-conference promotions, printed conference materials, digital signage, website,

and social media.

Company logo included on the 2017 AutoTech Symposium event app.

Digital logo displayed in the main event space on Wednesday, October 4, 2017.

Three (3) complimentary registrations.

Mentioned as the Lunchtime sponsor(s).

Mention in the Event Welcome and Thank you speeches.

Minimum 5 social media mentions (LinkedIn, Twitter), leading up to, during and post event by

Waterloo EDC.

Contact information for all conference participants, excluding emails.

Include company-branded marketing materials in the delegate bags.

Silver Sponsor ($5,000) x 5 Recognition as a Silver sponsor in all print and digital marketing materials, including but not

limited to: pre-conference promotions, printed conference materials, digital signage, website,

and social media.

Company logo included on the 2017 AutoTech Symposium event app.

Digital logo displayed in the main event space on Wednesday, October 4, 2017.

Two (2) complimentary registration.

Minimum 3 social media mentions (LinkedIn, Twitter), leading up to, during and post event by

Waterloo EDC.

Contact information for all conference participants, excluding emails.

Include company-branded marketing materials in the delegate bags.

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Bronze Sponsor (2,000) x 5

Recognition as a Bronze sponsor in all print and digital marketing materials, including but not

limited to: pre-conference promotions, printed conference materials, digital signage, website,

and social media.

Company logo included on the 2017 AutoTech Symposium event app.

Digital logo displayed in the main event space on Wednesday, October 4, 2017.

One (1) complimentary registration.

Minimum 2 social media mentions (LinkedIn, Twitter), leading up to, during and post event by

Waterloo EDC.

Contact information for all conference participants, excluding emails.

Include company-branded marketing materials in the delegate bags.

Breakout Session Sponsor ($1000.00) x 3

Recognition as a Breakout session sponsor in all print and digital marketing materials, including

but not limited to: pre-conference promotions, printed conference materials, digital signage,

website, and social media.

Company logo included on the 2017 AutoTech Symposium event app.

Contact information for all conference participants, excluding emails.

Include company-branded marketing materials in the delegate bags.

Note: If you have a recommendation for a moderator for any of the breakout sessions, please contact

Jennifer Battler at marketing@waterlooedc.ca.

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SPONSORSHIP FORM

For more information, or to confirm your sponsorship, please contact Jennifer Battler at Waterloo EDC, 519-747-2541 ext. 402 or via email: marketing@waterlooedc.ca, with the following information: Company Name: ______________________________________________________________________

Contact Person: _______________________________ Title: _________________________

Address: ____________________________________________________________________________

City: _________________________________________ Postal/Zip Code: ________________

Email: ________________________________________ Telephone: ____________________

Signature: _____________________________________ Date: ________________________

Please provide your company logo in .ai or .eps format in both full color and greyscale. Please note: Custom sponsorship opportunities may be considered. Contact Waterloo EDC for further details. *All Sponsorship Packages are subject to 13% HST. Confirm your sponsorship level commitment: __________________________________________ Total Amount: $______________________________ + HST (13%) = _________________________

Payments are accepted by cheque or e-transfer. Please make cheques payable to Waterloo EDC and send e-transfers to Lori Perkes at lori.perkes@waterlooedc.ca.

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