2018 entry packagefiles.constantcontact.com/892be157401/91022bd0-b... · year-long exclusive...

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HOSTED BY THE COLLIER BUILDING INDUSTRY ASSOCIATION (CBIA) 3200 Bailey Lane, Suite 110, Naples, Florida 34105 (239) 436-6100 | fax (239) 436-6878 | www.cbia.net | www.paradeofhomesnaples.com 2018 ENTRY PACKAGE PARADE DATES: March 9-11 and March 16-18, 2018 Friday and Saturday: 10 a.m. to 5 p.m. Sunday: 12 p.m. to 5 p.m. New 2018—Parade of homes app for iPhone and Android users

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Page 1: 2018 ENTRY PACKAGEfiles.constantcontact.com/892be157401/91022bd0-b... · Year-long Exclusive Marketing Benefits Package Above - Priceless 2018 Multi-Site MARCH 9-11, 16-18, 2018 2018

HOSTED BY THE COLLIER BU ILDING INDUSTRY ASSOCIATION (CBIA)

3200 Bailey Lane, Suite 110, Naples, Florida 34105 (239) 436-6100 | fax (239) 436-6878 | www.cbia.net | www.paradeofhomesnaples.com

2018 EN T RY PAC K AG E

PA R A D E D AT E S :March 9-11 and March 16-18, 2018

Friday and Saturday: 10 a.m. to 5 p.m.Sunday: 12 p.m. to 5 p.m.

New 2018—Parade of homes app for iPhone and Android users

Page 2: 2018 ENTRY PACKAGEfiles.constantcontact.com/892be157401/91022bd0-b... · Year-long Exclusive Marketing Benefits Package Above - Priceless 2018 Multi-Site MARCH 9-11, 16-18, 2018 2018

EXCLUSIVE OPPORTUNITY TO SHOWCASE YOUR MODELS

The 2018 CBIA Parade of Homes is a unique and exciting marketing opportunity for your models to shine! Engage potential buyers while you showcase your unique style and craftsmanship!

Prospective Buyers to your ModelsProvide these prospective buyers an opportunity to meet you and realize you can turn their home dreams into a reality.

Dynamic Advertising CampaignNew 2018 - Parade of Homes App for iPhone & Droid users – with GPS tracking systems providing builder model information to include photos for one year.

Naples Daily News Parade of Homes Special Edition 130,000 copies published & distributed throughout the community, March 9 & 16, 2018

Parade of Homes Website ExposureMarketing your model all year-long on the Parade of Homes website.

Increased ExposureAll model information and company logo linked to your website resulting in an invaluable increase in page views, improved SEO and credibility to your models.

Naples Daily News Parade of Homes Virtual EditionYear-long exposure in the flip-able virtual edition on the CBIA Parade of Homes website.

Radio & Social Media Outlets Continual Parade of Homes marketing on all CBIA social media outlets, local radio before and during Parade activities

Model Entered for JudgingAll qualifying models are entered for judging - winners will be announced, March 8, 2018 at Hilton Naples Parade of Homes Awards Breakfast

Year-long Exclusive Marketing Benefits Package Above - Priceless

2018 Mult i-Site

M A R C H 9 - 1 1 , 1 6 - 1 8 , 2 0 1 8

2018 ENTRY PACKAGE

ENTRY FEES:

FIRST ENTRY $3,000 each

SECOND - FOURTH ENTRIES $2,800 each

FIFTH ENTRY OR MORE $2,700 each

2016 Parade Dates: February 12 14 & February 19 21

The Lee BIA Parade of Homes™ has just entered the digital era!

We’ve added innovative marketing features, an ALL NEW Parade

website, and state of the art digital marketing features that will drive

business to your models and company all year long!

Read below for all of the great values we have added...

it’s now bigger and better than ever!

This year, each entry will receive:

Model Entry in the 62,000 Parade of Homes™ Tabloid published

in the Florida Weekly on February 10 & 17

High quality, professionally produced, on location

videography of each model home featuring a documentary

style interview with the Builder representative to be posted on

an ALL NEW Parade of Homes™ website for one full year

Ten (10) professional photographs of each model . Photos will

be used on Parade Craze.

Copies of videography and photos will be released to the Member.

High quality GPS tracking system via Parade Craze with step by step

directions to each model. Listing will include Builder photos and featured for

one year.

Parade Craze “People’s Choice” Award feature - Let the public decide!

“People’s Choice” winner for 2016 will receive special recognition!

Real time updates

Logo with hyperlink to your website

Social media postings of all Parade of Homes activities

Year long marketing campaign to keep the Parade rolling all year

Total marketing value $12,150 FOR A FULL-YEAR OF MARKETING!

Videography Provided By:

COLLIER BU ILDING INDUSTRY ASSOCIATION (CBIA) 3200 Bailey Lane, Suite 110, Naples, Florida 34105

(239) 436-6100 | fax (239) 436-6878 | www.cbia.net | www.paradeofhomesnaples.com

Parade App

Page 3: 2018 ENTRY PACKAGEfiles.constantcontact.com/892be157401/91022bd0-b... · Year-long Exclusive Marketing Benefits Package Above - Priceless 2018 Multi-Site MARCH 9-11, 16-18, 2018 2018

Collier Building Industry Association (CBIA) 3200 Bailey Lane, Suite 110, Naples, FL 34105 | (239) 436-6100 ~ (239) 436-6878 fax

www.cbia.net - www.paradeofhomesnaples.com

GENERAL INFORMATION Parade of Homes Dates: March 9-11 and March 16-18, 2018 Times: Friday and Saturday: 10:00 a.m. to 5:00 p.m. - Sunday: 12:00 p.m. to 5:00 p.m. ENTRY INFORMATION Early Entry Registration: December 1, 2017 (info submission deadline: 12/15/17). Receive 10% discount. ). Registration form, participation agreement and payment must be received by December 1, 2017. ALL MODEL MARKETING MATERIALS must be electronically uploaded by December 15, 2017. Final Entry Registration: December 15, 2017 (info submission deadline: 01/05/17). Registration form, participation agreement and payment must be received by December 15, 2017. ALL MODEL MARKETING MATERIALS must be electronically uploaded by Monday, January 5, 2018.

JUDGING INFORMATION Judging will take place, Friday, February 2, 2018. We are unable to determine the time of day your home will be judged until notification is shared on Monday, January 29, 2018. A home will not be judged if work is being conducted day of judging. Homes must be complete on judging day including landscaping, all surfaces finished and fixtures installed. Homes not presented in such condition on Judging Day will not be judged. No refunds will be provided. SCORING SYSTEM The point method of scoring will be used. Overall Excellence in Construction Awards will be presented for 1st place: must have received 75% of total possible points and highest score in category. Merit awards will be given to 2nd place winners who must receive a minimum score of 70% of total points possible. Each entry will be judged on its own merit by highly qualified impartial judges from outside Collier County. Time: Judging times are assigned according to a routing schedule and cannot be changed. All entrants will be notified via email of the approximate time the judges will arrive on site. No judging appointments will be rescheduled. Judging will be based upon a scale of 1-5 points in the following: Exterior: Overall architectural design; Quality of workmanship; Outdoor planning-landscaping; decks, retaining walls, walks, pool, lighting Interior: Livability/Function-spaces planned for traffic flow, floor plan; Kitchen, Breakfast-functionality, cabinetry, special features; Family area-well planned, proportional for home; Master bedroom-design, special features, closets; Master bathroom-design, special features, overall appeal; Guest bedrooms/bathrooms-design, special features, closets; Quality of Workmanship: Installation of fixtures, tile, placement of mirrors, trim, cabinets, and countertops. Floor Plan: Overall impression AWARDS BREAKFAST Each company will receive 2 tickets to the Awards Breakfast on March 8, 2017 at Hilton Naples. Tickets will be available for purchase based upon space availability. SIGNAGE

Signs are to be picked up from CBIA before 03/02/18 and returned to CBIA by 03/30/18. Fees may apply if signage isn’t returned to CBIA.

2018 Mult i-Site

M A R C H 9 - 1 1 , 1 6 - 1 8 , 2 0 1 8

2018 ENTRY PACKAGE

GENERAL INFORMATION

Parade of Homes Dates: March 9-11 and March 16-18, 2018

Times: Friday and Saturday: 10:00 a.m. to 5:00 p.m. - Sunday: 12:00 p.m. to 5:00 p.m.

ENTRY INFORMATION

Early Entry Registration: December 1, 2017 (info submission deadline: 12/15/17). Receive 10% discount. ). Registration form, participation agreement and payment must be received by December 1, 2017. ALL MODEL MARKETING MATERIALS must be electronically uploaded by December 15, 2017.

Final Entry Registration: December 15, 2017 (info submission deadline: 01/05/18). Registration form, participation agreement and payment must be received by December 15, 2017. ALL MODEL MARKETING MATERIALS must be electronically uploaded by Friday, January 5, 2018.

JUDGING INFORMATION

Judging will take place, Friday, February 2, 2018. We are unable to determine the time of day your home will be judged until notification is shared on Monday, January 29, 2018. A home will not be judged if work is being conducted day of judging. Homes must be complete on judging day including landscaping, all surfaces finished and fixtures installed. Homes not presented in such condition on Judging Day will not be judged. No refunds will be provided.

SCORING SYSTEM

The point method of scoring will be used. Overall Excellence in Construction Awards will be presented for 1st place: must have received 75% of total possible points and highest score in category. Merit awards will be given to 2nd place winners who must receive a minimum score of 70% of total points possible. Each entry will be judged on its own merit by highly qualified impartial judges from outside Collier County.

Time: Judging times are assigned according to a routing schedule and cannot be changed. All entrants will be notified via email of the approximate time the judges will arrive on site. No judging appointments will be rescheduled.

Judging will be based upon a scale of 1-5 points in the following:

Exterior: Overall architectural design; Quality of workmanship; Outdoor planning-landscaping; decks, retaining walls, walks, pool, lighting

Interior: Livability/Function-spaces planned for traffic flow, floor plan; Kitchen, Breakfast-functionality, cabinetry, special features; Family area-well planned, proportional for home; Master bedroom-design, special features, closets; Master bathroom-design, special features, overall appeal; Guest bedrooms/bathrooms-design, special features, closets; Quality of Workmanship: Installation of fixtures, tile, placement of mirrors, trim, cabinets, and countertops.

Floor Plan: Overall impression

AWARDS BREAKFAST

Each company will receive 2 tickets to the Awards Breakfast on March 8, 2018 at Hilton Naples. Tickets will be available for purchase based upon space availability.

S IGNAGE

Signs are to be picked up from CBIA before 03/02/18 and returned to CBIA by 03/30/18. Fees may apply if signage isn’t returned to CBIA.

REGISTRATION

Send registration forms, special instructions and questions via email to [email protected].

Upon commitment you will be sent login information with username and password to upload all necessary information electronically to

2018.ParadeofHomesNaples.com.

COLLIER BU ILDING INDUSTRY ASSOCIATION (CBIA) 3200 Bailey Lane, Suite 110, Naples, Florida 34105

(239) 436-6100 | fax (239) 436-6878 | www.cbia.net | www.paradeofhomesnaples.com

Page 4: 2018 ENTRY PACKAGEfiles.constantcontact.com/892be157401/91022bd0-b... · Year-long Exclusive Marketing Benefits Package Above - Priceless 2018 Multi-Site MARCH 9-11, 16-18, 2018 2018

2018 Mult i-Site

M A R C H 9 - 1 1 , 1 6 - 1 8 , 2 0 1 8

2018 ENTRY PACKAGE

Collier Building Industry Association (CBIA) 3200 Bailey Lane, Suite 110, Naples, FL 34105 | (239) 436-6100 ~ (239) 436-6878 fax

www.cbia.net - www.paradeofhomesnaples.com

REGISTRATION Send registration forms, special instructions and questions via email to [email protected]. Upon commitment you will be sent login information with username and password to upload all necessary information electronically to 2018.ParadeofHomesNaples.com.

REGISTRATION FORM This registration form is mandatory and must be submitted electronically to [email protected]

Contact Name: Email:

Company Name:

Office #: Cell:

Address:

City: State: Zip:

Phone: Fax: PARTICIPATION DATES (Check one)

☐ Early Entry Registration Form Due, December 1, 2017 (Completed model info uploaded by Friday, December 15, 2017).****(10% discount on total amount paid as noted below-payment and all model information due by 12/15/17)

☐ Final Entry Registration Form Due, Friday, December 15, 2017 (Completed model info uploaded by Friday, January 5, 2018).

PLEASE CHECK PARTICIPATION LEVEL EARLY ENTERY PARTICIPATION LEVEL FINAL ENTRY REGISTRATION LEVEL

☐ 1 Entry - $2,700☐ 2 Entries - $4,050☐ 3 Entries - $5,175☐ 4 Entries - $6,075

☐ 5-8 Entries - $6,975☐ 9-11 Entries - $9,900☐ 12-15 Entries - $13,725☐ 16-25 Entries - $15,300

☐ 1 Entry - $3,000☐ 2 Entries - $4500☐ 3 Entries - $5,750☐ 4 Entries - $6,750

☐ 5-8 Entries - $7,750☐ 9-11 Entries - $11,000☐ 12-15 Entries - $15,500☐ 16-25 Entries - $17,000

Total # of Models Submitted:

Signage provided: Includes 1 model site sign and 3 directional signs (if applicable) RESERVE EVENT TICKETS

2 comp tickets provided per company entering models. RSVP additional tickets early as event sells out each year I would like to reserve my tickets for Friday, March 8, 2018: _______ x $30 = $ _______ ☐ I would like to purchase (8) additional tickets - $200 total ($40 savings)

PAYMENT INFORMATION o Check Payment (to be mailed to CBIA) o Credit Card Payment Below

Name on Card: Total Enclosed:

Collier Building Industry Association (CBIA) 3200 Bailey Lane, Suite 110, Naples, FL 34105 | (239) 436-6100 ~ (239) 436-6878 fax

www.cbia.net - www.paradeofhomesnaples.com

Credit Card #:

Expiration: CRV:

Card Billing Address:

City: State: Zip: Authorized Signature: Date:

PARTICIPATION AGREEMENT This Participation agreement is mandatory, must be completed and signed

by Builder/Builder Representative and submitted electronically to [email protected].

We hereby agree to abide by the following rules and regulations: 1. We understand that the price advertised in the 2018 POH publication will be the price of the model home excluding interior

design/furnishings. I have verified pricing information listed on the official entry form and acknowledge that all information is correct. 2. This/these home(s) will be open for public viewing during all POH hours, March 9-11 and March 16-18, 2018 (10:00 a.m. to 5:00 p.m.,

Friday and Saturday and 12:00 p.m. to 5:00 p.m. on Sunday). 3. We agree that if I sell model(s) entered in the 2018 Multi-Site Parade, we will not allow buyers to move in until after March 19, 2018. There

will be no refund if notification is after Monday January 8, 2018. 4. List model(s), address(es) and community if applicable. 5. Submit 2nd participation agreement form if additional space is required.

Model Name Model Address Community/Sub-Community (if applicable)

I hereby unconditionally and forever release, discharge and agree to hold harmless CBIA and its affiliates and subsidiaries, along with

COLLIER BU ILDING INDUSTRY ASSOCIATION (CBIA) 3200 Bailey Lane, Suite 110, Naples, Florida 34105

(239) 436-6100 | fax (239) 436-6878 | www.cbia.net | www.paradeofhomesnaples.com

Page 5: 2018 ENTRY PACKAGEfiles.constantcontact.com/892be157401/91022bd0-b... · Year-long Exclusive Marketing Benefits Package Above - Priceless 2018 Multi-Site MARCH 9-11, 16-18, 2018 2018

Collier Building Industry Association (CBIA) 3200 Bailey Lane, Suite 110, Naples, FL 34105 | (239) 436-6100 ~ (239) 436-6878 fax

www.cbia.net - www.paradeofhomesnaples.com

Credit Card #:

Expiration: CRV:

Card Billing Address:

City: State: Zip: Authorized Signature: Date:

PARTICIPATION AGREEMENT This Participation agreement is mandatory, must be completed and signed

by Builder/Builder Representative and submitted electronically to [email protected].

We hereby agree to abide by the following rules and regulations: 1. We understand that the price advertised in the 2018 POH publication will be the price of the model home excluding interior

design/furnishings. I have verified pricing information listed on the official entry form and acknowledge that all information is correct. 2. This/these home(s) will be open for public viewing during all POH hours, March 9-11 and March 16-18, 2018 (10:00 a.m. to 5:00 p.m.,

Friday and Saturday and 12:00 p.m. to 5:00 p.m. on Sunday). 3. We agree that if I sell model(s) entered in the 2018 Multi-Site Parade, we will not allow buyers to move in until after March 19, 2018. There

will be no refund if notification is after Monday January 8, 2018. 4. List model(s), address(es) and community if applicable. 5. Submit 2nd participation agreement form if additional space is required.

Model Name Model Address Community/Sub-Community (if applicable)

I hereby unconditionally and forever release, discharge and agree to hold harmless CBIA and its affiliates and subsidiaries, along with

2018 Mult i-Site

M A R C H 9 - 1 1 , 1 6 - 1 8 , 2 0 1 8

2018 ENTRY PACKAGE

Collier Building Industry Association (CBIA) 3200 Bailey Lane, Suite 110, Naples, FL 34105 | (239) 436-6100 ~ (239) 436-6878 fax

www.cbia.net - www.paradeofhomesnaples.com

each of their officers, directors, employees, agents, sponsors form any and all claims, judgments, costs, damages, losses, expenses, liabilities, and third party liabilities relating to any claim I may now or hereafter have with respect to any death, personal injury, property damage, pecuniary loss, copyright infringement or conversion, any other loss, damage, cost or expense that may be suffered by me or any third party as a result of my participation in the 2018 Parade of Homes. __________________________________ _________________________________ ____________________ BUILDER/REP. NAME SIGNATURE BUILDER/REP. NAME (PRINT) DATE

COLLIER BU ILDING INDUSTRY ASSOCIATION (CBIA) 3200 Bailey Lane, Suite 110, Naples, Florida 34105

(239) 436-6100 | fax (239) 436-6878 | www.cbia.net | www.paradeofhomesnaples.com