2020 sponsorship & advertising - mpi

10
2020 SPONSORSHIP & ADVERTISING GUIDE To inquire or purchase, contact: [email protected] www.mpi.org/wsc PARTNERSHIP OPPORTUNITIES

Upload: others

Post on 19-Feb-2022

3 views

Category:

Documents


0 download

TRANSCRIPT

2020 SPONSORSHIP &ADVERTISING GUIDE

To inquire or purchase, contact:[email protected]/wsc

PARTNERSHIP OPPORTUNITIES

The Value of Sponsorship

Our 250+ chapter members have an estimated buying powerof over 121MM. Get your organization in front of theseimportant industry professionals for maximum exposure tothe meetings & events industry in Washington State. Supporting MPIWSC through a sponsorship opportunityshows your organization's dedication to the industry andprovides you with the benefits that give you opportunities toget in front of the customers that matter to you.

Supplier59.8%

Planner35.2%

Student4.3%

MembershipFaculty 0.7%

EstimatedBuying Power

Planner - $78,750,000Supplier - $42,875,000

All figures as of Q4 2019 Quarterly Chapter Demographics Report

Planning Locations

United States19 International Locations

Get your message in front of the right people

Sponsorship PackagesCustom Sponsorships to Achieve Your Goals

All Essential Sponsorship benefits$500 Essential Sponsorship

All Essential Sponsorship benefitsChoose 1 Prime level benefit

$750 Bronze Sponsorship

All Essential Sponsorship benefitsChoose 1 Prime level benefitChoose 1 Planner level benefit

$1,500 Silver SponsorshipAll Essential Sponsorship benefitsChoose 1 Prime level benefitChoose 1 Planner level benefitChoose 1 Premium level benefit

$2,500 Gold Sponsorship

All Essential Sponsorship benefitsChoose 1 Prime level benefitChoose 1 Planner level benefitChoose 1 Premium level benefitChoose 1 Premier level benefit

$4,000 Platinum Sponsorship

All Essential Sponsorship benefitsChoose 1 Prime level benefitChoose 1 Planner level benefitChoose 1 Premium level benefitChoose 1 Premier level benefitChoose 1 Presidential level benefit

$5,000 Diamond Sponsorship

Sponsorship Benefits

Logo & link on MPIWSC Sponosrship Web Page - 12 monthsRecognized at all MPIWSC Programs - 12 monthsSponsor Ribbon on Name Badge at all MPIWSC Programs - 12monthsRecognized as Sponsor on chapter Facebook page

Essential Sponsorship Benefits:

1 registration to an MPIWSC Educational Programs or Strictly Social1 registration for Annual Chapter Awards        1 registrations to MPIWSC’s Annual Chapter Auction       Provide swag/collateral to be placed at all seats at an event for each attendee (providedby sponsor)     Centerpiece displays at a MPIWSC program (provided by sponsor)1-month sidebar advertisement on MPIWSC’s e-blasts      1 social media post via MPIWSC’s Facebook or Twitter to promote your company

Prime Level Benefits:

An article in our monthly email to our membership sent by MPIWSC Pop up banner in reception area at MPIWSC event (banner provided by sponsor)2 registrations to MPIWSC’s Educational Programs      2 registrations to MPIWSC’s Annual Chapter Awards   2 registrations to MPIWSC’s Annual Chapter Auction     3-month sidebar advertisement in MPIWSC’s e-blasts      3-month sidekick advertisement on MPIWSC’s website2 social media posts via MPIWSC’s Facebook or Twitter to promote your company

Planner Level Benefits:

Based on your selected sponsorship package, you willselect benefits from these categories:

The Value of Sponsorship

Dedicated promotional email to our email subscribers sent by MPIWSC1 registration to Cascadia Educational Conference      2 registrations to MPIWSC’s The Hive   4 registrations to MPIWSC’s Educational Programs and/or Strictly Socials4 registrations to MPIWSC’s Annual Chapter Awards4 registrations to MPIWSC’s Annual Chapter Auction9-month sidebar advertisement on MPIWSC’s e-blast  9-month sidekick advertisement on MPIWSC’s website4 social media posts via MPIWSC’s Facebook or Twitter to promote your company

Premier Level Benefits        

5-minute podium time & display table at a MPIWSC’s Educational Program5-minute video presentation during a MPIWSC’s Educational ProgramTake over MPIWSC’s Facebook, Twitter and Instagram with 5 posts for 5 days3 registrations to the MPIWSC’s Hive        6 registrations to MPIWSC’s Educational Programs and/or Strictly Socials6 registrations to MPIWSC’s Annual ChapterAwards6 registrations to MPIWSC’s Annual Chapter Auction1-year sidebar advertisement on MPIWSC’s e-blasts      1-year sidekick advertisement on MPIWSC’s website 5 social media posts via MPIWSC’s Facebook or Twitter to promote your company

Presidential Level Benefits

Host a special raffle for planners in attendance at an educational program and collecttheir business cards   1 registration to MPIWSC’s The Hive 3 registrations to MPIWSC’s Educational Programs and/or Strictly Socials      3 registrations to MPIWSC’s Annual Chapter Awards3 registrations to MPIWSC’s Annual Chapter Auction   6-month sidebar advertisement in MPIWSC’s e-blast     6-month sidekick advertisement on MPIWSC’s website   3 social media posts via MPIWSC’s Facebook or Twitter to promote your company

Premium Level Benefits:      

Sponsorship Benefits, cont.

The Value of Sponsorship

800x75pixelsIncludes link to your website

E-Blast Banner Ads

140x140pixelsIncludes link to your website

E-Blast Sidebar Ads

Advertising OpportunitiesA variety of options to effectively deliver your message

E-Blast AdvertisingOver 800 e-mail subscribers32% average open rate17% average click-through rateAverage of 5 e-blasts sent per month

Top Banner

MemberNon-Member

3 Months

$500$800

6 Months

$1,000$1,500

9 Months

$1,400$2,100

12 Months

$1,800$2,500

Bottom Banner

MemberNon-Member

3 Months

$400$700

6 Months

$900$1,400

9 Months

$1,300$2,000

12 Months

$1,700$2,400

Sidebar

MemberNon-Member

3 Months

$300$600

6 Months

$600$1,200

9 Months

$800$1,800

12 Months

$1,000$2,050

The Value of Sponsorship

Monthly E-Blast Article

Dedicated E-Blast

E-Blast Advertising, cont.

Dedicated E-Blast

MemberNon-Member

$1,000$1,500

Your content and your content only delivered in a dedicated e-bast to our full subscriberlist. You provide the content and we send out the email for you on a mutually agreedupon date. 

Have exciting news to share about your business? An article is a great way to share!Articles are 5-6 sentences long and can feature hyperlinks and 1 image. (The Monthly e-blast goes out to about 270 people with a 42% open rate and 23% average click throughrate

Article in E-Blast

MemberNon-Member

$300$700

Top Banner

Sidebar Ad

Article

The Value of Sponsorship

www.mpi.org/wsc

Website Advertising

Over 550 visitors monthlyOver 4,500 page views per monthOver 3,000 unique views

300x250pixelsIncludes link to your website

Sidekick Website Ads

Sidekick Ad

MemberNon-Member

3 Months

$450$600

6 Months

$600$900

9 Months

$800$1,200

12 Months

$1,000$1,500

728x90pixelsIncludes link to your website

Inline Banner Website Ad

Inline Banner

MemberNon-Member

3 Months

$350$500

6 Months

$500$750

9 Months

$700$1,000

12 Months

$900$1,250

The Value of Sponsorship

Inline Banner Ad

Sidekick Ad

Website Advertising, cont.

The Value of Sponsorship

Supplier Showcase Package

Additional Advertising Options

Social Media Advertising

Facebook - 1,149 followersTwitter - 2,583 followersInstagram - 712 followers

Our social media accounts have over 4,000 followerscombined, creating a robust audience for your message.

Social Media Posts

MemberNon-Member

1 Post /1 Platform

$100$500

1 Post /3 Platforms

$250$750

Social Media Account statistics are as of 11/2019

5 complimentary registrations to the Educational Program you showcase atA display table by registration Opportunity to provide swag/collateral to be placed at all seats at an event for each attendee(item(s) to be provided by sponsor)Opportunity to host a special raffle for attendees and collect their business cardsA brief mention (2-3 sentences) in the event specific e-blast about your companyA brief mention (2-3 sentences) on our website on the event specific page

Supplier Showcase is an opportunity to have an elevated presence at a quarterly EducationProgram, which average 50 attendees. Showcase Package Includes:

Showcase Package

MemberNon-Member

$1,000$1,500

Add 5 Minutes Podium Time

MemberNon-Member

+$500+$500