27.11.12 /mca rss 1 really simple syndication. 27.11.12 /mca rss 2/20 news elements
TRANSCRIPT
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27.11.12/MCA RSS 1
RSS
Really Simple Syndication
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News Elements
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News Elements
2
1
3
4
1 – Title2 – Picture3 – Description4 – Link
RSS – Eine strukturierte Sammlung von News
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Also relevant for other information
RSS – Eine strukturierte Sammlung von Downloads …
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Where does the information come from?
Title
Image
Link
Description
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Where can feeds be found?
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List of Current RSS Feeds
List for Google Search Engine Optimisation, not designed for customer.
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RSS in an RSS Reader (eg Firefox)
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RSS subscribed in a client
> Max 20 Items in Feed
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RSS in Lotus Notes (8.5)
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RSS content distributed on different sites
CMP
RSS
SCHURTER Main Site
Etc..
DownloadDB
Blog RMÜ(Blogger)
Distributor Store Front
Competitornews
*Google News does not support Branding / Company / Product News**Google Feedburner might be discontinued
Etc…
?
SCHURTER Microsites
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How we distribute the content (dlvr.it)
Various sources Various targets(RSS)
1 => 1
∞ => 1
∞ => ∞
Regeln
Regeln
Regeln
Dlvr.it
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Downloads published directly to Social Media
Twitter (Desktop)
Facebook (Android)
Partner Service
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Blogs published directly to Social Media
Blogger
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RSS Widgets (eg Microsite) - 1
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RSS Widgets (eg Microsite) – 2
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Distributor Feeds (1)
*Mock-up
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Distributor Feeds (2)
*Mock-up
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Next steps
> Feeds published on Live Website> Distributor Store Front> Catalogue Feeds> RSS for Google> Product News Feed> Company News Feed
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Vielen Dank!
> Fragen?