29 thursday psessions h1 14.00-15.30 20160929 ... · commercializing geoinformation 4 price per...
TRANSCRIPT
![Page 1: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/1.jpg)
Commercializing geoinformation today
David Sánchez CarbonellInstitut Cartogràfic i Geològic de Catalunya
![Page 2: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/2.jpg)
Institut Cartogràfic i Geològic de Catalunya (ICGC)
2
Human resources: 26583% of them devoted to production & R+D
![Page 3: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/3.jpg)
• Geophysics prospection• Seismology and tectonics
• Support to the Cartographic CoordinationCommission of Catalunya, Catalan SDI.
• Development of geo-technologies• Dissemination of cartographic and
geological knowledge
• Cartoteca de Catalunya (Map Library)• Geological heritage
Projects conducted in more than 40countries
Institut Cartogràfic i Geològic de Catalunya (ICGC)
3
• Geodesy and flights• Data acquisition, geo-processing and
remote sensing• Topographic and data bases• Topographic and thematic cartography
• Geology and Geological engineering• Hydrogeology• Geo-energy and Geological resources• Geological hazards• Soils
![Page 4: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/4.jpg)
Commercializing geoinformation
4
Price per sheet to amortize a project
Wasn’t very long ago...
![Page 5: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/5.jpg)
ICGC case: Rise of commercialization (i)
5
After ten years, digital information was also sold.
![Page 6: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/6.jpg)
ICGC case: Rise of commercialization (ii)
6
1996 – 2000
5 map shops2 in Barcelona1 in Girona1 in Lleida1 in Tarragona
![Page 7: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/7.jpg)
ICGC map shops distribution over the territory
7
![Page 8: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/8.jpg)
Changing the paradigm: users’ rise
8
![Page 9: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/9.jpg)
... and promoting the use of geoinformation
9
From 2002 on: digital information available free of charge but licenses applied for commercial use. More than 8 millions downloads accumulated.
From 2015 on: Delivering geoinformation under CC BY license: ICGC’s data can be used with commercial purposes just quoting the ICGC as its author.
![Page 10: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/10.jpg)
Best sellers at the ICGC
10
![Page 11: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/11.jpg)
Tools: Map on demand (2004)
11
Topo Ortho1:5.000 1:2.500
1:10.000 1:5.0001:25.000 1:50.000
![Page 12: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/12.jpg)
Tools: Digital library (2013)
12
Image navigationMetadata information
At the early stages tookup to 4 weeks to deliveraerial photography.
Digital library allows nowto deliver immediately in95% of the cases (5 to15 minutes).
![Page 13: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/13.jpg)
Tools: e-shop (2014)
13
![Page 14: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/14.jpg)
Current distribution channels at the ICGC
14
ICGC mapshop ICGC e-Shop Mapshops and bookshops Web downloaders Web viewers Web (map) services WMS, WMTS, WMS-T, WCS, REST,
WPS
Embedded viewers Mobile applications ICGC Data Cloud
![Page 15: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/15.jpg)
New role of the staff in touch with the public
15
Staff that used to work in face sales, now is oriented to have direct contact with the users.
Thousands of e-mails and phone calls with technical requests answered yearly.
“And now, what do I do with this?” More than 16K attendants to
seminars and workshops carried out at the ICGC to assist users to have better experience.
Promote the use of ICGC data by launching friendly platforms.
1,879
1,612
2,079
1,4111,146
738
1,685
1,4091,222 1,137
1,834
0
500
1,000
1,500
2,000
2,500
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
![Page 16: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/16.jpg)
Conclusions
16
New role of technical staff that use to be in front to the public. Continuous training.
Promotion of open data, following INSPIRE standards.
Printed maps co-exist with digital geoinformation.
Dramatic evolution of the use of geoinformation.
Social ROI. Strategy to create value added to the society.
Promotion of platforms to help users to use ICGC’s data.
![Page 17: 29 THURSDAY PSESSIONS H1 14.00-15.30 20160929 ... · Commercializing geoinformation 4 Price per sheet to amortize a project Wasn’t very long ago... ICGC case: Rise of commercialization](https://reader034.vdocuments.net/reader034/viewer/2022042308/5ed459b1116674658f37d78e/html5/thumbnails/17.jpg)
Thank you very much! Institut Cartogràfic i Geològicde CatalunyaParc de Montjuïc,E-08038 Barcelona41º22’12” N, 2º09’20” E (ETRS89)
[email protected]/ICGCatfacebook.com/ICGCat
Tel. (+34) 93 567 15 00Fax (+34) 93 567 15 67
17