3 simple ideas for digital marketing success

43
3 steps to digital marketing success

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Presented by Ed Field of Digino at EI emarketing event in Limerick March 2012.

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Page 1: 3 Simple Ideas for Digital Marketing Success

3 steps to digital marketing success

Ed FieldFounder & Managing Director www.DiginoMarketing.com

Page 2: 3 Simple Ideas for Digital Marketing Success

3 steps to digital marketing success

Pitch > Present > Attract

Page 3: 3 Simple Ideas for Digital Marketing Success

Why

Pitch

WhyHow

What

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Pitch•Company•Customers•Competitors

3C’s

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Present•Connect• Ingredients•Design •Convert

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Connect Your hook?

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Ingredients BrandCopyImagesVideo

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Design

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Convert

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Present•Connect• Ingredients•Design •Convert

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Attract•Direct response•Share & converse

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3 step to digital marketing success

Pitch > Present > Attract

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“Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity”

Charlie Mingus (Musician)

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