3 ways to get more leads for small business smb website

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@alexdesigns Alex Harris

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Post on 06-Sep-2014

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I’ve reviewed many small business websites and found many similar problems with generating leads. SMB websites need to optimize to get more leads and grow. Here are 3 ways to grow your leads online.

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Page 2: 3 Ways to Get More Leads for Small Business SMB Website

Web DeveloperWeb Designer

Online MarketingEcommerce

Eleven Long Years

Creative Director

Page 3: 3 Ways to Get More Leads for Small Business SMB Website

Websites Do Not Sell,They Help People Solve Problems

First Impression To Make a Relationship

Page 4: 3 Ways to Get More Leads for Small Business SMB Website

Who is your ideal client & how you make their lives better.

Problem Solver Prospects into Clients

Page 5: 3 Ways to Get More Leads for Small Business SMB Website

3 Ways to Get More Website Leads

Alex Harris AlexDesigns.com

Page 6: 3 Ways to Get More Leads for Small Business SMB Website

#1 Way To Get Leads

Unique Value

Proposition

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Promote solutions not products!

Before After

Page 8: 3 Ways to Get More Leads for Small Business SMB Website

#2 Way To Get Leads

Don’t Make PeopleThink

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Clarity without Confusion

Before After

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Add Lead Form to Homepage

Before After

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#3 Way To Get Leads

Build Trust

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People Buy From People

• Get People Talking About Your Company

• Create Raving Fans

• Build Word of Mouth

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Get Reviews on Google

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Get Reviews on Yelp

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3 Ways to Get More Website Leads

1. Clear headlines and photos - UVP

2. Add form on homepage

3. Get reviews on other sites - build buzz

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Solve Problems, Get Leads• Relevance. Are you relevant to my wants/

needs/desires (search query)? Problem?

• Value. Do I know why you are the right solution for me? Have you explained your value proposition/offer well?

• Call to action. Is it obvious what I need to do next? Have you given me the confidence to take that action?

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3 Ways to Get More Website Leads

Alex Harris AlexDesigns.com