30 link building tips: small changes, big improvements #digitalolympus

21 Improvements..

30LINK BUILDING TIPS

SMALL CHANGES BIG IMPROVEMENTS

VENCHITO TAMPON

CEO / CO-FOUNDER, SHARPROCKET

REFERENCE: http://searchengineland.com/now-know-googles-top-three-search-ranking-factors-245882

www.sharprocket.com.ph @venchito14

RANKBRAIN CONTENT

LINKS

PROSPECTING


RIGHT KEYWORDS

PROPER SEARCH OPERATORS

TARGETED LINK PROSPECTS

+

=


BE CREATIVE WITH KEYWORDS#1


WH AND H QUESTIONS INDUSTRY MISTAKES


CMS-BASED SEARCH QUERIES#2


Keyword AND “powered by blogger” OR “powered by wordpress” -wordpress.com -blogspot.com


LISTPEDIA#3


FIND NICHE-SPECIFIC TWITTER LISTS


LOOK FOR BLOGS THAT YOU CAN PITCH FOR CONTENT DISTRIBUTION


ANCHOR-BASED SEARCH#4


USE AHREFS TO FIND ANCHOR TEXTS USED BY LINKERS TO LINK TO A PAGE


CITATION LABS TOOL OR MANUAL SEARCH


HTTP CHECKER#5


IDENTIFY HTTP CODES OF EXTERNAL LINKS ON A RESOURCE PAGE

LINK: https://docs.google.com/spreadsheets/d/1m4KgWMtZtNerLkKyWSDPa4J5nhjodrN1wJQ9-GS9bKU/


STYLIST#6


GIVES YOU AN IDEA IF A PAGE/SITE HAS BEEN CLICKED (COLOR TRICK)


OBSERVATION MATTERS#7


OBSERVE SIMILAR KEYWORDS IN URLS TO PROSPECT MORE LINK OPPS


ADD COUNTRY DOMAIN EXTENSIONS TO SEARCH PHRASES (LOCAL LINK BUILDING

REFERENCE: http://www.webopedia.com/quick_ref/topleveldomains/countrycodeA-E.asp


DOCUMENT EVERYTHING#8


TEAM RESEARCH REPORTS


ORGANIZES YOUR “USED” LINK PROSPECTHING PHRASES


GIVES YOU VALUABLE INSIGHTS IN LINK PROSPECTING


AVOIDS MULTIPLE USAGE OF 1 LINK PROSPECTING PHRASE BY 2 OR 3 LINK BUILDERS


COMMENT-BASED SEARCH#9


{online shopping tips} my tips "commentluv"


{online business} my tips "leave a reply"

{online shopping tips} my tips "commentluv"

CONTENT


LINKBAIT PROCESS#10


CREATE TOP NICHE EXPERTS TO FOLLOW CONTENT (FOR RELATIONSHIP BUILDING)


ASK FOR EXPERT ADVICE – CROWDSOURCED CONTENT


CREATE INFOGRAPHIC FROM CROWDSOURCED CONTENT


GUEST POST TRICK#11


ADD INTERNAL LINKS TO GUEST POSTS TO INCREASE PUBLISH RATES


TARGET LINKABLE AUDIENCES#12


CREATE CONTENT TARGETED TO LINKABLE AUDIENCES (BLB)


EXAMPLE: SUN SAFETY GUIDE FOR PARENTS


LINKABLE AUDIENCE TESTING#13


USE INURL:LINKS.HTML + FOR NICHE PEOPLE TO FIND AND VERIFY LINKABLE TOPICS


SHARE BUTTONS IN CONTENT#14


ADD SHARE BUTTONS TO TWITTER-LIKE MESSAGES


INCREASES YOUR CHANCES OF GETTING YOUR POST SHARED BY CONTRIBUTORS


“TWITTER-LIKE MESSAGE” + “TWITTER HANDLE” + “MORE X” + “URL”


HABITS CONTENT#15


“THE # HABITS OF ______ PEOPLE”


18 HABITS OF HIGHLY EFFECTIVE LINK BUILDERS

LINK: http://sharprocket.com.ph/link-builders/


CONTENT TEMPLATES#16


USE BUZZSUMO TO FIND TEMPLATES OF MOST SHARED CONTENT IN YOUR NICHE


ADVANCED ROUND-UP POST#17


ASK 3 TO 5 INFLUENCERS TO ANSWER ONE QUESTION


INCLUDE THEM IN YOUR “WHAT” SECTION


GUESTOGRAPHICS#18


INCREASE LINK ACQUISITION RATES BY WRITING A MINI GUEST POST

Hi [ Name ],

Here’s a link to the [ topic ] infographic: URL.

Let me know if you’re happy to post it on your blog. I’d be willing to customize a “mini guest post” for you.

Regards,Venchito


TONS OF DA80+ AND DA40+ LINKS


INTERVIEWS#19


USE INTERVIEWS AS GUEST ENTRIES


STRONG LINK-BAIT TO ATTRACT 2ND-TIER LINKS


TRACK EXISTING INTERVIEWS OF NICHE INFLUENCERS

OUTREACH


GET FEEDBACK#20


UPDATE CONTENT WITH NEW SECTIONS THAT WILL FIT ANOTHER AUDIENCE


BLB OUTREACH TRICK#21


INCLUDE “CORRECTION/UPDATE INSTRUCTION” TO YOUR INITIAL PITCH


BROKEN LINK REPLACEMENTS#22


GIVE REPLACEMENTS TO BROKEN LINKS, NOT JUST PROVIDE THEM


EMAIL HUNTER#23


HELPS YOU QUICKLY FIND EMAIL ADDRESSES


CLEARBIT#24


HELPS YOU QUICKLY FIND EMAIL ADDRESSES FROM PEOPLE IN AN ORGANIZATION


VALIDATE EMAILS#25


USE MY-ADD R TO VALIDATE EMAIL ADDRESSES


HELPS YOU AVOID FAILED MESSAGES


TRACK EMAIL OPENS#26


USE MAILTRACK.IO TO TRACK SENT AND OPENED EMAILS


CHOOSE THE BEST CONTACT INFO#27


Visible email

Personal email (e.g. [email protected])

Contact page of the sole author (FOR BLOGS ONLY)

Department / Position-based

[email protected]

[email protected]

[email protected]

HIERARCHY OF EMAIL FORMATS


[email protected]

[email protected]

[email protected]

hello@domaincom

[email protected]

AVOID GETTING THESE EMAILS


[email protected]

[email protected]

[email protected]

hello@domaincom

[email protected]

JUST GET THE CONTACT PAGE


CONSTRUCT SIMPLE EMAIL#28


BASIC EMAIL CONSTRUCTION

SUBJECT: ASSET for WEBSITENAME

Hey NAME,

Thought you’d might like this ASSET for WEBSITENAME BECAUSE REASON.


SCHEDULE EMAILS#29


BEST SCHEDULING TIME is either:11:48PM (GMT+8)12:48PM (GMT+8)


FOLLOW UP PROSPECTS#30


GIVE THREE OPTIONS IN FOLOW-UP EMAILS


CONTINUE THE CONVERSATION


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LEARN MORE: http://sharprocket.com.ph/

21 Improvements..

THANK YOU!

VENCHITO TAMPON

Marketing Director, SharpRocket

http://sharprocket.com.ph/[email protected]

@venchito14