3di overview summary
DESCRIPTION
TRANSCRIPT
Digital Media Sales
We are one of the largest digital advertising networks in New Zealand representing
200 +websites
100+ million impressions
1,000,000+ opt-in email addresses
150,000+ opt- in mobile numbers
We specialise in three
main areas:
Performance Media
Direct Marketing
Targeted Media
Sydney
Australia
• AU Market since 2003 • NZ since 2007 • We are exclusive partners with
• Great Survey Sites • The Performance Network
Own Databases & Network Assets:
Members of:
Clients
Banners Solus Email Video Cost per click Real Time Bidding Lead Generation
Performance Media
Performance Display
TPN is a "true performance" network
Access to a diverse network of quality NZ websites
The response rates maximised by presenting the right ad to the right user at the right time using the latest ad targeting and optimisation technology
Display Media Bought on
performance metrics
Performance Display
200+ NZ Sites
800,000 uniques p/m
Performance Display - Retargeting
Performance Email
Only pay for people interested in your product
Free email sends (No CPM)
Free email opens
Huge reach via multiple databases
Cost effective mass communication
Consumers keep and forward emails maximising response
Cost per response Solus
Performance Email
Database 1
Database 2
Database 3 E-mail passed on
Website
Age, Gender, Location
1,000,000 NZ opt in
Performance Email
• Independent 3rd party tracking • Strips any fake clicks • Strips out any duplicate clicks within 15 minutes
Leads Only pay for actual leads Use pre-qualifying questions Build e-mail marketing list Constant stream of phone number leads Integrated campaign across e-mail, post & Phone Build your own postal DM marketing list TPN manages payment distribution Targeting Data Validation Automatic budget control Remove duplicates Integrate with your CRM or bespoke solution
Constant stream of sales leads
Leads
First Name Last Name Email Address Phone Number Postal Address
Consumer Logins into website
Once Logged in, question served
If answers “yes” data collected in secure file
Leads – Data Enrichment
Jamie Smith [email protected] 021 123 456 1 Darling Street,
Titirangi, Auckland 0640
Female 24 years old HHI 100k+ Owns a cat
Delivered 17,000+ new email records in 6 months
Run across Facebook,
Google & TPN Leads
Generated new customer records at half the CPA goal
86% of leads
came from TPN Leads
Email Postal Tele Data Demographic Questions Behavioural Questions Location targeting
Direct Marketing
Great NZ Survey
220,000 New Zealanders
Age Gender Location Personal & Household Income Interests
Great NZ Survey – Poll Campaign
Great NZ Survey – Poll Research
Survey Completes Top-Ups Trackers Hosted Survey’s Focus Group Invites Email Postal Telephone
End to end Survey Delivery
Great NZ Research – Survey Completes
Niche Site Integration Banner Advertising Solus Emails Advertorials Competitions Product Sampling
Targeted Media
Contact Us
3dinteractive (3di) is a leading digital advertising sales network spanning Australia and New Zealand. We are a team of experts connecting premier permission databases and digital media properties with media agencies and advertisers, providing advice across email, performance, data lists, research, promotions and display. 3dinteractive is owned by Beyond D Pty Ltd, a wholly owned subsidiary of Beyond International Ltd (ASX:BYI). Kim Charette-Duck 3Di New Zealand +64 9 920 1753 +64 21 031 3795 [email protected]