3.electric bikes and electric scooters as alternative commute vehicles

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Electric Bikes and Electric Scooters as Alternative Commute Vehicles -------------A Pilot at Stanford Xin Jiang ETC-t: Innovative Transportation Systems March 12, 2015

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3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

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Page 1: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

Electric Bikes and Electric Scooters as Alternative Commute Vehicles

-------------A Pilot at Stanford

Xin Jiang ETC-t: Innovative Transportation Systems March 12, 2015

Page 2: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

Presentation Outline

2

E-bikes and e-scooters as alternative

commute vehicles

U.S e-bikes and e-scooters market

issues

Demand

Smooth traffic flow

Higher level of mobility

Cost effectiveness

Comfortable travel experience

Environmental friendliness

Supply

Technology improvement

Maturity of products

A pilot at Stanford Traffic Challenges

Solution

Demand Estimation

Benefits

Market forecast

Pilot implementation

Page 3: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

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High congestion cost (energy, time, environment)

0

20

40

60

80

100

120

140

$/ h

rs /m

illio

n po

unds

year

Annual Congestion Cost(energy, time, environment)

Annual excess fuel cost ($ per automibile commuter)

Annual hours of delay (hrs per automobile commuter)

Totel excess CO2 due to congestion(million pounds)

Market Issues: Demand for Smooth Traffic Flow

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Environmental friendly and energy efficient

Novel, enjoyable and comfortable experience

In 2011: /year

Fuel cost $ 65/per

Time delay 38 hours/person

CO2 emission

113 million pounds

Source: Texas A&M Transportation Institute, Urban Mobility Report http://d2dtl5nnlpfr0r.cloudfront.net/tti.tamu.edu/documents/ums/congestion-data/national/national-table-all.pdf

Page 4: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

0

10

20

30

40

50

60

1.5 3 5 7 10

Com

mut

e tim

e(m

inut

es)

Commute Distance (miles)

Commute Time by Modes of Transport and Distance (minutes, one way)

Car+parking

Car+parking(traffic)

Bike+parking

E-bike+parking

E-scooter+parking(optional)

4

E-bikes and e-scooters as alternatives to automobiles Market Issues: Demand for Higher level of Mobility

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Environmental friendly and energy efficient

Novel, enjoyable and comfortable experience

Within 30 minutes:

Bike 5 miles

Car(traffic) 9 miles

E-bike 9 miles

E-scooter 7 miles

Note: The analysis of “Commute Time by Mode of transportation and distance” is based on 6 arbitrary trip that span a variety distance to Google campus

Page 5: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

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E-scooters connect travel stops---a solution to the last-mile problem Market Issues: Demand for Higher Level of Mobility

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Environmental friendly and energy efficient

Novel, enjoyable and comfortable experience

Transit station

Parking lot

Destination Home

Page 6: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

6

Growing acceptance of two-wheel transportation Market Issues: Change of Attitudes and Travel Habit

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Environmental friendly and energy efficient

Novel, enjoyable and comfortable experience

Bike Sharing Program in the U.S.

In operation In planning or under construction No longer operating

Source: The bike-sharing world map https://www.google.com/maps/d/u/0/viewer ll=43.580391,-42.890625&source=embed&ie=UTF8&om=1&msa=0&spn=143.80149,154.6875&z=1&hl=en&mid=zGPlSU9zZvZw.kmqv_ul1MfkI

Page 7: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

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Compare to automobiles: Lower capital and maintenance cost Market Issues: Demand for Cost Effective Transportation

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Environmental friendly and energy efficient

Novel, enjoyable and comfortable experience

Source: http://www.bankrate.com/finance/auto/car-ownership-costs-by-state.aspx http://www.washingtonpost.com/blogs/wonkblog/wp/2013/12/13/cars-in-the-u-s-are-more-fuel-efficient-than-ever-heres-how-it-happened/

Annual Commute Cost Estimation (USD) (e.g. 5-mile single trip, 10 miles per day)

Automobile E-bike E-scooter Capital cost

$6,840 $917 $330 Insurance $906 0 0 Maintenance and Repair $390 $100 $50

Fuel cost $220 0 0 Parking cost little 0 0 Air pollution cost a lot little little Health benefit little a lot a lot

Total cost $8,356 $1,017 $380

Page 8: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

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Compare to bikes: will become cost competitive due to technology improvement

Market Issues: Demand for Cost Effective Transportation

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Environmental friendly and energy efficient

Novel, enjoyable and comfortable experience

Supply

Increasing quality and affordability of Li-ion

batteries and electric motors

Improvements on product quality and

variety

Source of pictures: http://www.faradaybikes.com/ http://www.jebiga.com/wp-content/uploads/2013/10/Smart_ebike_Electric_Bicycle_8.jpg

Page 9: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

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Maturity of products ßà Comfortable and novel travel experience

Market Issues: Novel and Comfortable Travel Experience

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Novel, enjoyable and comfortable experience

Environmental friendly and energy efficient

Supply

Increasing quality and affordability of Li-ion

batteries and electric motors

Improvements on product quality and

variety

Source of pictures: http://www.faradaybikes.com/ http://ecorecoscooter.com/

Page 10: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

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Forces shape and expand the e-bike and e-scooter market

U.S. E-bikes and E-scooters Market Issues

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Novel, enjoyable and comfortable experience

Environmental friendly and energy efficient

Supply

Increasing quality and affordability of Li-ion

batteries and electric motors

Improvements on product quality and

variety

Government

Manufacturers

Designers/ Developers

Individuals

Insurance companies

Institutes

Page 11: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

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E-bike and e-scooter market forecast

U.S. E-bikes and E-scooters Market Issues

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Novel, enjoyable and comfortable experience

Environmental friendly and energy efficient

Supply

Increasing quality and affordability of Li-ion

batteries and electric motors

Improvements on product quality and

variety

0

1000

2000

3000

4000

5000

6000

7000

8000

9000

year

Increasing commute demand

Daily Vehicle-miles of travel (1000s)

Number of commuters (1000s)

Key players in electric vehicle manufacturing

Toyota

Ford

Chevrolet

Honda

Nissan

Source: Navigant Research Electric Vehicle Consumer Survey https://www.navigantresearch.com/wp-assets/brochures/WP-EVCS-13-Navigant-Research.pdf

Page 12: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

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E-bike and e-scooter market forecast

U.S. E-bikes and E-scooters Market Issues

Demand

Smooth traffic flow

Higher level of mobility and travel efficiency

Cost effective

Novel, enjoyable and comfortable experience

Environmental friendly and energy efficient

Supply

Increasing quality and affordability of Li-ion

batteries and electric motors

Improvements on product quality and

variety

Electric Vehicles

2015 sales volume

2024 sales volume

CAGR

E-bikes 172,516 286,000 6.8%

E-scooters 4.934 21,756 17.9%

Source: Navigant Research Electric Vehicle Consumer Survey https://www.navigantresearch.com/wp-assets/brochures/WP-EVCS-13-Navigant-Research.pdf

Page 13: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

A Practical Case at Stanford

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Page 14: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

Traffic Challenges at Stanford

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Why people drive so much?

0%

10%

20%

30%

40%

50%

60%

70%

within 2 miles

2-4 miles 4-9miles

Perc

enta

ge

Commute distance (miles)

Percentage of biking and driving alone among Stanford students and employees

Percentage of driving alone

Percentage of biking

Within 2 miles: 55% bike to school 20% drive to school Within 4 miles: 44% bike to school 30% drive to school

Irregular work schedule

No reasonable transit options

Anything else takes too much time

Don’t like to depend on others

Top four reasons for driving alone at Stanford

Source: 2014 Stanford Commute Survey

Assumption: 1.  Bicycles can not meet all demand

due to time consumption, physical exertion, bike thefts, and dressing code

2.  Time flexibility is valued which can not be satisfied by public transit

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Our Solution

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E-bikes and e-scooters as alternative commute vehicles

Source: 2014 Stanford Commute Survey

•  Reduce commute time •  Provide flexibility and convenience •  E-scoters solve the last mile problem

Goal of the program

Reduce the number of cars crossing campus

Provide Stanford commuters transit alternatives

Evaluate commuters’ enthusiasm for the alternative modes of transport Generate long-term benefit to university and commuters

Methods

Build travel diary dataset

Collect User experience on e-bikers and e-scooters

Compare commute patterns before and after the pilot, to observe changes in commute patterns

Page 16: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

Demand Estimation

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How many people can be potentially moved out of the cars? Where are they?

Limit access to the original map at : http://stanf.maps.arcgis.com/apps/presentation/index.html?webmap=4cf9a720d5664545ac2fbfddb8994657&slide=1

2528 people commute from:

Menlo park Palo Alto Atherton Redwood City Los Altos Portola Valley Mountain View San Carlos

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Benefits Benefits to Universities Better on-campus transportation(less cars crossing campus)

Low maintenance cost

Save parking space (cars, e-scooters)

Environmental friendly

Motivations for Commuters Increase commute distance and reduce commute time

Little physical exertion

Solve the last mile problem, more transport options (for e-scooters)

Don’t worry about theft (for e-scooters) Source: http://www.bankrate.com/finance/auto/car-ownership-costs-by-state.aspx http://www.washingtonpost.com/blogs/wonkblog/wp/2013/12/13/cars-in-the-u-s-are-more-fuel-efficient-than-ever-heres-how-it-happened/

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Pilot Implementation

Scope and timeline

Source partners and procure 15 e-scooters and 20 e-bikes

Organize 35 volunteers

Assign GPS trackers to volunteers (before pilot control week)

Assign e-scooters to 15 volunteers(Group A)

Swap group A and B

Assign GPS trackers to volunteers (after pilot control week)

Collect feedback and analysis

Get approvements from relevant departments

Organize safety training

Assign e-bikes to 20 volunteers (Group B)

Source partners Organize volunteers Launch pilots Collect

feedback Full scale implement

ation

Collect data through GPS trackers Collect daily travel information through surveys Collect user experience through exit interviews

Page 19: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

Future Work

Design business models of e-bikes/e-scooters programs at Stanford •  School owned, e-bike/e-scooter sharing program •  School owned, leasing by quarter/year program •  Privately owned, school subsidized program Search for partners and opportunities to scale up e-bike and e-scooter program

Page 20: 3.Electric Bikes and Electric Scooters as Alternative Commute Vehicles

Acknowledgements

Advisors and partners:

•  Stefan Heck, Frederick Soo, Brendan Pierpont, Regina Clewlow

•  Parking and Transportation Services at Stanford University

•  TomKat Center for Sustainable Energy( energyCatalyst Grants) at Stanford University

•  Land, Buildings & Real Estate at Stanford University

•  Precourt Institute for Energy at Stanford University

•  EcoReco Scooters

•  Faraday Bicycles

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