4 Tips & Tricks

To Winning Back Your Audiences’ Heart

Is your audience distracted or bored?

It’s time to reclaim your audiences’ attention and heart.

4 Tips & Tricks

To Winning Back Your Audiences’ Heart

1. KISS (Keep it Simple)Make it easy for your audience to retain pertinent information from the event or meeting.

Don’t overwhelm content with text or technical jargon.

Stick to one topic per slide to reduce confusion

Use visuals and interactive media to put live in complex or dry topics.

Cut any and all unnecessary words in your bullets or sentences

2. Ask questionsYour audience wants to know that you value their opinion and that they have an impact on the trajectory of the event.

Use your second screen technology to capture real-time feedback on speakers and sessions

Take polls during each session to better understand the make up of your audience

Use sentiment scales to gauge interest and satisfaction

3. Really listenIt’s not enough to simply ask questions. You must act on the information that your audience is gifting you.

Determine the top slides from the event based on saves, notes taken, and rating, then consider expanding on this topic for the next event.

Compare demographic and psychographic data with rating and polling trends; use this data to better cater to your segments.

Use sentiment scales to quickly identify any dissatisfaction and resolve it immediately.

4. Be surprisingFor many professionals attending live events, this is not their first rodeo. Bring life to your events by adding an element of surprise.

Don’t underestimate the value of fun! Gamification and competition are great ways to get people engaged.

Use “cross-pollination” by finding experts and examples from other industries with similar challenges

Incorporate simulations and virtual reality to examine real-life applications of the information

1. KISS (Keep it Simple)2. Ask questions3. Really listen4. Be surprising

Remember:

With these tips and tricks

you can regain your audiences’ attention

and their love.(Okay, love might be too strong, but

they will like your events more!)

visitwww.educationalmeasures.com

to learn more about Audience

Engagement