4 type classification · pdf file1/5/2018 · type size: width largelarge franklin...
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TYPE SIZE
TYPE SIZE: HEIGHT
The point system is the standard of type measurement used today.
1 point (pt) = 1/72 inch or .35 mm
12 pts (or p12) = 1 pica (p)
6 picas = 1 inch
TYPE SIZE: HEIGHT
A typeface is measured from the top of the capital letter to the bottom of the lowest descender.
Large
TYPE SIZE: WIDTH
LARGE LARGEFRANKLIN GOTHIC DEMI FRANKLIN GOTHIC DEMI COMPRESSED
The set width of a typeface is the body of the letter plus a sliver of space that protects it from the other letters.
*Set type widths will be labeled as Condensed, Compressed, Wide, or Extended
TYPE SIZE: WIDTH
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