40 actionable ways to get more website traffic - reference guide

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Add referral card to every order Ads in e-zines and email newsletters Booth at Art Fair if appropriate Catalogs Comparison shopping sites / shopzilla, pricegrabber, nextag Contests Craigslist ads Digital books on Amazon Kindle Dimensional mail - send mail with 3d object to stand out Direct mail letters Ebay Endorsed email blasts from affiliates Facebook ads Fedex envelopes to highly targeted people Physical space in retail store Free white papers or downloads Google Adwords - Search Google Adwords - Video / Youtube Google Shopping Guest blogging Infomercials Linkedin ads Magazine articles Physical books Pinterest Podcasts Postcards Press releases Print ads - trade magazines, newspapers Radio: AM, FM, Satellite Remnant space in local newspapers - often at discount Telemarketing Tradeshow exhibits TV commercial Twitter ads Yahoo! stores 40 Actionable Ways to Get More Traffic And Build Your Brand Solo banner ads - contact sites and ask to place a banner. You pay them directly. Google Adwords - Display Google Adwords - Display Remarketing (show banner ads to people who have visited your website) Great options for online stores because they build both brand and product awareness. In addition, you can target highly relevant websites where your customers frequent. With remarketing ads, you can encourage people who visited your site in the past to return and place an order. Design & Marketing Services for Online Stores ( 586) 258-8627 bootstrapcreative.com Need help setting up your display advertising? bootstrapcreative.com/display

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Page 1: 40 Actionable Ways to Get More Website Traffic - Reference Guide

• Addreferralcardtoeveryorder• Adsine-zinesandemailnewsletters• BoothatArtFairifappropriate• Catalogs• Comparisonshoppingsites/shopzilla,pricegrabber,nextag

• Contests• Craigslistads• DigitalbooksonAmazonKindle• Dimensionalmail-sendmailwith3dobjecttostandout

• Directmailletters• Ebay• Endorsedemailblastsfromaffiliates• Facebookads• Fedexenvelopestohighlytargetedpeople

• Physicalspaceinretailstore• Freewhitepapersordownloads• GoogleAdwords-Search• GoogleAdwords-Video/Youtube

• GoogleShopping• Guestblogging• Infomercials• Linkedinads• Magazinearticles• Physicalbooks• Pinterest• Podcasts• Postcards• Pressreleases• Printads-trademagazines,newspapers• Radio:AM,FM,Satellite• Remnantspaceinlocalnewspapers-oftenatdiscount

• Telemarketing• Tradeshowexhibits• TVcommercial• Twitterads• Yahoo!stores

40 Actionable Ways to Get More TrafficAnd Build Your Brand

• Solobannerads- contact sites and ask to place a banner. You pay them directly.

• GoogleAdwords- Display• GoogleAdwords- Display Remarketing

(show banner ads to people who have visited your website)

Great options for online stores because they build both brand and product awareness. In addition, you can target highly relevant websites where your customers frequent. With remarketing ads, you can encourage people who visited your site in the past to return and place an order.

Design&MarketingServicesforOnlineStores(586)258-8627•bootstrapcreative.com

Need help setting up your display advertising?

bootstrapcreative.com/display