4.5 super tested secrets to tweeter your way to facebook glory
DESCRIPTION
Grow your business 1000% this year...TRANSCRIPT
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“Super-Tested” Secrets for
Tweetering your Way to
Facebook Glory
(and other nonsense that WILL make you a lot of online sales…)
4.5
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Who are these dudes?
Hosted by James Miller (VP, Technology Industry at BrightTALK)
Moderated by Colin Martin
(CEO of PromoPipeline)
Chatter by Daniel Waldschmidt (Partner at GNOSO)
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Stupid is the new relevant.
1
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Create memorable sales and marketing
channel messages that get you noticed.
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Dear ____________________,
My name is John Doe, and I am the president of Acme Company. I was just browsing your site and was wondering if you had considered a custom logo as part of your marketing campaign.
I know sometimes people don't want to invest in logo design because they think it's not that important or they don't have the funds. But getting a quality, custom logo can be one of the most affordable marketing strategies available. My logo designs start at just $199--one of the most reasonable rates in the industry. It's something almost any business can afford and it's well known that a quality logo can be a lifelong partner to a successful business.
A great logo will not only make your company look more professional (on business cards, webpages and stationary), but a great logo is indispensable for marketing and branding. Such a simple symbol can tell your clients worlds about your company.
If you would take the time to review our portfolio, I know you'll be impressed by our work.
I hope to hear from you soon.
Sincerely,
Clueless Sales Dude
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HOW?
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SVP, Business Development
Director of Channel Relationships
Marketing Manager
Sales Executive
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Use your email sig…
John Blowhard VP, Channel Sales
Wacky Moles, Inc.
888-123-4567 international
712-123-3451 domestic
712-123-3450 fax
712-435-9675 mobile
123 S. West Street
Suite 540
Utown, MA 15390
USA
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John Blowhard VP, Channel Sales
Wacky Moles, Inc.
888-123-4567 international
712-123-3451 domestic
712-123-3450 fax
712-435-9675 mobile
123 S. West Street
Suite 540
Utown, MA 15390
USA
Use your email sig…
John Blowhard Partner Promoter
Wacky Moles, Inc.
712-435-9675 mobile
@wackychannel twitter
Jo.Blow skype
------------ 94% of the Top 50 “Mole Hunters” buy there
ammo from us – shouldn’t you?
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Check it while they wreck it.
2
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Manage your reputation live while
the world is impressed by how you do what
you do…
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VENDETTA
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ANNOYANCE
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FRUSTRATION
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GENUINE
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RULES OF ENGAGEMENT:
1.!Know everything about your thing…
2.!Make a big deal out of small issues…
3.!Drop clues NOT pitches…
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OPEN SERVICE
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Forget your PDA batteries.
3
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Seduce technology buyers by using “cool” messaging styles that don’t toot your own
horn
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GET MOBILE!
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Try Anything (stick with what works)
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Stop selling lemonade.
4
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Empathize with your sales and marketing targets by providing FREE value without whining about the
outcome.
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FACT #1 from The Lemonade Stand non-Harvard Business
School Case Study:
Customers don’t
have to like the
product to buy! The
pitch is what sells!
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FACT #2 from The Lemonade Stand non-Harvard Business
School Case Study:
Being the biggest in
your “neighborhood”
doesn’t mean you’ll
hit your quota!
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Drink your coffee hot.
.5
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Maximize the marketing to sales handoff to keep warm clients interested in your
products while they find budget dollars.
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RSS Re-invented…
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Value Relationships…
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You can do this!
1.! Find 2-3 manageable next steps you can start implementing this quarter…
2.! Investigate NEW technology that you can get comfortable with…
3.! Believe in yourself (don’t let negativity deprive you of your goal)…
4.! Ask for HELP!
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!"#$%&'()*+',