4th Information Revolution:EntertainmentBM - 4

Mass EntertainmentPopulation shifted from the villages and towns to citiesComing of electricityImmigrants were coming to America

Print Media & EntertainmentHogans Alley 1st colored effort for newspaperYellow journalism Tabloid defines both the size and content of newspapersRise of magazines

The Start of Recorded Music1807 Thomas Young1857 Leon Scotts phonoautograph1877 Charles Cros

The Start of Recorded MusicThomas Alva Edison1877talking machinephonograph

Mary had a little lamb. Its fleece was white as snow.

Phonograph ParlorsSet in motion the demand for phonograph recordingsPeople would listen to phonograph recordings for a nickelMarching band music were favoritesPatrons listened through the listening tube

From Cylinders to Disks 1888 Emile Berliner gramophone Invented a simpler way to record sounds using discs

The Victrola1901 Berliner teamed up with Eldridge Johnson toForm the Victor Talking Machine CompanyMusic is now affordable.

Portable Recording: the Audiotape1888Oberlin Smith1898Valdemar PoulsenTelegraphone1928Fritz PfleumerBuilt the successful prototype of a tape recorder

BroadcastingFrank Conrad19168XKStarted the 1st commercial radio station, KDKANovember 2, 1920

Growth of Radio

Early RadioTechnology brought the radio into the parlorGave multitudes of people a new, inexpensive source of information & entertainmentCommercialization of radio gave advertisers access to this audience at homeRadio programming: comedy, music, serials, drama & news.

George EastmanIntroduced the camera box and the filmFilm: a light sensitive celluloidKodak Three steps: pull the cord, turn the key and press the buttonFixed focus lens, one speed and a fixed aperture$25 including a roll of 100 picturesFebruary 1900 Brownie Camera was introduced$1including a 6-exposure roll of filmDesigned for childrenOwning CamerasYou press the button, we do the rest.

Effects of PhotographyDelivered information that words alone could not As a tool of medicine, helped improve our healthAs a tool of science, it has transformed what is unknown to what is knownIn the field of art, portrait painting was redefined

Early MoviesNickel theaters nickelodeonsMost of the movie goers were the working class Showed short filmsBlacks were barred from the nickelodeons

Early MoviesVaudeville houses were being converted to movie houses Slowly, middle-class Americans were embracing the movies Movie goers wanted to escape into fantasy

George Melies1902 George Melies (French) a magician and a caricaturist added fantasy to the movies trick movies used camera tricks A Trip to the Moonhttp://www.youtube.com/watch?v=aI0BmQaIIR4&mode=related&search=

The Great Train Robbery: Edwin Porter1903 Edwin Porter a film of many firsts: 1st to use film editing to establish relationships camera moved with the action (indoors and outdoors)http://video.google.com/videoplay?docid=8333027786739137075&sourceid=searchfeed

The Birth of a Nation (1915)DW GriffithGave birth to visual languageHad the accompaniment of live musicRacially biased movie

The Actors 1909 - Carl Laemmle Florence Lawrence the Biograph Girl Audiences showed by their ticket purchases an attachment for certain actors and actresses. Creation of a star system

The Coming of SoundWho the hell wants to hear actors talk? Harry M. Warner Warner Bros. studios first used the Vitaphone Vitaphone system that synchronized phonograph disc recordings with a film projector 1926 Don Juan silent film with musical score

The Triumph of Sound 1927 The Jazz SingerWait a minute! Wait a minute, I tell ya! You aint heard nothing yet! Most producers were annoyed with Warner for rocking the industrial boat Ticket sales rose sharply More talkies were producedhttp://www.youtube.com/watch?v=frPcFnVnXa0

The Coming of Color 1922 Herbert Camus Invented the first commercially viable color motion picture camera and process in 1915 and changed the movie-going experience forever Gone with the Wind 1st film to be shot entirely in Technicolor

Other Developments in Films Creation of the studio systemA studio hired a stable of stars and production, under contract 1903 major studios moved to Hollywood Block booking Companies would sign up theaters for as many as 104 pictures at a time

To summarize:NEEDTo escape from reality, entertainmentMEANSNewspapers, phonoaunograph, motion picture, radio, cameraSOLUTIONTabloid, fantasy movies, records, personal camerasEFFECTNew use for mass media: diversion