What Are Some Good Books on

Content Marketing?

A Resonance FTQ

(Frequently Tweeted Question)

“I’m looking to learn more about content

marketing — any good books to recommend?”

@resonancecont

@resonancecont

Content  Rules    by  Ann  Handley  &  C.C.  Chapman  

Part  I:  The  Content  Rules  

Part  II:  The  How-­‐To  Sec?on  •  Blogs  •  Webinars  •  Ebooks  &  White  Papers  •  Case  Studies  •  FAQs  •  Video  •  Podcas?ng  •  Photographs  

Part  III:  Content  That  Converts:  Success  Stories  (With  Ideas  You  Can  Steal!)  

contentrulesbook.com  

@resonancecont

Get  Content,  Get  Customers  by  Joe  Pulizzi  &  Newt  BarreS  

Part  I:  Coping  With  the  Content  Marke?ng  Revolu?on  

Part  II:  How  to  Put  Content  Marke?ng  to  Work  

Part  III:  Learning  From  Smart  Marketers—Best  Prac?ce  Success  Stories  

Part  IV:  PuWng  the  Lessons  Into  Ac?on  

getcontentgetcustomers.com  

@resonancecont

Managing  Content  Marke?ng  

By  Robert  Rose  &  Joe  Pulizzi  

Part  I:  Content  Marke?ng  Strategy  

Part  II:  The  Process  of  Content  Marke?ng  

managingcontentmarke2ng.wordpress.com  

@resonancecont

Content  Is  Currency  By  Jon  Wuebben  

Part  I:  Content:  It’s  the  Currency  

Part  II:  Content  for  the  Web  

Part  III:  Content  for  Community  and  Mobile  

conten2scurrency.com  

@resonancecont

You?lity  By  Jay  Baer  

Part  I:  Turning  Marke?ng  Upside  Down  

Part  II:  The  Three  Facets  of  You?lity  

Part  III:  Six  Blueprints  to  Create  You?lity  

you2litybook.com  

And coming in 2014 …

@resonancecont

@resonancecont

[?tle  in  progress]  By  Rachel  Parker  

Part  I:  Content  Marke?ng:  The  Why  

Part  II:  Content  Marke?ng:  The  What  

Part  III:  Content  Marke?ng:  The  How  

Stay  tuned!  

by

Rachel Parker

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FTQ?

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