5 excellent tips to make your website user friendly
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5 Excellent Tips to Make Your Website User Friendly
Your business website is an amazing online communication tool that is accessible
by millions of consumers. The site is often the first introduction for your business
so you better make it count. Here are a few tips that can help you to make your
site user friendly.
Online presence is quite important for your business’s success, so ensure that
your website looks like one in a million. With so much competition nowadays, the
users don’t wait even a minute on slow website and switch to sites that are easier
to navigate.
Making a business site effective is not about adding bright elements or attractive
fonts or colour, instead it’s more about the conveying the message and core
values to the consumers in a clear and concise manner.
What are the best ways to achieve this goal? Here are some tips that you can use
to make your website more user-friendly and effective.
Keep It Simple:
There’s simply no need to add too many animations, pop ups, revolving buttons,
videos and similar things. These things often play a negative role by distracting
the visitors from the basic reason they have visited the website. The visitors are
distracted from their core purpose which ultimately may have converted them
into a paying consumer. The site must have an uncluttered design and no
unnecessary web design elements.
Navigation
In the virtual world, you’ll find most of the sites aren’t easy to navigate. No one
likes to get confused while surfing, so make your website extremely easy to
navigate. Ensure that the buttons in the website are visible easily and every page
of the site has a menu to navigate.
Content is Still Important
Write simple content that speaks about your products and services in a clear
manner. Don’t make a mistake of showing reluctance in hiring professional
copywriter. Never consider hiring content writers as an unnecessary expense
because poorly written website content drives away the visitors. Do not use
extremely large blocks of text as it might put readers off. Along with small concise
paragraphs, you can use sub-headings. Content must be well organised which
makes reading easier and emphasises on key points.
Loading Should be Quick
So your business website has high quality content and it is easy to navigate –
that’s enough? Not Really. There’s simply no meaning to have great looking site if
it takes lots of time to load. Though internet speeds have improved in the last few
years, still majority of websites don’t load quickly, especially on mobile devices.
Sites that load slow might prompt consumers to look elsewhere. Ensure that your
business site loads quickly and this can be done by hosting with a reputable
company that offers reliable servers.
Go Mobile
With higher number of people using Smart devices nowadays, it’s has become a
high priority to have a mobile site of your business. Google ranks better websites
that are mobile friendly, so you if haven’t done that yet then search for web
design Gold coast to make your site mobile friendly.